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Promotional representative skills for your resume and career

Updated January 8, 2025
4 min read
Quoted expert
E. Duff Wrobbel Ph.D.
Promotional representative example skills
Below we've compiled a list of the most critical promotional representative skills. We ranked the top skills for promotional representatives based on the percentage of resumes they appeared on. For example, 13.9% of promotional representative resumes contained giveaways as a skill. Continue reading to find out what skills a promotional representative needs to be successful in the workplace.

15 promotional representative skills for your resume and career

1. Giveaways

Here's how promotional representatives use giveaways:
  • Engaged patrons of sporting events to participate in nightly giveaways and interactive activities.
  • Generated excitement for products through giveaways and product information.

2. Quality Customer Service

Here's how promotional representatives use quality customer service:
  • Provided quality customer service experience and developed relationships with customers.
  • Set up promotion site and oversee event Interact with customers and provide quality customer service Submit paperwork as required

3. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how promotional representatives use product knowledge:
  • Represented merchandise with professionalism and product knowledge.
  • Traveled worldwide to conduct product knowledge seminars for small and large groups of customers (up to 100 people).

4. Promotional Events

A promotional event is a specialized marketing event to gain public attention towards a certain product. Promotional events include product demonstrations, marketing policies, special events like consumer rewards and discounts. The goal of a promotional event is to raise public awareness of a product or a brand.

Here's how promotional representatives use promotional events:
  • Coordinate training and management of new hired personnel and implement and manage promotional events while maintaining proper accountability.
  • Represented client companies at promotional events, including in-store marketing events offering exclusive deals for consumers.

5. Promotional Materials

Promotional material is any document or article - written, printed, graphic, electronic, audio, or video presentation, distributed or made available in whole or in part on behalf of a product, cause, idea, person, or business for promotion, advertisement, announcement or direction. Promotional materials are used to make a business stand out from its competitors and to engage the target audience.

Here's how promotional representatives use promotional materials:
  • Visited every account within the assigned territory bi-monthly to collect data and replenish all promotional materials.
  • Implement various local events and contests to create grassroots buzz and distribute collateral/promotional materials.

6. Customer Accounts

Here's how promotional representatives use customer accounts:
  • Renewed and analyzed accounts customer accounts to resolve issues and promote point of sale decisions and authorizations.
  • Maintained thorough knowledge of the Advantage Casino Player Tracking System; while managing customer accounts.

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7. Player Tracking System

Here's how promotional representatives use player tracking system:
  • Access the player tracking system as directed by authorized management.

8. Trade Shows

Here's how promotional representatives use trade shows:
  • Act as a lead representative for All State Promotions through premise sales, events, and trade shows.
  • Represented and promoted company at statewide trade shows and department store events with increased sales results.

9. Target Market

Here's how promotional representatives use target market:
  • Travel flexibility, scheduling, customer service/client interaction, expense reporting, target marketing flexibility demonstrated highly.
  • Gathered requested information from target market audience.

10. Facebook

Here's how promotional representatives use facebook:
  • Promote daily events on social media platforms including but not limited to Facebook, Instagram, and Twitter.
  • Generated social media campaigns and content using Twitter, Facebook and Tumblr.

11. VIP

A VIP is an important or unique person accorded with the highest respect and special privileges in any given and environment. It's an acronym for Very Important Person and such a person naturally wields Influence in society, is very popular, and has a higher social status.

Here's how promotional representatives use vip:
  • Created and executed Betsey Johnson shoe and jewelry event for all VIP members with proven success.
  • Created and executed the Dooney & Bourke Purse event for all VIP members with proven success.

12. Community Events

Community events are the events scheduled within the community.

Here's how promotional representatives use community events:
  • Brand on-air personalities and increase their presence on the streets through community events, non-profit organizations and cross promotions with television.
  • Worked for the Florida Everblades Hockey Team doing promotions through community events.

13. Promotional Campaigns

Here's how promotional representatives use promotional campaigns:
  • Planned and prepared advertisement and promotional campaigns to increase revenue.
  • Coordinated promotional campaigns at various radio stations nationwide.

14. Product Sales

Product sales refers to sales metrics surrounding a specific product or offering from an organization.

Here's how promotional representatives use product sales:
  • Foster business relationships that ultimately lead to increased product sales and service contracts.
  • Travel to different accounts to help heighten product sales and insure inventory is displayed accordingly.

15. Customer Relations

Here's how promotional representatives use customer relations:
  • Work directly with brokers and customers assisting in sales, resolving problems and ensuring maintenance of productive customer relations.
  • Represent multiple accounts -Responsible for set up, advertising, sampling and customer relations during multi-venue events
top-skills

What skills help Promotional Representatives find jobs?

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What promotional representative skills would you recommend for someone trying to advance their career?

E. Duff Wrobbel Ph.D.

Chair, Southern Illinois University Edwardsville

All things social media are important, and so writing skills still matter.

List of promotional representative skills to add to your resume

Promotional representative skills

The most important skills for a promotional representative resume and required skills for a promotional representative to have include:

  • Giveaways
  • Quality Customer Service
  • Product Knowledge
  • Promotional Events
  • Promotional Materials
  • Customer Accounts
  • Player Tracking System
  • Trade Shows
  • Target Market
  • Facebook
  • VIP
  • Community Events
  • Promotional Campaigns
  • Product Sales
  • Customer Relations
  • Door Sales
  • Radio Station
  • Increase Sales
  • Market Research
  • Press Releases
  • Players Club
  • Product Awareness
  • Twitter
  • Local Events
  • Ticket Sales
  • Customer Feedback
  • Product Samples
  • Property Marketing
  • Customer Inquiries
  • Local Businesses
  • Product Demonstrations
  • Promotional Products
  • ADT
  • Promotional Displays
  • Diageo

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.