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Product marketing manager jobs in Santa Clarita, CA

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  • Product Manager II - Only W2

    CBTS 4.9company rating

    Product marketing manager job in Burbank, CA

    Product Manager II Burbank, CA - Hybrid Onsite Job Responsibilities / Typical Day in the Role • Gather, define, and clearly document data use cases through partnership with stakeholders, including Data Platform Engineering, Data Science (ML/AI), Advertising, Marketing, Analytics, Experimentation, Research, Fraud & Abuse • Partner with engineering teams to review engineering solution architecture documentation; adeptly translate legal requirements language to help catch lost-in-translation and other implementation planning errors • Operate well in the face of ambiguity and imperfect knowledge, drill into business data and research results to identify clear direction and focus • Cultivate and maintain strong relationships with key stakeholders across the business to enable customer focused features with a “privacy by design” approach • Promote a culture of privacy awareness and compliance throughout the organization • Build healthy, trusting relationships and contribute to a culture of respect by giving feedback respectfully, exchanging ideas openly, and receiving feedback humbly Must Have Skills / Requirements 1) 3+ years of Data Governance or backend/platform Product Management experience within a technology or digital organization 2) 2+ years of experience working with global privacy regulations and technologies preferred OR 2+ years of experience with technical frameworks in the MarTech and/or AdTech domain preferred 3) Proficiency with analyzing technical architecture diagrams and creating data flows a. 2+ years of experience. Technology Requirements: 1) Proficiency with analyzing technical architecture diagrams and creating data flows Nice to Have Skills / Preferred Requirements 1) Experience with technical frameworks in the MarTech and/or AdTech domain preferred 2) Experience working with global privacy regulations and technologies preferred 3) Demonstrated ability to clearly define how data is being used in a way it can be analyzed and understood by both Legal and Engineering teams (understanding how to frame documentation for differing teams and needs). Soft Skills: 1) Experience partnering with technical teams on highly complex projects 2) Commitment to fostering an inclusive team culture built on empathy 3) Excellent written and verbal communication skills, with a focus on documentation that communicates complex subject matter simply and clearly 4) Excellent problem solving, critical thinking, and analytical skills 5) Detail-oriented; self-starter, accountable, and empowered 6) Curiosity and a willingness to learn
    $100k-149k yearly est. 2d ago
  • Product Manager, Planning Systems

    Addison Group 4.6company rating

    Product marketing manager job in Los Angeles, CA

    Title: Product Manager, Planning Systems Compensation: $165K-$180K + 100% paid healthcare, 401(k) match, unlimited PTO About the Role: We're looking for a hands-on Product Manager to own the strategy, roadmap, and execution of enterprise planning systems, with a strong focus on Oracle Planning implementation. You'll lead integrations, optimize workflows, and partner with cross-functional teams to deliver advanced planning capabilities for a fast-growing retail brand. Key Responsibilities: Serve as the primary owner for Planning & Allocation platforms Drive Oracle Planning implementation and integration with ERP and data systems Collaborate with Planning, Merchandising, and Analytics teams to enhance automation and data integrity Manage incidents, lead post-mortems, and improve platform stability Draft product specs and user stories using Agile methodologies What We're Looking For: 3-5 years as a Product Manager or Systems Analyst in Planning systems Hands-on experience with Oracle Planning Strong understanding of retail/CPG planning processes Experience with SaaS platforms and system integrations Perks & Benefits: 100% Company Paid Healthcare Fertility benefits, 401(k) match, unlimited PTO Free catered lunches, dog-friendly office, swag giveaways Annual holiday & summer parties Addison Group is an Equal Opportunity Employer. Addison Group provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Addison Group complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. Reasonable accommodation is available for qualified individuals with disabilities, upon request.
    $165k-180k yearly 1d ago
  • AI Product Manager

    Finezi Inc.

    Product marketing manager job in Rosemead, CA

    Duration: 12 months Hybrid - onsite days Tuesday/Wednesday Education Requirement Bachelor's Degree Day-to-Day Responsibilities/Workload This role owning the intelligence and personality of the channels the handle millions of customer interactions annually. The Product Manager, Conversational AI & Customer Experience doesn't just build simple chatbots, they build Agentic-AI systems capable of reasoning, diagnosing complex utility scenarios, and executing transactions (like analyzing a bill, or explaining usage) - all without human intervention. This is a strategic Product & Design role, not a machine learning engineer. You will not build models, you will instead be the architect who defines what the AI says, how it reasons, and when it acts. Key Responsibilities: Move from “Deflection” to “Zero-Touch Resolution”: • Move the metric mindset beyond simple “call deflection”. • Design flows that achieve First Contact Resolution (FCR) within the automated channel. • Ensure IVA & Chat solves the customer's problem completely, rather than just blocking them from an agent. • Own the end-to-end conversational experience across voice + chat channels. Required Skills/Attributes Conversational Architecture & Logic: • Blueprint the Logic: Design complex, non-linear conversation flows that handle ambiguity (e.g. “my bill is high” could be a rate change, a leak, or a hot summer) • Prompt Strategy: Own the “system persona”. Write and refine prompts that are empathetic, concise, and brand aligned. • Agentic Design: Define the API triggers and business logic that allow the AI to take action (process extension, resetting pw) Forensic Optimization & Analytics: • Transcript Forensics: Regularly review actual conversational logs to identify where the AI “hallucinated”, misunderstood, or frustrated the user. • Feedback Loops: Translate failures into specific requirement updates for the engineering/vendor teams. • A/B Testing: Run experiments on prompt phrasing to increase intent recognition and completion rates. Ecosystem & Vendor Orchestration: • Primary owner for the IVA + Chat platforms • Translate complex utility business rules into simple conversational logic the AI can follow. • Primary owner for the IVA + Chat platforms Qualifications: The Must Haves: • 5+ years in product management, conversational design and/or digital CX. • Hands on experience with NLU platforms (Amelia, SoundHound, Google CCA / Dialogflow, Lex, etc.) • The “Linguistic” skillset: Strong copywriting skills. You can write dialogue that sounds human, not robotic. • Analytic Rigor: Ability to look at a dataset of 10,000 calls and identify the top 3 reasons the IVA failed. • Flow Design: Proficiency with tools like Visio, LucidChart, Miro, or Voiceflow to visualize complex logic trees. Desired Skills/Attributes The “Nice to Haves” (Preferred): • Experience in regulated industries • Background in linguistics, UX writing, or Psychology • Experience implementing Generative AI/ LLM features within a controlled enterprise environment
    $99k-144k yearly est. 2d ago
  • Product Manager - Conversational AI & Customer Experience

    Trident Consulting 3.6company rating

    Product marketing manager job in Rosemead, CA

    Trident Consulting is seeking a "Product Manager - Conversational AI & Customer Experience" for one of our client in "Rosemead, CA”. A global leader in business and technology services. Title: Product Manager - Conversational AI & Customer Experience Location: Rosemead, CA (Hybrid - Tue/Wed Onsite) Pay Rate: $60/hr - $70/hr on W2 Experience: 7-10 years Hours: 40 hrs/week (Total 2,088 hrs) Key Responsibilities Lead the shift from call deflection to zero-touch problem resolution. Own voice and chat conversational experiences end-to-end. Design complex conversational logic flows that handle ambiguity and multi-step reasoning. Create and refine system prompts/personas for empathy, clarity, and brand tone. Define agentic design elements: API triggers, business rules, and automated actions. Conduct transcript forensics to identify hallucinations, misunderstandings, or friction points. Drive requirement updates, A/B tests, and ongoing conversational optimizations. Collaborate with vendors and internal teams to evolve IVA + Chat platform capabilities. Required Qualifications 5+ years in product management, conversational design, or digital customer experience. Experience with NLU tools: Amelia, SoundHound, Google CCA/Dialogflow, Amazon Lex, etc. Strong copywriting and linguistic skills to craft natural, human-like dialog. Strong analytical skills to interpret high-volume call data and pinpoint failure drivers. Proficiency with Visio, LucidChart, Miro, Voiceflow or similar flow-design tools. Preferred Qualifications Experience in regulated industries. Education/experience in Linguistics, UX Writing, or Psychology. Hands-on experience implementing GenAI/LLM features in enterprise environments. Trident Consulting is an award-winning IT/engineering staffing company founded in 2005 and headquartered in San Ramon, CA. We specialize in placing high-quality vetted technology and engineering professionals in contract and full-time roles. Trident shines in fulfilling niche/hard-to-fill technical positions, and our commitment is to deliver the best and brightest individuals in the industry for our clients' toughest requirements.
    $60 hourly 2d ago
  • Marketing Manager

    Amtec Staffing 4.2company rating

    Product marketing manager job in Torrance, CA

    Marketing & Brand Manager Torrance, CA $65k-$75k +bonus We are a leading healthcare management organization committed to providing exceptional care and services to our patients. We operate a network of state-of-the-art clinics and ambulatory surgery centers dedicated to delivering high-quality outpatient and surgical care in a patient-centered environment. Summary The Marketing & Brand Manager is a dynamic and creative individual who will drive the growth of our organization through innovative marketing strategies. The Manager will be instrumental in promoting our mission and services, expanding our client base, and fostering valuable partnerships within the community. This role works in concert with the Events Coordinator and reports directly to the COO. Responsibilities Advertising Management Develop and manage online and traditional advertising campaigns within budget. (Facebook, Google, Groupon, etc.) Identify new advertising opportunities for brand growth. Develop and implement effective marketing campaigns and promotions to attract new patients to Company entities. Develop compelling and creative marketing content, including promotional materials, website content, and blog posts, to engage and inform our target audience. Create and maintain campaigns through Athena EMR's outreach functions. Implement and maintain a CRM database of important clients and businesses. Data and Metrics Management Collect and analyze data from advertising campaigns. Measure and report the success and ROI of campaigns to management and staff. Social Media Management Create and post daily creative content on social media platforms. Use all forms of social media to improve brand awareness and brand identity. Engage with the audience and respond to inquiries. Website Management Maintain and update the company website. Ensure the website is user-friendly and optimized for search engines. Search Engine Optimization (SEO) Implement SEO strategies to improve website ranking. Monitor SEO metrics and adjust strategies as needed. Manage Patient Review websites like Yelp and Google Reviews, including their metrics. Requirements Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred). Proven experience in marketing, preferably within the healthcare or related industry. Strong understanding of digital marketing strategies, social media platforms, and SEO best practices. Proficiency in marketing analytics tools to measure and optimize campaign performance. Excellent communication and interpersonal skills to represent the company professionally at events and engage with potential clients. Demonstrated ability to generate new leads and drive customer acquisition. Budget management skills to effectively allocate resources and maximize ROI. Creative mindset with the ability to develop engaging marketing content. Strong networking and relationship-building skills to foster partnerships with personal injury firms and community partners. Proactive, results-driven, and able to work both independently and collaboratively. Role Key Performance Indicators (KPIs) ROI from advertising campaigns Growth in social media engagement and followers Increase in website traffic and search engine ranking Number of new patient appointments through online channels We offer competitive compensation and benefits packages, a supportive work environment, and opportunities for professional growth.
    $78k-118k yearly est. 5d ago
  • Product Manager

    Softworld, a Kelly Company 4.3company rating

    Product marketing manager job in Los Angeles, CA

    Title: Product Manager - Human Capital & Time Management Applications Employment Type: Direct Hire Schedule: Monday-Friday, 8:00 AM - 5:00 PM Industry: Healthcare / Medical Enterprise / Higher Education Position Summary The Product Manager for Human Capital and Time Management Applications serves as a strategic partner between IT and Human Resources, ensuring HR technologies fully support organizational goals. This role manages the full lifecycle of HR applications-potentially including Workday, Kronos, and HealthStream-and is responsible for leading system enhancements, supporting application functionality, and delivering high-value digital solutions. The Product Manager oversees application roadmaps, leads cross-functional project initiatives, and ensures HR systems operate efficiently and securely. Key Responsibilities Lead the development, configuration, and continuous improvement of HR applications, ensuring quality, stability, and alignment with business objectives. Partner with HR and IT stakeholders to gather requirements, define product strategy, and implement solutions that enhance workforce management, scheduling, credential tracking, and timekeeping processes. Support identity management initiatives across employees and non-employees, ensuring proper access controls and compliance. Manage full project lifecycles, including planning, execution, communication, and delivery, using Agile and ITIL-based methodologies. Oversee application support teams, including developers, analysts, and integration engineers; provide leadership, direction, and professional development. Evaluate and recommend digital application and integration solutions that support long-term enterprise strategy. Lead presentations, workshops, and communication efforts with leadership groups and end users. Collaborate with procurement and cross-functional teams on system selection, RFPs, vendor evaluation, and contract support. Monitor data integrity, service delivery performance, and system reliability; implement corrective actions and process improvements. Maintain strong relationships with business partners to promote best practices and support data-driven decision making. Participate in organizational initiatives, strategic planning, and enterprise-wide digital transformation efforts. Minimum Qualifications Bachelor's degree in Information Technology, Business, Project Management, or a related field. Minimum 5 years of experience in a healthcare environment. Minimum 5 years supporting and configuring HRIS systems, with strong knowledge of HR processes and data management. Proven experience implementing or re-engineering: Scheduling and timekeeping systems Credential management processes Identity management programs At least 3 years of experience managing senior-level stakeholders and leading technology teams. Hands-on experience with project management, including planning, execution, oversight, and software delivery methodologies. Knowledge of ITIL framework and SDLC processes. Strong business acumen, analytical skills, and ability to operate as a consultant/facilitator. Experience presenting to large groups and guiding strategic discussions. Familiarity with Agile Project Management practices. Preferred Skills Expertise with Workday, Kronos, and HealthStream. Strong stakeholder communication and business relationship management skills. Requirements gathering, data analysis, and service delivery management. Ability to quickly learn new applications and adapt to evolving business needs. Understanding of identity management and compliance requirements. Additional Details Occasional onsite visits may be required for orientation, hardware pickup, team events, or major go-live activities (2-4 days per year). Business casual environment, with 2-3 rounds of interviews (video/Teams).
    $110k-144k yearly est. 2d ago
  • Product Manager - Video Playback

    Beacon Hill 3.9company rating

    Product marketing manager job in Los Angeles, CA

    (Remote for candidates local either in NYC, Los Angeles or Tempe Arizona) Seeking a Technical Product Manager to own the roadmap and delivery of video playback features across a high-scale streaming platform. This role partners closely with engineering and QA to drive player enhancements, improve QoE, and ensure smooth, reliable user experiences during major live events. Must-Haves 3-5 years in technical Product Management (media/streaming preferred). Video playback product experience (frameworks, QoE, streaming workflows). Strong technical skills: requirements, user stories, UAT, partnering with engineers. Proven Agile delivery experience across complex technical products. Excellent communication and ability to operate in fast-paced environments. Flexibility to support distributed teams and key live events. Responsibilities Own roadmap, sprint goals, and feature delivery for video playback products. Write user stories/requirements and manage UAT with engineering & QA. Coordinate releases, manage dependencies, and support live event playback. Translate technical challenges into clear product direction and communicate progress to stakeholders. Drive continuous quality improvements and stay current with emerging playback technologies. Nice-to-Haves Knowledge of streaming tech (HLS, ExoPlayer, AVPlayer, Roku). Familiarity with QoE metrics, ABR, or tools like Mux/Conviva. Experience with APIs, debugging tools, or CI/CD workflows. Interested candidates may submit their resumes online or call at ************ for further information regarding the position. Beacon Hill is an equal opportunity employer and individuals with disabilities and/or protected veterans are encouraged to apply. California residents: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. If you would like to complete our voluntary self-identification form, please click here or copy and paste the following link into an open window in your browser: ***************************************** Completion of this form is voluntary and will not affect your opportunity for employment, or the terms or conditions of your employment. This form will be used for reporting purposes only and will be kept separate from all other records. Company Profile: Beacon Hill Technologies, a premier National Information Technology Staffing Group, provides world class technology talent across all industries utilizing a complete suite of staffing services. Beacon Hill Technologies' dedicated team of recruiting and staffing experts consistently delivers quality IT professionals to solve our customers' technical and business needs. Beacon Hill Technologies covers a broad spectrum of IT positions, including Project Management and Business Analysis, Programming/Development, Database, Infrastructure, Quality Assurance, Production/Support and ERP roles. Learn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting ************* Benefits Information: Beacon Hill offers a robust benefit package including, but not limited to, medical, dental, vision, and federal and state leave programs as required by applicable agency regulations to those that meet eligibility. Upon successfully being hired, details will be provided related to our benefit offerings. We look forward to working with you. Beacon Hill. Employing the Future™
    $108k-155k yearly est. 4d ago
  • Digital Product Manager

    Robert Half 4.5company rating

    Product marketing manager job in Torrance, CA

    Robert Half's client is looking for an experienced Digital Product Manager to lead the strategy and execution of enterprise-level web applications in a highly structured corporate environment. The right candidate will have deep experience managing the full product lifecycle for web-based or mobile platforms, ideally in a .NET or Salesforce environment. Previous experience working with payment systems and within Fortune 500 companies is mandatory. Responsibilities: Own and drive delivery across Product and Operations teams for web-based or mobile applications Translate business requirements into clear, actionable user stories and technical specifications Manage the product development lifecycle from concept through launch, including post-launch analysis and iteration Lead projects from scratch, creating scalable, enterprise-grade digital experiences Integrate Agent Console workflows and ensure alignment with support infrastructure Work within a .NET or Salesforce ecosystem to guide development teams and inform technical decisions Build features that incorporate complex payment processing systems, ensuring security and compliance Collaborate with UX/UI, engineering, QA, and business stakeholders to align on priorities and deliverables Measure product performance and iterate based on data-driven insights and KPIs Required Skills & Experience: 5+ years of experience as a Digital/Product Manager with a focus on web applications or mobile applications Deep understanding of building and scaling web or mobile platforms in a structured enterprise environment Strong familiarity with .NET or Salesforce as core product environments Hands-on experience with payment platforms, including transaction workflows and regulatory compliance (e.g., PCI) Must have experience working in Fortune 500 organizations Expertise in Agent Console or equivalent operational workflow platforms Strong written and verbal communication skills; proven ability to manage cross-functional stakeholders Experience creating technical documentation and managing backlogs in Agile/Scrum environments Nice to Have: Experience with user behavior analytics platforms like Google Analytics, Mixpanel, or Amplitude Familiarity with enterprise CMS or e-commerce platforms Knowledge of accessibility and web performance best practices Location: Torrance, CA (Onsite 4 days a week). Candidates must be local to Los Angeles Duration: 6 months, Contract to Hire
    $99k-139k yearly est. 5d ago
  • Product Marketing Specialist

    Dice 4.4company rating

    Product marketing manager job in Los Angeles, CA

    Dice's customer, a technology solutions provider, is currently looking to hire a Product Marketing Specialist for a 6-month contract opportunity. This position offers a flexible hybrid work schedule and can be performed primarily remotely with occasional visits to the office in Los Angeles, CA on an as-needed basis for events and customer interfacing. Title: Product Marketing Specialist Location: Los Angeles, CA (Hybrid / Primarily Remote) Overview: The Product Marketing Specialist will be responsible for developing and executing strategies for product marketing, with a focus on transforming our data operations and operating model. This role blends a strong background in CMS, web design, blogging, and copywriting to lead the transformation of our data operations and operating model. This role is pivotal in shaping how we communicate to various niche audiences through compelling storytelling and strategic content delivery. You'll be responsible for crafting and executing product marketing strategies that blend narrative development, digital content management, and precise product positioning. Your work will center around building a centralized content hub and content marketing campaigns. Success in this role requires: Empathy for the end user and a sharp editorial instinct. Expertise in data governance or technology infrastructure, with the ability to translate complex concepts into accessible, engaging content. Hands-on experience managing digital platforms including blogs, websites, and SharePoint. Mastery of UX principles, content funnels, and CMS ecosystems, ensuring seamless user journeys and optimized engagement. Responsibilities: Develop and execute comprehensive targeted marketing strategies for internal and niche audience groups, ensuring messaging is tailored, for data operations transformation. Conduct market research and data analysis to inform marketing and product positioning; leverage insights from employee feedback, behavioral data, and anecdotal insights from relationship building to refine strategies and maximize engagement. Oversee product messaging, content creation, and marketing collateral; manage and maintain internal communication platforms, including blogs, websites, newsletters, and SharePoint, ensuring content is relevant, timely, and aligned with business objectives. Translate complex technical concepts into clear, compelling narratives for diverse internal audiences. Collaborate with cross-functional teams including product and engineering, and other marketing specialties to align product messaging with market needs. Support product launches and go-to-market strategies with a focus on driving customer adoption and growth. Leverage data analytics to track and measure the success of marketing campaigns and product performance. Qualifications: Proven ability to influence and transform human behavior through targeted messaging, storytelling, and strategic campaigns. Experience driving change and adoption of new products, tools, processes, or cultural shifts through empathetic, audience-centered marketing. Demonstrated success in using internal blogs, websites, and SharePoint as platforms to spark engagement, build community, and sustain momentum for change. Experience with Data Governance frameworks, data management. Experience in IT infrastructure, data or finance is a plus. Previous experience in SaaS-based solutions marketing or product management is a must. Strong communication, project management, and stakeholder engagement skills. Ability to manage complex product marketing initiatives, ensuring alignment with business goals and driving successful market positioning. Preferred Qualifications: A Bachelor's degree in Marketing, Communications, Psychology, Business, Computer Science, Information Technology, or a related field. About the Company: A technology solutions provider based in Chicago, IL, which is dedicated to empowering the fintech, healthcare and education industry with cutting-edge technology solutions to optimize costs and cloud infrastructure. As a leading provider of Automation Consultancy, Managed Cloud Services, and Integrations, we bring expertise and innovation to every project.
    $110k-143k yearly est. 1d ago
  • Revenue Cycle Manager

    Nearterm Corporation 4.0company rating

    Product marketing manager job in Santa Clarita, CA

    Join a mission-driven, community-focused health care provider that offers a warm, collaborative culture where employees feel supported, appreciated, and empowered to grow. Work in a supportive, mission-centered environment with leadership that truly invests in its team. Report to a seasoned Director of Revenue Cycle who grew through the organization and is eager to mentor the next leader. Lead a small, collaborative billing team and make an immediate impact on performance and systems. Oversee hands-on billing operations including claims submission, denial management, appeals, and payment posting. Monitor team productivity and provide coaching to improve accuracy and efficiency. Reduce AR backlog, strengthen denial follow-up, and improve KPIs such as AR days, denial rates, and first-pass acceptance. Identify claim issues before submission to minimize rework and refunds. Partner with providers on documentation and coding when needed. Desired Qualities, Skills and Experience: 2+ years of supervisory experience in full cycle healthcare revenue cycle operations. Has the experience monitoring a team to ensure that they're keeping up with the productivity for the day, and can help manage deadlines, is good at prioritizing their tasks, and who can also help improve KPIs such as AR days, denial rates, and first pass acceptance. High-level, well rounded RCM knowledge and understanding of billing, coding ethics, eligibility, denial management and workflows, making appeals and follow ups, and payer requirements. Someone who can understand why claims are denied. Preferably someone familiar with PPS wraparound payments, add-on codes, and modifier knowledge. A CPC or equivalent coding certification is preferred but not limited to AAPC; RAHIMA or other accredited credentials are acceptable. Understands coding for multiple specialties. Someone who isn't afraid to query providers, possibly meet with them if need be regarding their documentation. Experience with Epic and eClinicalWorks. Perks and Benefits: Relocation assistance Discretionary annual bonus based on organization's financial success Medical, dental, vision FSA, PTO, retirement plan Supportive culture with regular employee appreciation
    $81k-116k yearly est. 5d ago
  • Residential Constuction Marketing Manager

    Addition Building & Design Inc.

    Product marketing manager job in Los Angeles, CA

    Job Title: Marketing Specialist Company: Addition Building & Design, Inc About Us: Addition Building & Design Inc is a premier high-end residential construction firm dedicated to creating luxurious living spaces that reflect our clients' unique visions. With a commitment to exceptional craftsmanship and client satisfaction, we pride ourselves on our innovative designs and sophisticated building solutions. Position Overview: We are seeking a dynamic and creative Marketing Specialist to join our team full-time. This individual will play a crucial role in enhancing our brand presence, driving lead generation, and promoting our portfolio of high-end residential projects. The ideal candidate will have a passion for luxury markets, excellent communication skills, and a strong understanding of digital marketing strategies. Key Responsibilities: Develop and implement comprehensive marketing strategies to elevate brand awareness and drive sales. Create engaging content for our website, social media platforms, email campaigns, and marketing brochures. Conduct market research to identify trends, customer needs, and competitive positioning. Collaborate with the design and project management teams to showcase our projects through high-quality photography and videos. Manage social media accounts and monitor analytics to optimize engagement and reach. Organize and participate in industry events, trade shows, and client meetings. Develop and maintain relationships with industry influencers and partners. Track and report on the effectiveness of marketing campaigns and initiatives. Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field. 3+ years of experience in marketing, preferably within the construction or luxury real estate sector. Proficiency in digital marketing tools, social media platforms, and analytic software. Strong writing and communication skills with a keen eye for detail. Creative thinker with the ability to design visually appealing marketing materials. Ability to manage multiple projects and deadlines in a fast-paced environment. Familiarity with project management software is a plus. Why Join Us? Opportunity to work with a dedicated team passionate about high-quality construction. Competitive salary and benefits package. Collaborative work environment that encourages professional growth and creativity. Chance to contribute to remarkable projects that impact the community. Application Process: Interested candidates are invited to submit a resume, cover letter, and a portfolio of relevant work to [email address]. Please include "Marketing Specialist Application" in the subject line. Forward resumes to ******************************* Addition Building & Design Inc] is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
    $88k-141k yearly est. 2d ago
  • Brand Marketing Manager

    Guess?, Inc. 4.6company rating

    Product marketing manager job in Los Angeles, CA

    The Brand Marketing Manager is responsible for supporting the PR & Marketing team in the development and execution of brand marketing and digital strategies for GUESS and Marciano brands. The primary objective of the role will be to support in upper funnel/ brand awareness objectives that will, in turn, continue to drive sales across the business. Success in the role will come from developing a strong knowledge of the global market trends, an in-depth understanding of the consumer and media landscape, implementation of the business strategies and the brand vision/direction to create strategies, marketing tactics, and stories that can then be adapted for optimal relevance across North America and business channels. ESSENTIAL FUNCTIONS: Deliver a consistent marketing message that will strengthen the company's position across various platforms. Implement the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the company's products and services. Identify and interpret social media trends. Analyze existing and potential media activities and engage in market research to determine potential business opportunities. Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate. Manage a Blogger outreach program and build an active brand ambassador network to spread the word about the Company. Plan, manage and implement all new social media activities. Duties include online advocacy, writing editorial, community-outreach efforts, and promotions. Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed. Regularly feed back insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies in a timely fashion. Collaborate with other departments and develop unique marketing strategies and partnerships for the brands online social media outlets. Schedule and organize multiple calendars from various departments which generate content on a daily basis. Collaborate in the planning and development of Guess' social media platforms. Coordinate with U.S. and Global retail and marketing teams and ensure a timely distribution of weekly and monthly updates. Manage all U.S. and Global social media sites for the brand. Drive traffic to stores and E-Commerce through concepts such as engagement, collections presentation, store locator and event information. Identify Search Engine Marketing (SEM) business opportunities based on competitive research, industry data/trends and key performance metrics of current marketing campaigns. Build search engine volume and efficiency forecasts, initiating tests (keyword bits, ad copy, landing pages) to improve key metrics (click, search, convert), making recommendations on keyword selection, and managing relationships with SEM partners. EDUCATION: Bachelor's Degree YEARS OF EXPERIENCE: 6-8 Years Salary Minimum $100,000.00 Salary Maximum $115,000.00 Base salary will be determined on various factors, including but not limited to, market data, internal equity, relevant background, and experience for the specified role. GUESS? Corporate employees are eligible for benefits such as medical, dental, vision, life, 401k, tuition reimbursement, PTO, on-site gym, employee discounts and more!
    $100k-115k yearly 4d ago
  • Sr. Product Line Manager

    安踏集团

    Product marketing manager job in Santa Monica, CA

    We are seeking a highly motivated and experienced Sr. Product Line Manager to join ANTA at our Santa Monica, CA location. In this pivotal role, you will lead cross-functional teams-including Design, Development, Merchandising, and Marketing-throughout the entire product creation process, from initial concept to final product approval. You will shape the strategic direction of our global basketball footwear & apparel category by identifying market opportunities, developing consumer-centric product strategies, and driving the creation of innovative products that elevate ANTA's global brand presence. Key Responsibilities: Lead the end-to-end product creation process, ensuring all milestones are met on time and on budget. Collaborate closely with Design, Development, and Merchandising teams to deliver innovative and consumer-driven product assortments. Develop seasonal and long-term product strategies aligned with brand and business objectives. Translate consumer insights and market trends into actionable product briefs. Monitor competitive landscape, pricing, and product performance to inform decision-making. Drive clear communication and accountability across cross-functional teams. Lead key product reviews, ensuring alignment on product direction, pricing, and go-to-market strategy. Foster a collaborative, high-performance culture within the product creation process. Qualifications: 7-10 years of related experience in product line management, product merchandising, or product development, ideally in basketball or performance footwear. Bachelor's degree in Business, Product Management, or a related field Deep understanding of the global basketball footwear market and consumer landscape. Proven ability to translate consumer insights into actionable product briefs and business strategies. Strong track record of influencing cross-region and cross-functional stakeholders and driving alignment in a matrixed organization. Strategic thinker with excellent analytical and problem-solving skills. Highly organized, detail-oriented, and adaptable in a fast-paced, dynamic environment. Strong communication, presentation, and interpersonal skills. Passionate about sports, innovation, and delivering meaningful consumer experiences. Benefits: ANTA offers generous benefits for employees, including year-end bonuses, relocation assistance, healthcare insurance, retirement plans, professional development opportunities, and more. About ANTA: ANTA brand was established in 1991. ANTA Sports Products Limited, a leading sportswear company in China, was listed on the Main Board of HKEX in 2007 (Stock code: 2020.HK). The company has a comprehensive brand portfolio including ANTA, FILA, DESCENTE, and KOLON SPORT. In 2019, ANTA Sports set up an investor consortium to successfully acquire Amer Sports, a global sportswear group that owns internationally recognized brands such as Salomon, Arc'teryx, Wilson, Peak Performance, and Atomic. By doing so, ANTA Sports aims to tap into the potential of both the mass and high-end sportswear markets. In 2023, ANTA Group achieved a revenue of over 62 billion yuan, representing a year-on-year increase of 16.2%. The gross profit margin improved to 62.6%, and the operating profit margin reached 24.6%. Not only has ANTA Group maintained its position as the top sports goods company in China for 12 consecutive years, but it has also held the top position in the entire Chinese market for two consecutive years. For more information, please visit our Investor Relations website: ******************
    $136k-195k yearly est. 4d ago
  • Associate Product Manager

    Makita U.S.A., Inc. 4.3company rating

    Product marketing manager job in La Mirada, CA

    Power Up Your Career with Makita USA!!! At Makita USA, we believe our employees are the driving force behind our success. That's why we offer a competitive and comprehensive benefits package to support your health, financial well-being, and professional growth. When you join Makita, you become part of a dynamic, innovative, and team-oriented culture that values hard work and dedication. Makita is a worldwide leader in the professional power tool industry. Over the past 100 years, we have built a reputation for using the finest raw materials, the most advanced manufacturing equipment, and the most rigorous quality testing in the industry. Headquartered in La Mirada, CA, Makita U.S.A., with offices in Reno, NV, Wilmer, TX, and Flowery Branch, GA, has brought Makita's best-in-class engineering advantage to professional power tool users in America since 1970. Job Summary: The Associate Product Manager is responsible for assisting in product planning and execution throughout the product lifecycle of Makita's range of tools. This includes prioritizing between current products and new product development, continually gathering and defining “the voice of the customer” requirements as they relate to new product development, defining the product vision and strategy for a variety of end-user markets, and working cross-functionally with engineering, sales, operations, creative, purchasing, and customer service to ensure company goals are achieved. The Associate Product Manager's job also includes working on various projects to support the marketing team's core objectives. This position is based out of Makita's corporate office in La Mirada, California. Salary: $60,000 - $90,000 Per Year *Candidates must be in, or near La Mirada, CA* The Associate Product Manager, Tools will be expected to: Ideate, participate and help define the product strategy and roadmap Both assist with and lead market research, competitive product testing, and pricing analysis initiatives Conduct ongoing product category research and identify trends, opportunities, and positionings for both current products and future product offerings Produce competitive product analysis materials Write effective product copy and specifications to be used throughout marketing collateral Demonstrate the ability to collaborate with and influence cross-functional teams Lead and manage the internal packaging design workflow for assigned products Assist in launching new products to our organization through multiple mediums Work with creative and channel teams in developing promotional campaigns Help to create sales tools and marketing collateral Track, collect, and manage online reviews of products and communication to user follow-ups Prioritize between projects of various topics and complete those projects on time Think creatively to develop solutions Effectively communicate with both internal and external colleagues and partners Present confidently and passionately in a variety of meeting and presentation settings Be an expert for Makita and the competition Act as a leader within the company Both co-manage and independently manage product lines Use power tools Experience and knowledge: Product Management experience is preferred, but not required Self-starter, with the ability to work well independently and with others in a team environment Excellent communication skills in person, on the phone, in writing, and on video calls A solid understanding of the e-comm, retail, and industrial buying environments Bachelor's degree in marketing or business-related field or equivalent related work experience Proficient in Microsoft Suite (Word, Excel, PowerPoint) Bilingual a plus. (Spanish preferred) Must be willing to travel up to 10% of the time Experience within the power tool industry is preferred, but not required Our Benefits Include: 🔹 Health & Wellness Medical, Dental, and Vision insurance options after 30 days of employment Flexible spending accounts (FSA) & Health Savings Accounts (HSA) Employee assistance program (EAP) for mental health and well-being Paid subscription to Headspace and 5 other members of your choice 💰 Financial Security Competitive pay & performance-based incentives 401(k) retirement plan with company match Basic Term Life insurance is 100% company paid Long term Disability Coverage 100% company paid Disability Coverage Voluntary Coverage: Critical illness, accidental, hospital indemnity, whole life and supplemental life plans. ⏳Work-Life Balance Paid time off (vacation, sick leave, and 13 paid holidays) Employee discounts on Makita tools and accessories - because we know you love quality tools! 🚀Career Growth & Development Training programs (if posting for sales add) Tuition reimbursement Internal promotion opportunities Collaborative, innovative work environment Join Makita USA and power up your career with a company that values innovation, teamwork, and excellence! 📢 Explore Opportunities & Apply Today! Disclaimer: This description is based on management's assessment of the requirements and functions of the job as of the date this description was prepared. It is a general guideline for managers and employees, but it does not intend to be an exhaustive list of all of the elements of the job. Management reserves the right to modify the description at any time, or to vary the duties and responsibilities of the job on a temporary or indefinite basis to meet production, scheduling, or staffing needs. Equal Opportunity Statement: The Company is an equal opportunity employer and makes employment decisions based on merit. Company policy prohibits discrimination based on race, color, creed, sex, religion, marital status, age, gender, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, veteran status, military service, pregnancy, childbirth or related medical condition, genetic information, medical (including genetic characteristics or cancer diagnosis), actual or perceived sexual orientation, or any consideration protected by federal, state or local laws. All such discrimination is prohibited. Additionally, the Company will provide registered domestic partners with all rights and benefits as required by Law. The Genetic Information Nondiscrimination Act of 2008 (GINA) prohibits employers from requesting or requiring genetic information of an individual or family member of the individual. The Company is committed to complying with all applicable laws and providing equal employment opportunities.
    $60k-90k yearly 5d ago
  • Senior Director of Product Strategy & Ecommerce

    Jaanuu 4.0company rating

    Product marketing manager job in El Segundo, CA

    Reports to: CFO FLSA Status: Exempt Summary/Impact: The Senior Director of Product Strategy & Ecommerce is a critical cross-functional leader responsible for defining, executing, and optimizing the company's product and digital commerce strategy. This role owns the end-to-end product lifecycle-from concept to go-to-market-and ensures that both physical and digital experiences drive growth, profitability, and brand equity. You will partner closely with Design, Development, Marketing, and Technology teams to build an integrated roadmap that connects product performance with ecommerce excellence. The ideal candidate combines creative vision with analytical rigor and thrives at the intersection of product, brand, and consumer experience. Key Responsibilities Product Strategy Lead development and execution of the overall product strategy, including product intent, attribution, and performance tracking. Build and maintain the Product Line Plan for both seasonal and core collections. Develop clear Product Briefs aligned with brand strategy, financial goals, and consumer needs. Own the Marketing Brief process-defining required levels of support, investment, and storytelling across channels. Establish and maintain the Product Launch Calendar & Cadence to align with business objectives. Set and monitor Gross Margin Targets and drive performance through pricing and assortment decisions. Conduct ongoing competitive landscape analysis to inform product and pricing strategies. Develop and execute a Pricing Strategy that maximizes profitability and market relevance. Partner with Design & Development on the Innovation Roadmap to bring new products to market. Co-lead the Inventory Investment & Buy Strategy with Planning. Collaborate with Brand & Design to define and refine target consumer profiles. Align with Marketing & Ecommerce on the Promotional Calendar to balance brand storytelling and revenue goals. Participate in fittings and product reviews to ensure product execution meets brief intent and KPIs. Oversee sample management needs for go-to-market and marketing purposes. Ecommerce Lead development of the Ecommerce strategy and forecast revenue targets across channels. Define and optimize landing page architecture, ensuring alignment with brand and performance goals. Own and implement the SEO strategy to drive organic traffic and visibility. Build and manage an A/B testing roadmap to improve conversion and user experience. Develop and maintain the site roadmap across key surfaces (Upper Funnel, Home Page, Landing Pages, PDPs). Own content and copy needs, ensuring storytelling and product information drive engagement and sales. Analyze ecommerce performance metrics (Conversion, Traffic, AOV, UPO, ASP, Return Rate, Bounce Rate, etc.) and report insights to leadership. Conduct user research, session tracking, and journey mapping to identify friction points and opportunities. Lead a direct report responsible for product setup, merchandising, campaign management, and site content execution. Partner with Marketing to manage the Digital P&L, optimizing revenue, spend, and profitability. Collaborate with Technology to guide the digital product lifecycle, from ideation to launch of site features and functions. Align with Marketing & Merchandising on the Promotional Calendar for campaigns and activations. Contribute to CRM strategy, ensuring seamless landing page flow and consumer engagement. Inform performance marketing and influencer strategies to enhance product storytelling and conversion. Requirements/Skills: 10+ years of progressive experience in product strategy, ecommerce, or merchandising within consumer goods, fashion, or lifestyle brands. Proven track record of driving revenue and margin growth through product and digital strategies. Deep understanding of ecommerce metrics, UX principles, and conversion optimization. Strong financial acumen, including experience managing P&Ls and gross margin targets. Exceptional cross-functional leadership and communication skills. Strategic thinker with the ability to execute tactically in a fast-paced environment. Experience leading and developing teams. Proficiency with ecommerce platforms (e.g., Shopify Plus, Salesforce Commerce Cloud) and analytics tools (e.g., Google Analytics, Looker, Tableau). Success in This Role Looks Like A cohesive and data-driven product line strategy that balances creativity, performance, and profitability. A highly optimized ecommerce experience that converts traffic efficiently and tells the brand story effectively. Strong alignment between Product, Marketing, Design, and Technology teams through shared roadmaps and KPIs. Consistent achievement of margin and revenue targets through strategic pricing, inventory management, and digital activation. Compensation for California applicants is $175,000 - $200,000.
    $175k-200k yearly 5d ago
  • Performance Marketing Manager

    Entertainment Earth 3.7company rating

    Product marketing manager job in Simi Valley, CA

    Why Entertainment Earth We believe in connecting fans to the characters, stories, and brands they love. Every product, experience, and interaction is created to celebrate what fans love most by inspiring joy, sparking nostalgia, and building lasting connections to their fandoms. About the Role We are looking for a data-driven Performance Marketing Manager to lead paid media strategy and website performance for our DTC business. This role covers both paid acquisition and onsite optimization, including SEO and CRO. The balance of responsibilities may shift month to month depending on business needs, so flexibility and adaptability are key. You will be hands-on with campaigns, analytics, and site improvements to ensure traffic turns into measurable growth. You will play a key part in connecting fans to the collectibles and characters they love by making their online experience easier, more engaging, and more fun. Responsibilities: Campaign Strategy and Execution Plan, launch, and optimize paid media campaigns across Meta, Google Ads, Criteo and other key platforms. Test emerging channels such as TikTok and Reddit to expand reach and acquisition. Manage pacing, targeting, ad refreshes, and budget allocation to maximize campaign effectiveness. Performance Optimization Monitor and analyze campaign performance using KPIs such as ROAS, CAC, and MER. Conduct A/B testing to refine targeting, messaging, and performance. Evaluate attribution models and reporting to understand channel performance across the customer journey. Provide actionable recommendations to improve efficiency and scale paid media results. Agency and Cross-Functional Collaboration Manage day-to-day relationship with paid media agency ensuring priorities and performance targets are met. Collaborate with marketing and purchasing teams to support campaign launches and promotional priorities. Partner with the Email & SMS Manager to align acquisition campaigns with retention and engagement strategies. Provide input into the promotional calendar and product launch planning from a paid media perspective. Website Optimization and SEO Implement SEO best practices across site content, metadata, and product pages. Drive CRO initiatives to improve conversion rate, checkout flow, and landing page performance. Audit and enhance website UI/UX to improve navigation, discoverability, and customer experience. Align site updates with campaign and promotional priorities. Analytics and Consumer Insights Maintain reporting dashboards to track paid media performance and overall DTC results. Leverage analytics and customer insights to inform targeting strategies, offers, and messaging. Conduct consumer research, including surveys and competitive analysis, to deeply understand fan preferences and behaviors. Requirements 4 to 6 years of experience in performance marketing or digital media in a consumer product environment, ideally toys and collectibles. Hands-on experience managing Meta and Google Ads campaigns with a proven track record of driving results. Experience with SEO and website optimization including CRO and UI/UX improvements. Familiarity with emerging platforms such as TikTok and Reddit a plus. Strong skills in campaign analytics, attribution, A/B testing, and performance reporting. Experience conducting consumer research, including surveys and competitive analysis. Proficiency with Google Analytics and ecommerce platforms. Highly organized with attention to detail and a proactive, problem-solving mindset. Experience managing paid media budgets and agency relationships. Knowledge of platform policies, privacy regulations, and industry best practices. Our Core Values: Leadership Collaboration Accountability Data/Insight Driven Diverse & Inclusive Curious Fun Benefits of Joining the Team! Discounts on your favorite collectibles! Free snacks! Clock out by 12pm on Fridays! Bring your dog to the office! Medical/Dental/Vision Plans/Additional Optional Plans Paid Time Off plus Holidays 401(k) matching plan, educational reimbursement and much more!
    $93k-143k yearly est. 2d ago
  • Associate Product Manager

    24 Seven Talent 4.5company rating

    Product marketing manager job in Los Angeles, CA

    We are seeking an experienced Associate Product Developer to join our growing apparel team. The ideal candidate will be highly organized, detail-oriented, and comfortable managing multiple priorities in a fast-paced environment. This role requires exceptional communication skills and the ability to collaborate cross-functionally with Design, Production, Merchandising, and Technical Design teams to bring high-quality product to market. Responsibilities: • Manage the full product development lifecycle from concept through production, ensuring key milestones and deadlines are met • Track and manage BOM accuracy, sample tracking, and approvals to ensure on-time delivery • Oversee vendor performance and hold partners accountable to KPIs for quality, lead time, and on-time development • Lead vendor communications, addressing delays or cost challenges and implementing solutions proactively • Maintain up-to-date information in PLM, ERP, BOMs, and WIPs for transparency across teams • Partner cross-functionally with Design, Technical Design, and Production to ensure development alignment • Attend daily fittings, capture notes, and follow up to ensure feedback is executed promptly • Manage sample logistics and ensure all approvals and handoffs are completed on time • Handle high SKU volume with accuracy and efficiency Qualifications: • 5+ years of experience in apparel Product Development or Production • Strong understanding of PLM, ERP systems, and BOM management • Advanced proficiency in Microsoft Excel (pivot tables, costing, tracking) • Excellent communication and cross-functional collaboration skills • Highly organized, deadline-oriented, and able to manage multiple priorities • Strong analytical and problem-solving skills Schedule: Full-time, On-site (5 days/week) in Vernon, CA If you're a proactive, detail-driven product development professional who thrives in a collaborative, fast-moving environment, we'd love to hear from you.
    $73k-105k yearly est. 2d ago
  • Product Development Project Manager

    The Hair Shop

    Product marketing manager job in Los Angeles, CA

    About the Role: We're looking for a strategic, detail-oriented Product Development Project Manager to lead the end-to-end development of new hair extension products and tools. This is a cross-functional role that collaborates closely with Operations, Sourcing, Sales, Marketing, and Education teams. If you're passionate about bringing beauty innovations to market and thrive on timelines, vendors, and technical specs, we want to hear from you. Key Responsibilities: Drive product development projects from concept to launch, including timelines, budgets, and deliverables. Own the project pipeline and track development milestones for new SKUs, tools, packaging, and limited edition launches. Collaborate with sourcing and operation team members to align on suppliers, lead times, pricing, and quality standards. Work directly with vendors for sampling, feedback, and iterations to define and meet standards. Conduct product testing and evaluation for performance, durability, and market readiness-especially for human hair extensions. Coordinate with field sales, education, marketing, and retail to ensure on-time go-to-market readiness. Serve as the main liaison between creative and technical teams to ensure brand alignment and feasibility. Maintain organized documentation for product specs, samples, QA notes, regulatory requirements, and testing protocols. Monitor competitor products and trends to help define and refine product roadmaps. Qualifications: 3-5 years of experience in project or product management, preferably in beauty, hair, or CPG. Strong knowledge of product development lifecycles and vendor management. Excellent organizational and timeline management skills. Experience with tools like Monday.com, Asana, Airtable, or similar. A love for beauty, style, and product excellence-hair extension knowledge is a big plus. Strong communication skills and the ability to manage up, across, and externally. Nice-to-Haves: PMP certification or formal training in project management. Experience in packaging development and regulatory compliance (especially Prop 65, FDA, etc.). Global supplier or sourcing experience. Perks & Benefits: Competitive salary & performance bonus Medical, dental, vision, and 401(k) Employee discount Generous PTO and parental leave policies Hybrid work flexibility
    $110k-153k yearly est. 4d ago
  • Digital Marketing Manager

    Oliveda International Inc.

    Product marketing manager job in Culver City, CA

    Digital Marketing Manager - Beauty & Wellness Shape the Future of Waterless Beauty with Oliveda At Oliveda, we're redefining beauty through the power of waterless formulations and the unmatched potency of our olive tree-based skincare. As pioneers in clean, conscious, and high-performance beauty, our mission is to set a new standard for what skincare can be - deeply effective, sustainable, and transformative. We are seeking a Digital Marketing Manager to lead and scale our digital growth strategy as we continue expanding the global future of waterless beauty. If you're data-driven, creative, strategic, and passionate about beauty, wellness, and purpose-led brands, this role offers the opportunity to make a profound impact. What Makes Oliveda Unique? We are not just “waterless beauty.” We are tree-to-beauty, powered by 3,000-year-old olive tree skincare science. Our formulations replace 70% industrial water with phytonutrient-rich antioxidants, offering clinically proven results, long-term skin transformation, and a radically more sustainable approach to beauty. Your role? Amplify our digital presence, accelerate our growth, and build meaningful connections with consumers worldwide - all while optimizing performance and ROAS (Return on Ad Spend). What You'll Do Lead Digital Growth Strategy Develop and execute the digital marketing roadmap, ensuring all initiatives drive brand visibility, engagement, and conversion across global markets. Manage Performance Marketing & ROAS Oversee paid media campaigns across Meta, Google, TikTok, YouTube, and emerging platforms - with a strong focus on ROAS, acquisition efficiency, and profitable growth. Continuously optimize campaigns to maximize return on investment. Optimize E-Commerce Performance Collaborate with the e-commerce and creative teams to improve website performance, product pages, SEO, CRO, and customer journeys - all contributing to stronger conversions and higher ROAS. Drive Email, SMS & CRM Strategy Lead lifecycle marketing by building segmentation, automated flows, and retention strategies that deepen customer loyalty while supporting paid media performance and ROAS targets. Analyze & Report Marketing Performance Leverage analytics tools to monitor KPIs - including ROAS, CAC, LTV, CTR, CVR - providing actionable insights that inform strategy, budget allocation, and campaign optimization. Collaborate Cross-Functionally Work in partnership with creative, social media, influencer marketing, and product teams to build cohesive, integrated digital campaigns that align with brand storytelling and performance goals. Stay Ahead of Digital Trends Track shifts in digital behavior, platform updates, and beauty/wellness marketing trends to keep Oliveda innovative, relevant, and data-driven. Support Launches & Activations Develop and execute digital strategies for new product launches, brand milestones, and major campaigns - ensuring maximum reach, engagement, and strong ROAS. What We're Looking For 5+ years of experience in digital marketing, performance marketing, or growth marketing (beauty/wellness strongly preferred) Strong understanding of ROAS-focused paid media, analytics, SEO/SEM, email marketing, and funnel optimization Ability to analyze data, translate insights into strategy, and execute with precision Creativity paired with a deep understanding of digital storytelling and brand voice Experience working with e-commerce platforms (Shopify preferred) Highly organized, proactive, and comfortable in a fast-paced, high-growth environment Passion for sustainability, wellness, and mission-driven brands Why Join Oliveda? Be part of a global movement reshaping the future of skincare Work directly with leadership in a high-impact role Join a fast-growing beauty brand rooted in sustainability, purpose, and innovation Opportunity to shape the digital engine that drives our next phase of growth Job Details Job Type: Full-Time, on-site (Culver City, CA) Compensation: $125,000 - $186,000 per year (commensurate with experience) Benefits: Medical, Dental, Vision, Life & Health Insurance, plus 401(k)
    $125k-186k yearly 2d ago
  • E Commerce Digital Marketing Manager

    Felina Lingerie

    Product marketing manager job in Los Angeles, CA

    Job Title: E-commerce and Digital Marketing Manager Industry: Apparel / Fashion Reports to: VP of E-commerce Location: Chatsworth, CA Employment Type: Full-Time/On Site Salary Range: $90-$120k We are seeking a dynamic and data-driven E-commerce and Digital Marketing Manager to lead and scale our digital sales channels in the fast-paced apparel industry. This role is pivotal in owning the strategy, execution, performance and maintenance of both Direct-to-Consumer (DTC) e-commerce platforms and third-party marketplaces (such as Amazon, Walmart, Target+, and others). The ideal candidate is both analytical and creative, understands apparel brand-building in a digital world, and thrives in a collaborative, fast-paced environment. Key Responsibilities E-commerce (DTC) Strategy & Management ● Own and optimize performance across the brand's owned e-commerce websites on Shopify ● Lead UX/UI improvements to increase conversion rate, reduce bounce rate, and enhance customer experience. ● Manage product merchandising, categorization, pricing, cross-sells/upsells, and seasonal content updates. ● Analyze funnel metrics and customer behavior using tools like Google Analytics, Triple Whale, or Shopify analytics. ● Collaborate on site promotions, A/B tests, landing pages, and product launches. Marketplace Management ● Oversight on day-to-day operations across marketplaces (Amazon, Walmart, Target Plus, etc.), including inventory for FBA, listings, pricing, content optimization, deals and promotions. ● Coordinate with fulfillment and logistics teams to ensure marketplace SLAs are met (e.g., shipping, on-time delivery). ● Monitor marketplace performance metrics: YOY sales and session metrics, Buy Box percentage, advertising ROAS, reviews, and seller ratings. ● Implement competitive pricing and assortment strategies to grow share and profitability. Digital Marketing ● Plan and manage 3rd party agencies for execution of paid media campaigns across channels (Meta, Google Ads, YouTube, TikTok, affiliates, etc.). ● Oversee SEO strategy, content planning, and blog/editorial calendar to drive organic traffic. ● Manage planning, communication and approval of email marketing and SMS programs (Yotpo) with 3rd Party agency, including segmentation, automation flows, and campaign performance. ● Collaborate with creative, freelancers, and influencers for brand-aligned messaging and assets. ● Leverage multi-touch attribution modeling to guide budget allocation and improve CAC, ROAS and LTV metrics for organization. Reporting & Optimization ● Track KPIs for all digital channels including ROAS, AOV, LTV, CVR, and channel-specific KPIs. ● Provide weekly and monthly performance reporting and actionable insights to leadership. ● Use tools such as GA4, Triple Whale, Excel/Sheets, and ad platform dashboards to analyze trends and inform decision-making. Qualifications ● Bachelor's degree in Marketing, Business, E-commerce, or related field. ● 5+ years of experience in e-commerce and digital marketing, preferably in the fashion/apparel sector. ● Proven experience managing both owned DTC websites and marketplace platforms. ● Strong analytical skills and proficiency in e-commerce platforms, web analytics, and digital ad tools. ● Capable of driving action and communicating strategic insights and recommendations. ● Experience with Shopify, Amazon Seller Central/Vendor Central, Google Ads, Meta Ads, Yotpo, Walmart Seller Central, Target Plus portal, etc. ● Excellent project management and communication skills. ● Passion for apparel, consumer behavior, data and building best-in-class online experiences.
    $90k-120k yearly 4d ago

Learn more about product marketing manager jobs

How much does a product marketing manager earn in Santa Clarita, CA?

The average product marketing manager in Santa Clarita, CA earns between $95,000 and $184,000 annually. This compares to the national average product marketing manager range of $83,000 to $149,000.

Average product marketing manager salary in Santa Clarita, CA

$132,000
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