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Public relations specialist vs senior communications specialist

The differences between public relations specialists and senior communications specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations specialist and a senior communications specialist. Additionally, a senior communications specialist has an average salary of $78,948, which is higher than the $48,124 average annual salary of a public relations specialist.

The top three skills for a public relations specialist include press releases, web content and project management. The most important skills for a senior communications specialist are project management, powerpoint, and strategic communications.

Public relations specialist vs senior communications specialist overview

Public Relations SpecialistSenior Communications Specialist
Yearly salary$48,124$78,948
Hourly rate$23.14$37.96
Growth rate8%8%
Number of jobs29,69818,973
Job satisfaction--
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 65%
Average age4242
Years of experience44

What does a public relations specialist do?

A public relations specialist is an individual who creates and maintains a favorable public image of an organization by crafting media releases and developing social media programs. Public relations specialists must help their clients communicate effectively with the public as well as evaluate the public opinion of their clients through social media. They need to draft their press releases and contact people in the media who might want to broadcast their materials. Public relations specialists are also required to draft speeches and arrange interviews for the top executives of their organization.

What does a senior communications specialist do?

A senior communications specialist is primarily in charge of developing communication strategies in the company. Their responsibilities revolve around ensuring the smooth flow of internal and external communications, coordinating various departments, managing campaigns and event schedules, devising social media strategies, and supervising media relations. A senior communications specialist must also address issues and concerns, resolving them promptly. Furthermore, as a senior specialist, it is essential to lead and assist the junior specialists, all while adhering to the company's policies and regulations.

Public relations specialist vs senior communications specialist salary

Public relations specialists and senior communications specialists have different pay scales, as shown below.

Public Relations SpecialistSenior Communications Specialist
Average salary$48,124$78,948
Salary rangeBetween $33,000 And $68,000Between $56,000 And $111,000
Highest paying CitySeattle, WAOakland, CA
Highest paying stateWashingtonConnecticut
Best paying companyMetaAnalysis Group
Best paying industryFinanceTechnology

Differences between public relations specialist and senior communications specialist education

There are a few differences between a public relations specialist and a senior communications specialist in terms of educational background:

Public Relations SpecialistSenior Communications Specialist
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 65%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityStanford University

Public relations specialist vs senior communications specialist demographics

Here are the differences between public relations specialists' and senior communications specialists' demographics:

Public Relations SpecialistSenior Communications Specialist
Average age4242
Gender ratioMale, 30.3% Female, 69.7%Male, 35.7% Female, 64.3%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between public relations specialist and senior communications specialist duties and responsibilities

Public relations specialist example responsibilities.

  • Plan and manage social media efforts which generate> 22k incremental Instagram followers in four months.
  • Manage public affairs and media efforts including writing and placing op-eds and mobilizing editorial campaigns.
  • Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
  • Prepare or edit organizational publications for internal and external audiences, including Facebook, media and local newspapers.
  • Launch Instagram account for Chevy Motorsports fans.
  • Promote company through personal blog, twitter and reddit pages.
  • Show more

Senior communications specialist example responsibilities.

  • Manage the bureau s Facebook account and shoot/edit videos for the agency s YouTube channel
  • Manage copywriting and copyediting process for plan benefit materials for county government and school employees.
  • Plan and manage high-level institutional events in NYC, Washington, other U.S. cities and foreign capitals.
  • Manage, create and edit internal and external communication collateral, providing high-level management copywriting and document creation support.
  • Create and develop all social media correspondence (Facebook, twitter, instagram, etc . )
  • Conduct CRM for 187k-member database.
  • Show more

Public relations specialist vs senior communications specialist skills

Common public relations specialist skills
  • Press Releases, 18%
  • Web Content, 6%
  • Project Management, 5%
  • Facebook, 4%
  • Story Development, 4%
  • Marketing Campaigns, 4%
Common senior communications specialist skills
  • Project Management, 8%
  • PowerPoint, 6%
  • Strategic Communications, 6%
  • External Communications, 5%
  • Patients, 4%
  • Press Releases, 4%

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