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Working at REI

Zippia score 4.4

Overview

JobsSalaryRevenue

Reviews

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REI overview

Industry
Sporting Goods
Revenue
$3.1B
Headquarters
Employees
15,000
Founded in
1938
Organization type
Private
CEO
Eric Artz
Social media

Recreational Equipment is a retail company focusing on outdoor recreation services, products, and experiences. Established in 1938, the company, commonly known as REI, operates as an American retail and outdoor recreation services corporation. It offers a range of outdoor gear, clothing, and accessories to support activities such as camping, hiking, cycling, and climbing.

REI is led by CEO Eric Artz and has its headquarters in Washington. The company stands as an industry leader with a workforce of 15,000 employees and an annual revenue of $3.1 billion. Known for its diverse demographic backgrounds, REI employs 42.1% female and 34.9% ethnic minorities staff members. The company is also committed to employee retention and maintains an average employee tenure of 4.4 years.

REI's mission statement

To inspire, educate and outfit for a lifetime of outdoor adventure and stewardship. it makes for a strong partnership between employees and customers - based on a shared love of the outdoors - brought to life in strong campaigns such as OptOutside.

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3.1/5

REI employee reviews

Based on 8 ratings

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REI employee reviews

REI employee reviews
3.1/5

Based on 8 ratings

Work at REI? Share your experience.
Employee reviews
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1.0
A zippia user wrote a review on Jul 2024
Pros of working at REI

Pro deals. Like minded customers and coworkers.

REI benefits

Co workers and customers.

What do you like best about REI's CEO and the leadership team?

Give lots of pay and promotions to gays at expense of straights.

How would you improve REI's culture?

Stick to business and treat ‘everyone’ equally regardless of what they do with their genetalia. Go back to hiring people based on experience instead of their sex life.

How did you prepare for the REI interview?

Hiked the Appalachian Trail.

How does your compensation at REI compare to the industry average?

Okay

What's the diversity at REI like?

Way overdone. Not one white male in the San Antonio store management out of 14. Only three males.

What brings you the most joy at REI?

Living the outdoor experience.

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5.0
A zippia user wrote a review on May 2024
Pros of working at REI

Wonderful people and leadership, and wonderful mission

Cons of working at REI

Low pay

REI benefits

Crazy pro deals 75% of most retail in season trends

What do you like best about REI's CEO and the leadership team?

Transparency and decisiveness

How would you improve REI's culture?

Create opportunities for growth rather than silo key performers

How did you prepare for the REI interview?

I went in with the thought of a normal conversation to know more about the company and how I can apply my specialist skills of analytics and data engineering to align them to their core mission

How does your compensation at REI compare to the industry average?

Average

What's the diversity at REI like?

Diverse and equal opportunity employer

What brings you the most joy at REI?

The people and the mission. I work with a talented group of 6 business specialists to plan, forecast and analyze a core division within the company designated towards reengagement and retention of customer

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1.0
A zippia user wrote a review on Sep 2023
Pros of working at REI

The discounts.

Cons of working at REI

Too corporate. They say it's a coop, but its run like a corporation. I feel overworked and undervalued. I don't feel like my voice is heard. Too much hypocrisy and not enough work-life balance is respected.

REI benefits

The discounts.

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1.0
A zippia user wrote a review on Mar 2023
Pros of working at REI

Pro deals

Cons of working at REI

Very much anti straight white male. Just look at their Instgrame. When I worked there most the mgrs were bi or lesbian (many of whom had never even been to a city park), and not one white male.

REI benefits

Pro deals

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5.0
A zippia user wrote a review on Oct 2021
Pros of working at REI

Work/life balance, benefits, 401k match after one year, great company culture.

Cons of working at REI

Usually have to work weekends.

REI benefits

401k match after a certain period of working!

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5.0
A zippia user wrote a review on Aug 2018
Pros of working at REI

The benefits are fantastic. Yes, they are great for someone who works in retail, but, these benefits would be fantastic for any employee in any industry. The corporate culture is vibrant and welcoming. Employees (even part-time employees) are eligible for benefits like paid vacation and sick days, 401(k) with a company contribution and bonuses for all employees. REI is an employer who lives its values and I am proud to be a part of the team.

Cons of working at REI

I do wish that base pay was higher. I feel as though I am slightly underpaid but I see it more often with newer employees. The starting rate is a bit low and that makes it difficult for the company to hold onto talent, particularly when it can be difficult for employees to work enough hours during slower times in the year.

REI benefits

My favorite benefit/perk is actually the team I work with. My co-workers are the best!

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The team at REI

  • The founders of REI are Lloyd Anderson and Mary Anderson.
  • The key people at REI are Eric Artz, Lloyd Anderson and Mary Anderson.
Key people
Eric Artz
Lloyd Anderson
Mary Anderson

REI rankings

REI is ranked #13 on the Best Retail companies to work for in Washington list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

Read more about how we rank companies.

REI salaries

Average REI salary
$15.63
hourly
$32,508 yearly
Updated March 14, 2024

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REI diversity

9.7
Diversity score
We calculated REI’s diversity score by measuring multiple factors, including the ethnic background, gender identity, and language skills of REI’s workforce.
REI diversity summary. Zippia estimates REI's demographics and statistics using a database of 30 million profiles. Zippia verifies estimates with BLS, Census, and current job openings data for accuracy. We calculated REI's diversity score by measuring multiple factors, including the ethnic background, gender identity, and language skills of REI's workforce.
  • REI has 15,000 employees.
  • 42% of REI employees are women, while 58% are men.
  • The most common ethnicity at REI is White (65%).
  • 14% of REI employees are Hispanic or Latino.
  • 9% of REI employees are Asian.
  • The average employee at REI makes $32,508 per year.
  • REI employees are most likely to be members of the democratic party.
  • Employees at REI stay with the company for 4.4 years on average.

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REI financial performance

9.8
Performance score

Highest paying REI competitors

Compare REI salaries to competitors, including VF, Circuit City, and Staples. Employees at VF earn the highest average yearly salary of $40,146. The salaries at Circuit City average $39,180 per year, and the salaries at Staples come in at $37,239 per year.
RankCompanyAverage salaryJobs
1$40,1460
2$39,1800
3$37,2390
4$36,5640
5$33,8910
6$33,8100
7$33,4660
8$32,9650
9$32,1780
10$32,1530
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    Updated March 14, 2024

    Zippia gives an in-depth look into the details of REI, including salaries, political affiliations, employee data, and more, in order to inform job seekers about REI. The employee data is based on information from people who have self-reported their past or current employments at REI. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by REI. The data presented on this page does not represent the view of REI and its employees or that of Zippia.

    REI may also be known as or be related to REI, Recreational Equipment, Recreational Equipment Inc, Recreational Equipment Inc., Recreational Equipment, Inc. and Rei.