RAPP CEO and leadership

Most recently, as President, RAPP EMEA & APAC - EVP, Global Clients, Marco led our international growth initiatives to build a relevant RAPP network in Europe, the Middle East, Africa and Asia. Since joining the agency more than 15 years ago, he has built an extremely robust brand for RAPP internationally. Called “immensely likeable … with surplus energy that he puts to impressive use,” by The UK’s Campaign magazine, Marco is noted for his ability to develop strong relationships with global clients.

John Gim leads a diverse and seasoned practice that encompasses experience analytics, media analytics, and advanced analytics. Over his career, John has focused on producing measurably effective, methodologically sound solutions by leveraging a wide-ranging background across analytics, technology and data. Outside of building client solutions, John can be found pursuing his passions around transparency and data science growth through serving on RAPP’s Global Consumer Trust council and I-COM’s Data Science Board.

Al Mackie is a Chief Creative Officer at RAPP.

Marketing Technology entrepreneur and CEO. Founder of Code Worldwide, Omnicom's marketing technology agency. www.codeworldwide.com The business I founded helps clients such as Samsung, Nissan, VW, Burberry, Telstra and Ralph Lauren to invent a new future for their marketing communications through Technology and Data. I advise digital, creative and media agencies, such as PHD, OMD, TBWA and DDB, on how to evolve their business models in the face of technology disruption and regularly lead the digital/technology transformation for global client relationships. Code also provides Data/Tech functionality & strategy to Omnicom's Precision Marketing Group which includes Proximity, Organic, Targetbase and RAPP. I founded Code in London in 2003 and have grown the network to 10 offices worldwide. I am the architect of adZU, Code's "Visionary" (per Gartner) marketing operating system which provides the mass personalisation capability of Omnicom's Omni platform. In addition to Code, I am the global CTO of the RAPP agency network, responsible for developing the vision and method for how clients can create value from all their customer experiences through technology and data. Specialties: Executive level digital transformation leader; Marketing technology and digital strategy; Platform and product software development; Business transformation; Marketing Automation; Dynamic Content Optimisation; Automated Media Buying; Local marketing; Mobile strategy and development; Data-driven Optimisation of Marketing Communications

Adam Fulford is a Chief Strategy Officer at RAPP and CSO at Proximity London and is based in London, Greater London, United Kingdom. He has worked as Marketing Manager at 3Suisses, Managing Partner - Business Development and Integration at Mindshare, and Head of Business Planning at TMW Unlimited. Adam attended University of Westminster between 1994 and 1995 and University of Edinburgh between 1990 and 1994.

Anne Marie brings 30 years of experience in publishing and advertising, with deep roots in data-driven marketing. With a passion to help operationalize solutions for clients, she has supported high-performing teams across our global network. She previously has served as managing director for both our Los Angeles and Dallas offices and enjoys the opportunity to activate high-velocity programs for RAPP’s clients around the world.

Caroline Parkes She/Her is a Chief Experience Officer at RAPP and is based in Woodstock, Oxfordshire, United Kingdom. She has worked as Chief Strategy Officer at Cherry London, Head of Planning at Craik Jones Watson Mitchell Voelkel Ltd, and Head of Brand Response at Joshua G2. Caroline studied at University of Leeds between 1990 and 1993; Hedley Walter School; and King Edward VI, Chelmsford.

Cesar BOULET is a CTO at RAPP and is based in 10 Paris, Île-De-France, France. He has worked as Directeur systèmes informatiques at Directours, Directeur systèmes informatiques at Nosylis, and Ingénieur développement logiciels at Travelsoft. Cesar attended IUT d'Aix Marseille between 1999 and 2001 and Ecole Nationale d'Ingénieurs de Tarbes - ENIT between 1999 and 2004.