Public Relations/Marketing Assistant Overview

There are certain skills that many public relations/marketing assistants have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed interpersonal skills, organizational skills and problem-solving skills.

When it comes to the most important skills required to be a public relations/marketing assistant, we found that a lot of resumes listed 33.8% of public relations/marketing assistants included press releases, while 12.5% of resumes included internal communications, and 8.5% of resumes included company website. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the public relations/marketing assistant job title. But what industry to start with? Most public relations/marketing assistants actually find jobs in the health care and education industries.

If you're interested in becoming a public relations/marketing assistant, one of the first things to consider is how much education you need. We've determined that 70.3% of public relations/marketing assistants have a bachelor's degree. In terms of higher education levels, we found that 15.5% of public relations/marketing assistants have master's degrees. Even though most public relations/marketing assistants have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a public relations/marketing assistant. When we researched the most common majors for a public relations/marketing assistant, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on public relations/marketing assistant resumes include associate degree degrees or high school diploma degrees.

You may find that experience in other jobs will help you become a public relations/marketing assistant. In fact, many public relations/marketing assistant jobs require experience in a role such as marketing internship. Meanwhile, many public relations/marketing assistants also have previous career experience in roles such as public relations internship or internship.