GIS Data Product Manager, Principal
Product Marketing Manager Job In Oakland, CA
Requisition ID # 164895
Job Category: Information Technology
Job Level: Manager/Principal
Business Unit: Information Technology
Work Type: Hybrid
PG&E IT is a unified organization composed of various departments which collaborate effectively to plan, deliver, and operate high quality technology solutions. The Geographic Information System Center of Excellence (GIS CoE) department has the responsibility for maintaining and operating IT GIS applications that support Gas, Electric, Power Generation, IT Fiber, and other functional areas while also delivering IT projects and solutions in support of company business goals and priorities.
Position Summary
Today's Digital Utility runs on data and information. To support our current and future needs while further advancing PG&E, we are seeking a highly skilled GIS Data Lead. This role will be instrumental in leading PG&E's journey to modernize our Geospatial Information Systems (GIS) under our multiyear Elevate Program. This leader will ensure alignment with strategic business objectives, IT technical standards, and various dependent projects and programs. The successful candidate will have a direct impact to IT's spatial data strategy, the outcomes of spatial data solutions, and will drive key architectural data decisions by technically guiding program resources, cross-functional partners, and application owners.
This role demands a strategic leader with a proven track record in helping support complex programs within a defined timeline, budget, and scope. Deep technical knowledge of the Esri ArcGIS platform, data structures, including utility network models, 3D, and raster GIS will be key to the success of this individual. Intrinsically, the candidate must be adept in managing stakeholder expectations, fostering seamless cross-functional collaboration, and passionately solving problems while balancing innovation with the realities of technical constraints. This position is hybrid, working both from your remote office as well as the Oakland General Office three days a week (on average).
PG&E is providing the salary range that the company-in good faith-believes it might pay for this position at the time of the job posting. This compensation range is specific to the locality of the job. The actual salary paid to an individual will be based on multiple factors, including, but not limited to, specific skills, education, licenses or certifications, experience, market value, geographic location, and internal equity. Although we estimate the successful candidate hired into this role will be placed between the entry point and the middle of the range, the decision will be made on a case-by-case basis related to these factors. This job is also eligible to participate in PG&E's discretionary incentive compensation programs.
A reasonable salary range is:
Bay Area Minimum: $147,000
Bay Area Maximum: $251,000
Job Responsibilities
Lead the GIS CoE technical data strategy across our complex technology landscape
Coordinate with architects and other data leaders
Envision long-term enterprise-wide GIS data solutions, target state architecture, and overall excellence with the application of data and analytics
Develop and implement strategic data product plans using standards and metrics
Devise strategies and standards for internal and external data sharing
Own continuous improvement and innovation in the management and availability of data
Identify and share opportunities for process enhancements and implementing best practices
Stay current with GIS technologies, best practices, and emerging industry standards
Help troubleshoot technical issues related to GIS data and applications
Provide technical support and training to GIS users (with regards to their data use)
Own PG&E's enterprise spatial data standards and contribute these to enterprise data standards
Provide governance and oversight of GISCOE's adherence to enterprise data standards
Ensure that all current and future data standards are upheld in GIS Delivery and Operations
Understand and document the business capabilities needed to deliver on the mission of collecting, storing and disseminating data and information
Evangelize GIS data products and application solutions including end-user applications and integration patterns with other Enterprise systems
Present technical workshops and demonstrations related to GISCOE products
Act as the GIS data liaison between various IT departments, stakeholders, and functional areas
Identify potential risks to the success of data solution implementations and develop comprehensive mitigation plans to address the risks proactively.
Ensure that:
robust data governance is adhered to including complex compliance, policy, and audit requirements.
GIS and enterprise metadata standards are adhered to.
Identify the developmental needs of others, coach and mentor them
Collaboratively engage and influence all stakeholders, senior leadership, and external partners
Achieve a deep understanding of business strategies, priorities, needs, and current capabilities
Exercise autonomy, independent judgment, and discretion in matters of significance with broad scope and high complexity
Qualifications
Minimum:
Bachelor's degree in computer science, Geo-Informatics/GIS, Remote Sensing, Information Technology, other relevant field, or equivalent experience
7 years job-related experience
Desired:
5+ years Esri ArcGIS Technology experience
5+ years Electric and/or Gas Utility experience
ArcGIS implementation of 2,000+ users
5+ years' experience with enterprise business architecture principles and industry standard architecture frameworks
Cloud deployment experience
Experience with coordinate systems, map projections, and spatial data transformations
Ability to communicate complex technical concepts to Executive Leadership
#featuredjob
Product Marketing Manager : Neurovascular Innovation : Downstream Commercial Growth
Product Marketing Manager Job 23 miles from Oakland
Commercial Marketing Manager
Neurovascular / Stroke Innovation
Hybrid / Remote : South Bay Area
Full Time : Direct Hire : Permanent Placement
Downstream Commercial Growth Initiatives
Our office has been retained by a long standing medtech client in the Bay Area developing highly disruptive intracranial neuromuscular innovation capable of revolutionizing the current standard of stroke care.
Actively seeking a new (hybrid/remote) commercial marketing leader to help define and execute on the stroke product commercial growth strategy, build customer awareness, and generate strong demand and adoption for our products.
This individual in this role will work to develop messaging and content across multiple channels that enhance sales campaigns, traditional media, social and web initiatives.
Below are a few specs about the opportunity:
An opportunity to impact the entire continuum of care for stroke; $40B+ USD Global Market Cap
Proven leadership team w/ multiple successful exits
Stock options still being offered, even though there is little to no risk!
FDA approved tech w/ SIGNIFICANT differentiation, and #1 status in the market.
Significant opportunities for growth and advancement
Mission driven, patient centric culture
Massive existing reimbursement
Huge R&D budget for the foreseeable future…they continue to innovate at an unprecedented pace
Critical Experience Needed:
Wire/catheter vascular experience is a minimum
Stroke/neuro is highly preferred
They like up and comers with high energy and creative minds
Downstream experience is required, below is a list of responsibilities
Branding / Competitive Intelligence
Field Messaging / Promotional Materials
Clinical Data Presentation / Campaigns / Voice of Customer
Work w/ reps in the field to learn what is really needed for reps to be successful
Work w/ external agencies
Marketing Communications Manager
Product Marketing Manager Job 22 miles from Oakland
Employment Type: Full-Time, Hybrid (In office 3 or more days/week)
Annual Salary Range: $125,000 - $160,000
Join Lingrove
At Lingrove we're revolutionizing the built environment with our eco-friendly, high-performance interior product line, ekoa . As trailblazers who strive to make the world better, we harness crazy strong flax to make ekoa for natural wall protection and millwork applications. Flax is rapidly renewable and is as durable as it is healthy. ekoa blends performance, style, and Red-List-free ingredients-for great design that's good for people and the planet. Are you ready to make a lasting impact?
About the Role
We are seeking a talented and versatile Marketing Communications Manager to join our dynamic team as a self-directed contributor. This role is perfect for a creative and organized professional who thrives in a fast-paced, collaborative environment and is passionate about the art, craft and strategy of marketing. The ideal candidate will have a strong foundation in graphic design and copywriting, experience managing social media calendars, and the ability to coordinate marketing efforts with both internal and external partners. They'll be resourceful and hardworking, excited to support the sales team and come to the table with a get it done approach.
Key Responsibilities
Graphic Design & Copywriting
- Create visually appealing marketing materials-from existing branded templates-including social media graphics, emails, brochures, presentations, and other collateral
- Write engaging and persuasive copy for various channels, including social media posts, email campaigns, website content, and promotional materials
- Apply the principles from branded templates to build non-templated designs that align with the company's brand guidelines and tone of voice
Social Media Management
- Develop and maintain content calendar for social media platforms (e.g., Instagram, LinkedIn, Facebook, X)
- Schedule posts, monitor engagement, and analyze performance metrics to optimize campaigns
- Stay current on social media trends, use innovative strategies to boost brand visibility and engagement
Marketing Coordination
- Collaborate with the sales team to create tailored marketing materials that drive results including lead generation and client acquisition efforts
- Act as a liaison between GTM teams to ensure alignment on objectives and messaging
- Assist in organizing occasional events, webinars, or trade shows as needed
- Manage marketing-related administrative tasks such as tracking budgets, processing invoices, and maintaining organized records of campaigns
- Coordinate external vendors as needed (e.g., printers, agencies, contractors)
- Assist with preparing reports for leadership as needed
Content Research
- Conduct in-depth research on key topics as they relate to our product, industry, and brand perspective, ensuring Lingrove remains thought leaders in the space
- Translate findings into compelling insights that inform content across all marketing channels, including social media, blogs, and CEUs
- Continuously monitor trends and regulations to keep our messaging relevant, credible, and impactful
Qualifications
Required Skills & Experience
- Bachelor's degree in Marketing, Communications, Graphic Design, or a related field
- 6+ years of experience in a marketing role with responsibilities in graphic design, copywriting, and social media management
- Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator) or Canva
- Strong writing skills with the ability to craft compelling copy tailored to different audiences
- Hands-on experience with social media platforms (including scheduling tools like Hootsuite or Buffer)
Preferred Skills & Experience
- Familiarity with HubSpot CRM and Marketing Hub is a plus
- Ability to work within established brand guidelines while producing creative content
- Basic knowledge of Google Analytics and Google Search Console is a plus
- Experience working in a collaborative environment with cross-functional teams
- Technical experience hosting zoom webinars is a plus
Soft Skills
- Highly organized with excellent time management skills to juggle multiple projects simultaneously
- Strong attention to detail and commitment to delivering exceptional work
- Proactive problem solver who takes initiative and works well independently or as part of a team
- As a small team, we encourage growth, exploration, and wearing many hats. Roles and responsibilities are collaborative and may evolve over time based on our needs and your particular skill set
What We Offer
- Competitive salary and stock options based on experience
- Opportunities for collaboration and mentorship within the company
- A supportive team environment that values creativity and innovation
- Comprehensive benefits package (health insurance, flex paid time off, 401(k), etc.)
How to Apply
We are actively seeking passionate and motivated individuals to join our team, even if you don't check every box on the qualifications list. If you possess a strong foundation in the relevant skills required above and a willingness to learn, we encourage you to apply. We value potential and are committed to providing opportunities for growth and development within the role. Please submit your resume along with a portfolio showcasing your graphic design work and writing samples to ***************.
We look forward to welcoming you to our growing team!
Lingrove is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law. All employment decisions are made based on merit and business needs. Join us in fostering a diverse workplace where everyone can thrive.
SSD Product Marketing Senior Level
Product Marketing Manager Job 32 miles from Oakland
FADU is a global leader in high-performance storage solutions, driving innovation in SSD technology. We are seeking an experienced Senior Product Marketing Manager to join our dynamic team in Santa Clara, California. This role is critical in shaping our product positioning, market strategy, and pricing models within the SSD and NAND domains.
Key Responsibilities
Strategic Pricing & Market Analysis: Develop and implement pricing strategies for SSD products and NAND components, ensuring competitiveness and profitability in the global market.
Product Allocation & Demand Planning: Manage product allocation processes in coordination with internal teams to optimize supply and demand.
Competitive Intelligence & Market Research: Conduct in-depth market analysis to understand industry trends, customer needs, and competitive positioning.
Go-to-Market Strategy: Define and execute go-to-market plans for SSD products, ensuring alignment with Sales and R&D teams.
Customer, Segment, Product, and Market Entry Strategies: Develop and execute comprehensive strategies to penetrate key markets and segments.
Customer & Partner Engagement: Work closely with hyperscale and enterprise customers to understand their requirements and incorporate feedback into product roadmaps.
Cross-Functional Collaboration: Act as a bridge between R&D, Sales, and HQ teams to drive successful product launches and customer engagement.
Industry Thought Leadership: Represent FADU at industry conferences, trade shows, and customer meetings to strengthen our market presence.
Qualifications & Experience
Education
Minimum bachelor's degree in electrical engineering, computer science, or a related field.
Experience
10+ years of experience in Product Marketing, with a strong background in the SSD domain.
Proven expertise in storage solutions, NAND technology, enterprise SSDs, and data center applications.
Experience in developing business cases, financial models, and pricing strategies for SSD products.
Track record of successfully executing go-to-market strategies and working with global sales and marketing teams.
Key Skills & Competencies
Leadership & Collaboration: Strong ability to work across cross-functional teams including R&D, Sales, and Marketing.
Analytical & Strategic Thinking: Ability to interpret complex data and drive data-driven decision-making.
Problem-Solving & Innovation: Passion for driving technological advancements in the SSD industry.
Multi-tasking & Adaptability: Ability to manage multiple projects in a fast-paced, multinational work environment.
Cross-Cultural Communication: Experience in working with global teams.
Language Skills
Fluent in English (Required)
Familiarity with Korean language and culture is a plus but not required.
Why Join FADU?
Work at the forefront of SSD innovation with a team of top engineers and marketers.
Engage with leading global tech companies and data center providers.
Be part of a fast-growing company that values innovation, teamwork, and professional growth.
Competitive compensation, benefits, and career advancement opportunities.
Apply Now!
If you are passionate about SSD technology and want to make an impact in the global storage industry, we want to hear from you!
Director of Product Marketing
Product Marketing Manager Job 12 miles from Oakland
This is a CONFIDENTIAL job opportunity for a CLIENT of Guide to HR. This is NOT a job for Guide to HR.
About the Client who is hiring:
B2B AI Tech
VC backed
Global
What You'll Do:
The Director of Product Marketing will lead the strategic development and execution of our positioning, messaging, enablement, and go-to-market programs. Reporting to the Marketing Department Head, this is a high-impact, hands-on leadership role responsible for owning the entire product marketing lifecycle - from launch planning and persona development to sales enablement and thought leadership.
You'll be expected to craft compelling narratives that resonate with commercial and federal buyers, build and execute a scalable product marketing roadmap, and lead the charge on cross-functional alignment with Sales, Product, and Growth. You'll also ensure our revenue teams are fully equipped with the tools, content, training, and confidence they need to differentiate us and close business.
This role is ideal for a strategic, analytical, and execution-focused leader ready to elevate product marketing into the company's core growth engine.
Experience + Skills
8+ years of B2B product marketing experience, with at least 3 years in a leadership role at a SaaS, AI/ML, or enterprise tech company-AI startup experience a plus.
Strategic thinker with a proven ability to translate high-level business objectives into actionable go-to-market and product marketing strategies across commercial and federal segments.
Self-starter with a strong sense of ownership and initiative-able to work independently in a fast-paced, ambiguous environment with minimal oversight.
Entrepreneurial and adaptable, bringing a proactive, solutions-oriented mindset to evolving priorities and complex challenges.
Detail-oriented and highly organized, capable of managing multiple workstreams, cross-functional stakeholders, and high-impact deliverables without sacrificing quality or speed.
Analytical thinker with a data-driven approach - constantly asking "why" and solving problems with rigor and creativity.
Collaborative team player who builds strong cross-functional relationships and thrives in high-growth, high-performance cultures.
Demonstrated success leading sales enablement programs - including training, onboarding, asset creation, and feedback-driven refinement.
Hands-on experience supporting federal go-to-market strategies, including messaging for public sector buyers, procurement cycles, and compliance positioning (e.g., FedRAMP).
Skilled in analytics and optimization - tracking campaign performance, SEO rankings, product usage, and sales feedback to refine GTM strategy, enhance ROI reporting, and support continuous improvement.
Adept at thought leadership and industry engagement - representing the brand in online communities, industry events, and digital channels to drive awareness, engagement, and social selling opportunities.
Strong content development skills - including authoring solution briefs, product videos, case studies, whitepapers, web copy, and competitive assets.
Experienced in event marketing support, including messaging, content, collateral creation, and sales readiness for conferences, field events, and executive briefings.
Exceptional written and verbal communicator - capable of simplifying technical concepts and telling compelling product stories that resonate with both business and technical audiences.
Benefits:
Compensation: At market salary, meaningful equity, 401(k) matching, and flexible time off plus company holidays
Medical Benefits: Employees receive coverage of medical, dental, and vision insurance, and more. In addition, the Company pays for basic life insurance, short-term disability, and long-term disability
Paid parental leave is provided after 6 months.
Monthly lifestyle benefit stipend via the Fringe platform to allow employees to customize benefits to their lifestyle
The Company is an equal opportunity employer. We extend equal opportunity to all individuals without regard to an individual's race, religion, color, national origin, ancestry, sex, sexual orientation, gender identity, age, physical or mental disability, medical condition, genetic characteristics, veteran or marital status, pregnancy, or any other classification protected by applicable local, state or federal laws. We are committed to the principles of fair employment and the elimination of all discriminatory practices.
Principal Corporate Marketing Manager
Product Marketing Manager Job 40 miles from Oakland
Title: Senior Manager, Corporate Marketing
We are seeking an experienced, highly motivated candidate to lead corporate marketing activities, manage events, and support business development activities for our organization. Primary responsibilities include developing and executing an overall integrated marketing plan and campaigns across events, announcements, website, and social content to establish the company's thought leadership and enhance the overall brand.
In this role, you will:
* Create and update all brand assets, including new logos, brand identifiers, style guide, PowerPoint templates, and website content
* Manage all slide content and ensure all data is updated, and refreshed quarterly based on earnings call updates, and reflected in the corporate, Investor Relations, and Business Development presentations.
* Manage QS corporate and IR websites to ensure all recent company news, corporate updates, and new media are posted and updated at all times
* Plan, manage, edit and produce live-action videos supporting various initiatives
* Coordinate and support event sponsorship to include sponsorship evaluation, payment, assets, speaker preparation and presentations
* Support various communications initiatives, as needed
* Manage the budget across marketing and business development functions.
* Maintain updated branding assets in the Marketing & Communications SharePoint page for internal team use
Business Development
• Support VIP site visits to ensure a high-quality experience
• Manage all aspects of the Executive Briefing Center experience, including tours across all facilities.
• Plan, manage, and execute small- and large-scale events
• Assist Chief Business Development and Marketing Officer with weekly staff meetings by managing weekly action items and taking notes
Internal Support
• Coordinate with HR leadership to support recruiting initiatives and major employee events
• Collaborate with administrative, security, and technical staff to ensure building tours are planned effectively
• Coordinate with the facilities team on building design projects
Qualifications:
Desired Skills and Experience:
• 10+ years of corporate marketing experience
• Any additional event Management and/or business development experience, preferred
• Excellent communication and storytelling skills
• Technical knowledge of battery and/or energy industry a plus
• Demonstrated experience working with customers, partners and executive teams
• Strong interpersonal skills and executive presence
• Exceptional organizational skills
• Strong PowerPoint and presentation development skills
• Strong self-starter who is a team player and can work independently
• Ability to thrive in a fast-paced environment
• Flexible and able to change directions as things evolve
• Sense of humor
This position is required to work onsite at our campus in San Jose, CA.
Compensation & Benefits: Salary range for this role has a range of $127,600 to 194,600, and a final salary will be determined by the candidate's experience and educational background. QuantumScape also offers an annual bonus and a generous RSU/Equity package as part of its compensation plan. In addition, we do offer a tremendous benefits plan including employee paid health care, Employee Stock Purchase Plan (ESPP), and other exciting perks.
Customer Story Product Marketing Manager
Product Marketing Manager Job 28 miles from Oakland
Customer Story Product Marketing Manager (Contract)
About the Role
We're looking for a Customer Story Product Marketing Manager to lead the development and amplification of real customer narratives that highlight the value and impact of our B2B product. This is a contract position focused on identifying powerful customer experiences and transforming them into high-impact marketing assets that support storytelling across web, social, and campaign channels.
You'll play a strategic and creative role-interfacing directly with customers, understanding their journeys, and shaping how their stories are told across various platforms.
Key Responsibilities
Customer Story Discovery
Partner with internal teams to identify successful customer stories worth sharing
Conduct interviews with customers to capture pain points, outcomes, and product value
Review customer success calls and recordings to extract meaningful insights
Story Development & Collaboration
Draft first-pass story summaries, blog outlines, and key message points
Partner with content, social, and paid media teams to tailor stories for each channel
Work with video and production teams to support recorded interviews and testimonial videos
Project Tracking & Strategy
Use spreadsheets to manage the story pipeline and keep stakeholders informed
Prioritize customer stories based on campaign needs and audience alignment
Support cross-functional strategy on how stories are distributed and leveraged
Who You Are
A marketer with experience in product marketing, customer marketing, or content strategy
Skilled at interviewing and building trust with customers
Able to understand a product's value proposition and communicate it through compelling stories
Comfortable working cross-functionally with creative, content, and campaign teams
Organized, proactive, and energized by a storytelling-first approach
Tools You'll Use
Google Drive (Docs, Sheets, Slides), Outlook, Slack
No complex tech stack-just strong communication and coordination skills
Logistics
Location: Must be Bay Area-based. Onsite 1-2 days/week and during customer event days
Interview: One 30-45 minute conversation with a team member to discuss background and approach
Onboarding: Clear documentation and shadowing support available
Product Marketing Manager
Product Marketing Manager Job 40 miles from Oakland
Responsibilities
Develop and implement marketing strategies for MCU products in America aligning with business group objectives.
Define product positioning, promotion and go-to-market planning for target segments
and customers.
Lead efforts to secure design wins in collaboration with sales and FAEs. Build strong
relationships with key customers and partners.
Drive customer opportunity funnel growth by collaborating and supporting the sales
organization.
Provide sales teams and sales partners with the necessary marketing tools and support to enhance their success rate and meet sales targets.
Conduct market analysis, competitor research, and customer insights to identify growth opportunities and market trends. Identify market segments and use case for current and future MCU products.
Contribute to set product strategy, roadmap development and product definition for next generation products. Bring North America regional insight to product requirements.
Develop product marketing strategies include pricing, advertising, product launching, company website management, and product handouts.
Travel within the North America in support of MCU business development. Some
International travel may be required.
Qualifications
Minimum 7years (10 yrs preferred) direct experience in product marketing or applications in the home automation and/or industrial infrastructure market segments.
Minimum 5 years of MCU/MPU products experience, including successful track record of market identification, product definition, launch and design in.
Solid knowledge of competitive environment, emerging applications, and leading system requirements are required.
Must have a demonstrated track record of growing MCU business.
Must have track record of working effectively with sales including distribution and factory representatives.
Must have excellent communication skills.
Exceptional customer and field presentation skills.
Mandarin fluency is a plus but not required.
Sr. Marketing Manager
Product Marketing Manager Job 23 miles from Oakland
We are seeking an experienced marketing and communications professional who can plan, oversee, and implement effective marketing campaigns and activities that support the SPARK NS mission of advancing academic discoveries in neuroscience from lab to clinic. As a nonprofit translational science organization, SPARK NS provides funding and support to academic researchers developing therapeutics for neurological disorders. Our marketing and communications focus is on building our brand and expanding our reach among biomedical researchers and other stakeholders in the global drug discovery and development community. The goal for this community is to ensure they know about SPARK NS translational research programs and how our programs can help them successfully navigate the drug development process.
The role will report to the Communications Director and partner with cross-functional stakeholders. The ideal candidate will have a bachelor's degree and 10-15 years' relevant marketing experience. This role is onsite in Menlo Park, California five days per week.
Responsibilities
Collaborate with SPARK NS staff (Executive Director, Translational Research, Programs, Education, HR) to develop and implement thought leadership, educational, and promotional programs that increase the visibility and understanding of SPARK NS and grow our following among academic biomedical researchers and other stakeholders in the global drug discovery and development community.
Develop an editorial and multimedia content strategy for SPARK NS, oversee content creation, and build and manage a library of multimedia assets (royalty-free photography, video, audio, illustrations, infographics, and graphical images) to support written content; collaborate with external resources (digital agencies, graphic designers) for original multimedia asset creation as needed.
Manage our LinkedIn presence (organization page, profiles, ads) and establish a presence for SPARK NS on other relevant social media platforms.
Initiate and manage ongoing email marketing campaigns to continually grow and validate our database of academic researchers.
Oversee the design and production of digital and printed assets and external marketing and internal employee communications materials and collateral that meet high-quality standards, support our mission and programs, are aligned with our brand identity, and comply with our brand guidelines.
Support website updates, additions, and blog posts to enhance SPARK NS visibility while ensuring consistency with branding and messaging; apply SEO/SEM strategies to amplify visibility.
Track, monitor, and measure the effectiveness of online marketing activities by consolidating data from various sources (website analytics, LinkedIn metrics, email campaigns), and produce periodic reports with actionable recommendations.
Organize and maintain SPARK NS digital and print branded assets for easy access and retrieval; coordinate the distribution of branded assets and brand usage guidelines to internal and external stakeholders; ensure proper usage.
Minimum Qualifications
A bachelor's degree, 10-15 years marketing experience in a similar role, and demonstrated ability to develop and execute a broad range of marketing and communications strategies in mission-driven organizations.
Excellence in the development and implementation of digital campaigns that engage, inform, and motivate, as well as digital print assets at a high level of creativity and quality.
Strong knowledge of content development and SEO/SEM strategies.
Experience with digital marketing analytics; familiarity with website analytics is essential.
Excellent interpersonal and cross-functional collaboration skills and ability to build relationships across diverse stakeholders.
Ability to consistently make informed decisions in a growth environment.
Proven ability to manage multiple and competing priorities simultaneously, while maintaining attention to detail.
Proficiency in Microsoft Office applications (Word, Excel, PowerPoint), Google applications (Gmail, Drive, Docs, Sheets, Slides, Analytics), design applications (Canva, Figma), LinkedIn (profiles, company page, ads), website content management systems and analytics tools, CRM systems, and email marketing platforms.
Travel
From time to time, travel domestically and internationally as required.
Benefits
Competitive Pay: $160,000 - $190,000, based on qualifications and experience.
Health Benefits: 100% employer-paid medical, dental, and vision coverage for you.
SPARK NS believes in compensating talent fairly while reinvesting in our mission.
Join us in making a difference! SPARK NS is an equal-opportunity employer. We value diversity and are committed to creating an inclusive work environment. Applicants from all backgrounds and experiences are encouraged to apply
Senior Product Marketing Manager (Hybrid in Mill Valley, CA)
Product Marketing Manager Job 20 miles from Oakland
Senior Product Marketing Manager - Payments & Quick Services
OutScout is partnered with the executive team of a high-growth Series C software company in the automotive space.
Their product aims to enable automotive shops to become more efficient by consolidating tools and streamlining their operations.
They have been ranked as one of America's Best Startup Employers by Forbes for 3 years in a row.
Mission:
Lead the go-to-market (GTM) strategy and execution for Payments and Quick Services. Drive adoption and usage by developing targeted value propositions, strategic programs, and innovative engagement methods beyond standard approaches.
Key Responsibilities & Expected Outcomes
Payments GTM Strategy & Execution
Understand the Buyer:
Develop and validate buyer personas, including decision-makers and buying committees, based on research and interviews.
Define value propositions, messaging, and positioning frameworks by persona.
Identify key characteristics of ideal prospects versus poor-fit prospects.
Go-To-Market Strategy & Execution:
Build a GTM playbook to equip sales and marketing teams, including core sales materials, marketing assets, and demand generation (DG) campaign concepts.
Drive and manage GTM for product releases, ensuring alignment across sales and marketing.
Partner with Product Management to inform roadmap prioritization using feedback from sales, competitive insights, and churn analysis.
Develop and manage programs to support high-priority product releases (e.g., marketing beta programs).
Create training and certification programs to ensure commercial teams have a strong baseline of product knowledge.
Expected Outcomes:
Payments is seamlessly integrated into the company's marketing and sales strategies and is recognized by buyers as a key platform benefit.
Increased product adoption and transaction volume.
Enhanced customer engagement with predefined plays that improve usage and reduce churn.
Quick Services GTM Strategy & Execution
Develop and validate buyer personas, identifying the right product fit for each (e.g., core platform vs. specialized solutions).
Define value propositions and positioning frameworks tailored to different customer needs.
Ensure seamless integration of Quick Services into the overall product ecosystem.
Go-To-Market Strategy & Execution:
Build a GTM playbook to support sales and marketing, including sales materials, marketing assets, and DG campaign concepts.
Drive and manage GTM for product releases, ensuring alignment with the transition to new offerings.
Partner with Product Management to inform roadmap prioritization based on competitive insights, win/loss analysis, and customer feedback.
Manage competitive intelligence efforts, providing insights and positioning strategies to support sales in competitive deals.
Expected Outcomes:
Clear GTM strategy that differentiates core offerings from specialized Quick Services solutions.
Sales teams are equipped with competitive intelligence and assets to effectively position products in the market.
Core Competencies
Judgment: Ability to identify key issues, stakeholders, and strategic priorities when solving problems.
Drive for Results: Sets ambitious goals and pursues them with passion and accountability.
Customer Focus: Integrates customer feedback into decision-making, ensuring solutions align with market needs.
Execution Excellence: Allocates resources effectively, removes obstacles, and remains calm under pressure.
This role is ideal for a strategic, results-driven product marketer who thrives in fast-paced environments and is passionate about driving product adoption through compelling GTM strategies.
Associate Product Manager- Retail & POS
Product Marketing Manager Job 12 miles from Oakland
Title: Associate Product Manager- Retail & POS
Duration: Long-term Contract
About the Role:
We are seeking an Associate Product Manager - Retail to support the development and optimization of our Point-of-Sale (POS), e-commerce, and inventory management systems.
This role is ideal for someone with hands-on experience in retail technology who can help streamline operations across both physical and digital sales channels.
The ideal candidate will have a strong grasp of e-commerce strategies, POS systems, and inventory planning, ensuring an exceptional shopping experience for customers.
Key Responsibilities:
Assist in managing and optimizing Point-of-Sale (POS) systems, covering both in-store and online transactions.
Support e-commerce strategy, focusing on digital storefront design, customer journey improvements, and conversion optimization.
Work with cross-functional teams to ensure real-time inventory planning and scheduling for seamless availability across multiple sales channels.
Help structure and maintain product catalogs, ensuring accurate digital listings and effective product information management.
Contribute to lead generation strategies for e-commerce, leveraging data insights to drive customer engagement and sales.
Collaborate with engineering, marketing, and operations teams to enhance system performance and efficiency.
Monitor key retail performance metrics and recommend improvements based on data analysis.
Qualifications & Experience:
3+ years of experience in a product management, business analyst, or similar role within retail or e-commerce.
Hands-on experience with POS systems (both physical and online) and digital payment solutions.
Strong understanding of e-commerce platforms, customer journeys, and conversion rate optimization.
Knowledge of inventory management best practices, including demand forecasting and real-time tracking.
Experience with product information management (PIM) systems and catalog structuring.
Familiarity with lead generation and digital marketing strategies in an e-commerce environment.
Strong analytical and problem-solving skills, with the ability to work with cross-functional teams.
Senior Brand Marketing Manager
Product Marketing Manager Job 12 miles from Oakland
Duration: 2 months with the potential to go longer
Pay Rate: $50/hr DOE (W2 and benefit options)
Planet Interactive's well-known beauty client is looking for a Senior Brand Marketing Manager for a 2-month contract opportunity that is hybrid in San Francisco, California!
The Senior Brand Marketing Manager will be responsible for establishing marketing plans for brand partners that drive sales and grow clients for brands. Reporting to the Director of Brand Marketing, this person will partner with brands to optimize programs using the client's marketing levers.
Senior Brand Marketing Manager Responsibilities:
Lead and own relationship as main marketing contact for 20+ brands
Develop a keen understanding of the brands' businesses, priorities, and products
Advise the brands on how to win from a channel marketing standpoint, including consumer messaging, sampling strategy, social media strategy, co-op advertising, and creative to achieve mutually beneficial business objectives, as well as general marketing strategy
Build Collaborative Marketing Programs securing brand participation in relevant marketing programs
Analyze and report on brand ROI for collaborative marketing programs and sampling investments. Utilize data to make recommendations to deliver win-wins for both the brands and client
Procure and manage insider and subscription sampling and promotional plans for brands, including identifying opportunities for new co-op marketing programs and partnerships
Serve as the go-to marketing contact for the client category merchant(s) and build cross functional partnerships with merchandising/brands, digital marketing, .com merchandising, store education, loyalty, and analytics teams
Mentor and lead junior team members and cross-functional partners
Senior Brand Marketing Manager Qualifications:
8+ years related experience in brand management/marketing in a consumer facing business, digital content publisher or digital agency
Proactive problem-solving skills; ability to anticipate obstacles and quickly generate alternate solutions/ideas
Honed presentation skills; confidence in presenting point of view in multiple forums, including leadership level
Effective communication skills, both written and verbal, as well as strong organizational and time management skills
Creative self-starter with can-do positive attitude
Proven ability to lead, build relationships, and work effectively in a highly cross-functional team
Ability to travel as required
Senior Manager Lifecycle Marketing
Product Marketing Manager Job In Oakland, CA
Dutch Pet is on a mission to increase access and care to pets across the country, delivering relief to both pets and their pet parents by connecting them virtually with vets across the county.
We are excited about tackling the hard problems in an effort to help every dog and cat live their happiest possible life. As the only veterinary telemedicine service that can write prescriptions for our customers virtually, we're uniquely positioned to actually solve the issues of our customers. A recent customer review put it best “Dutch was the only site that would diagnose and prescribe meds as well as ship the meds”.
We have world class investors in Forerunner Ventures, Eclipse Venture Capital, and Bling Capital. We have an experienced team who have built successful startups from the ground up (Hims, Plushcare, Nasty Gal) as well as helped grow successful enterprises (Trip Advisor, Walmart). Dutch has recently been featured in TechCrunch, Forbes, Wired, and Modern Retail.
Role responsibilities
Strategize, build and execute automated lifecycle marketing journeys and one-off campaigns across all CRM channels that optimize for retention and LTV (including email, SMS, and Referral).
Continuously conduct A/B tests and analyze results to develop insights that improve acquisition and win-back conversion rate (cart conversion, key membership onboarding benchmarks, dunning, and churn mitigation).
Develop customer segmentation, targeting, and contact strategies to maximize the conversion rate and LTV/CAC.
Create prospect nurture programs to ensure long-term engagement for our growing customer base
Owning KPI reporting, including weekly and monthly updates
Be an in-house expert in lifecycle marketing strategies and help shape how we improve and expand our lifecycle marketing efforts
Why you're a great fit:
6+ years of experience in email/SMS marketing for D2C subscription or membership businesses
Impact Focus: portfolio history of revenue impacts made by lifecycle strategies you have implemented
Experience building communications programs through CRM and/or marketing automation systems
Strong skills in analyzing metrics and extracting actionable insights
Ability to work autonomously, scrappy and resourceful, and has strong creative sensibilities
Experience leading cross functional initiatives to get things done - brief building, templates, processes for working with in house teams, ie. creative, organic social
Self-starter who can work through immediate challenges while recommending modifications for enhanced
Bonus points if you have:
Experience working with either startups, telehealth, or the pet industry previously
Experience in eCommerce businesses, bonus if there was a membership or subscription component
Have a pet/love animals!
Benefits:
Hybrid working model with 2 in office days (Monday and Tuesday) at our Oakland office and all other days remote
Competitive compensation
Flexible PTO
Health, Dental and Vision Insurance
Dutch Guiding Principles:
Pets First - business and medical decisions are always guided by the pet's best interest. We'll never compromise on pet health and we're all here because we care about their well-being
Agile Like a Cat - We have a bias toward swift action, while maintaining quality and accuracy. For us, that means being able to turn on a dime, like a cat, analyze our options - even ones that may not be on the table - then execute without perfection getting in the way
Creativity is our Catnip - Creativity feeds us and helps us push boundaries to always find better solutions, making the complex more accessible and easier to understand
Be the Human Your Dog Thinks You Are - Be kind, show care for your colleagues, and even if you're an expert - give others context, reinforce the positive, and help them understand.
Senior Product Marketing Manager
Product Marketing Manager Job 40 miles from Oakland
We're Hiring:
Senior Product Marketing Manager - Leading AI-Cybersecurity (SF Bay Area)
Are you a strategic storyteller with a passion for AI and cybersecurity? We're building the future of enterprise cybersecurity and looking for a Senior Product Marketing Manager to help define and tell our story to the world.
About Us
We're a well-funded AI startup ($25M seed round) in the San Francisco Bay Area, led by serial entrepreneurs with decades of success in cybersecurity (achieving > $3B valuations). We are partnering with Fortune 500 customers and on a mission to transform the cybersecurity landscape with cutting-edge AI, including AI agents and Generative AI.
Why This Role Matters
As our first dedicated Product Marketer, you'll shape how the world understands our platform. From messaging to go-to-market strategy, you'll partner closely with our leadership team, AI and engineering to bring our vision to life and win in the enterprise space.
What You'll Do
Lead Product Launches: Own and execute go-to-market strategies for new product and feature launches to drive awareness, adoption, and revenue impact.
Drive Market Differentiation: Develop compelling product positioning and messaging that clearly communicates our unique value and differentiates us in the AI and cybersecurity space.
Create Content & Thought Leadership: Produce high-impact assets such as whitepapers, case studies, blog posts, presentations, and webinars tailored to key audiences and buyer personas.
Lead Competitive & Market Analysis: Conduct thorough research to understand market trends, customer needs, and the competitive landscape, using insights to inform positioning and GTM efforts.
Empower Sales Through Enablement: Develop sales tools, training materials, and collateral to support the sales team and improve conversion at every stage of the funnel.
Act as a Cross-Functional Connector: Collaborate across Product, Engineering, Sales, and Marketing to ensure consistent messaging and strategic alignment.
Measure What Matters: Define KPIs and track the effectiveness of product launches and marketing campaigns, using data to inform and refine strategy.
Champion Customer Advocacy: Engage with customers to gather testimonials, case studies, and product feedback that highlight value and inform future marketing efforts.
What We're Looking For
7+ years of experience in product marketing within enterprise cybersecurity
Strong background in AI/ML or data platforms is highly desirable
Proven ability to craft clear, compelling messaging and translate complex technologies for diverse audiences
Demonstrated success leading product launches and executing cross-functional go-to-market campaigns in a competitive market
Excellent storytelling and writing skills with a focus on clarity, impact, and audience engagement
Why Join Us?
Early-stage impact with the stability of $25M in seed funding
World-class leadership across AI, Engineering, and Product
Traction with Fortune 500s already in motion
Highly competitive comp & equity
Health, wellness, and professional development benefits
Access to the latest tools in AI/ML development
Work Location - San Jose, CA (5 days in the office as we value a founding team)
Let's Build the Future of Cybersecurity Together
If you're excited about AI, enterprise go-to-market, and shaping a category from the ground up, we'd love to hear from you.
Integrated Marketing Cross-Channel Campaign Marketer
Product Marketing Manager Job 12 miles from Oakland
The Area: Marketing
The Marketing team is responsible for marketing the company's exceptional product portfolio to end users, partners and customers on a worldwide basis.
Our approach is to embrace the strength of our products and pace of innovation to drive marketing programs that are as entrepreneurial, data-driven and respectful of our users as client itself.
We have a variety of roles, including product marketing, creative services, event management, quantitative marketing and field marketing.
The Team: Cross-Channel Marketing & Go-To-Market
The Cross-Channel Marketing & Go-To-Market Marketing team works across Product Marketing teams to deliver a more cohesive and customer centric experience to our small & medium business customers.
Know the user. Know the magic. Connect the two. At its core, marketing at the client starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how client's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental.
The Role: Marketing Specialist, Ads Marketing
The Marketing Specialist, Ads Marketing candidate will drive growth marketing campaigns all the way from strategy to launch and scale. This includes defining the strategy, mobilizing creative agencies, designing a testing plan, executing the campaigns, analyzing results to track campaign success, and optimizing.
You will become a thought leader on multi-channel campaigns to meet our acquisition and adoption goals across the portfolio. You are a strategic and analytical thinker who can break down problems and find solutions. You are a collaborator who thrives in a highly cross-functional environment.
Responsibilities:
Develop, launch, scale and optimize online acquisition campaigns utilizing paid media and owned and earned channels.
Develop content to support Ads feature & product adoption programs.
Develop, launch and scale email campaigns for Ads feature adoption
Develop, test, and implement scaled marketing programs that help grow Ads customers, from creative brief, to production, to launch and measurement, from creative brief, to production, to launch and measurement
Analyze all aspects of the user funnel to identify areas for improvement and audience-specific user journeys. Generate growth insights on user flows and growth models.
Test and launch experiments across a user's lifecycle.
Measure the uplift and efficacy of experiments and campaigns using performance metrics, customer research, and hard data.
Use data to build deep insights on customers throughout their journey with client products.
Apply growth marketing principles and work with cross-functional stakeholders to define, launch, and measure experiments that drive business impact.
Experience:
5 years of experience working in operations and/or strategy consulting or campaign operations.
5 years' experience in developing, testing, and managing integrated marketing campaigns and program management.
Experience running scaled digital marketing campaigns, including paid media campaigns.
Experience in designing experiment test plans for campaign variant testing.
Experience in program management or in establishing / optimizing business processes.
Effective communication skills and ability to drive discussions and presentations at all levels of the organization.
Curiosity, creativity, and passion for surfacing performance opportunities for advertisers at scale is a plus.
Education:
Bachelor's degree or equivalent practical experience.
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit ************************
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Recruiter Details:
Name: Devesh Shakya
Email: *****************************
Internal Id: 25-35801
Director, Product Marketing XSIAM
Product Marketing Manager Job 32 miles from Oakland
Our Mission At Palo Alto Networks everything starts and ends with our mission: Being the cybersecurity partner of choice, protecting our digital way of life. Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we're looking for innovators who are as committed to shaping the future of cybersecurity as we are.
Who We Are
We take our mission of protecting the digital way of life seriously. We are relentless in protecting our customers and we believe that the unique ideas of every member of our team contributes to our collective success. Our values were crowdsourced by employees and are brought to life through each of us everyday - from disruptive innovation and collaboration, to execution. From showing up for each other with integrity to creating an environment where we all feel included.
As a member of our team, you will be shaping the future of cybersecurity. We work fast, value ongoing learning, and we respect each employee as a unique individual. Knowing we all have different needs, our development and personal wellbeing programs are designed to give you choice in how you are supported. This includes our FLEXBenefits wellbeing spending account with over 1,000 eligible items selected by employees, our mental and financial health resources, and our personalized learning opportunities - just to name a few!
At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work full time from our office with flexibility offered where needed. This setup fosters casual conversations, problem-solving, and trusted relationships. Our goal is to create an environment where we all win with precision.
Job Description
Your Career
As the marketing leader for Cortex XSIAM, you will lead the team that is responsible for the success of Palo Alto Networks industry-leading security operations platform. This role will set the strategic direction and own the positioning for our business, ultimately delivering customer acquisition, pipeline and thought leadership to meet our business objectives.
The ideal candidate is a product marketing leader who can manage all aspects of marketing strategy, positioning, planning, budgets, big bets, metrics, and reporting. The role requires strong domain knowledge in cybersecurity and experience in security operations and/or cloud security, with a focus on SIEM, SOAR, and EDR. Candidates who also have experience in cloud security are preferred. Great people leadership, communication, and collaboration skills are a must.
Your Impact
Own the overall marketing strategy for Cortex XSIAM
Lead a high-performing team of product marketing professionals
Shape and evolve positioning for Cortex XSIAM to establish a bold, differentiated point of view in the industry
Deliver world-class thought leadership and storytelling that elevates Cortex and Palo Alto Networks overall brand in security operations
Work closely with direct reports to develop marketing plans, execute initiatives to meet our growth targets, and identify opportunities for continuous improvement and growth
Recognize new security operations market opportunities and partner with PM and GTM teams to shape and influence business priorities
Understand our buyer personas and collaborate with sales leadership to amplify the Cortex XSIAM value and differentiation within the company
Act as the spokesperson for the business in front of customers, analysts, media, and internal audiences
Qualifications
Your Experience
15+ years of experience in enterprise marketing, including previous product marketing leadership experience
Demonstrated track record that proves deep knowledge of security operations and/or cloud-native technologies, preferably SIEM, SOAR, and XDR
Strategic and analytical mindset with demonstrated ability to simplify complex concepts and articulate uniquely differentiated value propositions to both technical and business audiences, especially in the cloud security domain
Strong people leadership skills - ability to prioritize, create clarity, motivate, and ensure timely delivery of high-quality work through others
The ideal candidate possesses a blend of marketing, business, and technical security savvy - a big-picture vision, and the drive to make that vision a reality in an emerging or established market
Experience in full product lifecycle management, from business planning to launch to program management and measurement, particularly within security operations
Exceptional storytelling skills to inspire the rest of the company to tell the right stories, especially around security and SOC transformation
Demonstrated ability to influence up, down, and across functionally to peers and collaborate across multiple groups
An MBA is highly preferred - Great communication skills and strong collaboration with product development and service delivery teams are a must
Additional Information
The Team
Our Marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.
Compensation Disclosure
The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $216000 - $297000/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here.
Our Commitment
We're problem solvers that take risks and challenge cybersecurity's status quo. It's simple: we can't accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.
All your information will be kept confidential according to EEO guidelines.
Product Marketing Manager : Neurovascular Innovation : Downstream Commercial Growth
Product Marketing Manager Job 40 miles from Oakland
Commercial Marketing Manager
Neurovascular / Stroke Innovation
Hybrid / Remote : South Bay Area
Full Time : Direct Hire : Permanent Placement
Downstream Commercial Growth Initiatives
Our office has been retained by a long standing medtech client in the Bay Area developing highly disruptive intracranial neuromuscular innovation capable of revolutionizing the current standard of stroke care.
Actively seeking a new (hybrid/remote) commercial marketing leader to help define and execute on the stroke product commercial growth strategy, build customer awareness, and generate strong demand and adoption for our products.
This individual in this role will work to develop messaging and content across multiple channels that enhance sales campaigns, traditional media, social and web initiatives.
Below are a few specs about the opportunity:
An opportunity to impact the entire continuum of care for stroke; $40B+ USD Global Market Cap
Proven leadership team w/ multiple successful exits
Stock options still being offered, even though there is little to no risk!
FDA approved tech w/ SIGNIFICANT differentiation, and #1 status in the market.
Significant opportunities for growth and advancement
Mission driven, patient centric culture
Massive existing reimbursement
Huge R&D budget for the foreseeable future…they continue to innovate at an unprecedented pace
Critical Experience Needed:
Wire/catheter vascular experience is a minimum
Stroke/neuro is highly preferred
They like up and comers with high energy and creative minds
Downstream experience is required, below is a list of responsibilities
Branding / Competitive Intelligence
Field Messaging / Promotional Materials
Clinical Data Presentation / Campaigns / Voice of Customer
Work w/ reps in the field to learn what is really needed for reps to be successful
Work w/ external agencies
Director of Product Marketing
Product Marketing Manager Job 40 miles from Oakland
This is a CONFIDENTIAL job opportunity for a CLIENT of Guide to HR. This is NOT a job for Guide to HR.
About the Client who is hiring:
B2B AI Tech
VC backed
Global
What You'll Do:
The Director of Product Marketing will lead the strategic development and execution of our positioning, messaging, enablement, and go-to-market programs. Reporting to the Marketing Department Head, this is a high-impact, hands-on leadership role responsible for owning the entire product marketing lifecycle - from launch planning and persona development to sales enablement and thought leadership.
You'll be expected to craft compelling narratives that resonate with commercial and federal buyers, build and execute a scalable product marketing roadmap, and lead the charge on cross-functional alignment with Sales, Product, and Growth. You'll also ensure our revenue teams are fully equipped with the tools, content, training, and confidence they need to differentiate us and close business.
This role is ideal for a strategic, analytical, and execution-focused leader ready to elevate product marketing into the company's core growth engine.
Experience + Skills
8+ years of B2B product marketing experience, with at least 3 years in a leadership role at a SaaS, AI/ML, or enterprise tech company-AI startup experience a plus.
Strategic thinker with a proven ability to translate high-level business objectives into actionable go-to-market and product marketing strategies across commercial and federal segments.
Self-starter with a strong sense of ownership and initiative-able to work independently in a fast-paced, ambiguous environment with minimal oversight.
Entrepreneurial and adaptable, bringing a proactive, solutions-oriented mindset to evolving priorities and complex challenges.
Detail-oriented and highly organized, capable of managing multiple workstreams, cross-functional stakeholders, and high-impact deliverables without sacrificing quality or speed.
Analytical thinker with a data-driven approach - constantly asking "why" and solving problems with rigor and creativity.
Collaborative team player who builds strong cross-functional relationships and thrives in high-growth, high-performance cultures.
Demonstrated success leading sales enablement programs - including training, onboarding, asset creation, and feedback-driven refinement.
Hands-on experience supporting federal go-to-market strategies, including messaging for public sector buyers, procurement cycles, and compliance positioning (e.g., FedRAMP).
Skilled in analytics and optimization - tracking campaign performance, SEO rankings, product usage, and sales feedback to refine GTM strategy, enhance ROI reporting, and support continuous improvement.
Adept at thought leadership and industry engagement - representing the brand in online communities, industry events, and digital channels to drive awareness, engagement, and social selling opportunities.
Strong content development skills - including authoring solution briefs, product videos, case studies, whitepapers, web copy, and competitive assets.
Experienced in event marketing support, including messaging, content, collateral creation, and sales readiness for conferences, field events, and executive briefings.
Exceptional written and verbal communicator - capable of simplifying technical concepts and telling compelling product stories that resonate with both business and technical audiences.
Benefits:
Compensation: At market salary, meaningful equity, 401(k) matching, and flexible time off plus company holidays
Medical Benefits: Employees receive coverage of medical, dental, and vision insurance, and more. In addition, the Company pays for basic life insurance, short-term disability, and long-term disability
Paid parental leave is provided after 6 months.
Monthly lifestyle benefit stipend via the Fringe platform to allow employees to customize benefits to their lifestyle
The Company is an equal opportunity employer. We extend equal opportunity to all individuals without regard to an individual's race, religion, color, national origin, ancestry, sex, sexual orientation, gender identity, age, physical or mental disability, medical condition, genetic characteristics, veteran or marital status, pregnancy, or any other classification protected by applicable local, state or federal laws. We are committed to the principles of fair employment and the elimination of all discriminatory practices.
Senior Brand Marketing Manager
Product Marketing Manager Job 40 miles from Oakland
Duration: 2 months with the potential to go longer
Pay Rate: $50/hr DOE (W2 and benefit options)
Planet Interactive's well-known beauty client is looking for a Senior Brand Marketing Manager for a 2-month contract opportunity that is hybrid in San Francisco, California!
The Senior Brand Marketing Manager will be responsible for establishing marketing plans for brand partners that drive sales and grow clients for brands. Reporting to the Director of Brand Marketing, this person will partner with brands to optimize programs using the client's marketing levers.
Senior Brand Marketing Manager Responsibilities:
Lead and own relationship as main marketing contact for 20+ brands
Develop a keen understanding of the brands' businesses, priorities, and products
Advise the brands on how to win from a channel marketing standpoint, including consumer messaging, sampling strategy, social media strategy, co-op advertising, and creative to achieve mutually beneficial business objectives, as well as general marketing strategy
Build Collaborative Marketing Programs securing brand participation in relevant marketing programs
Analyze and report on brand ROI for collaborative marketing programs and sampling investments. Utilize data to make recommendations to deliver win-wins for both the brands and client
Procure and manage insider and subscription sampling and promotional plans for brands, including identifying opportunities for new co-op marketing programs and partnerships
Serve as the go-to marketing contact for the client category merchant(s) and build cross functional partnerships with merchandising/brands, digital marketing, .com merchandising, store education, loyalty, and analytics teams
Mentor and lead junior team members and cross-functional partners
Senior Brand Marketing Manager Qualifications:
8+ years related experience in brand management/marketing in a consumer facing business, digital content publisher or digital agency
Proactive problem-solving skills; ability to anticipate obstacles and quickly generate alternate solutions/ideas
Honed presentation skills; confidence in presenting point of view in multiple forums, including leadership level
Effective communication skills, both written and verbal, as well as strong organizational and time management skills
Creative self-starter with can-do positive attitude
Proven ability to lead, build relationships, and work effectively in a highly cross-functional team
Ability to travel as required
Associate Product Manager- Retail & POS
Product Marketing Manager Job 40 miles from Oakland
Title: Associate Product Manager- Retail & POS
Duration: Long-term Contract
About the Role:
We are seeking an Associate Product Manager - Retail to support the development and optimization of our Point-of-Sale (POS), e-commerce, and inventory management systems.
This role is ideal for someone with hands-on experience in retail technology who can help streamline operations across both physical and digital sales channels.
The ideal candidate will have a strong grasp of e-commerce strategies, POS systems, and inventory planning, ensuring an exceptional shopping experience for customers.
Key Responsibilities:
Assist in managing and optimizing Point-of-Sale (POS) systems, covering both in-store and online transactions.
Support e-commerce strategy, focusing on digital storefront design, customer journey improvements, and conversion optimization.
Work with cross-functional teams to ensure real-time inventory planning and scheduling for seamless availability across multiple sales channels.
Help structure and maintain product catalogs, ensuring accurate digital listings and effective product information management.
Contribute to lead generation strategies for e-commerce, leveraging data insights to drive customer engagement and sales.
Collaborate with engineering, marketing, and operations teams to enhance system performance and efficiency.
Monitor key retail performance metrics and recommend improvements based on data analysis.
Qualifications & Experience:
3+ years of experience in a product management, business analyst, or similar role within retail or e-commerce.
Hands-on experience with POS systems (both physical and online) and digital payment solutions.
Strong understanding of e-commerce platforms, customer journeys, and conversion rate optimization.
Knowledge of inventory management best practices, including demand forecasting and real-time tracking.
Experience with product information management (PIM) systems and catalog structuring.
Familiarity with lead generation and digital marketing strategies in an e-commerce environment.
Strong analytical and problem-solving skills, with the ability to work with cross-functional teams.