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Publicist vs public affairs specialist

The differences between publicists and public affairs specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a publicist and a public affairs specialist. Additionally, a public affairs specialist has an average salary of $66,383, which is higher than the $50,679 average annual salary of a publicist.

The top three skills for a publicist include press releases, press materials and public relations campaigns. The most important skills for a public affairs specialist are news stories, veterans, and fact sheets.

Publicist vs public affairs specialist overview

PublicistPublic Affairs Specialist
Yearly salary$50,679$66,383
Hourly rate$24.36$31.91
Growth rate8%8%
Number of jobs7,34319,889
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 70%
Average age4242
Years of experience44

What does a publicist do?

Public Relations Supervisors are responsible for implementing the media and public relations strategy of an organization. Their duties include developing public relations campaigns, organize public relations events, assist in emergency response planning, updating documentation, monitoring media, improve management of press office, and manage media databases. They are responsible for assisting with journalistic content writing, refine internal processes, and track public relations activity performance. They help prepare reports as well as undertake competitor and market research.

What does a public affairs specialist do?

Psychology research assistants take charge of the operational and administrative tasks like mailing surveys, summarizing results, and managing correspondence. The research assistants identify the areas in need of improvement and score psychological tests. They prepare the interview questions and summarize test results. Their job involves responding to research-related emails and take part in project meetings. Also, they update the content of websites and prepare reports of their progress. The skills they need in carrying out this job include communication, critical thinking, attention to detail, and technical skills.

Publicist vs public affairs specialist salary

Publicists and public affairs specialists have different pay scales, as shown below.

PublicistPublic Affairs Specialist
Average salary$50,679$66,383
Salary rangeBetween $30,000 And $83,000Between $43,000 And $102,000
Highest paying CitySan Francisco, CAWashington, DC
Highest paying stateWashingtonVirginia
Best paying companyJ. The Jewish News of Northern CaliforniaGoogle
Best paying industryMediaGovernment

Differences between publicist and public affairs specialist education

There are a few differences between a publicist and a public affairs specialist in terms of educational background:

PublicistPublic Affairs Specialist
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 70%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityNorthwestern University

Publicist vs public affairs specialist demographics

Here are the differences between publicists' and public affairs specialists' demographics:

PublicistPublic Affairs Specialist
Average age4242
Gender ratioMale, 27.4% Female, 72.6%Male, 47.2% Female, 52.8%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.8% American Indian and Alaska Native, 0.6%Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.3% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between publicist and public affairs specialist duties and responsibilities

Publicist example responsibilities.

  • Manage publicity plans for fiction and non-fiction trade paperback titles.
  • Manage and write copy for client social media platforms and ECPR's social media deliverable, which involve SEO streamlining.
  • Book non-fiction author media tours.
  • Photograph events for the instagram account.
  • Maintain appropriate media lists, clips and coverage reports.
  • Post on Facebook and other websites to promote events & products
  • Show more

Public affairs specialist example responsibilities.

  • Manage agency media engagements, including tracking queries on SharePoint.
  • Respond to media queries, write news releases and manage media engagements while acting as spokesperson for several multifacete organizations.
  • Improve moral for thousands of soldiers, family members, and veterans.
  • Create a command Youtube page; shoot, edit and place innovative videos share nationally.
  • Develop a SharePoint website allowing USDA employees to retrieve templates and to submit communications requests i.e.
  • Update the IACH Facebook page on a daily basis with news, events, pictures and videos.
  • Show more

Publicist vs public affairs specialist skills

Common publicist skills
  • Press Releases, 30%
  • Press Materials, 7%
  • Public Relations Campaigns, 5%
  • Instagram, 5%
  • Twitter, 5%
  • Writing Press Releases, 4%
Common public affairs specialist skills
  • News Stories, 7%
  • Veterans, 7%
  • Fact Sheets, 6%
  • Press Releases, 6%
  • Conduct Interviews, 5%
  • News Articles, 5%

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