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The differences between product specialists and marketing specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a product specialist and a marketing specialist. Additionally, a product specialist has an average salary of $85,932, which is higher than the $54,942 average annual salary of a marketing specialist.
The top three skills for a product specialist include customer service, product knowledge and sales floor. The most important skills for a marketing specialist are digital marketing, marketing campaigns, and project management.
| Product Specialist | Marketing Specialist | |
| Yearly salary | $85,932 | $54,942 |
| Hourly rate | $41.31 | $26.41 |
| Growth rate | 19% | 19% |
| Number of jobs | 103,863 | 87,145 |
| Job satisfaction | 5 | - |
| Most common degree | Bachelor's Degree, 64% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A product specialist is required to have excellent knowledge about a product and work with a business unit to ensure excellent product delivery. Product specialists perform product demonstrations to customers and other stakeholders and assist in their promotions and product releases. To gain increased revenue, product specialists must be able to identify new market opportunities. They are required to conduct product and sales training for the marketing team. They must also provide reports about their product-related activities to the management.
A marketing specialist's primary responsibility revolves around conducting thorough market research and analysis to acquire extensive knowledge and understanding of a brand and how it will work in the consumer market. They must determine and come up with strategies and utilize this to develop various programs or campaigns that would be vital in bringing more awareness to the brand, thus boosting sales and improving client base. Furthermore, a marketing specialist must also use their expertise to figure out new opportunities and trends that will work for the company.
Product specialists and marketing specialists have different pay scales, as shown below.
| Product Specialist | Marketing Specialist | |
| Average salary | $85,932 | $54,942 |
| Salary range | Between $56,000 And $130,000 | Between $36,000 And $82,000 |
| Highest paying City | San Bruno, CA | Seattle, WA |
| Highest paying state | California | Washington |
| Best paying company | ByteDance | |
| Best paying industry | Technology | Technology |
There are a few differences between a product specialist and a marketing specialist in terms of educational background:
| Product Specialist | Marketing Specialist | |
| Most common degree | Bachelor's Degree, 64% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between product specialists' and marketing specialists' demographics:
| Product Specialist | Marketing Specialist | |
| Average age | 37 | 37 |
| Gender ratio | Male, 59.8% Female, 40.2% | Male, 35.5% Female, 64.5% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.6% White, 66.6% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 11.2% White, 65.9% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |