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Top 50 Publishing Associate Skills

Below we've compiled a list of the most important skills for a Publishing Associate. We ranked the top skills based on the percentage of Publishing Associate resumes they appeared on. For example, 11.4% of Publishing Associate resumes contained Revenue Growth as a skill. Let's find out what skills a Publishing Associate actually needs in order to be successful in the workplace.

These are the most important skills for a Publishing Associate:

1. Revenue Growth

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high Demand
Here's how Revenue Growth is used in Publishing Associate jobs:
  • Expanded distribution channel to accelerate top line revenue growth and improve overall financial results.
  • Delivered 20% YoY revenue growth for InformationWeek for three consecutive years.
  • Implemented sales strategies to drive revenue growth and increase share-of-market status.

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2. Sales Goals

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high Demand
Here's how Sales Goals is used in Publishing Associate jobs:
  • Exceeded personal sales goals contributing to increasing revenue in the Boston market to levels never before achieved.
  • Set and obtained sales goals by prospecting, understanding client needs and meeting objections.
  • Managed sales team of 5 to ensure sales goals were achieved.
  • Developed quarterly sales forecasts and strategic plans to meet sales goals.
  • Surpassed sales goals each year by more than 25%.
  • Managed two person sales department Exceeded sales goals consistently

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3. Online

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high Demand
Here's how Online is used in Publishing Associate jobs:
  • Compiled and analyzed data concerning online campaigns and suggested alternate strategies that increased productivity.
  • Led effort/team that ensured online representation of products and brand image accurate representation.
  • Co-managed online teaching training modules and edited curriculum documents for new publications.
  • Monitored company's online reputation.
  • Created online Integrated Libraries of CCH reporters and Aspen treatises in the antitrust, intellectual property, and technology law areas.
  • Worked closely with photography, product development and buying teams, successfully executing the largest seasonal online launch in company history.
  • Managed product migration strategy to move customers from print to digital - lead to increasing online sales 20% annually.
  • Managed all aspects of sales, marketing, production and circulation of a monthly print and online trade publications.
  • Developed Fleet Manager Online Equipment Cost tools functionality, and presented marketing and sales plans to executives.
  • Served as a top producer for the company in online, print, and event sales.
  • Coordinate the daily operations of the publication to include print, website and online radio.
  • Leveraged new chat and ICQ technologies to create live web cast and online conferences.
  • Led customer service support during implementation phase of new online assessment system.
  • Worked with a team to pioneer online content development methods for publishers.
  • Increased revenues by 40% after innovating effective online content.
  • Develop and write articles for both print and online.
  • Increased online revenue for Architectural Lighting by 75%.
  • Created and managed industry focused webinars, e-special reports, pod casts, and multiple online revenue streams.
  • Implemented the overall design and development of online sales by implementing an interactive webinar series.
  • Developed marketing strategies to enhance a customer base through print/online media, cold calling, tradeshows and referrals.

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4. Client Websites

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5. Business Development

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Here's how Business Development is used in Publishing Associate jobs:
  • Managed all revenue generation, brand positioning, new business development, business analysis, contract negotiations and database management.
  • Increased efficiency of the Business Development team by providing constant administrative and editorial support.
  • Bolstered new business development and strategic alliances with large travel industry accounts.
  • Published Sweets catalog files for Architectural and Engineering Consulting firms Responsible for new business development in assigned region.
  • Increased business development initiatives with SDSU's 7 college departments !
  • Provide administrative support to Business Development team Organize and maintain current client information Prepare business and vendor files
  • Direct Business to Business Sales Cold Calling/Data Mining Business Development/Marketing

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6. Customer Service

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Here's how Customer Service is used in Publishing Associate jobs:
  • Generated approximately 50% increase in sales by cultivating positive client relationships, providing exceptional customer service, and soliciting referrals.
  • Oversee editorial, production, marketing, customer service, database management, fiscal operations of newsletter publishing company
  • Provided excellent customer service and knowledge of newspaper products.
  • Acquired referrals due to excellent customer service.
  • Provide customer service to patrons i.e.
  • Determined customer service requirements by maintaining contact with customers; conducting surveys; benchmarking best practices; analyzed information and applications.
  • Assisted in numerous areas such as Docucolor/ Docutech operation, packing, boxing, bindery and Interoffice customer service satisfaction.
  • Contributed to the cre- ation of an internal email library specifically geared toward customer service to publishers and authors.

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7. New Accounts

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Here's how New Accounts is used in Publishing Associate jobs:
  • Managed assigned account base while consistently developing new accounts.
  • Targeted current and new accounts with marketing plan focusing on titles specific to individual markets.
  • Increased sales 10% over previous years and established business with over 20 new accounts

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8. Editorial Staff

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Here's how Editorial Staff is used in Publishing Associate jobs:
  • Developed sales strategy, brand messaging, and sales tools for sales and editorial staffs.
  • Direct supervision of all editorial staff and sales managers.
  • Facilitate communications with editorial staff to develop commercially driven products targeted to Medialine's audience.
  • Managed advertising department, front office and accounts receivable, and supervised editorial staff for this local music publication.

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9. Trade Shows

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Here's how Trade Shows is used in Publishing Associate jobs:
  • Created all advertising materials and attended numerous trade shows to promote publication which became the industry leader under my direction.
  • Produce programs, events and trade shows to seize the attention of targeted audiences.
  • Developed relationships with key accounts at industry trade shows.
  • Attended trade shows, national meetings and executive conferences.
  • Led franchise that generated revenue from print, digital media, webinars, videos, conferences/trade shows, and custom events.
  • Implemented marketing skills to increase presence and response at automotive industry trade shows including trade publication advertising and trade show promotions.
  • Created integrated media plans that encompassed print, trade shows, on-line and custom publishing.
  • Worked trade shows throughout all of US Participate in project development and publication layout Worked with all windows based office programs.
  • Raised mindshare and profile of Realtime Publishers by continuously prospecting via email, phone and industry trade shows.

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10. Web Content

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Here's how Web Content is used in Publishing Associate jobs:
  • Managed web content, social media, graphic design direction & wrote feature articles.
  • Collaborated with in-house art department to redesign company website and wrote all web content.
  • Executed the design and delivery of web content, creative updates and merchandising.
  • Create web content for products in the sporting goods industry Edit images using Photoshop to complement the branding of the Paragon website

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11. New Clients

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Here's how New Clients is used in Publishing Associate jobs:
  • Coordinate new marketing strategies to increase a broader participation from existing clients as well as new clients.
  • Retained relationships with the existing advertisers and acquired new clients to build up our business networks.
  • Prospected for new clients and maintained existing relationships in the wedding related industry.
  • Prospected new clients for advertising and trade show sales.
  • Procured new clients and sustained existing ones.

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12. Editorial Calendar

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Here's how Editorial Calendar is used in Publishing Associate jobs:
  • Developed editorial calendar and oversaw design.
  • Participated in planning, design, and editing yearly editorial calendars and media kits.
  • Consulted with owners in Indiana and California to monitor editorial calendar, business plans and financial performance.

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13. Annual Sales

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Here's how Annual Sales is used in Publishing Associate jobs:
  • Manage and update all quarterly and annual sales spreadsheets, renewals, reports, and keep team informed.
  • Establish monthly and annual sales goals by individual and total, and personally manage high-profile advertisers.
  • Negotiated advertising agreements and contractual relationships resulting in $8 million in annual sales.
  • Ranked number 3 in the nation producing over $470,000 in annual sales
  • Launched company's first book line expanding annual sales by $200K.
  • Exceeded regional annual sales target by 23%.
  • Generated monthly and annual sales reports.
  • Supervised a sales force of sales associate Exceeded regional annual sales target by [number 26%

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14. Market Share

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Here's how Market Share is used in Publishing Associate jobs:
  • Redesigned and relaunched the magazine as a quarterly in 2010 to capture increased market share.
  • Developed global publishing strategy increasing market share in the UK, Canada, and Australia.
  • Enhanced the dominant market share position of both publications in the photo magazine arena.
  • Awarded Advanstar's Chairman Award for record revenue and market share gains.

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15. Internet

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Here's how Internet is used in Publishing Associate jobs:
  • Developed Internet content for restaurants & clubs, bundled pricing with print which created on-line marketplaces for these businesses.
  • Strengthened InternetWeek's brand image, increased exposure, and drove a 45% sales gain within two years.
  • Hired for newly created position for me to help develop Internet products for media for LexisNexis.
  • Helped develop the business plan and launch this highly innovative and successful internet business.
  • Managed print and Internet sales team growing advertising revenue to 11 million.
  • Co-Founded the first weekly newsmagazine covering the Internet economy.

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16. New Product Development

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17. Sales Representatives

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Here's how Sales Representatives is used in Publishing Associate jobs:
  • Managed and collaborated with a team of national advertising sales representatives.
  • Hired 3 sales representatives over a -long period.
  • Managed team of 6 sales representatives.
  • Trained team of sales representatives.
  • Trained sales representatives on distribution channels and customer buying patterns Developed magazine promotional campaigns to secure new business

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18. Market Research

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Here's how Market Research is used in Publishing Associate jobs:
  • Target Market research Sale of advertising in monthly magazine Implementation of printing process Collection of all advertising account payment
  • Developed market research and strategic planning.
  • Conducted market research to determine growth potential for a web portal company acquisition.
  • Delivered all market research to ensure success and interest of the area.
  • Developed market research tools to capture new business categories.

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19. Client Relationships

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Here's how Client Relationships is used in Publishing Associate jobs:
  • Managed client relationships and production from point of sale to delivery of custom reprints.

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20. Real Estate

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Here's how Real Estate is used in Publishing Associate jobs:
  • Published real estate articles of note-developed and maintained solid relationships with relevant companies as well as existing accounts.
  • Owned and operated start-up national franchised real estate magazine.
  • Initiated real estate developers (Simon and GGP) as a viable category for WWD.
  • Doubled revenue in first six months due to relationships in the real estate community.
  • Manage the Orange, Osceola and Seminole County Real Estate magazine territory.

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21. Press Releases

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Here's how Press Releases is used in Publishing Associate jobs:
  • Create copy (press releases, SEO articles, etc.)

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22. FDA

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Here's how FDA is used in Publishing Associate jobs:
  • Prepare regulatory documents for FDA submission: IND annual reports, Drug Master File and general correspondence.
  • Prepared and updated submission binders for FDA inspection.
  • Prepared and ensured electronic submissions are in eCTD formats and within FDA guidelines when submitted in a timely matter.

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2 FDA Jobs

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23. Sales Efforts

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Here's how Sales Efforts is used in Publishing Associate jobs:
  • Supervised nationally segmented regional sales efforts as Associate Publisher.
  • Managed marketing and sales efforts through the creative staff and advertising sales team.
  • Led sales efforts and delivery of custom print solutions and revenue-sharing partnerships.
  • Led national sales efforts for the magazine.

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24. Facebook

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Here's how Facebook is used in Publishing Associate jobs:
  • Used Facebook and Twitter to promote books published by the CUNY Journalism Press.
  • Helped double TFH Pet Books Facebook fans.
  • Create and manage all social media content daily on Instagram, Facebook & Twitter.
  • Managed local Social Media presence using multiple platforms such as Facebook, Twitter, Pinterest, Instagram and Google +.

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25. Sales Presentations

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Here's how Sales Presentations is used in Publishing Associate jobs:
  • Developed advertising sales presentations and supplementary marketing materials.
  • Develop proven and effective sales presentations.

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26. Local Businesses

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Here's how Local Businesses is used in Publishing Associate jobs:
  • Raised revenue expectations by selling advertising to local businesses based on a marketing plan created to increase customer revenue.
  • Conduct presentations or hold review meetings with local businesses to secure advertising in the magazine.
  • Discussed benefits of Catholic sponsorships and branding with local businesses.

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27. Customer Base

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Here's how Customer Base is used in Publishing Associate jobs:
  • Manage existing customer base by providing technical support on all services and offerings of company.

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28. Annual Budget

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Here's how Annual Budget is used in Publishing Associate jobs:
  • Formulated annual budgets and continually monitored monthly variances.
  • Develop annual budget; review budget performance monthly.

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29. Account Management

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Here's how Account Management is used in Publishing Associate jobs:
  • Handled all facets of publishing, ad placement, marketing, and account management.
  • Account management for complete lifecycle of campaigns from concept to completion.

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30. Staff Members

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Here's how Staff Members is used in Publishing Associate jobs:
  • Suggested various publishing recommendations to management and other staff members.
  • Provided technical support to Data Managers and other Clinical staff members to resolve CRF issues and work on special projects.
  • Trained and motivated six staff members.

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31. CRM

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Here's how CRM is used in Publishing Associate jobs:
  • Maintained CRM/database information and updated data as needed for product implementation.
  • Spearheaded the efforts to develop necessary financial reporting tools, CRM, web development and data analysis.
  • Developed CRM database resulting in improved management of customer contacts, sales tracking and author royalties.
  • Managed contacts with publishers under CRM.
  • Implemented and trained sales and marketing staff on Insightly, a web-based CRM.

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32. Sales Management

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Here's how Sales Management is used in Publishing Associate jobs:
  • Well-honed skills in strategic sales and sales management for Nick JR Family magazine.
  • Created effective sales management strategies including analysis of opportunities and execution of programs that drive new business.

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33. Adobe Photoshop

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Here's how Adobe Photoshop is used in Publishing Associate jobs:
  • Developed book cover and other graphics with Adobe Photoshop.

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34. New Advertisers

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Here's how New Advertisers is used in Publishing Associate jobs:
  • Procured new business by contacting new advertisers through specially organized promotional events and activities.

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35. Product Information

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Here's how Product Information is used in Publishing Associate jobs:
  • Provided prospective customers with product information and solicited their commitment to advertising within the Magazine.
  • Maintained cost and related product information and updated marketing materials.
  • Managed, created and updated publisher and product information on client websites using HTML and CSS.
  • Created, maintained, and updated publisher and product information on client websites.
  • Traveled around the United States evangelizing the importance of transitioning product information from paper-based catalogs to searchable internet-based catalogs.

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36. Digital Revenue

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Here's how Digital Revenue is used in Publishing Associate jobs:
  • Achieved 95%+ of print and digital revenue goal 2005 - 2008.
  • Achieved 80%+ of print and digital revenue goal 2009 - 2011.
  • Increased digital revenue by $1.5 million by converting print assets into eBooks.
  • Exceeded digital revenue goals by 50% for first half of 2015. .

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37. Html

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Here's how Html is used in Publishing Associate jobs:
  • Analyzed market share for competing ad networks with HTML ad code tracking.
  • Manage team of four HTML Editors that produce the publications.
  • Used basic HTML code and web posting.
  • Coded HTML and CSS by hand, incorporating elements of PHP and Javascript.

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38. Graphic Design

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Here's how Graphic Design is used in Publishing Associate jobs:
  • Work with graphic designer on gathering ad materials, placement and approval of all ads.
  • Print broker, Writer, Editor, Graphic Designer, Tourism advocate.
  • Confer with production, graphic design and web design personnel to coordinate pro- duction of communication materials.

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39. SEO

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Here's how SEO is used in Publishing Associate jobs:
  • Led website development and SEO strategies for EOM and Modern Agriculture magazine.
  • Developed SEO Content through the use of E-Newsletters and Directory Listings.
  • Develop and manage digital marketing strategies (SEO/analytics/adwords/social).
  • Freelance position, content management for multiple websites, SEO/Yoast management, email/subscriber campaigns, social media marketing and analytics reporting.

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40. PDF

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Here's how PDF is used in Publishing Associate jobs:
  • Modify and build PDF jobs, Order supplies for all color and black and white machines.
  • Edit and proofread of manuscripts and PDF's.

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41. Direct Reports

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Here's how Direct Reports is used in Publishing Associate jobs:
  • Managed a staff of three direct reports and more than 20 regularly contributing freelancers.
  • Managed team of 24 editors consisting of 4 direct reports and their respective staff.
  • Supervised team of six direct reports.

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42. Business Owners

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Here's how Business Owners is used in Publishing Associate jobs:
  • Delivered effective presentations to agency contacts as well as business owners and marketers.
  • Contacted and set appointments to meet with local business owners.
  • Communicate with business owners to secure advertising for the magazine.

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43. Special Events

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Here's how Special Events is used in Publishing Associate jobs:
  • Established distribution channels, developed and launched new multi-media visitor and special events resource for the North Florida region.

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44. Special Projects

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Here's how Special Projects is used in Publishing Associate jobs:
  • Manage all special projects from conception to completion.

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1 Special Projects Jobs

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45. Revenue Generation

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Here's how Revenue Generation is used in Publishing Associate jobs:
  • Managed day to day activity of staff and lead in revenue generation.

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46. Data Entry

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47. Monthly Publication

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Here's how Monthly Publication is used in Publishing Associate jobs:
  • Coordinated production for monthly publications Venture Capital Analyst - Healthcare and Venture Capital Analyst - Technology.

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48. Group Publisher

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49. Sales Professionals

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Here's how Sales Professionals is used in Publishing Associate jobs:
  • Managed three advertising sales professionals.
  • Managed a team of four sales professionals to surpass revenue goals as set by ownership.

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50. Special Sections

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Here's how Special Sections is used in Publishing Associate jobs:
  • Repositioned, redesigned or replaced poorly performing special sections for the coming year in order to improve profitability.

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Publishing Associate Jobs

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20 Most Common Skills For A Publishing Associate

Revenue Growth

15.6%

Sales Goals

11.3%

Online

10.9%

Client Websites

6.7%

Business Development

6.7%

Customer Service

6.6%

New Accounts

5.5%

Editorial Staff

3.8%

Trade Shows

3.6%

Web Content

3.3%

New Clients

3.3%

Editorial Calendar

3.3%

Annual Sales

2.8%

Market Share

2.8%

Internet

2.5%

New Product Development

2.4%

Sales Representatives

2.4%

Market Research

2.3%

Client Relationships

2.2%

Real Estate

1.9%
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Typical Skill-Sets Required For A Publishing Associate

Rank Skill
1 Revenue Growth 11.4%
2 Sales Goals 8.2%
3 Online 8.0%
4 Client Websites 4.9%
5 Business Development 4.9%
6 Customer Service 4.8%
7 New Accounts 4.0%
8 Editorial Staff 2.8%
9 Trade Shows 2.6%
10 Web Content 2.4%
11 New Clients 2.4%
12 Editorial Calendar 2.4%
13 Annual Sales 2.0%
14 Market Share 2.0%
15 Internet 1.9%
16 New Product Development 1.8%
17 Sales Representatives 1.8%
18 Market Research 1.7%
19 Client Relationships 1.6%
20 Real Estate 1.4%
21 Press Releases 1.4%
22 FDA 1.3%
23 Sales Efforts 1.3%
24 Facebook 1.2%
25 Sales Presentations 1.2%
26 Local Businesses 1.2%
27 Customer Base 1.2%
28 Annual Budget 1.1%
29 Account Management 1.1%
30 Staff Members 0.9%
31 CRM 0.9%
32 Sales Management 0.9%
33 Adobe Photoshop 0.8%
34 New Advertisers 0.8%
35 Product Information 0.8%
36 Digital Revenue 0.8%
37 Html 0.8%
38 Graphic Design 0.8%
39 SEO 0.7%
40 PDF 0.7%
41 Direct Reports 0.7%
42 Business Owners 0.7%
43 Special Events 0.7%
44 Special Projects 0.7%
45 Revenue Generation 0.6%
46 Data Entry 0.6%
47 Monthly Publication 0.6%
48 Group Publisher 0.6%
49 Sales Professionals 0.6%
50 Special Sections 0.6%
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