How To Become A Product Marketing Engineer: What It Is and Career Path

What is a product marketing engineer and how to become one

Updated January 8, 2025

3 min read

As a product marketing manager engineer, your responsibility is to generally focus on the compilation of the company's merchandise to advertise and market them. You need to come up with ideas and strategies, which may include mediums like TV advertisements, social media, web designs, and printed materials to market the stocks. Your work also requires you to formulate predictions concerning how precise stocks will perform on the market, as well as to scrutinize the direction of the market and rivals' products so that you can sell off the product as logically as possible. You also need to organize expositions to sell goods or services.

As a product marketing engineer, you need to have good research, communication, analytical, and developmental business skills. In addition to this, a product marketing engineer typically studies electrical engineering, business, or even mechanical engineering. You must also hold a bachelor's or master's degree depending on the employer. With these requirements, you will earn an annual salary ranging from $78,000 to $129,000, but an average of $100,852 or $48.49 per hour is usually expected.

ScoreProduct Marketing EngineerUS Average

Salary

8.0

Avg. Salary $113,813

Avg. Salary $59,228

Stability Level

7.3

Growth Rate 6%

Growth Rate 0.3%

Diversity

3.4

Race

American Indian and Alaska Native 0.33%

Asian 11.18%

Black or African American 1.38%

Hispanic or Latino 6.58%

Unknown 6.08%

White 74.45%

Gender

female 20.60%

male 79.40%

Age - 44

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 44

Stress Level

7.3

Stress level is high

7.1 - high

Complexity Level

8.5

Complexity Level is advanced

7 - challenging

Work Life Balance

4.2

Work Life balance is poor

6.4 - fair

Key steps to become a product marketing engineer

Explore product marketing engineer education requirements

Most common product marketing engineer degrees

Bachelor's

73.0 %

Master's

20.6 %

Associate

4.0 %

Start to develop specific product marketing engineer skills

Skills	Percentages
Analog	8.68%
Revenue Growth	5.07%
Market Trends	4.57%
Sales Training	4.00%
Market Research	3.84%

Complete relevant product marketing engineer training and internships

Accountants spend an average of 6-12 months on post-employment, on-the-job training. New product marketing engineers learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a product marketing engineer based on U.S. Bureau of Labor Statistics data and data from real product marketing engineer resumes.

Research product marketing engineer duties and responsibilities

Lead global broadband/multimedia strategy and platform product development across business units, including metrics definition and ROI analysis.
Eliminate indoor air quality issues by inspecting, cleaning, and sealing HVAC ducts using Carlisle ISAAC robots and sealants.
Champion and define the standard content for all internal product sales manuals including elevator pitch, ROI justification and positioning.
Promote to research target market customers and competitors and develop solution and sales strategies for on-premise and SaaS enterprise applications.

Prepare your product marketing engineer resume

When your background is strong enough, you can start writing your product marketing engineer resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a product marketing engineer resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose From 10+ Customizable Product Marketing Engineer Resume templates

Build a professional Product Marketing Engineer resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your Product Marketing Engineer resume.

Apply for product marketing engineer jobs

Now it's time to start searching for a product marketing engineer job. Consider the tips below for a successful job search:

Browse job boards for relevant postings
Consult your professional network
Reach out to companies you're interested in working for directly
Watch out for job scams

How do product marketing engineers rate their job?

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Product Marketing Engineer reviews

A zippia user wrote a review on Dec 2019

Cons

no general certification like PMP exists for pre sales engineer, they are all specified for one product. requires an absurd amount of concentration required for proposals writing if you don't have the adequate tools to help.

A zippia user wrote a review on Oct 2019