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Promotions internship skills for your resume and career

Updated January 8, 2025

4 min read

Below we've compiled a list of the most critical promotions internship skills. We ranked the top skills for promotions interns based on the percentage of resumes they appeared on. For example, 8.9% of promotions internship resumes contained facebook as a skill. Continue reading to find out what skills a promotions internship needs to be successful in the workplace.

15 promotions internship skills for your resume and career

1. Facebook

Here's how promotions interns use facebook:

Managed social media presence including Facebook and Twitter Prepared for and represented Clear Channel at promotional events
Developed social media plan for Untapped Music Festival - Implemented major promotion through Facebook Extracurricular Activities/Organizations

2. Twitter

Here's how promotions interns use twitter:

Help run the Twitter and other social media sites.
Handled 790 the Zone Twitter account.

3. Promotional Events

A promotional event is a specialized marketing event to gain public attention towards a certain product. Promotional events include product demonstrations, marketing policies, special events like consumer rewards and discounts. The goal of a promotional event is to raise public awareness of a product or a brand.

Here's how promotions interns use promotional events:

Supported radio promotions and vendor relationships by attending numerous promotional events and ensuring promotional staff were in attendance and well supplied.
Assisted with the planning and coordination of station promotional events by creating marketing materials, researching local businesses and contacting listeners

4. Instagram

Here's how promotions interns use instagram:

Utilize social media networks like Facebook, Twitter and Instagram to gain more attention on promotions, discounts, and coupons.
Managed the school's Twitter and Instagram accounts and interacted with other students.

5. Giveaways

Here's how promotions interns use giveaways:

Performed and executed promotions for all Northern Michigan University Wildcats teams and participated in running promotional giveaways.
Organized all game day activities including promotion and marketing giveaways and sales initiatives.

6. Promotional Materials

Promotional material is any document or article - written, printed, graphic, electronic, audio, or video presentation, distributed or made available in whole or in part on behalf of a product, cause, idea, person, or business for promotion, advertisement, announcement or direction. Promotional materials are used to make a business stand out from its competitors and to engage the target audience.

Here's how promotions interns use promotional materials:

Organized signed recording artist street campaigns-set up merchandising, promotional materials and assisted artists with merchandise sales/equipment/autograph signings and media scheduling.
Organized and sent out promotional materials Tracked weekly airplay of artists Tasked with scheduling interviews for artists

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7. Event Planning

Here's how promotions interns use event planning:

Assisted with event planning and community involvement.
Assisted Promotion Coordinator with event planning and execution, emceeing, ticket logging, station vehicle maintenance, and more

8. Health Promotion

Health promotion refers to programs aimed at engaging and empowering individuals to select healthy behaviors.

Here's how promotions interns use health promotion:

Delivered community health promotion programming at a variety of sites including senior centers and community partners.
Worked with agency program staff in assessing community needs and evaluating existing health promotion programs.

9. Press Releases

Here's how promotions interns use press releases:

Performed administrative duties including social media management, writing and sending out press releases and general coordination of promotion related projects.
Created, wrote and revised press releases for immediate release for the various radio stations about upcoming events and special guests.

10. On-Air Personalities

Here's how promotions interns use on-air personalities:

Shadowed and participated during the morning show by engaging in conversation with listeners and on-air personalities.
Performed event coordination and contesting, Worked with on-air personalities at on-site broadcasts with listeners

11. Community Events

Community events are the events scheduled within the community.

Here's how promotions interns use community events:

Solicited Buffalo Bills credit card applications from participants attending Bills training camp and various community events.
Promoted both regional radio stations at community events Interacted with listeners and maintained caller prize database

12. FM

FM, which means frequency modulation, is a technology applied in computing, telecommunications, signal processing, and radio broadcasting. It encrypts data in a carrier wave by varying the immediate wave frequency.

Here's how promotions interns use fm:

Provided insight and research on mainstream radio stations (102.7 KIIS FM, 104.3 MY FM) for immediate promotional use.
Incorporated in planning and execution of Z100's Jingle Ball and Lite FM, Skating in Central Park.

14. Local Events

Here's how promotions interns use local events:

Gathered information on local events to be covered in entertainment magazines.
Researched local events and composed community calendars.

15. In-Game Promotions

Here's how promotions interns use in-game promotions:

Organized and led seven interactive in-game promotions per home game (182 total promotions).
Worked with the production crew to execute in-game promotions.

5 Promotions Internship resume examples

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List of promotions internship skills to add to your resume

The most important skills for a promotions internship resume and required skills for a promotions internship to have include:

Facebook
Twitter
Promotional Events
Instagram
Giveaways
Promotional Materials
Event Planning
Health Promotion
Press Releases
On-Air Personalities
Community Events
FM
Social Media Sites
Local Events
In-Game Promotions
Health Education

PowerPoint
Prize Winners
Event Coordination
YouTube
Adobe Photoshop
Promotional Campaigns
DJ
Market Research
Administrative Tasks
Live Events
Live Broadcasts
Ticket Sales
Promotions Intern
Blood Pressure
Local Businesses
Promotional Ideas

Data Collection
Community Outreach
Morning Show
Station Website
On-Site Events
Health Fairs
Expense Reports
Remote Broadcasts
Public Service Announcements
Press Kits
Film Screenings
Contest Winners
Remote Events
VIP
CDS
Clips

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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