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Product marketing manager jobs in Sarasota, FL - 264 jobs

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Product Marketing Manager
Events Marketing Manager
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Director, Product Marketing
Marketing Analytics Manager
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Brand Manager
Commercial Product Manager
Marketing Lead
Senior Director, Product Management
Assistant Product Manager
Marketing Communications Manager
Data Product Manager
  • Commercial Product Manager

    American Integrity Insurance Company 4.4company rating

    Product marketing manager job in Tampa, FL

    About Us: American Integrity Insurance (NYSE: AII) is a leading provider of homeowners insurance, proudly serving over 400,000 policyholders across the Southeast. Comprised of more than 300 insurance professionals, most of whom work in our Tampa-area headquarters, and exclusively represented by more than 3000 independent agents, we offer sound and comprehensive property and dwelling insurance to families throughout Florida, Georgia, and South Carolina. Our organization derives its Strength From IntegrityTM, and we are proud to have been recognized as a Top Place to Work in Tampa by the Tampa Bay Times and a Best Place to Work in Insurance by Business Insurance Magazine for the past twelve years. We have also rated among the Top Workplaces in the USA by USA Today for the past five years. A Day in the Life: Who knew Insurance could be this fun? From company picnics to charity events, no one can ever say American Integrity Insurance doesn't understand the importance of having fun, helping others, or giving back. Our company culture is priceless, and it's built around our six core values: Integrity, Commitment, Teamwork, Humility, Passion, and Fun. As a team working to provide home insurance solutions to our policyholders, together we aim to achieve greater heights each day and celebrate each other's accomplishments along the way. It is our mission to continue providing reliable, customer-centric homeowners insurance and paying claims in a timely manner when our customers suffer a loss - and to do so with Integrity. Learn more about American Integrity Insurance and our job opportunities at ************************ Own the commercial lines product portfolio, from concept and development through implementation and ongoing management. Analyze portfolio performance by reviewing profitability, growth, retention, loss ratios, claims frequency and severity, and exposure concentrations. Identify underperforming or high-risk segments of the commercial portfolio and recommend corrective actions, including underwriting, pricing, or product changes. Conduct market and competitive analysis to assess pricing, coverage offerings, eligibility guidelines, and distribution strategies across all applicable states. Partner closely with Actuary, Underwriting, Sales, Claims, Reinsurance, IT, and Operations teams to align product strategy with enterprise objectives. Manage the development and maintenance of policy forms, rating & rating rules, and underwriting manuals. Develop filing materials and handle filings with state departments of insurance, coordinating with Actuary & Risk Management as needed. Support pricing strategy by providing analytical insights based on actuarial indications, market intelligence, claims trends, catastrophe exposure, and regulatory considerations. Participate in reinsurance placement as needed. Monitor legislative, regulatory, and market developments and recommend product or rating changes as needed. Drive implementation of product changes coordinating with IT, external vendors, and internal stakeholders to ensure accurate and timely execution. Support the creation of agent and policyholder communications related to product changes, new programs, and underwriting initiatives. Work with Data Team to develop tools, reports, and dashboards to support product analysis and decision-making. Mentor and guide product analysts or junior team members, supporting professional development and knowledge sharing. Education: Bachelor's Degree or equivalent combination of education and experience. Preference for degrees in Actuarial Science, Business, Economics, Insurance, Math, Finance, Statistics, or Risk Management. Experience: 5-8 years' experience in Commercial Insurance Lines required with emphasis on Property insurance. Experience with Florida Commercial Property Insurance preferred. Prior experience in product management, underwriting, actuary/pricing, or portfolio analytics strongly preferred. Skills & Knowledge: Excellent understanding of commercial lines insurance concepts, policy forms, rating methodology and underwriting Strong documentation, research, organization, and leadership skills Excellent project management and cross-functional collaboration abilities Proven ability to communicate and present effectively to diverse audiences and organizational levels Exceptional analytical and problem-solving capabilities Advanced proficiency with computer spreadsheets and database skills. Experience with Excel, COGNOS, Access, SQL and Tableau preferred Experience with IT systems projects, policy admin systems, requirements documentation, and user acceptance testing Experience collaborating cross-functionally with actuarial, underwriting, claims, compliance, IT, risk management, sales/marketing, and executive leadership Experience with filing tools such as SERFF & IRFS, and state filing procedures and practices Working knowledge of market and competitive research tools Team-oriented with the ability to work effectively in collaborative environments Adaptable and effective in a fast-paced, dynamic environment with shifting priorities, regulatory requirements, and market conditions Ability to quickly learn and adapt to new software and tools Clear, concise, and diplomatic communicator who effectively gathers input, listens actively, and delivers messages to achieve results
    $71k-92k yearly est. 4d ago
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  • Merchandising & Brand Manager

    Avolta

    Product marketing manager job in Tampa, FL

    Hudson is hiring a Merchandising & Brand Manager for our Tampa International Airport location! In this role, you'll lead commercial excellence and uphold brand standards across our specialty retail stores, that include Tumi, Swarovski, and Tech on the Go, which together generate up to $3M in annual sales. You'll oversee visual merchandising, ensure brand guideline compliance, manage vendor relationships, and partner closely with operations teams to deliver exceptional, brand‐aligned customer experiences. Pay Range: $62,000 -$73,000.00 plus Bonus Opportunities Responsibilities Collaborate closely with the General Manager to oversee daily operations of our specialty retail locations. Oversee execution of brand-directed visual merchandising programs, seasonal resets, and promotional displays; ensure consistency across all retail locations. Conduct regular brand standard audits to ensure compliance with visual merchandising, product presentation, and brand guidelines. Serve as the primary liaison with brand partners and vendors; communicate brand initiatives, seasonal requirements, and promotional strategies; Develop brand-specific training programs for store associates, focusing on product knowledge, brand storytelling, and customer engagement techniques. Analyze brand performance metrics, sales data, and customer feedback; provide actionable insights and recommendations to operational leadership for performance optimization. Collaborate with inventory and operations teams to manage stock allocation, seasonal transitions, and promotional merchandise in alignment with brand requirements. Partner with store leadership to ensure brand-aligned customer service standards; provide coaching and guidance to enhance customer engagement. Prepare reports to brand partners on compliance status, visual execution, and performance metrics; Qualifications 5+ years in retail operations with a focus on brand compliance, merchandising and commercial excellence. Bachelor's degree in Business Administration, Marketing, or Merchandising, Proficiency in visual merchandising, planogram execution, and retail display standards. Familiarity with retail systems, reporting tools, and inventory management processes. Ability to manage multiple brand initiatives, seasonal resets, and promotional campaigns. Excellent verbal and written communication skills; ability to present to senior leadership and brand partners effectively. Please enable JavaScript Screen readers cannot read the following searchable map. Follow this link to reach our Job Search page to search for available jobs in a more accessible format.
    $62k-73k yearly 8d ago
  • Investor Relations & Capital Marketing Lead

    Woodie's Wash Shack

    Product marketing manager job in Tampa, FL

    Investor Relations & Capital Market Lead | Help Us Raise Millions for Woodie's Wash Shack Expansion 📍 📁 Full-Time | Investor Relations | Capital Markets | Growth Marketing About Woodie's: Woodie's Wash Shack is more than just a car wash-it's a fast-growing lifestyle brand built on surf culture, exceptional customer experience, and operational excellence. We've grown to become the leading car wash operator in Tampa Bay, and we're just getting started. With aggressive expansion plans and a strong investor base, we're seeking a high-impact Investor Relations & Capital Marketing Lead to help us raise capital and grow our investor community. Your Mission: To tell the Woodie's growth story, build relationships with new and existing investors, and support our capital raise efforts through engaging communication. What You'll Do: ✅ Build and manage relationships with accredited investors, family offices, and capital partners ✅ Develop educational materials and presentations to communicate investment opportunities ✅ Manage investor communications-emails, newsletters, social content, webinars, and event invites ✅ Help organize investor webinars, site tours, and capital raise events ✅ Track engagement and optimize messaging across all investor touchpoints ✅ Collaborate with leadership on brand positioning and investor experience What We're Looking For: ✔️ 2+ years of experience in investor relations, fundraising, marketing, or capital markets ✔️ Strong communication and relationship-building skills ✔️ Experience with real estate, private equity, or franchise-based growth models is a big plus ✔️ Self-starter with entrepreneurial energy and ownership mentality ✔️ Must be based in Tampa Bay and able to work from our headquarters ✔️ Passion for storytelling, branding, and connecting people to opportunity Why Join Woodie's?: ✨ Play a key role in the national expansion of a lifestyle brand ✨ Work directly with leadership and make a visible impact ✨ Be part of a high-energy, mission-driven culture with room to grow ✨ Performance-based bonuses and potential equity participation ✨ Help build something people love-and investors are excited about ⸻ Sound like you? Let's raise millions and build something legendary. Email your resume and a quick note about why you're a fit to Glen Stygar at ***********************
    $62k-106k yearly est. 2d ago
  • Senior Director, AI Product Management

    Inovalon 4.8company rating

    Product marketing manager job in Tampa, FL

    The Senior Director of AI Product Management is a key leadership role within Inovalon's AI Innovation Pod. This individual will be responsible for defining and executing the product vision, strategy, and roadmap for internally facing AI capabilities. This role is pivotal in guiding the entire product lifecycle, from identifying opportunities for operational improvement and analyzing stakeholder needs to overseeing deployment, adoption, and iteration. The Senior Director will lead the transformation of internal challenges into scalable, high-impact AI solutions that drive significant operational efficiency, cost savings, and long-term enterprise value. As a senior leader, you will be the central hub, aligning business goals with technical execution and ensuring our internal AI initiatives deliver transformative value to the organization. Impact & Scope Operational Efficiency & Cost Savings: Define and launch AI-powered tools and platforms that optimize internal business processes, automate manual workflows, and deliver measurable cost savings across the enterprise. Strategic Internal Product Vision: Establish and champion a clear, long-term product vision and roadmap for internal AI at Inovalon, ensuring alignment with executive leadership and strategic business unit objectives. Enterprise Scalability: Move beyond one-off solutions to build a portfolio of internal AI products that deliver compounding value and can be scaled across various departments and functions, driving enterprise-wide productivity gains. Cross-Functional Orchestration: Act as the primary product leader for the AI Innovation Pod, orchestrating the contributions of peer specialists (including the AI Engineer, Solutions Designer, and Data Integration Lead) to deliver on the internal product roadmap and business objectives. Internal Value Creation: Own the business success of the internal AI product portfolio, ensuring that investments in AI translate into significant improvements in operational margins, employee productivity, and speed of execution. Key Responsibilities Internal Product Strategy & Vision: Develop, articulate, and maintain the internal AI product vision, strategy, and a prioritized roadmap that aligns with internal stakeholder needs and company-wide efficiency goals. Conduct in-depth stakeholder interviews, process mapping, and internal data analysis to identify and validate high-potential opportunities for AI-driven transformation. Build and present compelling business cases for new internal product investments to executive leadership, detailing the operational problem, proposed solution, and projected return on investment (ROI). Execution & Cross-Functional Leadership: Drive the AI Innovation Pod's execution by translating the internal product roadmap into clear requirements, user stories, and deliverables for engineering, design, and data integration specialists. Own the product backlog and prioritization process, making strategic trade-offs between new features, operational improvements, and technical debt to maximize business value. Partner with department heads, IT, and change management teams to create and execute effective deployment and adoption strategies, including internal communications, training programs, and user support. Serve as the key interface between the AI pod and business unit stakeholders, ensuring continuous alignment, communication, and feedback throughout the product development lifecycle. Domain-Aware AI Product Management: Deeply understand the unique challenges and opportunities of Inovalon's internal operations within the healthcare domain, ensuring AI solutions are designed to be compliant, secure, and effective. Champion a user-centric approach, leveraging the pod's Business Analyst to gather requirements from internal users and ensure the final product is intuitive, valuable, and drives high adoption. Collaborate with legal, compliance, and security teams to proactively address risks and ensure internal AI products adhere to all relevant data standards and privacy requirements. Value Measurement & Lifecycle Management: Define, monitor, and report on key product metrics and KPIs, including adoption rates, user satisfaction, process efficiency gains, and cost savings. Establish a robust framework for gathering user feedback and performance data to inform the product roadmap and drive continuous improvement. Lead post-launch reviews to assess product performance against business goals, using insights to refine strategy and guide future investment. Strategic Solution Sourcing Build vs. buy vs. extend decisions across the AI portfolio-balancing speed-to-value against architectural coherence, total cost of ownership, vendor lock-in risk, and long-term optionality as the AI landscape evolves. Required Qualifications: Business & Strategic Acumen: 10+ years of experience in product management or a related field like corporate strategy or business transformation, with at least 4+ years focused on driving large-scale internal technology initiatives. Proven track record of defining a strategic vision and leading successful internal product or platform launches from concept to scale. Demonstrated experience owning the business case for internal investments and reporting on ROI and value delivery to senior and executive leadership. Technical Capabilities: Deep understanding of the AI/ML product development lifecycle, from data acquisition and model training to deployment and in-market monitoring. Strong technical fluency; able to engage in deep, credible discussions with engineering teams about architecture, AI platforms (e.g., Claude, GPT, Gemini), and technical trade-offs. Experience with API-driven services, cloud infrastructure, and building scalable, enterprise-grade software. Experience with agile planning and backlog management tools, specifically Azure DevOps (ADO) or Jira, to define user stories and track development progress. While not a coding role, an ability to grasp modern software development practices is essential. Domain / Context: Substantial experience in healthcare technology, healthcare operations, or another regulated, data-intensive industry is strongly preferred. Demonstrated ability to quickly learn complex internal workflows and partner effectively with subject matter experts to define product requirements. Leadership & Execution: Proven ability to lead, influence, and align cross-functional teams (engineering, IT, operations, finance) without direct authority. Exceptional communication skills, capable of effectively articulating product strategy and complex concepts to both technical and non-technical audiences. Comfort and experience thriving in a dynamic "0→1" environment, with a knack for bringing structure to ambiguity and building functions that scale. Preferred Qualifications Experience managing and mentoring other product managers or business analysts. Background in management consulting or corporate strategy with a focus on operational improvement before moving into a product leadership role.
    $103k-132k yearly est. Auto-Apply 6d ago
  • Assistant Manager - Marketing (Salon Centric)

    L'Oreal 4.7company rating

    Product marketing manager job in Clearwater, FL

    Job Title: Assistant Manager - Marketing Department: Marketing Reports To: Marketing Manager Job Summary: SalonCentric is seeking a highly organized and detail-oriented Assistant Manager - Marketing to specialize in Catalog Operations. This pivotal role is responsible for the seamless execution and strategic management of SalonCentric's comprehensive catalog initiatives. This position will oversee various critical aspects, including catalog production, fostering strong brand partner relationships, meticulous financial tracking, and ensuring operational efficiency. This role is crucial for the timely and accurate delivery of our marketing materials to our extensive network of stores and valued business partners, directly impacting our market presence and brand engagement. Key Responsibilities: * Act as a primary liaison, communicating effectively with over 50+ brand partners and collaborating closely with category management teams. This includes orchestrating catalog promotions, securing ad space, managing reservations, and addressing additional needs to maximize brand awareness within our catalogs. * Take ownership of monthly catalog billing processes for all brands. This involves precise tracking of spend, managing comped space, and ensuring adherence to brand contract agreements. * Accurately manage and maintain the monthly catalog mailing list, ensuring all stores, business partners, and brands receive their materials promptly. * Process all catalog purchase orders monthly, aligning with the finance department to ensure strict budget adherence and comprehensive tracking. * Oversee and manage all brand proofing edits received from brand partners, category managers, and additional internal teams, ensuring accuracy and brand compliance. * Organize and meticulously set up all partner brand ad specifications and sales details essential for the production of our catalogs. * Manage and maintain the catalog profit and loss document, meticulously tracking revenue, expenses, and variances month-to-month for both catalogs to ensure financial health and reporting accuracy. * Strategically manage all PPD and Partner Brand catalog reservations each month, ensuring proper ad space is secured well in advance of production deadlines. * Facilitate edits and address questions from Coefficient regarding catalog proofing, finance, and purchase orders. This includes detailed communication on critical logistical aspects such as USPS shipping, discounts, and price increases. * Provide comprehensive assistance to the Marketing Manager on additional tasks related to PPD, editorial content, production coordination, sales support, and general catalog needs, contributing to the overall success of the marketing department. Qualifications: * Bachelor's degree in Marketing, Business Administration, or a related field preferred. * 3 years proven experience in marketing coordination, project management, or catalog operations, preferably within the retail or beauty industry. * Excellent communication and interpersonal skills, with the ability to effectively manage relationships with numerous internal and external stakeholders. * Proficiency in financial tracking and budget management. * Ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment. * A proactive attitude with a problem-solving mindset. * Proficiency with Microsoft Office Suite (Excel, Word, Outlook) and willingness to learn new systems.
    $57k-89k yearly est. 9d ago
  • Director of Product Marketing

    IMG Academy 4.4company rating

    Product marketing manager job in Bradenton, FL

    In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen. Named one of the Best and Brightest Companies to Work For in the Nation in 2024, IMG Academy is the world's leading sports education brand, providing a holistic education model that empowers student-athletes to win their future, preparing them for college and for life. IMG Academy provides growth opportunities for all student-athletes through an innovative suite of on-campus and online experiences: Boarding school and camps, via a state-of-the-art campus in Bradenton, Fla. Online coaching via the IMG Academy+ brand, with a focus on personal development through the lens of sport and performance Online college recruiting, via the NCSA brand, providing content, tools, coaching and access to a network of 40,000 college coaches Position Summary: IMG Academy is seeking an experienced, strategic, and sport-minded Director of Product Marketing to lead the go-to-market strategy, positioning, and performance of our Boarding School and Camp product lines. This role will shape the customer experience-from early awareness through enrollment and retention-ensuring these products are clearly differentiated, deeply understood, and powerfully positioned in the market. In addition to driving Boarding School and Camp strategy, this leader will collaborate closely with product marketers supporting Online, International, Hotel, and B2B offerings to ensure brand alignment, shared insights, and unified go-to-market execution across all lines of business. Position Responsibilities: Product Strategy & Positioning: Own the product marketing strategy for Boarding School and Camps, with clear audience segmentation, market differentiation, and competitive positioning. Develop messaging frameworks, product narratives, value propositions, and creative direction for all marketing channels. Lead annual go-to-market planning and seasonal launch cycles. Maintain awareness of market trends, competitor insights, and emerging opportunities impacting family and youth sports decision-making. Customer Journey & Lifecycle Optimization: Architect and optimize the customer journey for boarding school and camp families-across awareness, consideration, application, and enrollment. Build lifecycle and nurture strategies to drive engagement, conversion, yield, and long-term customer value. Partner with Marketing Performance, Web, CX, and Sales to identifyfriction points and funnel improvement opportunities. Use quantitative and qualitative insights-including surveys, behavioral data, and family research-to improve experience design. Cross-Functional & Cross-Product Collaboration: Work closely with product marketers focused on Online, International, Hotel, and B2B to share insights, align messaging, create integrated campaigns, and maintain a unified product marketing approach. Partner with Sales and Enrollment leadership to refine positioning, objection handling, competitive intelligence, and market feedback loops. Collaborate with Creative, Web, Email, Paid Media, and Social to drive cohesive, high-impact marketing execution. Support cross-product initiatives such as new sports launches, seasonal enrollment pushes, and multi-channel campaigns. Sales & Analytics Alignment: Create sales enablement tools including product decks, one-pagers, competitive briefs, objection handling guides, and category insights. Conduct performance and enrollment analyses to inform strategic priorities and forecast demand. Leverage funnel analytics to identify opportunities for conversion improvement across the journey. Partner with Analytics to define KPIs, develop dashboards, and assess ROI. Go-to-Market Execution: Lead GTM strategy for new sports, program enhancements, pricing updates, and seasonal enrollment initiatives. Own cross-functional launch calendars and ensure all teams understand messaging, timelines, and KPIs. Conduct post-launch retrospectives to capture learnings and optimizefuture cycles. Performance Optimization & Insights: Track product performance, audience shifts, conversion trends, and customer satisfaction. Develop experimentation frameworks to test messaging, pricing, or product positioning enhancements. Continuously refine strategies using data, insights, and market performance. Knowledge, Skills, and Abilities: 6+ years of product marketing experience, ideally in experiential products, education, hospitality, camps, or sports. Proven experience working within multi-product ecosystems or complex customer journeys. Expertise in customer journey mapping, lifecycle marketing, sales funnel optimization, and positioning. Strong analytical skills with the ability to turn data into strategic recommendations. Strong partnership and collaboration skills; thrives in cross-functional environments. Exceptional written and verbal communication skills with strong storytelling and presentation abilities. Highly organized, with the ability to prioritize and manage multiple initiatives simultaneously. Passion for youth sports, athlete development, and mission-driven experiential products. Preferred Experience: Experience in education, camps, hospitality, membership or subscription products, or digital coaching environments. Familiarity with CRM, automation platforms, and sales enablement tools. Background Requirements: Requires a background check upon offer Requires a drug test upon offer Benefits: As a full-time member of our team, you will enjoy a comprehensive offering listed below. Connect with your talent acquisition specialist to learn more about benefits for our part-time and seasonal/temporary roles. Comprehensive Medical, Dental and Vision Flexible Spending Account and Health Savings Account options 401k with an Employer Match Short Term and Long Term Disability Group and Supplemental Life & AD&D Gym Discount Program Pet Insurance Wellbeing Program and more! Don't meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles. Get to know us better: ****************** ******************/careers IMG Academy provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
    $81k-139k yearly est. 45d ago
  • Director of Product Marketing, Growth & Demand

    Tenex.Ai

    Product marketing manager job in Sarasota, FL

    TENEX.AI is an AI-native, automation-first, built-for-scale Managed Detection and Response (MDR) provider. We are a force multiplier for defenders, helping organizations enhance their cybersecurity posture through advanced threat detection, rapid response, and continuous protection. Our team is composed of industry experts with deep experience in cybersecurity, automation, and AI-driven solutions. Backed by leading investors, we are rapidly growing and seeking top talent to join our mission of revolutionizing the MDR landscape. We are looking for an exceptional and strategic marketing leader to establish, scale, and guide our marketing function within a high-growth, mission-driven organization. As the Director of Product Marketing, Growth & Demand, reporting directly to the VP of Marketing, this role will serve as a key strategic advisor to the sales and revenue teams, playing a pivotal role in driving growth, retention, campaign creation, and most importantly qualified lead generation. This is a foundational hire, perfect for a marketer who excels in zero-to-one environments and is eager to build something meaningful. Culture is one of the most important things at TENEX.AI. Explore our culture deck at culture.tenex.ai to witness how we embody it, prioritizing the irreplaceable collaboration and community of in-person work. Location: This role will require hybrid/onsite in one of our 2 locations based in Overland Park, KS or our HQ Sarasota, FL office. Job Responsibilities Lead growth marketing strategy and execution across the full marketing funnel, focusing on conversion rate optimization, campaign performance, and measurable revenue impact. Own end-to-end campaign management and execution for product launches and key initiatives, including audience segmentation, channel strategy (SEO, paid media, email, webinars), and performance analysis. Drive content strategy and creation (e.g., case studies, white papers, blog posts, web copy) that translates complex technical capabilities into compelling, differentiated value propositions for target personas. Manage marketing data integrity and performance reporting, utilizing attribution modeling and marketing automation platforms (e.g., Hubspot, Salesforce) to derive actionable insights and optimize lead quality. Collaborate cross-functionally with Product, Sales, and Customer Success to support Go-To-Market (GTM) strategy and ensure marketing initiatives directly support sales and expansion goals. Execute and rigorously track KPIs, specifically measuring impact through metrics like Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), and pipeline contribution. Act as the primary subject matter expert for Tenex.ai's products, owning the competitive intelligence and internal enablement necessary for sales and BDR teams. Required Skills & Qualifications 5-7+ years of progressive marketing experience, with a focus on Enterprise B2B SaaS and product marketing (cybersecurity strongly preferred). Proven track record in driving qualified lead generation, growth marketing, and campaign management that directly contributes to revenue growth. Exceptional writing, storytelling, and content creation skills, with the ability to simplify technical concepts into clear, engaging marketing materials. Expertise in marketing data management, reporting, and attribution modeling, with proficiency in enablement technologies (e.g., Hubspot, SalesForce). Experience collaborating with or managing BDR/SDR functions to optimize lead qualification and hand-off. This role supports the BDR/SDR function (dotted-line reporting) and helps impact their KPIs and goals, without direct management. Strong analytical mindset with a history of using data-driven decision-making to optimize marketing spend and performance. Outstanding communication, presentation, and cross-functional collaboration skills. Travel requirements, including industry events or lead generation initiatives, are possible. This role offers the opportunity to lead an emerging category, shape strategy, and narrative at a pivotal stage of scale, with strong financial backing and strategic investor support. Education & Certifications Bachelor's degree in Business, Marketing, or a related field (or equivalent experience). Why Join Us? Opportunity to work with cutting-edge AI-driven cybersecurity technologies and Google SecOps solutions. Collaborate with a talented and innovative team focused on continuously improving security operations. Competitive salary and benefits package. A culture of growth and development, with opportunities to expand your knowledge in AI, cybersecurity, and emerging technologies.
    $95k-150k yearly est. Auto-Apply 42d ago
  • Event Marketing Manager (Driving Attendance)

    Ochs Enterprises LLC

    Product marketing manager job in Sarasota, FL

    Job DescriptionBenefits: Bonus based on performance Competitive salary Flexible schedule Ignite your passion for creating unforgettable experiences as an Event Manager! In this dynamic role, you will lead the planning, coordination, and execution of diverse events that captivate audiences and elevate brand presence. Your energetic approach and meticulous attention to detail will ensure every event runs seamlessly from concept to completion. Join us to craft memorable moments that inspire, engage, and leave a lasting impact! This paid position offers a vibrant environment where innovation meets precision, empowering you to showcase your expertise in event logistics, marketing integration, and stakeholder collaboration. Responsibilities Develop comprehensive event plans aligned with organizational goals, including timelines, budgets, and resource allocation. Coordinate with vendors, venues, and internal teams to secure necessary services such as catering, audiovisual equipment, dcor, and transportation. Oversee all aspects of event setup and breakdown, ensuring safety standards and quality expectations are met or exceeded. Manage marketing efforts for events through multichannel strategies including social media marketing, email campaigns, print advertising, and digital marketing platforms like Google AdWords and Facebook Advertising. Utilize SEO and content marketing techniques to maximize event visibility online and attract target audiences effectively. Implement marketing automation tools to streamline communication workflows and enhance attendee engagement. Conduct research on industry trends and competitor activities to innovate event concepts and improve future initiatives. Track performance metrics using analytics tools such as Google Analytics to evaluate event success and inform strategic decisions. Manage sales efforts related to advertising sales opportunities at events or through digital channels. Maintain detailed records of budgets, expenses, registrations, and post-event evaluations for continuous improvement. Collaborate with product management teams to integrate event themes with broader marketing campaigns and brand messaging. Experience Proven experience in event management or related roles with a strong background in digital marketing strategies including SEO, social media marketing, content marketing, and performance marketing. Familiarity with advertising sales processes and B2B marketing approaches to foster partnerships and sponsorship opportunities. Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for promotional material creation alongside WordPress and HTML skills for website updates and content management. Hands-on experience with Google Analytics, Google AdWords, Facebook Advertising platforms, email marketing tools, and marketing automation software. Knowledge of print advertising channels as well as e-commerce platforms for integrated campaign execution. Strong research skills combined with copywriting expertise to craft compelling messaging tailored for diverse audiences. Ability to manage multiple projects simultaneously while adhering to budgets through effective budgeting skills. Excellent communication skills paired with a proactive attitude towards teamwork and stakeholder engagement. Join us as an Event Manager where your creativity fuels extraordinary experiences! Bring your enthusiasm for innovative marketing techniques combined with your organizational prowess to deliver events that resonate deeply with audiences worldwide! Job Type: Full-time Work Location: In person
    $67k-92k yearly est. 9d ago
  • Marketing Communications Manager

    Reemployability 3.6company rating

    Product marketing manager job in Brandon, FL

    Full-time Description Are you ready to end your Job Search and do something that matters? Join ReEmployAbility! We are the largest national provider of specialty return-to-work (RTW) services and transitional employment programs and have an immediate need for a Marketing Communications Manager to join our growing team. This position is responsible for marketing communications planning and implementation, content creation, and overall coordination of marketing communication and public relations efforts for ReEmployAbility to enhance our brand. Take a look at what we offer our employees: Great company culture with a focus on WELLNESS! Comfortable, clean office environment. Monday - Friday schedule, NO WEEKENDS! Benefits offered including: Medical, Dental, Vision, Short Term Disability, Pet Insurance, and more! Paid Holidays. Paid Time Off (PTO). PAID time to VOLUNTEER. Company-paid Life Insurance. 401(k) with a company match ...and much more! The Marketing Communications Manager will play a dual role, acting as both an individual contributor and a leader of a small marketing team. This position requires a strategic thinker with excellent communication skills and a hands-on approach to managing marketing campaigns and initiatives. Essential Functions Content Creation: Create compelling content for various channels, including but not limited to social media, website, email campaigns, and press. Manage the company's marketing content, organizing PR opportunities, content themes, production, and distribution based on company objectives. Team Leadership: Manage and mentor a small team of marketing professionals, providing guidance and support to achieve team goals. Campaign Management: Plan, execute, and analyze marketing campaigns to ensure they meet objectives and deliver ROI. Stay abreast of industry trends to contribute insights and recommend best practices, service as a trusted advisor to senior leadership. Brand Management: Maintain and enhance the company's brand image through consistent messaging and visual identity (sales/marketing collateral, presentations, events, advertising, public relations, email marketing, and online/social media.) Performance Tracking: Monitor and report on the effectiveness of marketing activities, using data to make informed decisions and optimize strategies. Public Relations: Lead all PR efforts, including media relations, thought leader outreach, crisis communication and development of PR campaigns that effectively convey the company's key messages and values and enhance the company's reputation across platforms. Budget Management: Manage the marketing budget, ensuring efficient allocation of resources. Other responsibilities or duties may be assigned. Requirements Outstanding verbal and written communication skills with attention to detail Ability to work in a dynamic, fast-paced environment Ability to take initiative, organize, plan, prioritize, and execute complex tasks to deadline Proficiency in Microsoft Office (Outlook, Word, PowerPoint, and Excel) and digital marketing tools and platforms (e.g., Wordpress CMS, Adobe Creative Suite) Proficiency in digital marketing tools and platforms Leadership skills with the ability to inspire, motivate, and mentor a team Analytical mindset with the ability to think strategically, interpret data and make data-driven decisions to respond to organizational and project needs Required Education and Experience 5+ years of relevant experience in Marketing, Communications, or related field 2+ years of people leading experience Bachelor's degree in Marketing, Communications, Journalism, Public Relations or a related discipline; or equivalent work experience in lieu of degree Proven track record of developing and executing successful marketing communications campaigns B2B experience preferred Hands-on experience with CRM (e.g., Microsoft Dynamics, Salesforce, Hubspot), preferred Experience with graphic design, Adobe Creative Suite, and WordPress or other Content Management System (CMS), preferred Knowledge of the Workers' Compensation industry, preferred Other The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to type, file or lift office supplies up to 20 pounds. The employee is frequently required to stand, talk and hear. Anyone who is capable of something, can make an impact in the community where they live. ReEmployAbility is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. EEO Compliance: ReEmployAbility is committed to equal employment opportunity for all persons, regardless of race, color, creed, national origin, sex, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, or other status protected by Federal or State law. ADA Compliance: Reasonable accommodations are available to persons with disabilities during the application process and/or interview process in accordance with the Americans with Disabilities Act. Salary Description $60,000-$80,000 DOE
    $60k-80k yearly 54d ago
  • Event Marketing Manager

    Leaf Home 4.4company rating

    Product marketing manager job in Tampa, FL

    If you have an entrepreneurial spirit, are hard-working, and can wear many hats we're looking for you! We have ambition and drive and we're in constant development. For us, we strive to be better than the best and we want you to join in our success! We consistently promote from within the organization and will give you the training and expertise to take the next step in your career! What's in it for me? • Weekly Pay - Industry-leading compensation package and weekly direct deposit • Free Benefits - Health, Dental, and Vision are FREE for employees! Our company-paid plans also offer low co-pays and low deductibles too! Gym reimbursement is also included! • Training - Be set up for success from day one with industry-leading training and support at levels • Advancement - Growth equals more opportunity for all employees At Leaf Home Enhancements, we've crafted a team of the very best to ensure we make a difference… both to the homeowners we support and the staff that's at the heart of it all. We are driven by hard-working and creative individuals who are passionate about their careers and what they do. Primary Purpose: The Event Marketing Manager will hire, train, Essential Duties and Responsibilities: • Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up • Identify, schedule, and plan an event calendar for a team of Event Marketers in assigned territory • Responsibility for budgeting and staffing for identified local events • Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads • Collaborate with the local Operation and Installation Managers to grow brand presence within the local market • Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs • Track and report event metrics to evaluate performance and ROI of events • Responsible for exceeding sales lead quotas based upon established KPIs Minimum Skills and Competencies: • High school diploma or GED • 2 years experience in successful lead generation and management positions in direct-to-consumer industries • Strong recruiting and training skills • Experience with budgeting and planning • Excellent written and verbal communication skills • Self-starter with ability to manage and develop others • Travel within the assigned territory as needed • Ability to work evenings and/or weekends and pre-scheduled events • Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access) • Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball”. • Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “today not tomorrow” mentality.
    $72k-92k yearly est. 28d ago
  • Assistant Insurance Product Manager

    Geico Insurance 4.1company rating

    Product marketing manager job in Tampa, FL

    At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities. Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive through relentless innovation to exceed our customers' expectations while making a real impact for our company through our shared purpose. When you join our company, we want you to feel valued, supported and proud to work here. That's why we offer The GEICO Pledge: Great Company, Great Culture, Great Rewards and Great Careers. Job Summary: GEICO is seeking an analytical and strategic Assistant Insurance Product Manager to join our growing team and support the development and implementation of our insurance products. This is an exciting opportunity for a detail-oriented professional with an interest in building GEICO's product portfolio. The ideal applicant would be skilled in managing large programs/initiatives, would be highly technical and drive the sales experience. We are looking for a committed, experienced, and energetic individual to join our growing product team. Under general direction, executes end-to-end ownership of assigned states, products, processes, or product features. This includes identifying and executing strategic plans to position assigned area for long-term success. Key Responsibilities: * Utilize analytical problem solving and leadership skills to execute and deliver product initiatives * Prior experience managing insurance products includes being an insurance product analyst. * Full ownership of high-complexity business problems, plan items, product features, and/or product lines * Build strong relationships with other business units and leads strategic direction for the long-term success of assigned areas. * Solves complex problems despite limited or imperfect data. * Analyzes, selects, and implements new and complex pricing and product design strategies. * Manage relationships with external parties, including vendors, insurance organizations, and regulators. * Advocates company position in legal and compliance matters. Qualifications: * Must have a bachelor's degree or equivalent work experience. * 5 or more years of experience in product management, insurance, data analysis or a related field (insurance experience is strongly preferred). * Must be able to think strategically and possess strong leadership skills * Must have strong relationship building, negotiation, and influencing skills * Must be action oriented with superior problem-solving skills and the ability to make decisions independently Why Join Us: * Opportunity to work with cutting-edge technologies and innovative projects. * Collaborative and inclusive work environment. * Competitive salary and benefits package. * Career growth and development opportunities. Annual Salary $97,375.00 - $151,700.00 The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate. Factors include, but are not limited to, the scope and responsibilities of the role, the selected candidate's work experience, education and training, the work location as well as market and business considerations. At this time, GEICO will not sponsor a new applicant for employment authorization for this position. The GEICO Pledge: Great Company: At GEICO, we help our customers through life's twists and turns. Our mission is to protect people when they need it most and we're constantly evolving to stay ahead of their needs. We're an iconic brand that thrives on innovation, exceeding our customers' expectations and enabling our collective success. From day one, you'll take on exciting challenges that help you grow and collaborate with dynamic teams who want to make a positive impact on people's lives. Great Careers: We offer a career where you can learn, grow, and thrive through personalized development programs, created with your career - and your potential - in mind. You'll have access to industry leading training, certification assistance, career mentorship and coaching with supportive leaders at all levels. Great Culture: We foster an inclusive culture of shared success, rooted in integrity, a bias for action and a winning mindset. Grounded by our core values, we have an an established culture of caring, inclusion, and belonging, that values different perspectives. Our teams are led by dynamic, multi-faceted teams led by supportive leaders, driven by performance excellence and unified under a shared purpose. As part of our culture, we also offer employee engagement and recognition programs that reward the positive impact our work makes on the lives of our customers. Great Rewards: We offer compensation and benefits built to enhance your physical well-being, mental and emotional health and financial future. * Comprehensive Total Rewards program that offers personalized coverage tailor-made for you and your family's overall well-being. * Financial benefits including market-competitive compensation; a 401K savings plan vested from day one that offers a 6% match; performance and recognition-based incentives; and tuition assistance. * Access to additional benefits like mental healthcare as well as fertility and adoption assistance. * Supports flexibility- We provide workplace flexibility as well as our GEICO Flex program, which offers the ability to work from anywhere in the US for up to four weeks per year. The equal employment opportunity policy of the GEICO Companies provides for a fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, familial status, disability or genetic information, in compliance with applicable federal, state and local law. GEICO hires and promotes individuals solely on the basis of their qualifications for the job to be filled. GEICO reasonably accommodates qualified individuals with disabilities to enable them to receive equal employment opportunity and/or perform the essential functions of the job, unless the accommodation would impose an undue hardship to the Company. This applies to all applicants and associates. GEICO also provides a work environment in which each associate is able to be productive and work to the best of their ability. We do not condone or tolerate an atmosphere of intimidation or harassment. We expect and require the cooperation of all associates in maintaining an atmosphere free from discrimination and harassment with mutual respect by and for all associates and applicants.
    $37k-47k yearly est. Auto-Apply 7d ago
  • Marketing Analytics Senior Manager

    Ra 3.1company rating

    Product marketing manager job in Tampa, FL

    Job Title: Marketing Analytics Senior Manager Job Level: Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.
    $67k-101k yearly est. 1d ago
  • Data Product Manager

    Fintech Brand 4.2company rating

    Product marketing manager job in Tampa, FL

    Join Fintech's office in Tampa, Florida as Data Product Manager! We are looking for a Data Product Manager to own the strategy, delivery, and adoption of our Master Data Management (MDM) and Data Governance initiatives. This role will ensure the quality, consistency, and integrity of enterprise data while enabling our teams to make smarter, faster, and more compliant business decisions. As a Data Product Manager, you'll sit at the intersection of business, technology, and data governance. You'll partner with engineering, compliance, application owners, and business stakeholders to shape our enterprise data strategy, manage product backlogs, and deliver scalable solutions that improve data quality and trust across the organization. Workplace Type: Hybrid Key Responsibilities: Define and execute the product vision and roadmap for MDM and data governance. Build and maintain product backlogs, define clear acceptance criteria, and track adoption across business units. Partner with engineering, data governance, and compliance teams to deliver high-quality, scalable solutions. Shape and enforce data quality, governance, and compliance standards across the enterprise. Develop communication strategies to align stakeholders and drive cross-functional collaboration. Lead high-impact projects with measurable business outcomes. Negotiate trade-offs between scope, quality, and delivery timelines. Use metrics and benchmarks to monitor adoption, improve performance, and ensure continuous improvement. Serve as a role model for customer trust in data stewardship and mentor others in governance practices. Required: 5+ years of product management, data product management, or technical program management experience, with a strong focus on enterprise data, governance, or MDM solutions. Solid understanding of data governance frameworks, data quality standards, metadata management, and regulatory requirements. Proven ability to lead cross-functional teams and influence without authority. Exceptional communication skills with the ability to engage technical and non-technical stakeholders. Strong analytical skills with experience using data and metrics to drive decision-making. Preferred: Experience with data governance/MDM platforms (e.g., Collibra, Informatica, Talend, Alation, or equivalent). Background in data architecture, data stewardship, or enterprise data strategy. Experience in a regulated industry (finance, healthcare, supply chain, or similar). Experience leading and building teams in support of data governance Our Benefits: Hybrid Work Employer Matched 401K Company Paid Medical Insurance Option for Employee and Dependent Children Company Paid Dental Insurance for Employee Company Paid Vision Insurance for Employee Company Paid Long and Short-Term Disability Company Paid Life and AD&D Insurance 18 Paid Vacation Days a Year Six Paid Holidays Employee Recognition Programs Holiday Bonus Incentive Compensation Community Outreach Opportunities Business Casual Dress Code About Fintech: Fintech, a pioneering accounts payable (AP) automation solutions provider, has dedicated nearly 35 years to automating invoice processing between retail and hospitality businesses, and their supply chain partners. Backed by leading investors TA Associates and General Atlantic, it stands as a leader in this sector. Its flagship product, PaymentSource , was first built for the alcohol industry to provide invoice payment automation between alcohol distributors and their customers across all 50 states. Today, it is utilized by over 267,000 businesses nationwide for invoice payment and collection associated with all B2B business transactions. This proven platform automates invoice payment, streamlines payment collection, and facilitates comprehensive data capture for over 1.1 million business relationships. Recognizing operational hurdles, Fintech expanded its payment capabilities to include scan-based trading/consignment selling for its vendors and retailers and built an advanced CRM tool with functionality to fortify vendor, supplier, and distributor field execution, addressing diverse profit center challenges. For more information about Fintech and its range of solutions, please visit **************** Fintech is a Drug-Free Workplace. Fintech is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. Fintech's management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, access to facilities and programs and general treatment during employment. We E-Verify.
    $94k-127k yearly est. 60d+ ago
  • Marketing Analytics Manager

    Leadingresponse 4.2company rating

    Product marketing manager job in Tampa, FL

    LeadingResponse, we help clients in financial services, healthcare, legal, and senior living connect with high-intent consumers through data-driven, omnichannel marketing. Our consumer-facing campaigns reach millions each month through direct mail, live events, digital ads, and more. The Marketing Analytics Manager is responsible for developing meaningful insights that improve the performance and efficiency of our media programs. This role will lead the creation of reporting requirements, build data sets and dashboards (primarily in Tableau), and analyze results to identify trends and opportunities that drive better marketing outcomes. The ideal candidate combines strong analytical rigor with practical media channel understanding and can translate complex performance data into clear narratives and actionable recommendations. This person will also support the configuration of analytics measurement infrastructure, including GA4 reporting views, event tagging structure, audience segmentation, and media attribution support. This position will be based in Atlanta, GA or Tampa, FL. What You'll Do: Develop reporting requirements and documentation to support ongoing business intelligence needs. Pull, clean, blend, and automate data from multiple sources (media platforms, CRM systems, call tracking, GA4, etc.) into Tableau. Build and maintain dashboards that clearly communicate performance trends, KPIs, and business impacts. Ensure data quality, consistency, and reliability across reports and datasets. Collaborate with IT or external vendors regarding data management to resolve data integrity or system integration issues. Analyze daily, weekly, and monthly media performance to identify efficiency opportunities and trends. Communicate insights to media specialists responsible for the day-to-day management of digital marketing campaigns Support test and learn strategy development, experiment setup, measurement plans, and performance readouts. Translate complex data into simple, compelling stories for non-technical audiences. Configure and maintain GA4 properties, conversions, audiences, event tagging, and reporting views. Evaluate attribution methodologies and understand how performance indicators vary across channels. Work with marketing and product teams to ensure accurate tracking alignment from click to lead to conversion. Collaborate across departments (Consumer Marketing, Sales, Client Services, Creative, IT) to help ensure organizational alignment and effectiveness of marketing activities May provide leadership or mentoring to analysts (role can grow into people management). Present insights to internal teams and occasionally external clients. What We're Looking For: Bachelor's degree in Marketing, Business, Analytics, Finance, Statistics, or related field. 3-5+ years of experience in marketing analytics or media performance analysis. Hands-on experience building dashboards in Tableau (or equivalent BI tool). Strong understanding of paid digital channels (e.g., Google Ads, Meta, LinkedIn). Experience working with GA4 (property setup, event structure, reporting views). Advanced proficiency in Excel; SQL experience for querying datasets. Ability to translate performance trends into actionable strategies for media teams. Clear communicator with strong presentation skills. Experience with lead generation funnels and CRM data (Salesforce, HubSpot, etc.). Familiarity with Snowflake, BigQuery, or other cloud data warehouses. Experience in high-volume digital performance environments focused on ROI and CAC efficiency. Benefits You'll Receive: Be part of a dynamic, growth-focused company transforming consumer acquisition through innovation Gain valuable experience managing paid and organic programs Collaborate with a high-performing, cross-functional marketing team Enjoy a flexible work schedule and opportunities for professional growth Creative, fast-paced work environment Competitive base salary Two weeks paid vacation during the first full year Fitness reimbursement Referral bonus program Health/Dental/Vision/HSA/FSA coverage available 1 st of the month following your hire date 401(k) with company match Paid holidays For additional information about LeadingResponse, please visit ************************ Equal Opportunity Employer, Drug free employer and workplace.
    $71k-94k yearly est. 17d ago
  • Revenue Enablement Manager

    Advantive

    Product marketing manager job in Tampa, FL

    As the Revenue Enablement Manager, you will drive the programs, tools, and training that improve performance across Advantive's Sales and Customer Success teams. You'll build and scale enablement initiatives - onboarding, certification, and readiness programs - that strengthen how we sell, renew, and grow customer relationships. Your success will be measured by the tangible business outcomes you enable: faster ramp times, higher productivity, stronger retention, and greater forecast predictability. You'll serve as the connective tissue across GTM, Product, and Marketing - ensuring every customer-facing team has the knowledge, tools, and confidence to win. You will report to the Director of Revenue Enablement. Key Responsibilities Build and deliver enablement programs that drive measurable bookings and revenue outcomes, including ramp time reduction, expansion velocity, and renewal rates Develop certification, onboarding, ever-boarding, and bootcamp frameworks that ensure consistent excellence across Sales and Customer Success Lead AI-readiness across GTM - training teams to use AI for prospecting, customer engagement, content creation, and account planning Evaluate, implement, and manage AI-first enablement tools to improve learning efficiency and insight generation Partner with the broader RevOps team to analyze performance data and continuously refine enablement programs for impact and scalability Help drive content management system (CMS) strategy to ensure a seamless, data-informed experience for content discovery, and usage Collaborate cross-functionally with Sales, Product, Marketing, and CS leadership to align enablement initiatives with GTM priorities and financial goals As the Revenue Enablement Manager, you will drive the programs, tools, and training that improve performance across Advantive's Sales and Customer Success teams. You'll build and scale enablement initiatives - onboarding, certification, and readiness programs - that strengthen how we sell, renew, and grow customer relationships. Your success will be measured by the tangible business outcomes you enable: faster ramp times, higher productivity, stronger retention, and greater forecast predictability. You'll serve as the connective tissue across GTM, Product, and Marketing - ensuring every customer-facing team has the knowledge, tools, and confidence to win. You will report to the Director of Revenue Enablement. Key Responsibilities Build and deliver enablement programs that drive measurable bookings and revenue outcomes, including ramp time reduction, expansion velocity, and renewal rates Develop certification, onboarding, ever-boarding, and bootcamp frameworks that ensure consistent excellence across Sales and Customer Success Lead AI-readiness across GTM - training teams to use AI for prospecting, customer engagement, content creation, and account planning Evaluate, implement, and manage AI-first enablement tools to improve learning efficiency and insight generation Partner with the broader RevOps team to analyze performance data and continuously refine enablement programs for impact and scalability Help drive content management system (CMS) strategy to ensure a seamless, data-informed experience for content discovery, and usage Collaborate cross-functionally with Sales, Product, Marketing, and CS leadership to align enablement initiatives with GTM priorities and financial goals Competencies Sales content management: Manages sales content to support and enhance sales and marketing initiatives. AI Fluency: Confident in using, teaching, and assessing AI technologies to enhance seller and CSM efficiency Data-Driven: Leverages analytics to identify performance gaps, measure program ROI, and optimize learning investments Cross-Functional Influence: Builds alignment across Sales, CS, and Product to deliver unified enablement impact Sales & CS Methodology Expertise: Applies proven frameworks for both acquisition and retention motions Disciplined Execution: Manages multiple programs with precision and accountability; delivers consistently Content Strategy & Governance: Designs scalable systems for creating, curating, and deploying enablement content Qualifications Bachelor's degree Required 4+ years of experience in Enablement/Training, including 2+ years specifically supporting GTM/Sales team Travel expected: Office Requirements: Tampa Base While we offer flexibility, this role includes an expectation of being onsite three days a week in our Tampa office to support team alignment and cross-functional collaboration. Skills & Requirements Competencies Sales content management: Manages sales content to support and enhance sales and marketing initiatives. AI Fluency: Confident in using, teaching, and assessing AI technologies to enhance seller and CSM efficiency Data-Driven: Leverages analytics to identify performance gaps, measure program ROI, and optimize learning investments Cross-Functional Influence: Builds alignment across Sales, CS, and Product to deliver unified enablement impact Sales & CS Methodology Expertise: Applies proven frameworks for both acquisition and retention motions Disciplined Execution: Manages multiple programs with precision and accountability; delivers consistently Content Strategy & Governance: Designs scalable systems for creating, curating, and deploying enablement content Qualifications Bachelor's degree Required 4+ years of experience in Enablement/Training, including 2+ years specifically supporting GTM/Sales team Travel expected: Office Requirements: Tampa Base While we offer flexibility, this role includes an expectation of being onsite three days a week in our Tampa office to support team alignment and cross-functional collaboration.
    $56k-88k yearly est. 12d ago
  • FP&A Manager- Revenue Analysis

    United Vein & Vascular Centers

    Product marketing manager job in Tampa, FL

    United Vein & Vascular Centers is a life-changing healthcare innovator that is rapidly expanding access to state-of-the-art, minimally invasive vein and vascular care as we grow our footprint across the country. The unparalleled outcomes we achieve are made possible by dynamic team members like YOU working alongside our exceptional team of skilled physicians and passionate staff. Join us on our journey to transform lives as we raise the bar for patient service and outcomes! Explore exciting career opportunities with United Vein & Vascular Centers and unlock your potential! The ideal candidate will be located in Tampa with the ability to be hybrid at our corporate location, however this is also open to remote candidates. We offer a supportive culture that is driven by deep commitment to the success of our patients and our teams. We invest in YOU and are dedicated to creating individualized opportunities for career advancement. In addition, we invest in our employees by offering: Competitive compensation package Outstanding work life balance Health, vision, and dental benefits 401K plan match Life insurance (100% company paid) PTO and paid holidays We invest substantial energy and resources in building a highly-engaged culture where your voice is heard, you are connected to a community of professionals who share your values, and you can thrive. Responsibilities The Accrual Revenue Manager is a key member of the FP&A team responsible for owning and enhancing the company's revenue accrual modeling and analytics across all service lines (e.g., OBL, ASC, Vein, Vascular, Wound). This role serves as the bridge between FP&A, Accounting, and RCM to ensure revenue is accurately reflected in monthly financials, forecasts, and board reporting. The ideal candidate combines financial rigor, healthcare revenue cycle understanding, and strong data modeling skills to drive accuracy and transparency in revenue reporting. Revenue Accrual & Forecasting Own the monthly accrual revenue model used for management reporting and forecasting. Partner with Accounting to align accrual entries with GAAP, ensuring FP&A and Accounting are working from a consistent revenue baseline. Build and maintain detailed revenue models incorporating charge lag, payer mix, fee schedules, collections patterns, and AR tail assumptions. Update and refine assumptions monthly based on actual performance and RCM metrics. Deliver accrual revenue reporting and commentary as part of the monthly operating review (MOR) and board deck. Analytics & Insights Develop variance analyses comparing accruals to collections and identify trends in revenue realization, payer performance, and operational drivers. Create reports and visualizations that track revenue accrual accuracy and highlight emerging risks or opportunities. Collaborate with RCM and BI to ensure data integrity and automation across data sources. Provide insights to support strategic decisions, including physician compensation modeling, clinic performance evaluation, and new site ramp assumptions. Cross-Functional Partnership Work closely with RCM to understand billing and collections trends and their impact on accrual timing. Partner with Accounting during close to ensure all accrual assumptions are validated and journal entries align with management reporting. Support FP&A in preparing revenue forecasts, budget assumptions, and PTV/ROI models. Serve as the internal subject matter expert on revenue estimation methodologies across all business units. Process Improvement & Controls Enhance and standardize the revenue accrual methodology to improve accuracy and reduce manual effort. Document key assumptions, version control, and methodology changes for audit and internal review. Establish clear audit trails and reconciliation steps between FP&A accrual models, Accounting GL entries, and RCM data extracts. Other Demonstrate and promote a work culture committed to UVVC's Core Values: understanding, nurturing, ingenuity, trust, excellence, and diversity. Demonstrate behaviors that are consistent with UVVC's Standards of Conduct as outlined in our Employee Handbook. Maintain the confidentiality and security of Protected Health Information (PHI) in accordance with UVVC policies, the Health Insurance Portability and Accountability Act (HIPAA), and other applicable laws and regulations. PHI is a top priority of our organization. Perform other duties as assigned. Qualifications Bachelor's degree in Finance, Accounting, Economics, or related field 5+ years of experience in healthcare financial analytics within an MSO, ASC, or multi-site physician organization. Deep understanding of healthcare revenue cycle dynamics (charges, collections, payer mix, AR aging, denials, and fee schedules). Advanced Excel modeling skills; proficiency in Power BI a plus. Proven ability to translate complex data into clear, actionable insights for senior leadership. Strong communication, organizational, and project management skills; capable of managing deliverables across multiple stakeholders. High attention to detail with a continuous improvement mindset. About us: UVVC, is a leading provider of comprehensive vein and vascular care with over 45 clinics across Arizona, Chicago, Colorado, Florida, Georgia, Texas, and expanding. Our mission is to revolutionize vascular care by delivering an all-inclusive clinic experience that addresses every aspect of lower extremity vein, vascular, and wound conditions. United Vein & Vascular Centers (UVVC) is distinguished by its innovative approach to diagnosing and treating a variety of vascular conditions that affect the pelvis and lower extremities. With a team of committed specialists, cutting-edge medical technology, and a patient-centric approach that emphasizes minimally invasive procedures, UVVC ensures superior care and optimal outcomes for it's patients.
    $56k-88k yearly est. Auto-Apply 13d ago
  • Assistant Marketing Manager

    Advanta Ira Services

    Product marketing manager job in Clearwater, FL

    BACKGROUND Advanta IRA's objective is to continue growing by adding new clients while maintaining low attrition of existing clients. The Marketing team supports these efforts by generating qualified leads through digital ads and SEO and engaging existing leads through compelling content. Additionally, we work very closely with the Business Development team to identify new opportunities and fruitful events and create marketing materials. Advanta IRA's Assistant Marketing Manager assists the team in achieving our growth targets by helping create and implement targeted campaigns and working with the sales and marketing teams to develop and update assets across various platforms, including Adobe Creative Cloud, Pardot, WordPress, and YouTube. A successful Assistant Marketing Manager is self-driven, organized, proactive, detail-oriented, and eager to learn. RESPONSIBILITIES The Assistant Marketing Manager will report to the VP of Marketing, and their primary responsibilities will include: Set up and promote all events, which entails working with Zoom, Goldcast, Salesforce, WordPress, Adobe Creative Suite, and social platforms. Influence and assist in developing social and digital campaigns. Assist in developing marketing assets and collateral. Update website as needed-WordPress platform. Help identify new content that drives SEO and GEO. Analyze digital campaigns and make recommendations for optimization. Influence and help create digital content (written, video, image) Create assets using Adobe Creative Suite. SKILLS, BACKGROUND, & TALENTS REQUIRED Bachelor's degree in marketing. Have some experience with Adobe Creative Suite and social media platforms. Be familiar with Salesforce, Pardot, and WordPress-a plus. Embrace and exhibit our core values - professionalism, integrity, proactivity, and eagerness. Utilize excellent verbal, written, and interpersonal communication skills. Demonstrate a willingness to learn new technologies. Possess the ability to work with or without direction and multitask while paying very close attention to details. Employee Benefits Summary Compensation Salaried position ($48K starting) Annual reviews of performance and salary Advancement opportunities Multiple insurance options Medical, dental, and vision after 60 days Telehealth Prescription coverage Options for health savings accounts (HSA) Individual and family plans available Hybrid work schedule options for those who qualify 401(k) after 6 months of employment Up to a 4% company match Paid time off No waiting period to begin accruing. 9+ federal holidays in addition to PTO. Rollover up to 40 hours of PTO annually. Additional perks include weekly chair massages, company lunches, and fun team-building events on and off-site. COMPANY BACKGROUND Advanta IRA is a leading self-directed account administrator with over $3.8 billion in client assets under custody. We act as a third-party administrator and recordkeeper for individuals who self-direct their retirement accounts by investing in alternative assets such as real estate, start-ups, and private placements. Advanta IRA delivers unparalleled one-on-one customer service, industry expertise, and educational tools that help ensure our clients' success.
    $48k yearly Auto-Apply 1d ago
  • Director of Product Marketing

    IMG Academy 4.4company rating

    Product marketing manager job in Bradenton, FL

    IMG Academy is seeking an experienced, strategic, and sport-minded Director of Product Marketing to lead the go-to-market strategy, positioning, and performance of our Boarding School and Camp product lines. This role will shape the customer experience-from early awareness through enrollment and retention-ensuring these products are clearly differentiated, deeply understood, and powerfully positioned in the market. In addition to driving Boarding School and Camp strategy, this leader will collaborate closely with product marketers supporting Online, International, Hotel, and B2B offerings to ensure brand alignment, shared insights, and unified go-to-market execution across all lines of business. Position Responsibilities: Product Strategy & Positioning: Own the product marketing strategy for Boarding School and Camps, with clear audience segmentation, market differentiation, and competitive positioning. Develop messaging frameworks, product narratives, value propositions, and creative direction for all marketing channels. Lead annual go-to-market planning and seasonal launch cycles. Maintain awareness of market trends, competitor insights, and emerging opportunities impacting family and youth sports decision-making. Customer Journey & Lifecycle Optimization: Architect and optimize the customer journey for boarding school and camp families-across awareness, consideration, application, and enrollment. Build lifecycle and nurture strategies to drive engagement, conversion, yield, and long-term customer value. Partner with Marketing Performance, Web, CX, and Sales to identifyfriction points and funnel improvement opportunities. Use quantitative and qualitative insights-including surveys, behavioral data, and family research-to improve experience design. Cross-Functional & Cross-Product Collaboration: Work closely with product marketers focused on Online, International, Hotel, and B2B to share insights, align messaging, create integrated campaigns, and maintain a unified product marketing approach. Partner with Sales and Enrollment leadership to refine positioning, objection handling, competitive intelligence, and market feedback loops. Collaborate with Creative, Web, Email, Paid Media, and Social to drive cohesive, high-impact marketing execution. Support cross-product initiatives such as new sports launches, seasonal enrollment pushes, and multi-channel campaigns. Sales & Analytics Alignment: Create sales enablement tools including product decks, one-pagers, competitive briefs, objection handling guides, and category insights. Conduct performance and enrollment analyses to inform strategic priorities and forecast demand. Leverage funnel analytics to identify opportunities for conversion improvement across the journey. Partner with Analytics to define KPIs, develop dashboards, and assess ROI. Go-to-Market Execution: Lead GTM strategy for new sports, program enhancements, pricing updates, and seasonal enrollment initiatives. Own cross-functional launch calendars and ensure all teams understand messaging, timelines, and KPIs. Conduct post-launch retrospectives to capture learnings and optimizefuture cycles. Performance Optimization & Insights: Track product performance, audience shifts, conversion trends, and customer satisfaction. Develop experimentation frameworks to test messaging, pricing, or product positioning enhancements. Continuously refine strategies using data, insights, and market performance. Knowledge, Skills, and Abilities: 6+ years of product marketing experience, ideally in experiential products, education, hospitality, camps, or sports. Proven experience working within multi-product ecosystems or complex customer journeys. Expertise in customer journey mapping, lifecycle marketing, sales funnel optimization, and positioning. Strong analytical skills with the ability to turn data into strategic recommendations. Strong partnership and collaboration skills; thrives in cross-functional environments. Exceptional written and verbal communication skills with strong storytelling and presentation abilities. Highly organized, with the ability to prioritize and manage multiple initiatives simultaneously. Passion for youth sports, athlete development, and mission-driven experiential products. Preferred Experience: Experience in education, camps, hospitality, membership or subscription products, or digital coaching environments. Familiarity with CRM, automation platforms, and sales enablement tools.
    $81k-139k yearly est. 17d ago
  • Event Marketing Manager (Drive Seminar Attendance)

    Ochs Enterprises

    Product marketing manager job in Tampa, FL

    Benefits: Bonus based on performance Competitive salary Opportunity for advancement Ignite your passion for creating unforgettable experiences as an Event Manager! In this dynamic role, you will lead the planning, coordination, and execution of diverse events that captivate audiences and elevate brand presence. Your energetic approach and meticulous attention to detail will ensure every event runs seamlessly from concept to completion. Join us to craft memorable moments that inspire, engage, and leave a lasting impact! This paid position offers a vibrant environment where innovation meets precision, empowering you to showcase your expertise in event logistics, marketing integration, and stakeholder collaboration. Responsibilities Develop comprehensive event plans aligned with organizational goals, including timelines, budgets, and resource allocation. Coordinate with vendors, venues, and internal teams to secure necessary services such as catering, audiovisual equipment, décor, and transportation. Oversee all aspects of event setup and breakdown, ensuring safety standards and quality expectations are met or exceeded. Manage marketing efforts for events through multichannel strategies including social media marketing, email campaigns, print advertising, and digital marketing platforms like Google AdWords and Facebook Advertising. Utilize SEO and content marketing techniques to maximize event visibility online and attract target audiences effectively. Implement marketing automation tools to streamline communication workflows and enhance attendee engagement. Conduct research on industry trends and competitor activities to innovate event concepts and improve future initiatives. Track performance metrics using analytics tools such as Google Analytics to evaluate event success and inform strategic decisions. Manage sales efforts related to advertising sales opportunities at events or through digital channels. Maintain detailed records of budgets, expenses, registrations, and post-event evaluations for continuous improvement. Collaborate with product management teams to integrate event themes with broader marketing campaigns and brand messaging. Experience Proven experience in event management or related roles with a strong background in digital marketing strategies including SEO, social media marketing, content marketing, and performance marketing. Familiarity with advertising sales processes and B2B marketing approaches to foster partnerships and sponsorship opportunities. Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for promotional material creation alongside WordPress and HTML skills for website updates and content management. Hands-on experience with Google Analytics, Google AdWords, Facebook Advertising platforms, email marketing tools, and marketing automation software. Knowledge of print advertising channels as well as e-commerce platforms for integrated campaign execution. Strong research skills combined with copywriting expertise to craft compelling messaging tailored for diverse audiences. Ability to manage multiple projects simultaneously while adhering to budgets through effective budgeting skills. Excellent communication skills paired with a proactive attitude towards teamwork and stakeholder engagement. Join us as an Event Manager where your creativity fuels extraordinary experiences! Bring your enthusiasm for innovative marketing techniques combined with your organizational prowess to deliver events that resonate deeply with audiences worldwide! Job Type: Full-time Work Location: In person Compensation: $70,000.00 - $90,000.00 per year RATED #1 RESULT-BASED MACHINE High-performance machine for personal use or health & fitness facilities. Easy to use in homes, clinics, studios, rehab centers & gyms. This game-changing device has been rated the #1 Commercial Machine for value, investment, and performance. Vibration plate technology harnesses powerful vibrations to trigger one hundred muscle contractions per minute. This stimulates muscles to increase caloric burn rapidly while prompting blood circulation. Adequate blood flow enables muscle recovery substantially, making the VibraTec an excellent ally for overall physical health.
    $70k-90k yearly Auto-Apply 60d+ ago
  • Manager - Revenue Growth Management

    L'Oreal 4.7company rating

    Product marketing manager job in Clearwater, FL

    Job Title: Manager, Revenue Growth Management Function: Data Supervisor Title: Director, Revenue Growth Management SalonCentric, a subsidiary of L'Oréal USA, is the premiere distributor of salon professional products in the United States. Through its hundreds of stores, national field sales force and sub-distribution network, SalonCentric promotes the finest professional beauty brands and educates stylists on the latest products and trends. JOB SUMMARY: Help scale Revenue Growth Management as a strategic analytics and consulting partner to drive profitable growth across channels through smart pricing, promotion, and portfolio strategies. Typical work includes price elasticity analyses, promotional ROI, light financial modeling, discrete choice modeling (Conjoint), and syndicated data analysis. You'll collaborate with marketing, sales, finance, operations, and digital teams to turn insights into action. Experience from ecommerce and pure players is valued as a complement to our foundation, but the role spans all channels. ESSENTIAL DUTIES & RESPONSIBILITIES: (Include the following, other duties may be assigned) * Partner with cross-functional teams to shape data-driven pricing, promotion, and mix strategies across channels * Translate complex analytics into clear recommendations and compelling stories for stakeholders and leadership * Execute elasticity analyses, measure promo performance, and build light financial scenarios to guide price ladders and promo guardrails * Support test-and-learn (A/Bs, holdouts) and build dashboards that track impact and inform iteration * Contribute to relationship building across teams and help upskill partners on RGM principles * Stay current on market trends, competitive activity, and category/channel dynamics EXPERIENCE, COMPETENCIES & PHYSICAL REQUIREMENTS: * Bachelor's Degree in Analytics/Mathematics, Engineering, Finance, Economics, Marketing, or related field * 3-5 years' experience in RGM, pricing, promotions, consulting, or commercial analytics within consumer goods, beauty, or retail * Understanding of consumer-focused pricing and product financials; experience with elasticity modeling and promo effectiveness preferred * Comfortable with light financial modeling (margin waterfalls, scenario planning) * Experience working across marketing, sales, finance, operations, and/or digital teams * Exposure to primary research and syndicated data (e.g., Nielsen, IRI) is helpful * Ecommerce/pure player experience is a plus and seen as additive, not required * Strong communication, relationship-building, and project management skills * Proficient in Excel; experience with SQL, Power BI, and PowerPoint is a plus * Nice to have: Conjoint analysis, marketplace pricing tools, digital measurement/attribution INCLUSIVITY NOTE: We know great candidates come from many paths. If you don't meet every qualification but have relevant skills and a passion for RGM, pricing, and data-driven decision making, we encourage you to apply. Location: 5380 Tech Data Drive Clearwater, Fl 33760: The National Operating Center (NOC) What's In It For You: * Competitive base salary + bonus * Competitive Benefit Package (Medical, Dental, Vision, 401K + match) * Free Goods and Discounts for items under the SalonCentric and L'Oréal Brands * Flexible Time Off (Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More) * Learning & Development Opportunities for Career Progression * Employee Resource Groups * Access to Mental Health & Wellness Programs Our Diversity and Inclusion Pillars We are committed to developing an atmosphere where every member of our Beauty Community feels included, valued, and empowered, and where we can all share, learn, grow and thrive. We do this by supporting social, environmental and economic causes that support the entire professional beauty industry and our Beauty Community. To learn more about the position and what the company is up to, please follow us on: INSTAGRAM | FACEBOOK | YOUTUBE | TWITTER | PINTEREST | PERISCOPE SALON CENTRIC IS AN EQUAL OPPORTUNITY EMPLOYER AND AFFORDS EQUAL OPPORTUNITY TO ALL APPLICANTS FOR ALL POSITIONS WITHOUT REGARD TO RACE, COLOR, RELIGION, GENDER (INCLUDING PREGNANCY), NATIONAL ORIGIN, AGE, DISABILITY, VETERAN STATUS, SEXUAL ORIENTATION OR ANY OTHER STATUS PROTECTED UNDER LOCAL, STATE OR FEDERAL LAWS.
    $61k-85k yearly est. 3d ago

Learn more about product marketing manager jobs

How much does a product marketing manager earn in Sarasota, FL?

The average product marketing manager in Sarasota, FL earns between $55,000 and $119,000 annually. This compares to the national average product marketing manager range of $83,000 to $149,000.

Average product marketing manager salary in Sarasota, FL

$81,000
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