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What is a proposal manager and how to become one

Updated January 8, 2025
4 min read
Quoted expert
Meaghan Goodman Ph.D.
introduction image

A proposal manager leads the creation of business proposals in response to requests for proposals (RFPs), requests for information (RFIs), and other bid solicitations. They manage a team of subject matter experts, writers, and editors to ensure thorough, compliant, and compelling proposals. Proposal managers also work to develop win strategies, conduct competitive analysis, and meet requirements. They work with sales teams, project managers, and executives to develop proposals for potential clients and win new business.

What's a day at work look like for a proposal manager?

Meaghan Goodman Ph.D.Meaghan Goodman Ph.D. LinkedIn profile

Program Director & Assistant Professor, Maryville University

A bachelor's in communication sciences and disorders can prepare you for three different tracks. First, it can prepare you to become a licensed Speech-Language Pathology Assistant (SLPA). This is someone who works under a fully credential speech-language pathologist. Often times, they carryout intervention plans developed by a fully credentialed speech-language pathologist. If graduate school is on your horizon, a bachelor's degree in communication sciences and disorders will prepare you for acceptance into a Speech-Language Pathology program, or an Audiology program. If you are not accepted into a graduate program right away, working as a speech-language pathology assistant (SLPA) is a great way to get experience in the field!
ScoreProposal ManagerUS Average
Salary
6.9

Avg. Salary $88,678

Avg. Salary $59,228

Stability level
4.8

Growth rate 6%

Growth rate 0.3%

Diversity
3.5
Race

American Indian and Alaska Native 0.66%

Asian 8.65%

Black or African American 7.71%

Hispanic or Latino 12.93%

Unknown 4.71%

White 65.35%

Gender

female 49.55%

male 50.45%

Age - 47
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 47
Stress level
4.8

Stress level is manageable

7.1 - high

Complexity level
8.2

Complexity level is challenging

7 - challenging

Work life balance
5.6

Work life balance is fair

6.4 - fair

What are the pros and cons of being a proposal manager?

Pros

  • High earning potential

  • Opportunity for professional growth

  • Opportunity to improve communication and interpersonal skills

  • Involved in shaping business strategy

  • Opportunity to work on high-profile projects

Cons

  • Long hours and potentially working outside of regular business hours

  • Risk of burnout due to the demanding nature of the role

  • Competitive industry with high standards for quality proposals

  • Risk of losing bids, which can negatively impact job security and morale

  • Potential for conflict or tension with team members over proposal direction or strategy

Proposal manager career paths

Key steps to become a proposal manager

  1. Explore proposal manager education requirements

    Most common proposal manager degrees

    Bachelor's

    72.4 %

    Master's

    17.0 %

    Associate

    7.8 %
  2. Start to develop specific proposal manager skills

    SkillsPercentages
    RFP7.95%
    Proposal Management6.83%
    PowerPoint6.63%
    Business Development5.94%
    Subject Matter Experts4.79%
  3. Research proposal manager duties and responsibilities

    • Manage proposal response from receipt of qualify leads, RFIs, RFQs or RFPs through to final product ;.
    • Manage development of responses to request for proposals (RFPs) and requests for information (RFIs).
    • Lead color team reviews of proposal strategies, storyboards, win themes and content according to Shipley proposal process.
    • Implement Salesforce for division and manage pipeline and post-award contract documentation.
  4. Prepare your proposal manager resume

    When your background is strong enough, you can start writing your proposal manager resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a proposal manager resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose from 10+ customizable proposal manager resume templates

    Build a professional proposal manager resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your proposal manager resume.
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    Proposal Manager Resume
    Proposal Manager Resume
  5. Apply for proposal manager jobs

    Now it's time to start searching for a proposal manager job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How did you land your first proposal manager job

Zippi

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Average proposal manager salary

The average proposal manager salary in the United States is $88,678 per year or $43 per hour. Proposal manager salaries range between $60,000 and $130,000 per year.

Average proposal manager salary
$88,678 Yearly
$42.63 hourly

What am I worth?

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How do proposal managers rate their job?

5/5

Based on 1 ratings

5 stars

4 stars

3 stars

2 stars

1 star

Proposal manager reviews

profile
A zippia user wrote a review on Mar 2020
Pros

Project concept, execution - meeting business and Customer expectations.


profile
A zippia user wrote a review on Jun 2019
Pros

I am detail oriented with respect to all the requirements of the RFP, from initial "scrubbing" to compliance and review. I have managed writer submissions, tracking against established timeline and ensuring changes through final in-house review to include editing, proofing, and submission of the bid. I am also interested in editing/proofing nonscientific publications

Cons

Team contributors who miss deadlines or fail to address the specific requirements that in turn affect the process.


profile
5.0
A zippia user wrote a review on May 2019
Pros

How clean and user friend the information was, very direct and to the point

Cons

Maybe more job details needed


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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