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Publicis USA Holdings Inc company history timeline

2000

In June 2000 it launches a successful takeover bid of Saatchi & Saatchi, the globally recognized creative group.

In September 2000, Publicis Groupe is introduced to Wall Street.

The company's United States push continued into 2000, with the additions of Frankel & Co., Fallon McElligott (later Fallon Worldwide), DeWitt Media, and Winner & Associates.

In 2000, the “Holistic Difference” is born! Publicis then begins a series of major acquisitions.

2001

2001 Publicis acquires Saatchi & Saatchi; merges Optimedia and Zenithmedia to form ZenithOptimedia.

2002

In 2002, Publicis launches a surprise but friendly takeover of Bcom3 (Leo Burnett, MSL, SMG…) and signs a partnership with Dentsu.

2003

In 2003, Zenith Optimedia becomes its first global media network.

2003 Dentsu and Publicis form iSe sports marketing joint venture.

2004

In 2004, the group posted total revenues of EUR 3.83 billion ($4.8 billion).

In 2004, PHCG, its first global health network is created.

2005

In June 2005, Publicis reached an agreement to acquire 50.1 percent of U.K.-based Freud Communications, one of that country's leading independent consumer public relations operations.

End of 2005, Publicis gets its first official rating from S&P and Moody’s.

2006

That company got off to a good start, landing the contract for the 2006 FIFA World Cup, to be held in Germany.

2007

In 2007, the successful integration of Digitas into the Groupe, marks the first piece of a new puzzle that will be put together over the next decade.

2008

In January 2008, Publicis and Google announce their collaboration.

2009

In 2009, VivaKi is created.

2011

In 2011 it acquires Rosetta, a large US digital agency.

2012

Mid 2012, Publicis and AOL create online advertising in real time.

2013

July 2013, Publicis and Omnicom announce plans to merge.

2015

In October 2015, a seminar brings together the 300 most senior managers of the Groupe for the “Power of One” project, its catalyst for transformation.

2019

Consolidated financial statements 2019 year Chapter 6.

2019 Annual financial statements (Pages 257 - 284) - Display sub chapters.

2019 Annual financial statements Chapter 7.

2022

"Publicis Groupe ." International Directory of Company Histories. . Retrieved June 22, 2022 from Encyclopedia.com: https://www.encyclopedia.com/books/politics-and-business-magazines/publicis-groupe

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Founded
1999
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Headquarters
Dallas, TX
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