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Become A Product Services Manager

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Working As A Product Services Manager

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $106,205

    Average Salary

What Does A Product Services Manager Do

Advertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, sales agents, and financial staff members.

Duties

Advertising, promotions, and marketing managers typically do the following:

  • Work with department heads or staff to discuss topics such as budgets and contracts, marketing plans, and the selection of advertising media
  • Plan promotional campaigns such as contests, coupons, or giveaways
  • Plan advertising campaigns, including which media to advertise in, such as radio, television, print, online media, and billboards
  • Negotiate advertising contracts
  • Evaluate the look and feel of websites used in campaigns or layouts, which are sketches or plans for an advertisement
  • Initiate market research studies and analyze their findings to understand customer and market opportunities for businesses
  • Develop pricing strategies for products or services marketed to the target customers of a firm
  • Meet with clients to provide marketing or technical advice
  • Direct the hiring of advertising, promotions, and marketing staff and oversee their daily activities

Advertising managers create interest among potential buyers of a product or service. They do this for a department, for an entire organization, or on a project basis (referred to as an account). Advertising managers work in advertising agencies that put together advertising campaigns for clients, in media firms that sell advertising space or time, and in organizations that advertise heavily.

Advertising managers work with sales staff and others to generate ideas for an advertising campaign. They oversee the staff that develops the advertising. They work with the finance department to prepare a budget and cost estimates for the campaign.

Often, advertising managers serve as liaisons between the client and the advertising or promotion agency that develops and places the ads. In larger organizations with extensive advertising departments, different advertising managers may oversee in-house accounts and creative and media services departments.

In addition, some advertising managers specialize in a particular field or type of advertising. For example, media directors determine the way in which an advertising campaign reaches customers. They can use any or all of various media, including radio, television, newspapers, magazines, the Internet, and outdoor signs. 

Advertising managers known as account executives manage clients’ accounts, but they are not responsible for developing or supervising the creation or presentation of advertising. That task becomes the work of the creative services department.

Promotions managers direct programs that combine advertising with purchasing incentives to increase sales. Often, the programs use direct mail, inserts in newspapers, Internet advertisements, in-store displays, product endorsements, or special events to target customers. Purchasing incentives may include discounts, samples, gifts, rebates, coupons, sweepstakes, or contests.

Marketing managers estimate the demand for products and services that an organization and its competitors offer. They identify potential markets for the organization’s products.

Marketing managers also develop pricing strategies to help organizations maximize their profits and market share while ensuring that the organizations’ customers are satisfied. They work with sales, public relations, and product development staff.

For example, a marketing manager may monitor trends that indicate the need for a new product or service. Then he or she oversees the development of that product or service. For more information on sales or public relations, see the profiles on sales managers, public relations and fundraising managers, public relations specialists, and market research analysts.

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How To Become A Product Services Manager

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

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Product Services Manager Jobs

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Help others decide if this is a good career for them

Average Length of Employment
Product Director 3.4 years
Product Manager 3.3 years
Product Lead 3.0 years
Top Employers Before
Manager 5.9%
Top Employers After
Consultant 5.2%
Manager 3.9%
Director 3.6%
Owner 3.2%

Do you work as a Product Services Manager?

Product Services Manager Demographics

Gender

Male

69.4%

Female

28.3%

Unknown

2.3%
Ethnicity

White

61.7%

Hispanic or Latino

13.2%

Black or African American

10.6%

Asian

10.0%

Unknown

4.4%
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Foreign Languages Spoken

Spanish

30.2%

German

18.9%

French

9.4%

Portuguese

7.5%

Japanese

5.7%

Carrier

5.7%

Chinese

3.8%

Hindi

3.8%

Sami

1.9%

Gujarati

1.9%

Cantonese

1.9%

Mandarin

1.9%

Russian

1.9%

Polish

1.9%

Tamil

1.9%

Czech

1.9%
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Product Services Manager Education

Schools

Georgia State University

9.5%

University of Phoenix

9.5%

New York University

7.8%

Pennsylvania State University

6.0%

San Jose State University

6.0%

Stanford University

5.2%

University of Denver

5.2%

Georgetown University

4.3%

University of Connecticut

4.3%

Texas A&M University

4.3%

University of Washington

4.3%

University of Wisconsin - Milwaukee

4.3%

Purdue University

4.3%

Northeastern University

4.3%

University of California - Berkeley

3.4%

University of North Carolina at Greensboro

3.4%

University of Cincinnati

3.4%

Rochester Institute of Technology

3.4%

University of Texas at Dallas

3.4%

University of Southern California

3.4%
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Majors

Business

36.3%

Marketing

8.7%

Finance

8.0%

Management

6.7%

Computer Science

5.0%

Electrical Engineering

4.4%

Mechanical Engineering

3.3%

Accounting

3.3%

Communication

2.8%

Project Management

2.6%

Computer Information Systems

2.6%

Engineering And Industrial Management

2.4%

Economics

2.2%

Computer Networking

1.9%

English

1.9%

Liberal Arts

1.9%

Education

1.7%

Chemistry

1.5%

Psychology

1.5%

Political Science

1.5%
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Degrees

Bachelors

38.1%

Masters

36.7%

Other

14.6%

Associate

5.0%

Certificate

3.8%

Doctorate

1.1%

Diploma

0.5%

License

0.3%
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Job type you want
Full Time
Part Time
Internship
Temporary

Real Product Services Manager Salaries

Job Title Company Location Start Date Salary
Product Manager, Platform Services Zenimax Media Inc. Huntingtown, MD May 05, 2014 $190,000
Product Manager, Service Beckman Coulter, Inc. Brea, CA Jul 31, 2014 $155,000
Product Manager-Services Palo Alto Networks, Inc. Santa Clara, CA Oct 27, 2013 $145,000
Product and Services Manager Blackline Group, Inc. Seattle, WA Sep 07, 2014 $143,000
Product Manager, Services Cloud Salesforce.Com Inc. San Francisco, CA Jul 14, 2016 $134,389
Product Manager, Customer Service Concessions Amazon Corporate LLC Seattle, WA Mar 26, 2012 $131,000
Professional Services Product Enablement Manager Callidus Software Inc. Dublin, CA Aug 29, 2016 $125,445
Product Manager, Financial Services Cloud Salesforce.Com Inc. San Francisco, CA Nov 16, 2016 $122,949
Product Manager, Platform Services Morgan Stanley & Co. LLC New York, NY Sep 01, 2013 $122,400
Product Manager, Services Cloud Salesforce.Com Inc. San Francisco, CA Jun 13, 2016 $122,200
New Products and Services Manager Mayo Clinic Rochester, MN Jan 08, 2016 $120,000
Product Manager, Services Cloud Salesforce.Com Inc. San Francisco, CA Aug 28, 2016 $118,414
Product Manager, Real-Time Services Interactive Data Real-Time Services, Inc. White Plains, NY Mar 12, 2010 $110,361
Product Manager IP Services Telstra Incorporated New York, NY Jan 31, 2011 $110,000
Strategic MKT. Manager, Pharmaceutical Services & Products Best Aid Community Pharmacy LLC New York, NY Mar 15, 2016 $108,858
Manager, Service Product Development Riverbed Technology, Inc. Sunnyvale, CA Feb 23, 2015 $106,825 -
$135,000
Manager of CM Product Service Support La Grange Acquisition, L.P. Houston, TX Oct 15, 2014 $106,050
Product Manager-Wheel Service Equipment Bosch Automotive Service Solutions LLC Owatonna, MN Jan 27, 2014 $105,000
Product/Service Line Manager Intel Corporation Newport Beach, CA Feb 14, 2014 $90,197 -
$152,800
Global Product Service Line Manager Weatherford International Inc. Houston, TX Sep 01, 2009 $90,000
Product Manager, Advertiser Self-Service WP Company, LLC Washington, DC Oct 01, 2012 $90,000 -
$110,000
Product Manager E.S. Financial Services Espirito Santo Bank DC Aug 17, 2011 $88,504
Product Manager E.S. Financial Services Esprito Santo Bank Miami, FL Aug 17, 2011 $88,504
Product Manager E.S. Financial Services Espirito Santo Bank Miami, FL Aug 17, 2011 $88,504
Product Manager-Customer Service Tools Fitbit, Inc. San Francisco, CA May 19, 2014 $88,317 -
$115,000

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Top Skills for A Product Services Manager

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  1. New Product Development
  2. Customer Service
  3. Product Line
You can check out examples of real life uses of top skills on resumes here:
  • Maintain constant awareness of evolving print technologies and industry direction in order to provide effective forecast and promote new product development.
  • Field Manager Customer Service Region Product Specialist Region Product Trainer Customer Service Engineer Product Refurbish technician !
  • Provided sustaining engineering support through design in AutoCAD/SolidWorks and all documentation of modifications to responsible product lines.
  • Developed and manage strategic supplier relationships in support of continuous improvement of Quality, Cost, Delivery, and Responsiveness.
  • Directed Web page redesigns, and participated in company-wide initiative to redesign entire site and implement content management tool.

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Top 10 Best States for Product Services Managers

  1. New York
  2. Colorado
  3. California
  4. New Jersey
  5. Rhode Island
  6. Virginia
  7. Washington
  8. Delaware
  9. District of Columbia
  10. Pennsylvania
  • (2,954 jobs)
  • (1,134 jobs)
  • (8,240 jobs)
  • (1,353 jobs)
  • (199 jobs)
  • (1,309 jobs)
  • (2,100 jobs)
  • (126 jobs)
  • (316 jobs)
  • (1,294 jobs)

Top Product Services Manager Employers

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Jobs From Top Product Services Manager Employers

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