Red Bull North America is a manufacturing company focusing on energy drinks, marketing, and distribution. Founded in 1995, this California-based company is known for its flagship product, the Red Bull energy drink, which has become synonymous with boosting energy and mental alertness. As a subsidiary of the global Red Bull brand, the North American division is responsible for expanding the reach and impact of Red Bull products throughout the United States and Canada.
As an established company in Santa Monica, California, Red Bull North America employs nearly 1,000 workers and earns $220 million in annual revenue. With a presence in more than 167 countries worldwide, the brand has been giving wings to people and ideas for more than 27 years. While its main focus remains on energy drinks, Red Bull North America also supports marketing initiatives and events that promote sports, culture, and lifestyle.
