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Product marketing manager jobs in San Jose, CA - 5,247 jobs

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Product Marketing Manager
Director, Product Marketing
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  • Principal Product Manager - Enterprise SIEM

    Cisco Systems 4.8company rating

    Product marketing manager job in San Jose, CA

    A technology company in California seeks an Engineering Product Manager for Enterprise Security. This role involves defining and delivering SIEM capabilities, engaging directly with enterprise security teams, and driving the product roadmap. Candidates should have proven experience in security operations and product management within the cybersecurity domain. This position offers a competitive salary range of $191,400 to $281,400 along with various employee benefits, including medical insurance and flexible vacation time. #J-18808-Ljbffr
    $191.4k-281.4k yearly 4d ago
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  • Brand Marketing Manager - AI & Category Growth

    Recruiting From Scratch

    Product marketing manager job in Santa Clara, CA

    A specialized talent firm is seeking a Brand Marketing Manager in Santa Clara, CA, to define the brand narrative for a fast-growing AI company. The role requires 3+ years of B2B SaaS marketing experience, strong storytelling skills, and the ability to translate complex AI concepts into compelling messages. This position offers a competitive salary range of $130,000-$160,000 plus equity and a flexible work environment within a mission-driven team. #J-18808-Ljbffr
    $130k-160k yearly 3d ago
  • OT Channel Partnerships Marketing Director

    Fortinet, Inc. 4.8company rating

    Product marketing manager job in Sunnyvale, CA

    A leading cybersecurity company is seeking an OT Channel Marketing [Director/Manager/Representative] to manage co-marketing programs and partner engagement activities. This role requires strong organizational skills, 8-10 years of marketing experience in Operational Technology, and proficiency in tools like Microsoft Excel. The candidate will be responsible for overseeing events, campaigns, and strategic planning to drive revenue growth. Competitive salary range is $180,000 - $290,000, and employees enjoy a variety of benefits, including insurance and paid holidays. #J-18808-Ljbffr
    $180k-290k yearly 4d ago
  • Brand Marketing Manager

    Lumahotels

    Product marketing manager job in San Francisco, CA

    As the Brand Marketing Manager, you will be responsible for executing a cohesive content strategy that captures the essence of the LUMA brand and engages our growing audience across various digital platforms. LUMA Hotels are Modern, Aware, Dynamic, and Energized (MADE). We are MADE for the traveler looking for a local experience out of the norm. This is a full-time position based in San Francisco or New York City. Travel between San Francisco and New York City is required approximately every other month. Occasional weekend and evening work may be required to capture social media content. Join LUMA Hotels and play a key role in shaping the narrative of our brand through compelling and impactful content. If you're passionate about content creation and ready to drive engagement and loyalty with our audience, we want to hear from you! WHAT YOU'LL DO: SOCIAL MEDIA Create visually stunning and engaging social media content to drive interaction and increase brand awareness. This is end-to-end creation, including capturing photos and videos, writing captions and copy, and designing and editing reels, stories, etc. Serve as the social media ambassador for LUMA Hotels, fostering authentic connections with our target audience. Manage and grow our social media communities by promptly and effectively responding to comments and messages. Collaborate with PR agency to manage influencer partnerships, coordinate hostings, and ensure appropriate deliverables. Monitor for UGC, manage permissions, and integrate content across LUMA platforms. Engage in ongoing social listening, monitoring LUMA as well as competitor and affinity brands for actionable insights. Monitor, analyze, and report on social media performance metrics to inform future content and campaigns. Stay up to date with the latest social media trends, best practices, and algorithm changes to optimize our online presence. WEBSITE AND EMAIL Create high-quality, engaging website content for brand.com, collaborating with operations teams and SEO vendor. Manage merchandising of rooms and rates in the booking engine. Manage content for transactional and promotional emails, with support from graphic designer. Manage content for brand partnerships, such as promotional emails and social media collaborations. Manage and optimize profiles on third-party sites such as Google, TripAdvisor and Yelp. Track and analyze performance, reporting on key metrics and making data-driven recommendations. GENERAL Manage content calendar and editorial workflow, ensuring timely publication of content across all channels. Manage visual asset libraries. Manage hotel content on guest room TVs. Assist in developing and maintaining brand partnerships. Assist in developing and producing branded merchandise. Assist in planning and organizing occasional on-site activations and events. Collaborate with other departments, including marketing, sales, public relations, and guest services, to ensure consistent messaging and brand identity. WHAT WE OFFER: Holiday Pay (9 days) Vacation Pay - start accruing day 1 and get up to 2 weeks the first year! Sick Pay (in accordance with NYC ESTA) Life Insurance and AD&D Short Term Disability Voluntary Life Insurance and AD&D Voluntary Long-Term Disability Voluntary products such as Hospital Insurance, Critical Illness insurance, and Accident Insurance 401(k) Savings Plan - 100% vested and match starting after 60 days Commuter Program Wellness Program Education Assistance Programs Employee Perks through Working Advantage Complimentary gym membership TripAdvisor yearly incentive program WHAT WE NEED: Bachelor's degree in Marketing, Communications, Journalism, or related field preferred Demonstrated experience creating compelling social media content across various channels Excellent writing skills, with ability to produce persuasive marketing copy, showcase local activities and events, and accurately inform guests, while strengthening brand voice. Meticulous attention to detail and ability to proofread. Excellent visual storytelling skills, with a keen eye for design and aesthetics Strong project management and organizational skills Strong understanding of social media algorithms, trends, and best practices Strong proficiency in photo/video editing and design tools Proficiency in content management systems and analytics tools Creative mindset with the ability to think strategically and execute effectively Ability to work collaboratively with cross-functional teams and adapt to a fast-paced environment Experience within the hospitality or travel industry a plus LUMA Hotels is an Equal Opportunity Employer. All qualified applicants and employees will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religious practices and observances, national origin, pregnancy, childbirth, or related medical conditions, status as a protected veteran or spouse/family member of a protected veteran, or disability. If you need accommodation for any part of the application process because of a medical condition or disability, please send an email to Rebecca Dawes at ********************* or call ************ to let us know the nature of your request. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr
    $95k-151k yearly est. 3d ago
  • Strava - Director, Product Marketing

    Road Race Management, Inc.

    Product marketing manager job in San Francisco, CA

    Strava is the app for active people. With over 150 million athletes in more than 185 countries, Strava is where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, we help you find your crew, crush your milestones, and keep moving forward.Start your journey with Strava today. Our mission is simple: to motivate people to live their best active lives. We believe in the power of movement to connect and drive people forward. We're looking for an expert Director of Product Marketing to lead our Global Product Marketing team. In this role, you'll connect our brand narrative and values to our product roadmap to articulate Strava's value to our active audience. You'll own the strategy for launching and positioning the product and its features, collaborating with teams across the company to influence the product roadmap, drive adoption and engagement, and ultimately, accelerate Strava's growth trajectory - all in service of motivating people around the world to live their best active life. We follow a flexible hybrid model that generally translates to half your time on-site in our San Francisco office- three days per week. What You'll Do: Craft the future of the Product Marketing organizationat Strava, influence our product roadmap, and help users get the most out of their product experience - and see the quantifiable impact of these efforts on our business. Set the course for Strava's future,expanding the use cases for Strava's product and the audiences who can see themselves in - and better themselves - through our product. Lead, mentor, and grow a team of high-performing Product Marketers, who are passionate about Strava's community, our mission, and their impact. Support the entire user experience, including our free, subscription, and business-to-business products. Propel millions of people to live their best active lives, turning consumer insights and data into creative go-to-market strategies and compelling stories that help users get the most out of the Strava product. What You'll Bring to the Team: Being world-class at product positioning and GTM.You will develop the strategy and oversee the execution of how our products are understood and adopted by new and existing users. Leading transformational process improvements.As a seasoned PMM leader, you know that the best product marketing efforts are a journey from research to positioning to execution. You've been there, done that, so you can optimize a team's operating rhythms to drive efficiencies in the process, and optimal outcomes for the business. Influencing cross-functional teams.Our PMM team works across the organization, in close partnership with our Product Development organization, Research and Insights, Brand, Social, Growth, Creative, and more. You are a strong collaborator who leads with empathy, you can rally a diverse team to a unified vision, and you can influence teams to achieve optimal business results. Being customer-focused.You'll lead a team of consumer-centric marketers, becoming the authority on the needs, motivations, and challenges of our users. You'll put the audience at the center of the team's decisions and serve as the voice of the user in company decisions. Being as data-driven as you are creative.A great PMM at Strava is both, so you lead by example, rooting decisions in data and marketing strategies in creativity. You think beyond the basics, but you use research and analytics to back up your vision and quantify your impact. Having a strong bias to action.You turn ideation into action, and are willing to test, learn, and iterate. You inspire your team to move with urgency and tackle challenges head-on. We're excited about you because you have: BA, MBA or equivalent experience Strong B2C experience, with a preference for those who understand subscription service marketing and can articulate recurring value 10+ years of marketing experience, including 5+ in PMM 3+ years leading and developing a PMM team A consistent record of successful go-to-market launches Demonstrated strong product partnerships and an ability to influence tech roadmaps Fluency with data and consumer insights Fitness experience a plus, but not required Compensation Overview: At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market-based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three tiers based on a cost of labor index for that geographic area. We will determine the candidate's starting pay based on job-related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner. Compensation: $232,800 - $247,200. This range reflects base compensation only and does not include equity or benefits. Your recruiter can share more details about the full compensation package, including the range specific to your location, during the hiring process. For more information on benefits, please clickhere . Why Join Us? Movement brings us together. At Strava, we're building the world's largest community of active people, helping them stay motivated and achieve their goals. Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you're shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact. When you join Strava, you're not just joining a company-you're joining a movement. If you're ready to bring your energy, ideas, and drive, let's build something incredible together. Strava builds software that makes the best part of our athletes' days even better. Just as we're deeply committed to unlocking their potential, we're dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We're backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we're expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together. Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. #J-18808-Ljbffr
    $232.8k-247.2k yearly 3d ago
  • Director of Product Marketing - GTM & Growth Leader

    Pano Ai, Inc.

    Product marketing manager job in San Francisco, CA

    A leading tech company in San Francisco is seeking a Director of Product Marketing to drive their product marketing strategy. This role involves collaborating with the leadership team, conducting market research, and developing impactful product messaging. Ideal candidates will have over 7 years of experience in product marketing, strong strategic thinking skills, and a hands-on approach. The position offerscompetitive salary and benefits, including stock options and unlimited paid time off. #J-18808-Ljbffr
    $141k-221k yearly est. 3d ago
  • Director of Product Marketing & GTM Strategy

    Menlo Ventures

    Product marketing manager job in San Francisco, CA

    A leading technology firm in San Francisco is seeking a Director of Product Marketing to own its marketing strategy and drive growth. The ideal candidate has over 10 years of B2B SaaS experience with strong leadership skills in product marketing. Responsibilities include building a high-performing team, defining GTM strategies, and ensuring accountability for marketing outcomes. This role offers a competitive salary range of $182.5K - $210K, and a chance to make a significant impact within the company. #J-18808-Ljbffr
    $182.5k-210k yearly 4d ago
  • Director, Product Marketing

    McGil Recruiting

    Product marketing manager job in Livermore, CA

    The Product Marketing Director is responsible for the global strategic marketing activities related to their assigned probe card products, works with the account teams for assigned accounts and provides marketing leadership to the product groups. This position regularly interacts with senior management and executives, and provides the overall product positioning, product strategy and direction, and communications objectives for the assigned products. The person will understand our customers' test challenges and will work closely with customers to define solutions to these challenges using products and technology. The person also sets market requirements, manages product roadmaps, project priorities and trade-offs as necessary, and resources allocation for those assigned products. The person also works with the account teams for their assigned customers to maximize profit and market share. This includes updating competitive situations and threats, communicating customer's requirements and providing input to the account strategy. ESSENTIAL DUTIES AND RESPONSIBILITIES Create and publish Market Requirements Documents that clearly defines customer's needs and features/specs that differentiate products; Function as part of a cohesive team to include Product Marketing Managers and Engineering Managers in the product group to ensure that the assigned products give a competitive advantage; Develop business cases to support market and business development; Articulate customer use cases to support product solutions definition and development; Define Value Propositions to support the competitive positioning of the products and solutions in the market; Define value pricing propositions that support high margin contribution for the Company's products in the market; Develop target and key account positioning strategies in support of sales activities; Develop and articulate fact-based and current competitive intelligence that includes product and financial positioning vis‑a‑vis critical extant and emergent competition; Lead the New Product Introduction (NPI) process to ensure that new products are developed per the PLC process. NPI includes beta testing, sales training, creating sales and product collateral, and insuring the go‑to‑market success of new product launches; Articulate SMART objectives to insure product and organizational success; Participate in strategic planning activities to include articulation of organic and inorganic growth opportunities; Train the sales/account teams regularly such that the knowledge of the market and products & solutions are transferred to the teams as part of NPI; Cross‑functional engagement with sales, applications engineering, NPI engineering, R&D, manufacturing, finance and corporate communications as part of NPI. Interface with customer to define device testing requirements that drives product roadmaps for long‑term revenue growth. Use negotiation skills to close gaps between customer requirements and factory capabilities Prepare and deliver technical presentations explaining products or services to customers and prospective customers. Requirements: Bachelor's degree in Electrical Engineering, Mechanical Engineering, Physics, or other technical degree, Master's degree preferred. 8+ years experience in applications, marketing, product development, or general management that involved leading and mentoring others. 8+ years experience in a customer or supplier facing role in the semi‑conductor industry. Must have solid knowledge of the semiconductor manufacturing and test process. Knowledge of the semiconductor RF market is strongly preferred. Excellent verbal and written communication skills in English. Strong business acumen and demonstrated ability to drive revenue growth through technical engagements. Strong presentation and communication skills, including both small group and large audiences. Need to be comfortable speaking to a group and engaging in problem solving dialogue with occasionally distressed customers or partners. Demonstrated success in team environments where outcomes are influence‑based. Cross‑disciplinary technical breadth and depth necessary to explain and negotiate details of product functionality and performance with customers. Familiarity with general wafer sort testing for both memory and logic IC. Knowledge of ATE systems is desired. Must have the ability to travel for business as much as 50% of the time both domestically and internationally to customer sites, subsidiary offices, and appropriate sales or marketing events. #J-18808-Ljbffr
    $140k-220k yearly est. 4d ago
  • Director of Product Marketing & GTM Strategy

    Envoy Inc. 4.4company rating

    Product marketing manager job in San Francisco, CA

    A technology company for workplace management is looking for a Director of Product Marketing in San Francisco. You will own the product marketing strategy, lead a high-performing team, and define metrics for go-to-market success. Ideal candidates have extensive B2B SaaS expertise and can translate customer needs into effective marketing narratives. The position offers a hybrid working model, fostering a collaborative and dynamic environment focused on results. #J-18808-Ljbffr
    $136k-212k yearly est. 2d ago
  • Senior Content Marketing Manager, Global Products Marketing San Francisco, CA

    Rippling

    Product marketing manager job in San Francisco, CA

    Senior Content Marketing Manager, Global Products Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365-all within 90 seconds. Based in San Francisco, CA, Rippling has raised $1.4B+ from the world's top investors-including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock-and was named one of America's best startup employers by Forbes. We prioritize candidate safety. Please be aware that all official communication will only be sent from @ Rippling.com addresses. About the role Rippling's Global product suite - spanning Global HRIS, Payroll, BenAdmin, Employer of Record, and Contractors - is both the largest and one of the fastest growing product suites. The pandemic changed hiring forever, and companies are looking for all-in-one solutions to manage their global workforces. As our Senior Content Marketing Manager, Global Products, you'll be the lead storyteller for our Global product. You'll deeply research Global HR leaders to find the hooks they care about and turn those insights into different types of content, from deep-dive whitepapers to viral social-first videos. Your creed: deliver HR leaders content they crave and show how Rippling can help them scale across borders. This role is for someone who loves the craft and the strategy: you're not just strategizing and planning, you're interviewing customers, writing the scripts, penning research papers, and stepping in front of the camera. Expect to move fast, run tight experiments, scale what works, and grow your career! Because Rippling's Global suite shares its addressable market with our Core HR products, this role is uniquely collaborative. You'll work shoulder-to-shoulder with our Core HR marketing team to plug into existing growth engines while spinning up new “Global-first” content that creates net-new opportunities and accelerates cross-sell. This role is based in our San Francisco office. What you will do Become an expert on Global HR leaders: Immerse yourself in this community, both online and IRL, to uncover insights, pain points, and hooks. Turn complex topics into compelling stories: Take dry, complex topics (like global compliance) and transform them into magnetic hooks and fun, compelling stories that people actually want to consume. Create and pen “classic” B2B tentpole assets: Write and produce high-quality reports, whitepapers, and launch assets. Scale video: Rapidly ship and test new formats like a video series, podcasts, social-first content, and webinars. Own the Global content roadmap: Set the narrative, strategy, and content roadmap that drives awareness and pipeline. What you will need Experimental mindset + scrappy execution: You move fast and prototype often. You know the B2B playbook, and you're also willing to push beyond it. Exceptional writing and storytelling: You are a clear writer who can craft everything from an engaging blog post to a whitepaper covering a complex topic. A creator's track record: Proven success building an audience whether via a YouTube channel, a viral newsletter, or a significant social following. A "spike" in video: Deep experience storyboarding, scripting, and delivering on-camera content. You know how to make a B2B video feel premium and engaging. Metric obsession: You have a "nose" for what will go viral, but you back it up by obsessing over data and constantly iterating to improve performance. A distinctive voice: You bring energy, clarity, and taste and know how to push beyond standard B2B without losing credibility. *Even if you don't meet all of these requirements, we still encourage you to apply. Why you'll love this role Own the full motion: You aren't a cog in a big machine. You will own the end-to-end content motion (from strategy to execution) for one of Rippling's biggest and most important bets. The "Pod" advantage: You'll be part of a dedicated marketing pod ready to promote your work across every channel. You create the sparks, they provide the fuel! A culture of experimentation: We love bold, provocative ideas and give you the license to try things never done in B2B. Additional Information Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accommodations@rippling.com Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role. This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here. A variety of factors are considered when determining someone's compensation-including a candidate's professional background, experience, and location. Final offer amounts may vary from the amounts listed below. The pay range for this role is: 108,000 - 189,000 USD per year (US Tier 1) #J-18808-Ljbffr
    $102k-152k yearly est. 5d ago
  • Manager, Performance Marketing, AI and Creative

    Airwallex

    Product marketing manager job in San Francisco, CA

    Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide - including Brex, Rippling, Navan, Qantas, SHEIN and many more - with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale. Proudly founded in Melbourne, we have a team of over 1,800 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world‑leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, Airwallex is leading the charge in building the global payments and financial platform of the future. If you're ready to do the most ambitious work of your career, join us. Attributes We Value We hire successful builders with founder‑like energy who want real impact, accelerated learning, and true ownership. You bring strong role‑related expertise and sharp thinking, and you're motivated by our mission and operating principles. You move fast with good judgment, dig deep with curiosity, and make decisions from first principles, balancing speed and rigor. You're humble and collaborative; turn zero‑to‑one ideas into real products, and you “get stuff done” end‑to‑end. You use AI to work smarter and solve problems faster. Here, you'll tackle complex, high‑visibility problems with exceptional teammates and grow your career as we build the future of global banking. If that sounds like you, let's build what's next. About the team The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data‑driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success. What you'll do We're looking for a strategic, creative, and technically fluent marketer to lead the next generation of AI‑powered performance creative within our Global growth marketing team, focused on the US and EMEA Markets. As the Manager, Performance Marketing (AI and Creative), you'll own the intersection of creativity, experimentation, and automation - using AI tools to generate insights, scale creative production, and improve performance across paid search, paid social, and emerging channels. You'll work on the growth marketing team and partner with data teams to design creative frameworks that drive measurable impact on CTR, CVR, pipeline, and CAC. This role is perfect for a growth marketer who thrives at the edge of data and design - someone who can blend creative storytelling with AI‑driven optimization to deliver creative that drives revenue and closed wons. This role is based in San Francisco. Responsibilities: Lead the creative and content strategy for performance campaigns using AI tools to accelerate ideation, production, and iteration. Develop frameworks for creative testing and personalization that improve funnel conversion and efficiency. Collaborate with Product Marketing and Growth to ensure messaging aligns with audience intent and lifecycle stage. Use AI platforms (e.g., ChatGPT, Midjourney, Firefly, Runway, Synthesia, etc) to generate and test creative variations at scale. Establish guardrails and brand governance for AI‑generated content, ensuring quality, tone, and compliance. Work with channel leads to translate creative insights into performance outcomes across LinkedIn, Meta, YouTube, Google, and programmatic. Collaborate with Paid Search, Paid Social, and Display leads to build creatives for each region and country, including spearheading the workflow for translations and creative alignment to country/culture and manage the delivery of assets on schedule to the campaign development team. Analyze creative performance and implement structured testing roadmaps to identify top‑performing messages, visuals, and formats. Partner with Paid Media and Web teams to connect ad creative to optimized landing experiences for full‑funnel efficiency. Ensure campaign creatives are tagged, tracked, and analyzed for CAC and ROI impact across the marketing funnel. Build creative experimentation frameworks using AI‑assisted analysis and automation tools. Partner with Analytics to measure the influence of creative variables on CTR, CVR, and down‑funnel conversion. Create Looker or Tableau dashboards that visualize creative performance by asset, audience, and funnel stage. Continuously analyze learnings to improve storytelling effectiveness and scalability. Proactively integrate AI tools into creative production workflows. Educate and enable marketing partners on AI creative best practices, tools, and testing frameworks. Manage external vendors or agencies experimenting with AI‑driven content creation. Serve as the AI and Creative performance lead - evangelizing innovation and demonstrating measurable business results. Who you are We're looking for people who meet the minimum requirements for this role. The preferred qualifications are great to have, but are not mandatory. Minimum qualifications: 5+ years of experience in performance marketing, creative strategy, or growth experimentation, ideally within B2B SaaS or fintech. Proven success in combining creative excellence with measurable performance metrics. Hands‑on experience with AI‑powered creative workflows (text, image, or video generation). Strong analytical mindset; able to connect creative experiments to business metrics like CTR, CVR, and CAC. Exceptional cross‑functional collaboration skills; able to influence creative, growth, and brand teams. Bachelor's degree in Digital Marketing, Data Analytics, or a related field. Preferred qualifications: Experience scaling creative systems within a global performance marketing organization. Familiarity with multi‑touch attribution, MMM, and incrementality testing. Comfort operating in fast‑moving, test‑and‑learn environments. Experience building AI creative playbooks and production templates for marketing teams. Ability to balance creativity with operational discipline and technical accuracy. Equal opportunity Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don't regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know. Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary. If you are approached by someone claiming to represent Airwallex, please verify with our team. #J-18808-Ljbffr
    $63k-120k yearly est. 1d ago
  • Channel and Alliances Director - ISV, North America

    Medium 4.0company rating

    Product marketing manager job in San Jose, CA

    Cloudinary is the Image and Video API platform trusted by millions of developers and over 10,000 companies worldwide. Our powerful tools fuel websites to be faster, richer in user engagement, and breakthrough creativity. With a growing suite of products that support everything from developer efficiency to brand storytelling, Cloudinary is becoming the visual layer of the web. Cloudinary has a globally distributed team across North America, EMEA, and Asia-Pacific, united by a shared commitment to building smart, scalable technology and a culture rooted in humility, curiosity, and collaboration. At Cloudinary, we celebrate Life & Work. We believe in healthy growth, working with purpose, and creating meaningful value. If you're looking for a place where your voice matters and your work truly makes an impact, this may be the opportunity for you. Cloudinary is seeking a Channel and Alliances Director to accelerate growth through Independent Software Vendors (ISVs) and Technology Partners in North America. This role will focus on developing and scaling OEM/embedded, resell, and co-sell go-to-market (GTM) motions that expand Cloudinary's footprint through innovative technology integrations and revenue-generating alliances. This position reports to the Senior Director of Channels & Alliances and collaborates closely with Sales, Partner Marketing, Product, and Strategy teams to build high-impact partnerships that drive measurable business results. Responsibilities Identify and Recruit Strategic ISV and Tech Partners: Build a robust pipeline of ISVs, SaaS platforms, and technology partners that align with Cloudinary's product and GTM strategy. Develop OEM and Embedded Partnerships: Structure and negotiate OEM and embedded agreements where Cloudinary's media management capabilities are integrated into third-party solutions. Establish Resell and Co-Sell GTM Motions: Create scalable resell and co-sell frameworks with technology partners to drive sourced and influenced revenue. Develop joint value propositions, partner plays, and GTM programs that accelerate adoption and growth. Drive Partner Revenue: Carry a quota for partner-sourced, ensuring predictable and repeatable performance through data-driven business planning. Joint Business Planning and Enablement: Collaborate with partners to define shared success metrics, sales enablement resources, and marketing initiatives that build a joint pipeline. Partner Integration and Product Collaboration: Work cross-functionally with Product and Engineering to support technical integrations, APIs, and embedded use cases that enhance partner solutions - test and iterate ‘Better together' value points to value and customer experiences. Thought Leadership and Evangelism: Represent Cloudinary as a thought leader in media management and developer ecosystems across ISV and SaaS partner communities. Partner Experience Management: Lead end-to-end partner engagement - from onboarding through joint selling - while continuously optimizing the partner experience. Metrics and Process Excellence: Design and manage a metrics-driven partner recruitment and nurturing process, focusing on scalability, enablement effectiveness, and ROI. Travel: Up to 30% as needed for partner engagements and industry events. About You 7+ years of experience in business development, partner management, or SaaS alliance leadership - preferably with a focus on ISV and technology partnerships. Proven success in building OEM, embedded, resell, or co-sell partnerships that drive measurable ARR. Meeting and achieving annual targets of +1M$ partner sourced/reselling new businesses. Strong understanding of cloud platforms, developer ecosystems, and software integration models. Track record of negotiating and closing complex partnership agreements with both business and technical executives. A background in SaaS categories such as eCommerce, CMS/DXP, PIM, video, or developer tooling is highly desirable. Analytical thinker with a growth mindset, excellent communication skills, and the ability to influence across cross-functional teams. Entrepreneurial, self-starter with the ability to operate strategically while executing tactically. Benefits Awesome technology Top-talent peers 100% sponsored medical, dental, and vision plans for employees & family HSA company contribution Matching 401k program Robust vacation & wellness policy Annual development stipend Catered lunches or a food stipend Cloudinary is proud to be an equal-opportunity employer dedicated to pursuing a diverse workforce. #J-18808-Ljbffr
    $128k-174k yearly est. 2d ago
  • Head of Revenue Growth - AI Restaurant Platform

    Aio App, Inc.

    Product marketing manager job in San Jose, CA

    A leading restaurant tech startup in California is seeking a Head of Sales to scale revenue from early traction to over $10M in the coming year. This role involves owning the full revenue function, building a top-tier sales team, and executing deals directly. With strong product-market fit and a massive industry opportunity, this position offers a chance to shape the future of restaurant technology. Ideal candidates will have 7+ years of sales leadership experience and a deep understanding of AI's impact on sales processes. #J-18808-Ljbffr
    $87k-130k yearly est. 1d ago
  • Head of Revenue Growth - AI Restaurant Platform

    AIO App Inc.

    Product marketing manager job in San Jose, CA

    A leading restaurant technology startup located in San Jose, California is seeking a Head of Sales to define and execute strategies for scaling from early traction to over $10M in revenue. This role requires at least 7 years of progressive sales leadership experience, hands-on execution skills, and fluency in AI. You will build and lead a sales team while closing deals and shaping the sales playbook. This opportunity comes with the potential to significantly impact a $1T industry with cutting-edge technology and innovative solutions. #J-18808-Ljbffr
    $87k-130k yearly est. 1d ago
  • Senior Product Marketing Manager

    Virta Health Corp 4.5company rating

    Product marketing manager job in San Francisco, CA

    Virta Health is on a mission to transform type 2 diabetes and weight-loss care. Current treatment approaches aren't working-over half of US adults have either type 2 diabetes or prediabetes, and obesity rates are at an all-time high. Virta is changing this by helping people reverse their metabolic condition through innovations in technology, personalized nutrition, and virtual care delivery reinvented from the ground up. We have raised over $350 million from top‑tier investors, and partner with the largest health plans, employers, and government organizations to help their employees and members restore their health and take back their lives. Join us on our mission to reverse diabetes and obesity in one billion people. Virta is looking for a Senior Product Marketing Manager to lead go-to-market efforts across our commercial business. At Virta, the B2B Product Marketing team drives market differentiation and growth through positioning, pricing, packaging, value-stories, partnership models, sales motions, new and expanded products and more. Product marketers get their “hands dirty,” sitting alongside our field-facing teams to ensure we maximize growth in a highly competitive and dynamic healthcare market. This role will require a go-getter product marketer with energy who thrives on storytelling, can seamlessly translate our product innovations into compelling narratives, and is excited for the opportunity to lead cross-functional initiatives tied to revenue and B2B growth. Responsibilities Sales Enablement: Lead training and enablement for commercial teams including sales, client success, and marketing including live enablement and ongoing knowledge management programs. Messaging & Positioning: Develop product positioning and competitively differentiated messaging based on user research, market insights, and product knowledge. Translate this messaging into sales presentations, talking points, objection handling, and enablement materials. Lead GTM Initiatives: Including pricing, packaging, and performance guarantee updates and further our savings and ROI story in the market. Product GTM: Plan and execute go-to-market strategies for new features and product launches, working closely with cross-functional teams to ensure cohesive and effective rollout. Revenue Enablement: Partner closely with commercial teams and lead key growth initiatives driving customer acquisition, engagement, and retention. Subject Matter Expertise: Become a product subject matter expert, evangelist and cross-functional leader who unites Marketing, Sales, Customer Success, and Product teams to drive business results. 90 Day Plan Within your first 90 days at Virta, we expect you will do the following: Immerse yourself in Virta's products, services, and go-to-market strategy Build relationships with key internal partners including sales, customer success, marketing, product, clinical, product operations and more Learn while doing by creating new sales facing GTM materials Start supporting a few key B2B initiatives including commercial enablement, implement new sales tools, and B2B Messaging refresh. Must-Haves 8+ years of experience in product marketing preferably in healthcare, B2B SaaS, or Enterprise B2B2C markets Management consulting background welcome Proven expertise in go-to-market strategies, product positioning, and messaging Ability to work cross-functionally with clinical and product teams to translate complex needs into market-ready solutions Excellent storytelling and communication skills with a strategic mindset focused on long-term growth Analytical mindset with experience in market research, competitive analysis, and interpreting product performance metrics Experience supporting sales enablement and creating effective go-to-market collateral Values-driven culture Virta's company values drive our culture, so you'll do well if: You put people first and take care of yourself, your peers, and our patients equally You have a strong sense of ownership and take initiative while empowering others to do the same You prioritize positive impact over busy work You have no ego and understand that everyone has something to bring to the table regardless of experience You appreciate transparency and promote trust and empowerment through open access of information You are evidence-based and prioritize data and science over seniority or dogma You take risks and rapidly iterate Is this role not quite what you're looking for? Join our Talent Community and follow us on Linkedin to stay connected! Virta has a location based compensation structure. Starting pay will be based on a number of factors and commensurate with qualifications & experience. For this role, the compensation range is $144,000-$175,000/year. Information about Virta's benefits is on our Careers page at: ************************************ As part of your duties at Virta, you may come in contact with sensitive patient information that is governed by HIPAA. Throughout your career at Virta, you will be expected to follow Virta's security and privacy procedures to ensure our patients' information remains strictly confidential. Security and privacy training will be provided. As a remote-first company, our team is spread across various locations with office hubs in Denver and San Francisco. Clinical roles: We currently do not hire in the following states: AK, HI, RI Corporate roles: We currently do not hire in the following states AK, AR, DE, HI, ME, MS, NM, OK, SD, VT, WI. #LI-remote #J-18808-Ljbffr
    $144k-175k yearly 1d ago
  • Demand Gen & Events Marketing Manager

    Ziphq, Inc.

    Product marketing manager job in San Francisco, CA

    A leading procurement platform company is seeking a Demand Generation Marketing Manager to drive planning and execution of high-volume sponsored events. The successful candidate will manage logistics, budget, and performance metrics while collaborating with cross-functional teams. Ideal applicants will have over 4 years of experience in event marketing, strong project management skills, and a knack for data-driven decision-making. This position offers a competitive salary range of $118,000 - $130,000 and various perks to support employees' well-being. #J-18808-Ljbffr
    $118k-130k yearly 4d ago
  • Senior Product Marketing Manager - Anaplan Intelligence (AI)

    Anaplan Inc. 4.5company rating

    Product marketing manager job in San Ramon, CA

    At Anaplan, we are a team of innovators focused on optimizing business decision-making through our leading AI-infused scenario planning and analysis platform so our customers can outpace their competition and the market. What unites Anaplanners across teams and geographies is our collective commitment to our customers' success and to our Winning Culture. Our customers rank among the who's who in the Fortune 50. Coca-Cola, LinkedIn, Adobe, LVMH and Bayer are just a few of the 2,400+ global companies who rely on our best-in-class platform. Our Winning Culture is the engine that drives our teams of innovators. We champion diversity of thought and ideas, we behave like leaders regardless of title, we are committed to achieving ambitious goals, and we love celebratingour wins - big and small. Supported by operating principles of being strategy-led, values -based and disciplined in execution, you'll be inspired, connected, developed and rewarded here. Everything that makes you unique is welcome; join us and let's build what's next - together! We are now looking for a Senior Product Marketing Manager - Anaplan Intelligence (AI) to help shape, position, and evangelize Anaplan's rapidly evolving AI capabilities. In this role, you will help define and execute the go-to-market strategy for Anaplan Intelligence , supporting our mission to lead the market in applying predictive, generative, and agentic AI to Enterprise Business Planning processes. This is a hybrid role based 2 days a week out of our San Ramon office, who will report in the Director of Product Marketing - Platform, who is based in the U.K. Your Impact Own and drive product marketing strategy for Anaplan Intelligence , helping shape and refine our AI narrative, messaging, and market positioning in a differentiated way. Develop clear, compelling positioning that explains how our predictive, generative, and agentic AI capabilities deliver transformational value in Enterprise Business Planning - improving productivity, agility, and decision excellence for large enterprise customers. Partner with product management and strategy teams to contribute to product strategy, roadmap, and the creation of compelling visual use cases that demonstrate the real-world benefits of Anaplan Intelligence and AI - bringing market, customer, and competitive insights that shape innovation priorities. Evangelize Anaplan Intelligence externally , representing Anaplan at industry conferences, webinars, and customer forums - working with our solutions marketing team, to confidently communicate how AI transforms enterprise planning across finance, supply chain, sales, and workforce. Work closely with our AR team and industry analysts (e.g. Gartner, Forrester, IDC) and media to ensure Anaplan's AI capabilities are understood, accurately represented, and well-positioned in solution assessments and market reports. Create messaging frameworks, GTM materials, enablement content, and conceptual/demo videos that showcase how Anaplan Intelligence drives enterprise productivity - helping GTM teams position us against competitors. Partner with campaigns, demand generation, and content teams to ensure AI-related content fuels pipeline growth and supports leadership positioning. Track AI industry trends, analyst assessments, and competitive moves - and turn these insights into clear, actionable recommendations for GTM and product teams. Your Qualifications 4+ years of enterprise B2B SaaS product marketing experience , with significant recent focus on artificial intelligence capabilities or products sold to large enterprise customers, ideally to Senior IT, CIOs, and technical decision-makers. Strong experience positioning and marketing predictive, generative, and agentic AI capabilities , with the ability to translate complex AI concepts into clear, differentiated messaging and customer-centric value propositions . Experience in Enterprise Performance Management (EPM), Integrated Business Planning (IBP), or Business Intelligence (BI) , or demonstrated ability to learn complex platforms quickly. Proven track record contributing to AI product strategy and roadmap discussions , using customer, market, and competitive insights to influence innovation priorities. Comfortable and credible evangelizing AI solutions externally - presenting at conferences, webinars, analyst briefings, and customer forums. Experience working with industry analysts (e.g. Gartner, Forrester, IDC) and AR/PR teams to shape solution assessments, category positioning, and market perception. Demonstrated ability to create messaging frameworks, GTM materials, and enablement content that successfully support competitive positioning and sales execution. Skilled in cross-functional collaboration - partnering with product, sales, campaigns, demand generation, and content teams in a fast-scaling, global SaaS environment. Excellent written and verbal communication skills for engaging both technical and business audiences . Preferred Skills Bachelor's degree from an accredited university; advanced qualifications or certifications in product marketing, AI/ML, or enterprise SaaS are a plus. Familiarity with planning platforms like Anaplan or similar technologies. Understanding of Enterprise Business Planning , including how artificial intelligence is transforming decision-making across finance, supply chain, sales, and workforce/HR planning. Experience shaping or contributing to AI category leadership narratives in collaboration with industry analysts, AR/PR teams, and external thought leadership channels. Proven success creating and executing sales enablement and competitive positioning strategies for AI or analytics solutions. Familiarity with key competitors in enterprise business planning , and how Anaplan can differentiate its AI capabilities in the market. Ability to write, speak, and present about AI's role in enterprise productivity, decision excellence, and planning transformation in a way that resonates with both technical and business audiences. Passion for AI innovation and for helping shape how artificial intelligence drives the future of enterprise business planning. Base Salary Range: $163,000 - $220,000 USD Our Commitment to Diversity, Equity, Inclusionand Belonging (DEIB) We believe attracting and retaining the best talent and fostering an inclusive culture strengthens our business. DEIB improves our workforce, enhances trust with our partners and customers, and drives business success. Build your career in a place where diversity, equity, inclusion and belonging aren't just words on paper - this is what drives our innovation, it's how we connect, and it contributes to what makes us a market leader. We believe in a hiring and working environment where all people are respected and valued, regardless of gender identity or expression, sexual orientation, religion, ethnicity, age, neurodiversity, disability status, citizenship, or any other aspect which makes people unique. We hire you for who you are, and we want you to bring your authentic self to work every day! We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, perform essential job functions, and receive equitable benefits and all privileges of employment. Please contact us to request accommodation. Fraud Recruitment Disclaimer It has come to our attention that fraudulent and fictitious job opportunities are being circulated on the Internet. Prospective candidates are being contacted by certain individuals, mainly through telephone calls, emails and correspondence, claiming they are representatives of Anaplan. The main purpose of these correspondences and announcements is to obtain privileged information from individuals. Extend offers to candidates without an extensive interview process with a member of our recruitment team and a hiring manager via video or in person. Send job offers via email. All offers are first extended verbally by a member of our internal recruitment team whenever possible and then followed up via written communication. All emails from Anaplan would come from an @anaplan.com email address. Should you have any doubts about the authenticity of an email, letter or telephone communication purportedly from, for, or on behalf of Anaplan, please send an email to ****************** before taking any further action in relation to the correspondence. #J-18808-Ljbffr
    $163k-220k yearly 4d ago
  • Director, Product Marketing

    Pano Ai, Inc.

    Product marketing manager job in San Francisco, CA

    Help us tackle the growing wildfire crisis with the latest advancements in AI and IoT Who we are The problem: Every minute matters in fire response. As climate change amplifies the intensity of wildfires- with longer fire seasons, dryer fuels, and faster winds-new ignitions spread faster and put more communities at risk. Today, most wildfires are detected by bystanders and reported via 911, meaning it can take hours to detect a fire, verify its exact location and size, and dispatch first responders. Fire authorities need a faster way to detect, confirm, and pinpoint fires so that they can quickly respond-preventing small flare-ups from becoming devastating infernos. About Pano: We are a 100+ person growth-stage hybrid-remote start-up, headquartered in San Francisco. We are the leader in early wildfire detection and intelligence, helping fire professionals respond to fires faster and more safely-with the right equipment, timely information, and enhanced coordination-so that they can stop a new ignition before it grows. Pano AI combines advanced hardware, software, and artificial intelligence into an easy-to-use, web-based platform. Leveraging a network of ultra-high-definition, 360-degree cameras atop high elevation points, as well as satellite and other data feeds, Pano AI produces a real-time picture of threats in a geographic region and delivers immediate, actionable intelligence. Pano AI is on TIME's list of the 100 Most Influential Companies of 2025! MIT Technology Review listed Pano as one of the top 15 climate tech companies to watch in 2024, and Fast Company named Pano AI one of the Top 10 most innovative companies in AI of 2023. We've also been featured in the Wall Street Journal, Bloomberg, and CNBC News. Pano AI's dozens of government and enterprise customers span 16 states in the U.S., five states in Australia, and BC, Canada, and we are currently monitoring over 30 million acres of land. Pano AI has raised $89M in venture capital funding from Giant Ventures, Liberty Mutual Ventures, Tokio Marine Future Fund, Congruent Ventures, Initialized Capital, Salesforce Ventures, and T-Mobile Ventures. Learn more at ********************* The Role We are seeking a strategic and hands‑on Director of Product Marketing to lead and build our product marketing efforts. In this role, you will report directly to the VP of Marketing and collaborate with the founders and leadership team to develop a world‑class product marketing function. This is a unique opportunity to shape our product marketing strategy, define a new product category, and drive both immediate and long‑term growth. The ideal candidate is a dynamic leader who thrives in a fast‑paced environment and is ready to roll up their sleeves to deliver results.(Candidates must be located in either PST or MST) What you'll do Develop and lead the go‑to‑market strategy for new product launches and features, ensuring successful and impactful launches that resonate with target audiences. Conduct ongoing market research to understand customer needs, industry trends, and competitive positioning. Use these insights to inform product messaging and positioning. Define and develop product positioning, value propositions, and messaging that differentiate Pano AI's offerings in the market and communicate the unique benefits to customers. Create and deliver high‑quality sales enablement tools, including product demos, sales decks, competitive battlecards, and FAQs, to empower the sales team. Gather feedback from customers, the sales team, and other stakeholders to ensure the product marketing strategy aligns with real‑world challenges and needs. Oversee he development of product‑related content, such as blog posts, white papers, social media posts, case studies, and videos, to drive demand generation and support lead nurturing efforts. Act as the internal and external product evangelist, participating in industry events, webinars, and customer meetings to communicate the value of Pano AI's solutions. Work closely with product management, engineering, and sales to ensure seamless integration of marketing initiatives with product development and sales efforts. Define and monitor key performance indicators (KPIs) to evaluate the success of product marketing initiatives and make data‑driven recommendations for improvement. What you'll bring Bachelor's degree in Marketing, Business, or a related field; MBA preferred. 7 + years of experience in product marketing or a related field, with a proven track record of successfully positioning and launching products. Strong strategic thinking and the ability to develop and execute comprehensive marketing strategies. Excellent communication, writing and presentation skills, with the ability to influence and collaborate across all parts and levels of the organization. Demonstrated ability to create effective marketing collateral and sales enablement tools. Proven experience in a hands‑on role, with the ability to balance strategic leadership with detailed execution. Strong analytical skills and a data‑driven approach to decision‑making. Ability to thrive in a fast‑paced, dynamic environment and manage multiple projects simultaneously. Proficiency with marketing tools and platforms (e.g., Salesforce, ZoomInfo, etc.). Pano is an equal opportunity employer committed to recruiting and supporting our team‑members regardless of where they come from. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. The final salary offer depends on a variety of factors, including an individual's job‑related qualifications, education, experience, knowledge, skills, and location. In addition to base salary, this position is eligible for stock options. We also provide comprehensive medical, dental, and vision insurance, a matching 401(k) plan, and unlimited paid time off. #J-18808-Ljbffr
    $141k-221k yearly est. 3d ago
  • Director, Product Marketing Manager

    Menlo Ventures

    Product marketing manager job in San Francisco, CA

    Employment Type Full time Department Sales & Marketing Compensation San Francisco Bay Area $182.5K - $210K Envoy's compensation package includes a market‑competitive salary, equity for all full‑time roles, and excellent benefits. Final offers may vary within the provided range, depending on experience, expertise, and other factors. Envoy builds workspace management technology that makes it simple to run secure, compliant, and connected workplaces across every location. Over 16,000 workplaces and properties around the world rely on Envoy to create great experiences for employees and visitors while meeting safety, security, and compliance needs at scale. From corporate headquarters and labs to manufacturing sites, Envoy powers the places where people work best together. Learn more at envoy.com About the Role Product Marketing at Envoy is the role that turns what we build into what the market understands, wants, and buys. Every decision you make will show up in our growth: how customers describe Envoy, how Sales sells us, how Product prioritizes, and how the company wins (or loses) in competitive deals. This is not a “make the slides” job. This is high‑stakes, high‑accountability leadership-where you'll own our narrative, shape our go‑to‑market strategy, and raise the bar across positioning, pricing/packaging, launches, and enablement. We're looking for a Director of Product Marketing who can build and lead this function from the ground up. That means you can think like a GM: you can set strategy, define success metrics, build the plan, align the org, and deliver outcomes. This is a hybrid position that requires 4 days per week (Monday-Thursday) in our San Francisco HQ. You need 10+ years of B2B SaaS experience, with 6+ years in Product Marketing 4+ years leading and developing PMMs (or equivalent GTM leadership) A track record of owning and improving positioning/messaging, launches, enablement, and competitive strategy that measurably moved pipeline and revenue Strong executive communication skills-clear, concise, persuasive, and calm under pressure A bias toward action, clarity, and measurable outcomes You will Meticulously own Envoy's product marketing strategy. You'll set the narrative, decide what matters, and drive execution. Be accountable for GTM outcomes. You'll define success metrics (pipeline, conversion, adoption, retention, expansion) and you'll treat them like your personal scoreboard. Build and lead a high‑performing PMM team: hire, coach, set standards, create leverage, and hold a high bar for quality, urgency, and customer empathy. Build world‑class positioning and messaging rooted in customer truth, competitive reality, and sharp strategic choices. Drive roadmap clarity and urgency. You'll define the narrative arcs and bets that should show up on the roadmap, and you'll hold Product accountable to timelines and outcomes. Tell the story internally-to engineers, designers, PMs, Sales, CS, and executives-so the whole company understands what we're building, why it matters, and how we win. Own launches end‑to‑end: segmentation, packaging, pricing implications, plans, internal readiness, external messaging, and post‑launch measurement. Drive pricing and packaging strategy in close partnership with Product and Revenue leadership-bringing the market POV, willingness‑to‑pay instincts, competitive landscape, and a hard‑nosed understanding of tradeoffs. Scale sales enablement: messaging architecture, pitch and demo narratives, one‑pages, battlecards, objection handling, discovery guides, sequences-whatever Sales/CS need to win. Be the primary switchboard for market and customer feedback. You'll create the system: win/loss, deal reviews, research, advisory boards, field listening loops. You'll turn inputs into sharp recommendations Product can actually use. Operate like an executive. You'll present to the leadership team regularly, write crisply, make decisions with incomplete info, and drive alignment without relying on org charts. And yes, it has to be said: roles change over time; this job description is dynamic. You need to be comfortable in an environment where things can change a lot. Your values You have a passion for workplaces, strong end‑user intuition, and demand products and narratives you can proudly stand behind You thrive in ambiguous, low‑guidance environments and actively seek accountability for real outcomes You have a high bar for everything you ship-words, decks, strategy, launches, training You are data‑driven and metrics‑literate; you persuade with numbers and truth, not vibes You are impatient in the best way-you expect meaningful progress in weeks, not quarters You have high empathy and humility; you're always learning, and you expect the same from your teammates You tinker with new AI tooling and automation to be more effective and raise the team's output You believe teams being in‑office is the best way to solve hard problems fast and build great products Bonus points if you have Experience marketing into regulated industries (aerospace/defense, advanced manufacturing, labs) and/or compliance/security domains Led packaging/pricing changes and can show impact (win rate, ASP, conversion, retention/expansion) Built or scaled PMM functions in fast‑moving product orgs (including 0→1 and/or PLG motions) You'll get A high degree of trust in your ideas and execution An opportunity to partner and collaborate with other talented people The ability to make an immediate impact in helping customers create a great workplace experience Support for your personal and professional growth By applying for this position, you acknowledge that you have fully read and understand the job requirements and received the Envoy Privacy Notice for applicants, which is linked here. Completing this application requires you to provide personal data, such as your name and contact information, which is mandatory for Envoy to process your application. Envoy is an EEO Employer and does not discriminate on the basis of any characteristic protected by local, state or federal law. Compensation Range: $182.5K - $210K #J-18808-Ljbffr
    $182.5k-210k yearly 4d ago
  • Director, Product Marketing Manager

    Envoy Inc. 4.4company rating

    Product marketing manager job in San Francisco, CA

    Envoy builds workspace management technology that makes it simple to run secure, compliant, and connected workplaces across every location. Over 16,000 workplaces and properties around the world rely on Envoy to create great experiences for employees and visitors while meeting safety, security, and compliance needs at scale. From corporate headquarters and labs to manufacturing sites, Envoy powers the places where people work best together. Learn more at envoy.com About the Role Product Marketing at Envoy is the role that turns what we build into what the market understands, wants, and buys. Every decision you make will show up in our growth: how customers describe Envoy, how Sales sells us, how Product prioritizes, and how the company wins (or loses) in competitive deals. This is not a “make the slides” job. This is high-stakes, high-accountability leadership-where you'll own our narrative, shape our go-to-market strategy, and raise the bar across positioning, pricing/packaging, launches, and enablement. We're looking for a Director of Product Marketing who can build and lead this function from the ground up. That means you can think like a GM: you can set strategy, define success metrics, build the plan, align the org, and deliver outcomes. This is a hybrid position that requires 4 days per week (Monday-Thursday) in our San Francisco HQ. You need 10+ years of B2B SaaS experience, with 6+ years in Product Marketing. 4+ years leading and developing PMMs (or equivalent GTM leadership). A track record of owning and improving positioning/messaging, launches, enablement, and competitive strategy that measurably moved pipeline and revenue. Strong executive communication skills-clear, concise, persuasive, and calm under pressure A bias toward action, clarity, and measurable outcomes. You will Meticulously own Envoy's product marketing strategy. You'll set the narrative, decide what matters, and drive execution. Be accountable for GTM outcomes. You'll define success metrics (pipeline, conversion, adoption, retention, expansion) and you'll treat them like your personal scoreboard. Build and lead a high-performing PMM team: hire, coach, set standards, create leverage, and hold a high bar for quality, urgency, and customer empathy. Build world-class positioning and messaging rooted in customer truth, competitive reality, and sharp strategic choices. Drive roadmap clarity and urgency. You'll define the narrative arcs and bets that should show up on the roadmap, and you'll hold Product accountable to timelines and outcomes. Tell the story internally-to engineers, designers, PMs, Sales, CS, and executives-so the whole company understands what we're building, why it matters, and how we win. Own launches end-to-end: segmentation, packaging, pricing implications, plans, internal readiness, external messaging, and post-launch measurement. Drive pricing and packaging strategy in close partnership with Product and Revenue leadership-bringing the market POV, willingness-to-pay instincts, competitive landscape, and a hard-nosed understanding of tradeoffs. Scale sales enablement: messaging architecture, pitch and demo narratives, one-pagers, battlecards, objection handling, discovery guides, sequences-whatever Sales/CS need to win. Be the primary switchboard for market and customer feedback. You'll create the system: win/loss, deal reviews, research, advisory boards, field listening loops. You'll turn inputs into sharp recommendations Product can actually use. Operate like an executive. You'll present to the leadership team regularly, write crisply, make decisions with incomplete info, and drive alignment without relying on org charts. And yes, it has to be said: roles change over time; this job description is dynamic. You need to be comfortable in an environment where things can change a lot. Your values You have a passion for workplaces, strong end-user intuition, and demand products and narratives you can proudly stand behind. You thrive in ambiguous, low-guidance environments and actively seek accountability for real outcomes. You have a high bar for everything you ship-words, decks, strategy, launches, training. You are data-driven and metrics‑literate; you persuade with numbers and truth, not vibes. You are impatient in the best way-you expect meaningful progress in weeks, not quarters. You have high empathy and humility; you're always learning, and you expect the same from your teammates. You tinker with new AI tooling and automation to be more effective and raise the team's output. You believe teams being in‑office is the best way to solve hard problems fast and build great products. Bonus points if you have Experience marketing into regulated industries (aerospace/defense, advanced manufacturing, labs) and/or compliance/security domains. Led packaging/pricing changes and can show impact (win rate, ASP, conversion, retention/expansion). Built or scaled PMM functions in fast‑moving product orgs (including 0→1 and/or PLG motions). You'll get A high degree of trust in your ideas and execution. An opportunity to partner and collaborate with other talented people. The ability to make an immediate impact in helping customers create a great workplace experience. Support for your personal and professional growth. By applying for this position, you acknowledge that you have fully read and understand the job requirements and received the Envoy Privacy Notice for applicants, which is linked here. Completing this application requires you to provide personal data, such as your name and contact information, which is mandatory for Envoy to process your application. Envoy is an EEO Employer and does not discriminate on the basis of any characteristic protected by local, state or federal law. #J-18808-Ljbffr
    $136k-212k yearly est. 2d ago

Learn more about product marketing manager jobs

How much does a product marketing manager earn in San Jose, CA?

The average product marketing manager in San Jose, CA earns between $102,000 and $197,000 annually. This compares to the national average product marketing manager range of $83,000 to $149,000.

Average product marketing manager salary in San Jose, CA

$141,000

What are the biggest employers of Product Marketing Managers in San Jose, CA?

The biggest employers of Product Marketing Managers in San Jose, CA are:
  1. Adobe
  2. Cadence Design Systems
  3. TikTok
  4. Cisco
  5. Nutanix
  6. Applied Materials
  7. SiTime
  8. NVIDIA
  9. NetApp
  10. Palo Alto Networks
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