Promotions director demographics and statistics in the US
Promotions director demographics research summary. Zippia estimates promotions director demographics and statistics in the United States by using a database of 30 million profiles. Our promotions director estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about promotions directors after extensive research and analysis:
- There are over 4,108 promotions directors currently employed in the United States.
- 54.0% of all promotions directors are women, while 46.0% are men.
- The average promotions director age is 38 years old.
- The most common ethnicity of promotions directors is White (71.8%), followed by Hispanic or Latino (12.1%), Asian (7.6%) and Unknown (4.7%).
- In 2022, women earned 93% of what men earned.
- 10% of all promotions directors are LGBT.
- Promotions directors are 67% more likely to work at private companies in comparison to public companies.
On this page
Promotions director demographics by:
Promotions director gender statistics
54.0% of promotions directors are women and 46.0% of promotions directors are men.
- Female, 54.0%
- Male, 46.0%
Promotions director gender ratio
| Gender | Percentages |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
Promotions director gender pay gap
Women earn 93¢ for every $1 earned by men
Male income
$87,291
Female income
$81,337
Promotions director gender ratio over time
This data breaks down the percentage of men and women in promotions director positions over time. Currently, 54.0% of promotions directors are female.
Promotions director gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 43.32% | 56.68% |
| 2011 | 45.83% | 54.17% |
| 2012 | 41.31% | 58.69% |
| 2013 | 41.88% | 58.12% |
| 2014 | 43.05% | 56.95% |
| 2015 | 39.91% | 60.09% |
| 2016 | 43.61% | 56.39% |
| 2017 | 44.51% | 55.49% |
| 2018 | 45.60% | 54.40% |
| 2019 | 44.55% | 55.45% |
| 2020 | 47.73% | 52.27% |
| 2021 | 46.02% | 53.98% |
Promotions director related jobs gender ratio
We compared promotions directors with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Promotions Director | 46% | 54% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Promotions director demographics by race
The most common ethnicity among promotions directors is White, which makes up 71.8% of all promotions directors. Comparatively, 12.1% of promotions directors are Hispanic or Latino and 7.6% of promotions directors are Asian.
- White, 71.8%
- Hispanic or Latino, 12.1%
- Asian, 7.6%
- Unknown, 4.7%
- Black or African American, 3.4%
- American Indian and Alaska Native, 0.4%
Promotions director race
| Promotions director race | Percentages |
|---|---|
| White | 71.8% |
| Hispanic or Latino | 12.1% |
| Asian | 7.6% |
| Unknown | 4.7% |
| Black or African American | 3.4% |
| American Indian and Alaska Native | 0.4% |
Promotions director race and ethnicity over time
See how promotions director racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Promotions director race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 78.42% | 5.04% | 5.37% | 8.96% |
| 2011 | 77.97% | 4.67% | 4.31% | 10.83% |
| 2012 | 74.83% | 4.15% | 6.48% | 11.41% |
| 2013 | 73.57% | 4.36% | 5.81% | 12.92% |
| 2014 | 77.69% | 4.50% | 4.50% | 10.84% |
| 2015 | 76.52% | 4.50% | 6.00% | 10.09% |
| 2016 | 74.61% | 4.38% | 8.22% | 10.42% |
| 2017 | 74.78% | 5.18% | 6.47% | 10.91% |
| 2018 | 73.53% | 5.35% | 6.33% | 11.73% |
| 2019 | 75.28% | 4.17% | 6.83% | 11.08% |
| 2020 | 71.17% | 4.49% | 5.50% | 13.53% |
| 2021 | 71.78% | 3.41% | 7.61% | 12.09% |
Promotions director wage gap by race
According to our data, asian promotions directors have the highest average salary compared to other ethnicities. Hispanic or latino promotions directors have the lowest average salary at $77,318.
| Ethnicity | Salary |
|---|---|
| Unknown | $95,480 |
| White | $86,576 |
| Black or African American | $82,163 |
| Asian | $96,512 |
| Hispanic or Latino | $77,318 |
Average promotions director age
See how the average age of promotions directors varies based on ethnicity and gender.
Male
Female
Promotions director age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34 | |
| White | 39 | 35 |
| Asian | 34 | 40.5 |
| Hispanic or Latino | 38 | 34.5 |
Promotions director age breakdown
The average age of promotions directors is 40+ years years old, representing 40% of the promotions director population.
Promotions director age breakdown
| Promotions Director Years | Percentages |
|---|---|
| 40+ years | 40% |
| 30-40 years | 40% |
| 20-30 years | 20% |
Promotions director educational attainment
The most common degree for promotions directors is bachelor's degree, with 78% of promotions directors earning that degree. The second and third most common degree levels are associate degree degree at 11% and associate degree degree at 5%.
- Bachelor's, 78%
- Associate, 11%
- Master's, 5%
- High School Diploma, 4%
- Other Degrees, 2%
Promotions directors by degree level
| Promotions director degree | Percentages |
|---|---|
| Bachelor's | 78% |
| Associate | 11% |
| Master's | 5% |
| High School Diploma | 4% |
| Other Degrees | 2% |
Promotions director jobs you might like
Promotions director wage gap by degree level
| Education | Salary |
|---|---|
| Master's Degree | $103,114 |
| Bachelor's Degree | $99,447 |
Promotions director employment statistics
Most promotions directors work for a private in the media industry.
Company size where promotions directors work
Below, you can see the size of companies where promotions directors work.
Promotions director jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 9% |
| 50 - 100 employees | 22% |
| 100 - 500 employees | 22% |
| 500 - 1,000 employees | 8% |
| 1,000 - 10,000 employees | 29% |
| > 10,000 employees | 10% |
Promotions director jobs by company type
Employees with the promotions director job title have their preferences when it comes to working for a company. For instance, most promotions directors prefer to work at private companies over public companies.
Promotions director jobs by sector
| Company type | Percentages |
|---|---|
| Education | 11% |
| Public | 19% |
| Private | 67% |
| Government | 2% |
Promotions director jobs by industry
The most common industries for promotions directors are media, education and professional.
Promotions director industry statistics
| Industry | Percentages |
|---|---|
| Media | 41% |
| Education | 9% |
| Professional | 7% |
| Hospitality | 6% |
| Health Care | 4% |
| Fortune 500 | 4% |
| Technology | 4% |
| Non Profits | 3% |
| Manufacturing | 3% |
| Retail | 3% |
| Finance | 3% |
| Transportation | 2% |
| Government | 2% |
| Start-up | 2% |
| Construction | 2% |
| Insurance | 2% |
| Telecommunication | 1% |
| Real Estate | 1% |
| Automotive | 1% |
| Energy | 1% |
Promotions director turnover and employment statistics
Promotions director unemployment rate over time
The unemployment rate for promotions directors between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Promotions director unemployment rate by year
| Year | Promotions director unemployment rate |
|---|---|
| 2010 | 8.17% |
| 2011 | 3.52% |
| 2012 | 3.99% |
| 2013 | 3.89% |
| 2014 | 3.78% |
| 2015 | 3.63% |
| 2016 | 2.33% |
| 2017 | 0.82% |
| 2018 | 3.02% |
| 2019 | 2.97% |
| 2020 | 4.29% |
| 2021 | 4.06% |
Average promotions director tenure
The average promotions director stays at their job for 1-2 years, based on the 3,314 promotions directors resumes in Zippia's database.
Promotions director tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 17% |
| 1-2 years | 40% |
| 3-4 years | 18% |
| 5-7 years | 14% |
| 8-10 years | 5% |
| 11+ years | 6% |
Promotions director LGBT ratio compared to similar jobs
Review the percent of promotions directors that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| National Service Manager | 7.25% | 91,293 |
| Promotions Director | 9.54% | - |
| Client Development Manager | 9.86% | 162,599 |
| Public Relations And Communications Director | 16.11% | 39,568 |
Similar promotions director jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| National Service Manager | 7.25% | 91,293 |
| Client Development Manager | 9.86% | 162,599 |
| Public Relations And Communications Director | 16.11% | 39,568 |
Foreign languages spoken by promotions directors
The most common foreign language among promotions directors is Spanish at 55.6%. The second-most popular foreign language spoken is French at 14.6% and Italian is the third-most popular at 5.3%.
- Spanish, 55.6%
- French, 14.6%
- Italian, 5.3%
- German, 4.0%
- Greek, 2.6%
- Other, 17.9%
Promotions director languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 55.6% |
| French | 14.6% |
| Italian | 5.3% |
| German | 4.0% |
| Greek | 2.6% |
| Other | 17.9% |
