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Public relations vs public affairs specialist

The differences between public relations and public affairs specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations and a public affairs specialist. Additionally, a public affairs specialist has an average salary of $66,383, which is higher than the $48,383 average annual salary of a public relations.

The top three skills for a public relations include press releases, web content and facebook. The most important skills for a public affairs specialist are news stories, veterans, and fact sheets.

Public relations vs public affairs specialist overview

Public RelationsPublic Affairs Specialist
Yearly salary$48,383$66,383
Hourly rate$23.26$31.91
Growth rate8%8%
Number of jobs22,72119,889
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 70%
Average age4242
Years of experience44

What does a public relations do?

Public relations is a strategic way of developing and maintaining a client's or company's public image through media coverage, appearances, and press releases by designing and developing events to raise funds or to spread awareness to the public regarding products, brands, or individuals. It involves research and evaluation of programs including financial, marketing, employee, or government relations using topics of public interest and news items. Due to our present technological innovations, public relations now use webinars, blogs, and downloadable resources under one convenient website.

What does a public affairs specialist do?

Psychology research assistants take charge of the operational and administrative tasks like mailing surveys, summarizing results, and managing correspondence. The research assistants identify the areas in need of improvement and score psychological tests. They prepare the interview questions and summarize test results. Their job involves responding to research-related emails and take part in project meetings. Also, they update the content of websites and prepare reports of their progress. The skills they need in carrying out this job include communication, critical thinking, attention to detail, and technical skills.

Public relations vs public affairs specialist salary

Public relations and public affairs specialists have different pay scales, as shown below.

Public RelationsPublic Affairs Specialist
Average salary$48,383$66,383
Salary rangeBetween $32,000 And $72,000Between $43,000 And $102,000
Highest paying CityRichmond, VAWashington, DC
Highest paying stateVirginiaVirginia
Best paying companyEdelman Financial EnginesGoogle
Best paying industryProfessionalGovernment

Differences between public relations and public affairs specialist education

There are a few differences between a public relations and a public affairs specialist in terms of educational background:

Public RelationsPublic Affairs Specialist
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 70%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityNorthwestern University

Public relations vs public affairs specialist demographics

Here are the differences between public relations' and public affairs specialists' demographics:

Public RelationsPublic Affairs Specialist
Average age4242
Gender ratioMale, 36.1% Female, 63.9%Male, 47.2% Female, 52.8%
Race ratioBlack or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.3% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between public relations and public affairs specialist duties and responsibilities

Public relations example responsibilities.

  • Manage LinkedIn profile updates and new leads.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Create an official office page on instagram to facilitate interaction with students.
  • Track and analyze local talent and trends on social networking sites (MySpace, YouTube).
  • Coordinate multiple marketing campaigns (SEO, CPA, CPM) and optimization of organic search traffic.
  • Edit and create YouTube videos for clientele, creating proper titles and tags to increase viewership ;.
  • Show more

Public affairs specialist example responsibilities.

  • Manage agency media engagements, including tracking queries on SharePoint.
  • Respond to media queries, write news releases and manage media engagements while acting as spokesperson for several multifacete organizations.
  • Improve moral for thousands of soldiers, family members, and veterans.
  • Create a command Youtube page; shoot, edit and place innovative videos share nationally.
  • Develop a SharePoint website allowing USDA employees to retrieve templates and to submit communications requests i.e.
  • Update the IACH Facebook page on a daily basis with news, events, pictures and videos.
  • Show more

Public relations vs public affairs specialist skills

Common public relations skills
  • Press Releases, 22%
  • Web Content, 12%
  • Facebook, 5%
  • Event Planning, 4%
  • Blog Posts, 4%
  • Twitter, 4%
Common public affairs specialist skills
  • News Stories, 7%
  • Veterans, 7%
  • Fact Sheets, 6%
  • Press Releases, 6%
  • Conduct Interviews, 5%
  • News Articles, 5%

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