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Research Summary. We analyzed 2,202 public relations resumes to determine which ones land the most jobs. Below you'll find examples of resumes that can help you get an interview (and a job offer) from companies like Lang and Social Media Link. Here are the key facts about public relations resumes to help you get the job:

  • The average public relations resume is 373 words long
  • The average public relations resume is 0.8 pages long based on 450 words per page.
  • Press releases is the most common skill found on a public relations resume. It appears on 22.3% of resumes.
After learning about how to write a professional public relations resume, you can make sure your resume checks all the boxes with our resume builder.

Resume

Public Relations Resume Example

Choose From 10+ Customizable Public Relations Resume templates

Zippia allows you to choose from different easy-to-use Public Relations templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Public Relations resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

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Entry level Public Relations Resume example

Public Relations Resume Format And Sections

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1. Add Contact Information To Your Public Relations Resume

Your name should be the biggest text on the page and be at or near the top of the document.

Your address doesn't need to include your street name or house number - listing your city and state works just fine.

Your email address should be professional, but not your current work email address. It's not a good look to use your work email for personal projects (job-searching).

Your social media can be included if you have a fully-fledged LinkedIn page or another social media page that showcases your relevant skill set.

Public Relations Resume Contact Information Example #1

Dhruv Johnson

d.johnson@email.com | 333-111-2222 | www.linkedin.com/in/dhruv-johnson

Do you want to know more?
How To Write The Perfect Resume Header
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2. Add Your Relevant Education To The Resume

Your resume's education section should include:

  • The name of your school
  • The date you graduated (Month, Year or Year are both appropriate)
  • The name of your degree
If you graduated more than 15 years ago, you should consider dropping your graduation date to avoid age discrimination.

Optional subsections for your education section include:

  • Academic awards (Dean's List, Latin honors, etc. )
  • GPA (if you're a recent graduate and your GPA was 3.5+)
  • Extra certifications
  • Academic projects (thesis, dissertation, etc.)

Other tips to consider when writing your education section include:

  • If you're a recent graduate, you might opt to place your education section above your experience section
  • The more work experience you get, the shorter your education section should be
  • List your education in reverse chronological order, with your most recent and high-ranking degrees first
  • If you haven't graduated yet, you can include "Expected graduation date" to the entry for that school

Majors
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Public Relations Resume Relevant Education Example #1

Bachelor's Degree In Marketing 2015 - 2018

Pace University New York, NY

Public Relations Resume Relevant Education Example #2

Bachelor's Degree In Communication 2011 - 2014

Temple University Philadelphia, PA

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3. Next, Create A Public Relations Skills Section On Your Resume

Your resume's skills section should include the most important keywords from the job description, as long as you actually have those skills. If you haven't started your job search yet, you can look over resumes to get an idea of what skills are the most important.

Here are some tips to keep in mind when writing your resume's skills section:

  • Include 6-12 skills, in bullet point form
  • List mostly hard skills; soft skills are hard to test
  • Emphasize the skills that are most important for the job
Hard skills are generally more important to hiring managers because they relate to on-the-job knowledge and specific experience with a certain technology or process.

Soft skills are also valuable, as they're highly transferable and make you a great person to work alongside, but they're impossible to prove on a resume.

Example Of Public Relations Skills For Resume

  • Blog Posts Skills

    Blog post refers to information that you write on a blog. It can include content in the form of text, photos, infographics, or videos.

  • Graphic Design Skills

    Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

  • Public Speaking Skills

    Public Speaking or oration, as it is sometimes known, is the act of any one person speaking live in front of an audience. Although in the past the audience was only a physical one, nowadays oration might be done on an online video call, at a digital conference, at an online class, or elsewhere. The art of public speaking is very old, drawing its first established roots from Ancient Greece and likely from before, too. It is an important skill and asset in many industries.

  • Market Research Skills

    Market research is a collective effort to collect information related to a consumer's needs and wants. It is a systematic approach that involves recording and analysis of both qualitative and quantitative data. Market research helps a business to identify a target market correctly and identify the gaps in potential consumer's expectations.

Top Skills for a Public Relations

Source: Zippia.com
  • Press Releases, 22.3%
  • Web Content, 12.4%
  • Facebook, 4.9%
  • Event Planning, 3.8%
  • Other Skills, 56.6%
Not sure which skills are really important?
3 Big Tips For Listing Skills On Your Resume
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4. List Your Public Relations Experience

The most important part of any resume is the experience section. Recruiters and hiring managers expect to see your experience listed in reverse chronological order, meaning that you should begin with your most recent experience and then work backwards.

Don't just list your job duties below each job entry. Instead, make sure most of your bullet points discuss impressive achievements from your past positions. Whenever you can, use numbers to contextualize your accomplishments for the hiring manager reading your resume.

It's okay if you can't include exact percentages or dollar figures. There's a big difference even between saying "Managed a team of engineers" and "Managed a team of 6 engineers over a 9-month project."

Most importantly, make sure that the experience you include is relevant to the job you're applying for. Use the job description to ensure that each bullet point on your resume is appropriate and helpful.

What Experience Really Stands Out On Public Relations Resumes?

Dr. James Black Ph.D.

Schumann Endowed Professor and Chair of the Department of Journalism and Media Studies, Mercer University

Internships help, but most journalism students graduate with at least one or two internships under their belt. Professional experience will always put a journalism student ahead of others who don't have it. If you want to be a journalist, be a journalist now.

Don't have any experience?
How To Show Your Experience On a Resume... Even When You Don't Have Any
Work History Example # 1
Public Relations
Lynchburg College
  • Created, designed and managed social media channels, including Facebook, Twitter, and BenU Newspaper and website.
  • Contributed to the total effectiveness of the alumni department, communicating openly to solve problems proactively.
  • Worked remotely with Columbia Athletics to promote social media presence on Facebook and Twitter - Created blueprint for Columbia Rowing alumni newsletter
  • Developed digital engagement strategies and content, including web page management, e-communication, e-newsletters and e-board books.
  • Generated relevant content and updated on a daily basis to connect to the 275+ social media patrons via Facebook and Twitter.
Work History Example # 2
Public Relations Assistant
Weber Shandwick
  • Updated Twitter accounts for both the Army Reserves and Powell Tate Patients social media platforms.
  • Provided ideas on brand building and PR campaigns and assisted with presentation to clients via PowerPoint.
  • Assisted editorial calendar development and page analytics.
  • Created HTML email newsletter templates for internal departments such as Disney Studios and Global Security.
  • Conducted extensive Internet and Lexis/Nexis research to track the appearances of A&E programs in the media.
Work History Example # 3
News Editor
News
  • Garnered over 13,000 Twitter followers who routinely shared stories from across the globe.
  • Collaborated with design and layout teams to build sections around advertising, and edit multiple rounds of proofs for copy/design elements.
  • Gained outstanding knowledge and experience with Adobe InDesign.
  • Monitored page views using Google Analytics to gauge the effectiveness of each page's content.
  • Restructured department to streamline digital operations for website growth and development in video, photo galleries and multimedia packages.
Work History Example # 4
Promotions Internship (Part-Time)
WMUR TV
  • Managed day-to-day tasks for station clients including on-air creative and promotion executions.
  • Improved internal and external communications as primary liaison for advertising agency and marketing department.
  • Assisted on-air-talent during programming events and represented Clear Channel station.
  • Developed creative online engagement tactics in cooperation with leadership, and sales in support of marketing strategy and goals.
  • Posted creative and eye-catching social media posts to promote the Windows tour.
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5. Highlight Your Public Relations Certifications On Resume

Certifications can be a powerful tool to show employers that you know your stuff. If you have any of these certifications, make sure to put them on your public relations resume:

  1. Accreditation in Public Relations (PR)
  2. Certified Medical Interpreter - Spanish (CMI)
  3. Video Communication with Adobe Premiere Pro CS6 (Pr)
  4. Certified Resume Specialist:Public Relations and Marketing Communications (CRS+PR)
  5. International Accredited Business Accountant (IABA)

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6. Finally, Add a Public Relations Resume Summary Or Objective Statement

A resume summary statement is a 1-3 sentence spiel at the top of your resume that quickly summarizes who you are and what you have to offer. In this section, include your job title, years of experience (if it's 3+), and an impressive accomplishment, if you have space for it.

Remember to address skills and experiences that are emphasized in the job description.

Are you a recent grad?
Read our guide on how to write a resume summary statement

And If You’re Looking for a Job, Here Are the Five Top Employers Hiring Now:

  1. Microsoft Jobs (9)
  2. Ketchum Jobs (12)
  3. American Red Cross Jobs (16)
  4. Ogilvy Jobs (13)
  5. National Football League Jobs (13)

Common Public Relations Resume Skills

  • Press Releases
  • Web Content
  • Facebook
  • Event Planning
  • Blog Posts
  • Twitter
  • Photography
  • Instagram
  • Graphic Design
  • Content Marketing
  • Public Speaking
  • Community Outreach
  • Market Research
  • Press Conferences
  • Writing Press Releases
  • Business Development
  • PowerPoint
  • Photo Shoots
  • Fact Sheets
  • Community Relations
  • Media Management
  • Promotional Materials
  • Non-Profit Organization
  • Trade Shows
  • Press Kits
  • Community Events
  • SEO
  • Client Relations
  • YouTube
  • Public Relation
  • NYC
  • Press Coverage
  • Press Materials
  • Pr Campaigns
  • Linkedin
  • External Communications
  • Promotional Events
  • HTML
  • Client Executives
  • Respective Brands
  • Local Businesses
  • Travel Arrangements
  • Crisis Communications
  • Product Launches
  • Social Media Sites
  • Clips
  • VIP
  • Public Awareness
  • Client Satisfaction

Entry Level Public Relations Resume Templates

Public Relations Jobs