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Public relations associate education requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a public relations associate. Public relations associates usually study communication, public relations, or journalism. 83% of public relations associates hold a bachelor's degree, and 8% hold an master's degree. We analyzed 3,030 real public relations associate resumes to see exactly what public relations associate education sections show.

The most common colleges for public relations associates are the New York University and the New York University.

There are also many online public relations associate courses to help get the education required to be a public relations associate.

There are certain public relations associate certifications that you should consider. These public relations associate certifications include Accreditation in Public Relations (PR) and Professional Certified Marketer (PCM).

What education do you need to become a public relations associate?

What degree do you need to be a public relations associate?

The most common degree for public relations associates is bachelor's degree, with 83% of public relations associates earning that degree. The second and third most common degree levels are master's degree degree at 8% and master's degree degree at 6%.
  • Bachelor's, 83%
  • Master's, 8%
  • Associate, 6%
  • High School Diploma, 2%
  • Other Degrees, 1%

What should I major in to become a public relations associate?

You should major in communication to become a public relations associate. 24% of public relations associates major in communication. Other common majors for a public relations associate include public relations and journalism.

Most common colleges for public relations associates

Public relations associates often get their degrees at New York University, Temple University, and Syracuse University. Here are the most common colleges for public relations associates in the US based on their resumes.
Public relations associate common collegePercentages
New York University11.81%
Temple University7.97%
Syracuse University6.04%
Boston University5.49%
Florida State University5.22%

Best majors for public relations associates

RankMajorPercentages
1Communication23.6%
2Public Relations16.4%
3Journalism10.1%
4Business8.5%
5English7.5%

Best colleges for public relations associates

The best colleges for public relations associates are Northwestern University, Stanford University, and University of Southern California.

A public relations associate with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for public relations associates. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become public relations associates.

1. Northwestern University

Evanston, IL • Private

In-state tuition

$54,568

Enrollment

8,451

2. Stanford University

Stanford, CA • Private

In-state tuition

$51,354

Enrollment

7,083

3. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

4. Pennsylvania State University

University Park, PA • Private

In-state tuition

$18,454

Enrollment

40,108

5. University of Houston

Houston, TX • Private

In-state tuition

$8,913

Enrollment

37,291

6. San Diego State University

San Diego, CA • Private

In-state tuition

$7,488

Enrollment

30,018

7. Syracuse University

Syracuse, NY • Private

In-state tuition

$51,853

Enrollment

14,759

8. Boston University

Boston, MA • Private

In-state tuition

$53,948

Enrollment

17,238

9. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-state tuition

$14,760

Enrollment

31,451

10. Marquette University

Milwaukee, WI • Private

In-state tuition

$41,870

Enrollment

8,200

20 best online courses for public relations associates

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3. Communicating with the Public

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Rooted in theater, journalism and humanities practices, this course presents tools and techniques that help you improve your public-facing communication skills, particularly when describing your work to a lay audience. Whether it’s a 30-second elevator pitch or speaking to a large organization, “Communicating with the Public” will boost your confidence in any speech-communication scenario...

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6. Breastfeeding: Public Health Perspectives

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Engaging in this course will provide you with the opportunity to think about breastfeeding and its public health implications. The Socio-Ecological Model will be the framework of the course as we think about how each level of the Model (individual, interpersonal, community, organizational, and public policy) impacts breastfeeding practices in the United States, and globally. Through short video lectures you will be introduced to relevant topics related to the public health perspectives of...

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12. Modern PR - How To Get Press Coverage For Your Business

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20. Communication Skills Masterclass - Your Communication Guide

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Top 10 most affordable universities for public relations associates

The most affordable schools for public relations associates are Baruch College of the City University of New York, university of florida, and suny farmingdale.

If the best universities for public relations associates are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for public relations associates.

1. Baruch College of the City University of New York

New York, NY • Private

In-state tuition

$7,262

Cost of attendance

14,046

2. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

3. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

4. Brigham Young University

Provo, UT • Private

In-state tuition

$5,620

Cost of attendance

18,136

5. California State University - Dominguez Hills

Carson, CA • Private

In-state tuition

$6,942

Cost of attendance

14,469

6. California State University - Bakersfield

Bakersfield, CA • Private

In-state tuition

$7,309

Cost of attendance

16,714

7. Brooklyn College of the City University of New York

Brooklyn, NY • Private

In-state tuition

$7,240

Cost of attendance

13,991

8. California State University - Long Beach

Long Beach, CA • Private

In-state tuition

$6,798

Cost of attendance

18,306

9. California State University - Los Angeles

Los Angeles, CA • Private

In-state tuition

$6,749

Cost of attendance

14,823

10. Lehman College of the City University of New York

Bronx, NY • Private

In-state tuition

$7,210

Cost of attendance

14,359

Top 10 hardest universities to get into for public relations associates

The hardest universities for public relations associates to get into are Northwestern University, Stanford University, and University of Southern California.

Some great schools for public relations associates are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for public relations associates based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions rate

8%

SAT average

1,508

2. Stanford University

Stanford, CA • Private

Admissions rate

4%

SAT average

1,497

3. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

4. Boston University

Boston, MA • Private

Admissions rate

22%

SAT average

1,420

5. Northeastern University

Boston, MA • Private

Admissions rate

19%

SAT average

1,466

6. George Washington University, The

Washington, DC • Private

Admissions rate

42%

SAT average

1,380

7. New York University

New York, NY • Private

Admissions rate

20%

SAT average

1,419

8. Villanova University

Villanova, PA • Private

Admissions rate

29%

SAT average

1,407

9. Bentley University

Waltham, MA • Private

Admissions rate

43%

SAT average

1,338

10. Harvard University

Cambridge, MA • Private

Admissions rate

5%

SAT average

1,520

Top 10 easy-to-apply-to universities for public relations associates

The easiest schools for public relations associates to get into are Oklahoma Wesleyan University, barry university, and holy names university.

Some schools are much easier to get into. If you want to start your career as a public relations associate without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for public relations associates.

1. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions rate

68%

SAT average

964

2. Barry University

Miami, FL • Private

Admissions rate

91%

SAT average

1,006

3. Holy Names University

Oakland, CA • Private

Admissions rate

70%

SAT average

849

4. Notre Dame College

Cleveland, OH • Private

Admissions rate

90%

SAT average

994

5. Grand View University

Des Moines, IA • Private

Admissions rate

92%

SAT average

1,060

6. Saint Joseph's College of Maine

Standish, ME • Private

Admissions rate

84%

SAT average

1,069

7. Rochester University

Rochester Hills, MI • Private

Admissions rate

100%

SAT average

1,002

8. Notre Dame de Namur University

Belmont, CA • Private

Admissions rate

82%

SAT average

983

9. University of the Incarnate Word

San Antonio, TX • Private

Admissions rate

88%

SAT average

1,044

10. Pennsylvania State University - Worthington Scranton

Dunmore, PA • Private

Admissions rate

82%

SAT average

1,056

Average public relations associate salary by education level

According to our data, public relations associates with a Master's degree earn the highest average salary, at $52,630 annually. Public relations associates with a Bachelor's degree earn an average annual salary of $49,406.
Public relations associate education levelPublic relations associate salary
Master's Degree$52,630
Bachelor's Degree$49,406

Public relations associate education FAQs

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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