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The role of a Product Lead is critical in shaping product vision and strategy. As of October 2025, the average salary for a Product Lead is $118,828 per year, which translates to about $57 per hour. Factors influencing this salary include years of experience, specific industry, and geographic location.
For instance, Product Leads with extensive experience tend to command higher salaries. Additionally, regions with a higher cost of living often offer more competitive compensation. For example, cities like San Francisco and New York are known for higher pay scales due to their robust tech ecosystems.
Entry-level Product Leads can expect to earn slightly less, while those in senior positions may see salaries well above the average. Understanding these dynamics helps prospective candidates make informed career choices.
States such as California and New York not only offer the highest salaries but also a wealth of job opportunities in tech and product management. Exploring these regions can significantly impact a Product Lead's earning potential.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level product lead | $88,200 | $42.41 |
| Mid-level product lead | $94,200 | $45.30 |
| Senior-level product lead | $214,000 | $103.04 |
The average product lead salary in California, Oregon, and Washington are the highest in the U.S. The lowest average product lead salary states are Alaska, North Dakota, and Illinois.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | California | $140,840 | $67.71 |
| 2 | Oregon | $117,858 | $56.66 |
| 3 | Washington | $117,422 | $56.45 |
| 4 | Pennsylvania | $106,059 | $50.99 |
| 5 | Idaho | $107,346 | $51.61 |
| 6 | Massachusetts | $115,011 | $55.29 |
| 7 | Utah | $106,493 | $51.20 |
| 8 | Nevada | $107,346 | $51.61 |
| 9 | Delaware | $115,898 | $55.72 |
| 10 | Rhode Island | $105,996 | $50.96 |
| 11 | Missouri | $112,062 | $53.88 |
| 12 | Wisconsin | $106,372 | $51.14 |
| 13 | New York | $112,823 | $54.24 |
| 14 | Kansas | $103,697 | $49.85 |
| 15 | Montana | $104,251 | $50.12 |
| 16 | Virginia | $111,180 | $53.45 |
| 17 | Michigan | $105,297 | $50.62 |
| 18 | Maine | $107,331 | $51.60 |
| 19 | New Hampshire | $104,736 | $50.35 |
| 20 | New Mexico | $100,555 | $48.34 |
| 21 | Maryland | $109,447 | $52.62 |
| 22 | Arizona | $101,136 | $48.62 |
| 23 | Louisiana | $103,872 | $49.94 |
| 24 | District of Columbia | $103,668 | $49.84 |
| 25 | Ohio | $94,384 | $45.38 |
| 26 | Connecticut | $103,769 | $49.89 |
| 27 | New Jersey | $102,962 | $49.50 |
| 28 | Wyoming | $98,991 | $47.59 |
| 29 | Iowa | $99,019 | $47.61 |
| 30 | Vermont | $97,248 | $46.75 |
| 31 | Kentucky | $98,260 | $47.24 |
| 32 | Minnesota | $99,914 | $48.04 |
| 33 | Arkansas | $90,921 | $43.71 |
| 34 | Texas | $96,856 | $46.57 |
| 35 | Georgia | $97,023 | $46.65 |
| 36 | Florida | $99,362 | $47.77 |
| 37 | Colorado | $99,391 | $47.78 |
| 38 | Tennessee | $96,058 | $46.18 |
| 39 | Nebraska | $91,130 | $43.81 |
| 40 | Oklahoma | $91,683 | $44.08 |
| 41 | Alaska | $90,317 | $43.42 |
| 42 | Mississippi | $95,652 | $45.99 |
| 43 | South Dakota | $89,005 | $42.79 |
| 44 | Hawaii | $96,891 | $46.58 |
| 45 | North Carolina | $93,089 | $44.75 |
| 46 | West Virginia | $91,328 | $43.91 |
| 47 | Illinois | $90,087 | $43.31 |
| 48 | Indiana | $90,644 | $43.58 |
| 49 | North Dakota | $90,222 | $43.38 |
| 50 | South Carolina | $88,869 | $42.73 |
| 51 | Alabama | $86,652 | $41.66 |
The highest-paying cities for product leads are San Francisco, CA, Seattle, WA, and Boston, MA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $148,222 | $71.26 |
| 2 | Seattle, WA | $118,211 | $56.83 |
| 3 | Boston, MA | $115,193 | $55.38 |
| 4 | New York, NY | $112,878 | $54.27 |
| 5 | Arlington, VA | $112,545 | $54.11 |
| 6 | Saint Louis, MO | $112,053 | $53.87 |
| 7 | Milwaukee, WI | $106,575 | $51.24 |
| 8 | Philadelphia, PA | $106,459 | $51.18 |
| 9 | Salt Lake City, UT | $105,825 | $50.88 |
| 10 | Troy, MI | $105,497 | $50.72 |
| 11 | Hartford, CT | $103,989 | $49.99 |
| 12 | Washington, DC | $103,772 | $49.89 |
| 13 | Jersey City, NJ | $103,227 | $49.63 |
| 14 | Phoenix, AZ | $101,495 | $48.80 |
| 15 | Tampa, FL | $100,564 | $48.35 |
| 16 | Minneapolis, MN | $99,978 | $48.07 |
| 17 | Denver, CO | $99,333 | $47.76 |
| 18 | Des Moines, IA | $98,767 | $47.48 |
| 19 | Austin, TX | $97,431 | $46.84 |
| 20 | Atlanta, GA | $97,025 | $46.65 |
A product lead's salary ranges from $86,000 a year at the 10th percentile to $163,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $163,000 | $13,583 | $78 |
| 75th Percentile | $140,000 | $11,667 | $67 |
| Average | $118,828 | $9,902 | $57 |
| 25th Percentile | $100,000 | $8,333 | $48 |
| 10th Percentile | $86,000 | $7,167 | $41 |
The highest paying types of product leads are vice president, product management, vice president product development, and product management director.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
| Vice President, Product Management | $183,231 | $15,269 | $88.09 | 185,361 |
| Vice President Product Development | $168,835 | $14,070 | $81.17 | 180,783 |
| Director Of Product Development | $140,507 | $11,709 | $67.55 | 175,429 |
| Product Management Director | $156,724 | $13,060 | $75.35 | 170,460 |
| Director, Product Marketing | $141,699 | $11,808 | $68.12 | 173,038 |
Top companies hiring product leads now:
Product lead salaries at Airbnb and Meta are the highest-paying according to our most recent salary estimates. In addition, the average product lead salary at companies like Yelp and ByteDance are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Airbnb | $194,270 | $93.40 |
| 2 | Meta | $185,315 | $89.09 |
| 3 | Yelp | $182,046 | $87.52 |
| 4 | ByteDance | $181,943 | $87.47 |
| 5 | DoorDash | $177,145 | $85.17 |
| 6 | eBay | $174,159 | $83.73 |
| 7 | $173,799 | $83.56 | |
| 8 | PayPal | $167,886 | $80.71 |
| 9 | Apple | $166,395 | $80.00 |
| 10 | Atlassian | $163,197 | $78.46 |
| 11 | McKinsey & Company Inc | $162,306 | $78.03 |
| 12 | Airtable | $161,601 | $77.69 |
| 13 | Uber Technologies | $160,066 | $76.95 |
| 14 | Microsoft | $159,712 | $76.78 |
| 15 | Amazon | $156,962 | $75.46 |
| 16 | Contextlogic Inc. | $155,092 | $74.56 |
| 17 | ConsejoSano | $155,083 | $74.56 |
| 18 | OpenX | $154,789 | $74.42 |
| 19 | AvePoint | $153,647 | $73.87 |
| 20 | Nike | $153,619 | $73.86 |
The average product lead salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Hospitality | $129,039 | $62.04 |
| 2 | Finance | $126,435 | $60.79 |
| 3 | Technology | $125,324 | $60.25 |
| 4 | Manufacturing | $118,057 | $56.76 |
The average product lead salary has risen by $21,865 over the last ten years. In 2014, the average product lead earned $96,963 annually, but today, they earn $118,828 a year. That works out to a 8% change in pay for product leads over the last decade.
Compare product lead salaries for cities or states with the national average over time.
Compare product lead salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $119,000 | $57.13 | +3.7% |
| 2024 | $114,000 | $54.99 | +1.9% |
| 2023 | $112,000 | $53.96 | +1.5% |
| 2022 | $111,000 | $53.13 | +0.8% |
| 2021 | $110,000 | $52.71 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| John Hancock | IT Product Delivery Lead-Private Markets Property Management | Boston, MA | 06/30/2025 | $124,250 |
| Citizens Financial Group | Commercial Lending Experience and Product Lead | Johnston, RI | 06/29/2025 | $132,097 |
| American Residential Services | Lead Product Ambassador | Tampa, FL | 06/29/2025 | $41,740 |
| Everlaw | Staff Product Lead | Oakland, CA | 06/29/2025 | $200,000 |
| Givedirectly | Product Lead, Cash Delivery Platform | New York, NY | 06/29/2025 | $120,000 |
| Glean | Product Management Lead | Palo Alto, CA | 06/29/2025 | $210,000 |
| Angellist | Banking Product Lead | San Francisco, CA | 06/29/2025 | $230,000 |
| Lyft | Product Operations Lead, Launch Readiness | New York, NY | 06/28/2025 | $88,000 |
| Stanford Health Care | Epic Product Lead | Kane, IL | 06/28/2025 | $127,140 |
| Gsk | CMC Product Lead | Rockville, MD | 06/28/2025 | $110,550 |
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