Promotions Director Resume Examples And Tips

The average resume reviewer spends between 5 to 7 seconds looking at a single resume, which leaves the average job applicant with roughly six seconds to make a killer first impression. Thanks to this, a single typo or error on your resume can disqualify you right out of the gate.

At Zippia, we went through over 3,314 Promotions Director resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

Five Key Resume Tips For Landing A Promotions Director Job:

Relevant Experience
Make sure that the jobs, experience, and accolades that you do include are relevant to the position you’re applying for.
The Right Skills
This is a great time to run wild with those keywords found in the job description. If they’re looking for someone with Radio Station, be sure to list it as a skill.
Quantifiable Achievements
Achievements and awards relevant to the position speak louder than a high GPA, especially if you can quantify your achievement with a number.
Your Unique Qualities
Recruiters and hiring managers are looking at hundreds of resumes. Let yours stand out, and try not to sound too boring.
Strong Content
If you’ve had a lot of jobs, this shouldn’t necessarily be a list of all of them. This is a document designed to market you to a potential employer, so choose the strongest content.

How To Write A Promotions Director Resume

Contact Information
First things first — employers only spend about six seconds looking at resumes before they decide to keep them or throw them away, so you should definitely let them know whose it is.
Commute and relocation are things that employers take into consideration when sifting through candidates, so provide your current address in your resume header so that employers have an idea of where you are in relation to their office.
LinkedIn Profile
If you feel that a link to your social media profile could further your standing as a candidate, go ahead and include it. This doesn’t mean you should throw in a link to your hilarious Twitter profile, but instead provide your LinkedIn profile.
Professional Summary (Objective)
Career objective statements are one of the most overlooked pieces of otherwise stellar resumes. It’s not that every Promotions Director CV out there needs one — it’s just that the ones that really do need them typically never think to include them.
The goal of this section is simple: to summarize the resume in a few short sentences. Through your resume summary you enable employers to quickly learn whether you are a good match for the job. Here are a few things to keep in mind when writing a professional summary:
Keep it short: it should be 4 sentences max
Highlight your most impressive skills or achievements

Not sure which skills are really important?

3 Big Tips For Listing Skills On Your Resume
For Promotions Directors, the skill that stands out above all others in terms of how frequently it shows up on promotions director resumes is radio station, which is more than twice as common as the next common skill: on-air. Including these skills on your resume won't necessarily make you stand out from the crowd, but they can help reinforce your experience as a promotions director.
Top Skills for a Promotions Director
On-Air, 10%
See All Promotions Director Skills
Here are a few key points of to keep in mind while writing your skills section:
Include between 6 to 12 skills
Make sure to only include hard skills
Highlight your most impressive skills or achievements
The work experience section of a resume is all about highlighting the achievements that an employer would want to see. Here are some examples from different Promotions Directors:

Example # 1

Promotion Manager

The Coca-Cola Company
  • Secured celebrity talent (from NASCAR, NFL, etc.)
  • Reviewed efficiency and ROI analytics for top 13 customers.
  • Developed promotion strategies and programs for toy brands within stated brand positioning, objectives and budgets.
  • Craft VIP events and effective promotions based on player ADT and tier classification to generate incremental casino revenue.
  • Make sure all VIP Lines are running correctly and smoothly.

Example # 2

Promotions Director

The Madison Square Garden Company
  • Developed on-air promotions that drove listeners to the 850 KOA website.
  • Managed the on-air and on-site execution of all community appearances, events and promotions.
  • Scripted all promotional and contest verbiage for on-air talent.
  • Created initial and continued web training for all promotional staff and on-air personalities.
  • Created and executed various Social Media promotional campaigns through stations' Facebook/Twitter accounts.

Example # 3

Marketing Consultant

American Red Cross
  • Lead technical support for nearly 100 enterprise wide email campaigns that drive millions in revenue.
  • Assessed ROI and efficacy of marketing efforts through surveys and data collection.
  • Managed and optimized email production calendar entailing 80+ yearly messages to ensure all dates were met.
  • Create and provide quality assurance testing for multi variant emails prior to launch - up to 65 variants.
  • Generated [ ] for chapters through national fundraising program.

Example # 4

Manager Of Special Events

American Diabetes Association
  • Developed and managed the social media team s strategy for Facebook, Twitter and LinkedIn.
  • party and Meet & Greet during the 2008 Red Carpet Massacre tour stop in Detroit, MI.
  • Arranged and escorted VIP donor and prospect trips.

Show More
Write your work experience section in a way that embraces your promotions director skills. Sounds easier said than done? Take a look at how other people have done it. Below are real examples from promotions director resumes that people have included in their work experience section to demonstrate their knowledge of key skills:
As a promotions director, you may be curious how your education stacks up against other applicants. As long as you have a bachelor's degree, you're in the majority. Our research showed that most Promotions Directors have a 4-year degree as the highest education level.
Based on our analysis of promotions director resumes, the most common major for promotions director candidates is Communication, but other majors made their way in as well. Business, Marketing and Journalism were relatively common.
Show More
As shown above, the Education section can be very brief. However make sure to include the following:
The name of the school you attended
The year you attended
Your major
Your GPA
The level of education you attained

Promotions Director Salary

Did your resume land you an interview? Be prepared to talk salary.

How To Answer "What Are Your Salary Requirements"

When you are ready to send your resume to employers, it's important to be aware of the current market conditions for Promotions Directors. Salary can vary based on factors such as location, company, and industry. Check out our detailed salary information for Promotions Directors to learn more.

Average Employee Salary
Min 10%
Median 50%
Max 90%
Updated May 19, 2020