What does a product manager, mobile do?
Mobile Product Managers are responsible for leading the roadmap development and managing the execution of mobile applications into the marketplace. They are responsible for creating product roadmap strategies, directing the cross-functional team to assist in areas of monetization and features integration, and providing direction for user interface and user experience. They are responsible for writing requirement documents, leading design work, undertaking product testing, gathering user feedback, and setting performance metrics. Mobile Product Managers also oversee outbound marketing, quality assurance, product support, and user training. They manage release cycles and continuously drive product improvement reiterations.
Product manager, mobile responsibilities
Here are examples of responsibilities from real product manager, mobile resumes:
- Lead creative team in development of mobile UI for optimize user experience.
- Pioneer scrum-of-scrums meeting for aiding all stakeholders while managing offshore development and QA resources using agile methodology.
- Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
- Design business logic for automation between services and tools to dynamically affect UX and drive KPIs.
- Gather user feedback and develop objectives, KPIs, and targets to evaluate product and project success.
- Improve monetization via UI and algorithmic optimizations.
- Establish standards for system specifications to clearly communicate requirements and designs to development and QA teams.
- Utilize SQL to support data-driven analysis and decision processes to inform project prioritization, assess feature effectiveness, and troubleshoot issues.
- Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
Product manager, mobile skills and personality traits
We calculated that 13% of Product Managers, Mobile are proficient in Mobile Development, Product Management, and IOS. They’re also known for soft skills such as Analytical skills, Communication skills, and Creativity.
We break down the percentage of Product Managers, Mobile that have these skills listed on their resume here:
- Mobile Development, 13%
Work closely with the onshore and offshore development teams on various approaches to mobile development.
- Product Management, 8%
Incorporated competitive intelligence into product management plan to enhance competitive strengths.
- IOS, 6%
Doubled sessions and users YoY across IOS and Android Apps.
- Product Roadmap, 5%
Execute on the product roadmap and vet business cases; employ industry best practices, competitive insights, and market trends.
- UI, 4%
Developed Product Requirements and Specification Documents, including UI creation for all new in-facility software applications and maintenance releases.
- Scrum, 4%
Worked directly with the development teams and stakeholders to coordinate, lead and manage the Agile scrum process.
"mobile development," "product management," and "ios" are among the most common skills that product managers, mobile use at work. You can find even more product manager, mobile responsibilities below, including:
Analytical skills. To carry out their duties, the most important skill for a product manager, mobile to have is analytical skills. Their role and responsibilities require that "advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization." Product managers, mobile often use analytical skills in their day-to-day job, as shown by this real resume: "integrate research, market analysis, and user feedback to make product modifications that create more value for users. "
Communication skills. Another soft skill that's essential for fulfilling product manager, mobile duties is communication skills. The role rewards competence in this skill because "managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process." According to a product manager, mobile resume, here's how product managers, mobile can utilize communication skills in their job responsibilities: "adapted scrum methodologies such as sprint planning meetings and effort estimation in an effort to increase team communication and transparency. "
Creativity. Another skill that relates to the job responsibilities of product managers, mobile is creativity. This skill is critical to many everyday product manager, mobile duties, as "advertising, promotions, and marketing managers must be able to generate new and imaginative ideas." This example from a resume shows how this skill is used: "led creative team in development of mobile ui for optimized user experience. "
Interpersonal skills. A big part of what product managers, mobile do relies on "interpersonal skills." You can see how essential it is to product manager, mobile responsibilities because "managers must deal with a range of people in different roles, both inside and outside the organization." Here's an example of how this skill is used from a resume that represents typical product manager, mobile tasks: "possess strong analytical, communication and interpersonal skills. "
Organizational skills. Another crucial skill for a product manager, mobile to carry out their responsibilities is "organizational skills." A big part of what product managers, mobile relies on this skill, since "advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members." How this skill relates to product manager, mobile duties can be seen in an example from a product manager, mobile resume snippet: "led organizational process change moving the digital team to lean and agile methodologies focusing on quarterly strategic goals and kpis. "
The three companies that hire the most product manager, mobiles are:
- DISH Network6 product managers, mobile jobs
- Hannaford Supermarkets6 product managers, mobile jobs
- Google5 product managers, mobile jobs
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Compare different product managers, mobile
Product manager, mobile vs. Marketing manager/project manager
A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.
While similarities exist, there are also some differences between product managers, mobile and marketing manager/project manager. For instance, product manager, mobile responsibilities require skills such as "mobile development," "product management," "ios," and "product roadmap." Whereas a marketing manager/project manager is skilled in "project management," "marketing campaigns," "powerpoint," and "email campaigns." This is part of what separates the two careers.
Marketing manager/project managers really shine in the technology industry with an average salary of $95,863. Comparatively, product managers, mobile tend to make the most money in the hospitality industry with an average salary of $141,972.marketing manager/project managers tend to reach lower levels of education than product managers, mobile. In fact, marketing manager/project managers are 6.3% less likely to graduate with a Master's Degree and 0.7% less likely to have a Doctoral Degree.Product manager, mobile vs. Web manager
Web Managers are responsible for managing websites for organizations. Their duties include managing website upgrades, testing for website performance, implement a strategy to increase web traffic and subscribers, troubleshooting website issues, and responding to security breaches. They create content audits as well as ensuring the website has brand strategy alignment. A Web Manager ensures website compliance with all regulations and keeps abreast of the best practice of the industry. They must possess good problem-solving skills and knowledge in search engine optimization.
In addition to the difference in salary, there are some other key differences worth noting. For example, product manager, mobile responsibilities are more likely to require skills like "mobile development," "product management," "ios," and "product roadmap." Meanwhile, a web manager has duties that require skills in areas such as "wordpress," "html css," "google analytics," and "html." These differences highlight just how different the day-to-day in each role looks.
In general, web managers achieve lower levels of education than product managers, mobile. They're 11.6% less likely to obtain a Master's Degree while being 0.7% less likely to earn a Doctoral Degree.Product manager, mobile vs. Manager, strategy
A strategy manager is an individual who reviews a company's objectives for growth and works with executives to formulate actionable plans to achieve these objectives. To make comprehensive recommendations, strategy managers must conduct data analysis of the organization as well as the overall industry. They must provide assessments of market trends and identify business threats and opportunities. Strategy managers should also work with department heads to develop individual team goals and break them down into actionable steps for the employees to complete.
Some important key differences between the two careers include a few of the skills necessary to fulfill the responsibilities of each. Some examples from product manager, mobile resumes include skills like "mobile development," "product management," "ios," and "product roadmap," whereas a manager, strategy is more likely to list skills in "project management," "portfolio," "client facing," and "business strategy. "
Managers, strategy earn the highest salary when working in the technology industry, where they receive an average salary of $116,769. Comparatively, product managers, mobile have the highest earning potential in the hospitality industry, with an average salary of $141,972.managers, strategy typically earn higher educational levels compared to product managers, mobile. Specifically, they're 8.7% more likely to graduate with a Master's Degree, and 0.3% more likely to earn a Doctoral Degree.Product manager, mobile vs. Media manager
Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.
Even though a few skill sets overlap between product managers, mobile and media managers, there are some differences that are important to note. For one, a product manager, mobile might have more use for skills like "mobile development," "product management," "ios," and "product roadmap." Meanwhile, some responsibilities of media managers require skills like "media planning," "media management," "powerpoint," and "google analytics. "
In general, media managers earn the most working in the automotive industry, with an average salary of $108,113. The highest-paying industry for a product manager, mobile is the hospitality industry.media managers reach lower levels of education compared to product managers, mobile, in general. The difference is that they're 12.8% more likely to earn a Master's Degree, and 0.6% less likely to graduate with a Doctoral Degree.Types of product manager, mobile
Updated January 8, 2025
