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Working as a Promotional Model

There is more than meets the eye when it comes to being a promotional model. For example, did you know that they make an average of $73.12 an hour? That's $152,097 a year!

Between 2018 and 2028, the career is expected to grow -6% and produce -200 job opportunities across the U.S.

What Does a Promotional Model Do

There are certain skills that many promotional models have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed discipline, interpersonal skills and listening skills.

When it comes to the most important skills required to be a promotional model, we found that a lot of resumes listed 34.1% of promotional models included product knowledge, while 12.9% of resumes included educate consumers, and 8.6% of resumes included customer service. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

How To Become a Promotional Model

If you're interested in becoming a promotional model, one of the first things to consider is how much education you need. We've determined that 51.8% of promotional models have a bachelor's degree. In terms of higher education levels, we found that 3.7% of promotional models have master's degrees. Even though most promotional models have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a promotional model. When we researched the most common majors for a promotional model, we found that they most commonly earn bachelor's degree degrees or high school diploma degrees. Other degrees that we often see on promotional model resumes include associate degree degrees or master's degree degrees.

You may find that experience in other jobs will help you become a promotional model. In fact, many promotional model jobs require experience in a role such as sales associate. Meanwhile, many promotional models also have previous career experience in roles such as server or brand ambassador.

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Average Salary$152,097
Job Growth Rate-6%

Promotional Model Career Paths

Top Careers Before Promotional Model

11.2 %

Top Careers After Promotional Model

10.7 %

What is the right job for my career path?

Tell us your goals and we'll match you with the rights job to get there.

Promotional Model Demographics



83.6 %


12.8 %


3.7 %



60.7 %

Hispanic or Latino

19.0 %

Black or African American

9.1 %

Foreign Languages Spoken


57.3 %


6.8 %


5.1 %
See More Demographics

Promotional Model Education


13.8 %



51.8 %

High School Diploma

17.8 %


16.5 %
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Top Skills For a Promotional Model

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 34.1% of promotional models listed product knowledge on their resume, but soft skills such as discipline and interpersonal skills are important as well.

  • Product Knowledge, 34.1%
  • Educate Consumers, 12.9%
  • Customer Service, 8.6%
  • Communication, 4.2%
  • Potential Customers, 3.5%
  • Other Skills, 36.7%
  • See All Promotional Model Skills

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Top Promotional Model Employers

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2. Creative Group
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3. The Mosaic Company
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4. Harley-Davidson
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5. Signature Worldwide
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6. Monster Beverage
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Promotional Model Videos

Updated October 2, 2020