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Best states for a public relations consultant
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Karen Myers Ph.D.
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Do you want to become a public relations consultant at New York & Company, and you wonder what that means or entails? We have the full list of best states for public relations consultants that you can check out, before you begin your journey. In order to help you decide which state is the best for public relations consultants, we ranked all 50 states and the District of Columbia from best to worst for public relations consultant jobs.
To that end, we dove into our dataset of job and salary numbers to figure out which states have the best opportunities for public relations consultants. Oregon is the best state for public relations consultants, where the median salary is $63,448.We found that the Midwest is best for public relations consultants, and the Northeast is the worst. Seattle, WA is the best city in the country for public relations consultant jobs, where as Oregon is the best state in the country.
10 best states for public relations consultants in 2026
1. Oregon
Total public relations consultant jobs: 243 Average annual salary: $63,448 Lowest 10 percent earn: $38,000 Highest 10 percent earn: $105,000 Location Quotient: 1.13
2. District of Columbia
Total public relations consultant jobs: 261 Average annual salary: $67,286 Lowest 10 percent earn: $39,000 Highest 10 percent earn: $114,000 Location Quotient: 2.99
3. Virginia
Total public relations consultant jobs: 433 Average annual salary: $63,389 Lowest 10 percent earn: $37,000 Highest 10 percent earn: $107,000 Location Quotient: 0.88
4. Washington
Total public relations consultant jobs: 261 Average annual salary: $66,913 Lowest 10 percent earn: $40,000 Highest 10 percent earn: $111,000 Location Quotient: 0.69
5. West Virginia
Total public relations consultant jobs: 251 Average annual salary: $51,689 Lowest 10 percent earn: $31,000 Highest 10 percent earn: $85,000 Location Quotient: 3.16
6. Michigan
Total public relations consultant jobs: 1,165 Average annual salary: $53,422 Lowest 10 percent earn: $32,000 Highest 10 percent earn: $88,000 Location Quotient: 2.89
7. Rhode Island
Total public relations consultant jobs: 65 Average annual salary: $54,655 Lowest 10 percent earn: $32,000 Highest 10 percent earn: $92,000 Location Quotient: 1.03
8. New Jersey
Total public relations consultant jobs: 287 Average annual salary: $61,598 Lowest 10 percent earn: $35,000 Highest 10 percent earn: $106,000 Location Quotient: 0.69
9. Minnesota
Total public relations consultant jobs: 232 Average annual salary: $58,142 Lowest 10 percent earn: $37,000 Highest 10 percent earn: $89,000 Location Quotient: 0.67
10. California
Total public relations consultant jobs: 1,671 Average annual salary: $58,346 Lowest 10 percent earn: $35,000 Highest 10 percent earn: $96,000 Location Quotient: 1.1
Public relations consultant jobsNear Columbus, OH
How Zippia determines the best states to be a public relations consultant
You can read about how the best state rankings are calculated here.
Detailed list of the best states for a public relations consultant
| Rank | State | Average salary | Lowest 10% earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | Oregon | $63,448 | $38,000 | 4,142,776 | 243 |
| 2 | District of Columbia | $67,286 | $39,000 | 693,972 | 261 |
| 3 | Virginia | $63,389 | $37,000 | 8,470,020 | 433 |
| 4 | Washington | $66,913 | $40,000 | 7,405,743 | 261 |
| 5 | West Virginia | $51,689 | $31,000 | 1,815,857 | 251 |
| 6 | Michigan | $53,422 | $32,000 | 9,962,311 | 1,165 |
| 7 | Rhode Island | $54,655 | $32,000 | 1,059,639 | 65 |
| 8 | New Jersey | $61,598 | $35,000 | 9,005,644 | 287 |
| 9 | Minnesota | $58,142 | $37,000 | 5,576,606 | 232 |
| 10 | California | $58,346 | $35,000 | 39,536,653 | 1,671 |
| 11 | Idaho | $56,297 | $35,000 | 1,716,943 | 50 |
| 12 | Tennessee | $47,802 | $31,000 | 6,715,984 | 962 |
| 13 | New York | $55,518 | $32,000 | 19,849,399 | 589 |
| 14 | Alaska | $57,053 | $42,000 | 739,795 | 29 |
| 15 | Connecticut | $53,748 | $31,000 | 3,588,184 | 146 |
| 16 | Massachusetts | $53,791 | $31,000 | 6,859,819 | 374 |
| 17 | North Dakota | $53,931 | $36,000 | 755,393 | 20 |
| 18 | Maryland | $57,926 | $33,000 | 6,052,177 | 184 |
| 19 | North Carolina | $50,460 | $31,000 | 10,273,419 | 398 |
| 20 | Ohio | $51,986 | $31,000 | 11,658,609 | 246 |
| 21 | Wisconsin | $51,917 | $32,000 | 5,795,483 | 149 |
| 22 | South Dakota | $45,248 | $30,000 | 869,666 | 172 |
| 23 | Delaware | $53,226 | $30,000 | 961,939 | 42 |
| 24 | Arkansas | $51,243 | $34,000 | 3,004,279 | 52 |
| 25 | Pennsylvania | $49,989 | $29,000 | 12,805,537 | 387 |
| 26 | Wyoming | $47,513 | $31,000 | 579,315 | 21 |
| 27 | Nevada | $47,668 | $29,000 | 2,998,039 | 79 |
| 28 | South Carolina | $44,533 | $28,000 | 5,024,369 | 667 |
| 29 | Utah | $45,734 | $29,000 | 3,101,833 | 147 |
| 30 | Colorado | $49,859 | $33,000 | 5,607,154 | 198 |
| 31 | Kentucky | $49,140 | $31,000 | 4,454,189 | 74 |
| 32 | Illinois | $46,412 | $29,000 | 12,802,023 | 487 |
| 33 | New Hampshire | $48,297 | $28,000 | 1,342,795 | 51 |
| 34 | Montana | $43,039 | $28,000 | 1,050,493 | 53 |
| 35 | Arizona | $44,656 | $28,000 | 7,016,270 | 227 |
| 36 | Alabama | $40,959 | $27,000 | 4,874,747 | 599 |
| 37 | Oklahoma | $40,819 | $27,000 | 3,930,864 | 426 |
| 38 | Vermont | $42,107 | $25,000 | 623,657 | 37 |
| 39 | New Mexico | $39,635 | $26,000 | 2,088,070 | 326 |
| 40 | Georgia | $42,698 | $27,000 | 10,429,379 | 426 |
| 41 | Iowa | $44,615 | $29,000 | 3,145,711 | 62 |
| 42 | Indiana | $43,549 | $27,000 | 6,666,818 | 147 |
| 43 | Missouri | $42,861 | $28,000 | 6,113,532 | 161 |
| 44 | Nebraska | $42,726 | $28,000 | 1,920,076 | 49 |
| 45 | Maine | $34,769 | $21,000 | 1,335,907 | 213 |
| 46 | Mississippi | $37,085 | $24,000 | 2,984,100 | 245 |
| 47 | Texas | $41,655 | $27,000 | 28,304,596 | 670 |
| 48 | Florida | $39,614 | $26,000 | 20,984,400 | 684 |
| 49 | Kansas | $40,678 | $27,000 | 2,913,123 | 65 |
| 50 | Louisiana | $40,709 | $27,000 | 4,684,333 | 67 |
| 51 | Hawaii | $38,113 | $28,000 | 1,427,538 | 20 |
Highest paying states for public relations consultants
| Rank | State | Avg. Public Relations Consultant Salary |
|---|---|---|
| 1 | Oregon | $63,448 |
| 2 | District of Columbia | $67,286 |
| 3 | Virginia | $63,389 |
| 4 | Washington | $66,913 |
| 5 | West Virginia | $51,689 |
| 6 | Michigan | $53,422 |
| 7 | Rhode Island | $54,655 |
| 8 | New Jersey | $61,598 |
| 9 | Minnesota | $58,142 |
| 10 | California | $58,346 |
| 11 | Idaho | $56,297 |
| 12 | Tennessee | $47,802 |
| 13 | New York | $55,518 |
| 14 | Alaska | $57,053 |
| 15 | Connecticut | $53,748 |
| 16 | Massachusetts | $53,791 |
| 17 | North Dakota | $53,931 |
| 18 | Maryland | $57,926 |
| 19 | North Carolina | $50,460 |
| 20 | Ohio | $51,986 |
| 21 | Wisconsin | $51,917 |
| 22 | South Dakota | $45,248 |
| 23 | Delaware | $53,226 |
| 24 | Arkansas | $51,243 |
| 25 | Pennsylvania | $49,989 |
| 26 | Wyoming | $47,513 |
| 27 | Nevada | $47,668 |
| 28 | South Carolina | $44,533 |
| 29 | Utah | $45,734 |
| 30 | Colorado | $49,859 |
| 31 | Kentucky | $49,140 |
| 32 | Illinois | $46,412 |
| 33 | New Hampshire | $48,297 |
| 34 | Montana | $43,039 |
| 35 | Arizona | $44,656 |
| 36 | Alabama | $40,959 |
| 37 | Oklahoma | $40,819 |
| 38 | Vermont | $42,107 |
| 39 | New Mexico | $39,635 |
| 40 | Georgia | $42,698 |
| 41 | Iowa | $44,615 |
| 42 | Indiana | $43,549 |
| 43 | Missouri | $42,861 |
| 44 | Nebraska | $42,726 |
| 45 | Maine | $34,769 |
| 46 | Mississippi | $37,085 |
| 47 | Texas | $41,655 |
| 48 | Florida | $39,614 |
| 49 | Kansas | $40,678 |
| 50 | Louisiana | $40,709 |
| 51 | Hawaii | $38,113 |
Expert opinions on the best states for public relations consultants
Are there any particularly good places in the United States for public relations consultants to find work opportunities?
Karen Myers Ph.D.
Professor and Director of Graduate Studies, University of California, Santa Barbara
Thank goodness, our graduates are positioned pretty well to take advantage of many job opportunities during the pandemic. Any industry that can serve its clients remotely AND whose products are still in demand and sold during the epidemic is in a good position. Tech companies have been disrupted, but mostly they have adjusted and have an even greater need for their products. These companies are hiring and onboarding workers remotely. (I'm working on a research project studying workers who have been onboarded/socialized entirely remotely to compare it to traditional, in-person training.) A number of our grads have been hired in tech industries. I also see a lot of activity in marketing/PR. As long as these companies are serving industries and customers who are still buying, they are recovering and learning how to function in the new circumstances.
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Updated January 8, 2025