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RDO Equipment Co. company history timeline

1970

In 1970 he started raising irrigated potatoes in the sandy soil of Hubbard County, Minnesota.

1974

By 1974, he had profitably quadrupled his acreage.

1976

Flush with this early triumph, in 1976 Offutt bought the famed Rockefeller Ranch in Texas, which proved to be a dismal failure.

1978

After losing nearly half his net worth by 1978, he returned to Minnesota and concentrated on his ventures there.

1989

In 1989 Offutt once again returned his attention to RDO Equipment and oversaw an expansion of the company's reach.

Their relationship with Vermeer Corporation began in 1989 when the business became the sole authorised dealer for Queensland, Papua New Guinea and the Pacific Islands.

His father owned the business that Ron purchased in 1989, the four stores that became the very first RDO construction stores: Bismarck, Fargo, Grand Forks, and Minot, ND.

1996

By the close of 1996, RDO Equipment owned and operated 32 dealerships in seven states: North Dakota, Minnesota, Arizona, California, South Dakota, Texas, and Washington.

The weather phenomenon known as El Niño had caused a tremendously wet winter in 1996-97, which wrought havoc on crop production.

With 1996 sales exceeding $20 million, Kuenstler also provided RDO Equipment with a Deere sales territory of 41 Texas counties.

1996 . Acquires two ag stores in Pasco and Sunnyside, Wash. . Acquires three CE Stores in Irving, Fort Worth and Waco, Texas . Opens two CE Stores in Brawley, Calif., Marshall, Minn.

1997

Paul Horn, the company's president and chief operating officer, told the Fargo Forum on May 31, 1997 that he was confident that RDO Equipment would grow 'to a billion dollars and beyond.'

In an effort to ensure that its customers would return to the various RDO Equipment stores, the company created another subsidiary in December 1997.

1998

In a prepared statement, Offutt announced that strengthening RDO Equipment's share of the heavy-duty truck market was his 'top priority' for the middle of 1998.

1999

In February 1999, RDO Equipment acquired a Volvo truck dealership with full-service truck centers in Dallas and Fort Worth, Texas.

2000

In response, RDO Equipment sold its rental division to United Rental, Inc. in February 2000.

2022

Farm Equipment Dealership of the Year – 2022

Machine Control 3 Ways to Overcome Challenges and Continue to Invest in Technology Find out why industry challenges have created opportunity to focus on technology in 2022.

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Founded
1968
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Headquarters
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Founders
Ronald D. Offutt
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