Reed's Overview

Los Angeles, CA
Founded In
Organization Type
REEDS, Inc. is making extraordinary beverages and confections using very old-fashioned, natural methods and wholesome, fresh ingredients. They are a growing family of passionate entrepreneurs who have developed food and drink, which in their opinion exceed any products within their categories in taste, quality and imagination, as they are certain you noticed by now! Long before modern soft drinks existed, people brewed their own beverages. In the Caribbean, home brewed ginger beverages are a part of life. Reed's brews six carbonated ginger combinations using only the finest ingredients. The six flavors are: Original Ginger, Extra Ginger, Premium Ginger, Raspberry Ginger, Cherry Ginger and Spiced Apple. These award winning, top selling beverages are found internationally in gourmet and natural food stores. Reed's passion for ginger comes from its incredible flavor and health giving properties. Reed's love for ginger has expanded to creating some of the finest candy and ice creams ever. The ice cream flavors include Original Ginger, Chocolate Ginger, and Green Tea Ginger. So go to your local store and get a delicious dose of health giving ginger with Reed's! China Cola can be found at many natural health food stores or ask for it at your favorite store. REED'S Inc. is a Publicly Traded Stock on NYSE under the symbol “REED”
The staff at Reed's come from unusually diverse demographic backgrounds. The company is 40.3% female and 39.0% ethnic minorities. Reed's employees are slightly more likely to be members of the Republican Party than the Democratic Party, with 53.0% of employees identifying as members of the Republican Party. Despite their political differences, employees at Reed's seem to be happy. The company has great employee retention with staff members usually staying for 4.5 years. The average employee at Reed's makes $48,476 per year. Pay at Reed's is significantly lower than some of its highest paying competitors, like Constellation Brands, Quaker Oats, and National Beverage, which pay $82,343, $66,518, and $63,815, respectively.
Based in Los Angeles, CA, Reed's is a small manufacturing company with only 28 employees and an annual revenue of $49.6M.

The Organization’s Mission

To find new, delicious ways for you to enjoy REAL ginger goodness.

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Average Salary
$48,476 yearly

The Culture At Reed's

Information provided by the company

The Team At Reed's

Key People

Norman E. Snyder Jr

Christopher J. Reed

Reed's Rankings

Reed's is ranked #11 on the Best Manufacturing Companies to Work For in Los Angeles, CA list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

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Reed's Salaries

Salary Score
The national average salary for a Reed's employee in the United States is $48,476 per year. Employees in the top 10 percent can make over $87,000 per year, while employees at the bottom 10 percent earn less than $26,000 per year.
Average Reed's Salary
$23.31 hourly
Updated March 16, 2023
Average Employee Earnings

Highest Paying Jobs At Reed's

RankJob TitleAvg. SalaryHourly Rate
1Software Engineer$91,936$44
2Group Leader$88,343$42
3Project Manager$85,883$41
4Data Analyst$78,151$38
5Account Manager$73,620$35
6Project Engineer$73,162$35
7Maintenance Supervisor$68,349$33
8Account Executive$61,999$30
10Production Supervisor$59,474$29
11Maintenance Technician$51,567$25
12Sales Associate$46,640$22
14Sales Representative$45,386$22
16Service Technician$37,872$18
17Machine Operator$37,562$18
18Material Handler$37,558$18
19Forklift Operator$37,330$18

Reed's Diversity

Diversity Score
We calculated the diversity score of companies by measuring multiple factors, including the ethnic background, gender identity, and language skills of their workforce.

Reed's Gender Distribution


Research Summary. Using a database of 30 million profiles, Zippia estimates demographics and statistics for Reed's. Our estimates are verified against BLS, Census, and current job openings data for accuracy. After extensive research and analysis, Zippia's data science team found that:

  • Reed's has 28 employees.

  • 40% of Reed's employees are women, while 60% are men.

  • The most common ethnicity at Reed's is White (61%).

  • 13% of Reed's employees are Hispanic or Latino.

  • 12% of Reed's employees are Black or African American.

  • The average employee at Reed's makes $48,476 per year.

  • Reed's employees are most likely to be members of the republican party.

  • On average, employees at Reed's stay with the company for 4.5 years.

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Reed's Employee Political Affiliation

Reed's employees are most likely to be members of the Republican Party. The largest donation made to a political party by a Reed's employee was by Jackson Hazlewood. Jackson Hazlewood donated $27,500 to the Republican Party.



Republican Party

53.8 %

Democratic Party

46.2 %
Employee Political Donations
NameJob TitlePartyDonation
Jackson HazlewoodReal Estate ConsultantRepublican Party$27,500
James ReedCo-Owner/OperatorRepublican Party$23,300
Larry RussellRequirements EngineerDemocratic Party$15,100
John ReedManaging PartnerRepublican Party$7,125
Jack Reed SrMerchantRepublican Party$1,250
JIM ReedPrincipalRepublican Party$1,250
Michael ReedFranchiseeRepublican Party$1,000
Martin ReedAttorneyRepublican Party$1,000
Randall ReedPresidentRepublican Party$1,000
Terry BrickBuilderRepublican Party$1,000
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Reed's Financial Performance

Performance Score
We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.

Reed's Annual Revenue


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Highest Paying Reed's Competitors

Based on our research, similar companies to Reed's are Constellation Brands, Quaker Oats, and National Beverage. Employees at Constellation Brands earn more than most of the competition, with an average yearly salary of $82,343. The employees at Quaker Oats earn an average yearly salary of $66,518 per year, and the salaries at National Beverage average $63,815 per year.

Frequently Asked Questions about Reed's

When was Reed's founded?

Reed's was founded in 1989.

How many Employees does Reed's have?

Reed's has 28 employees.

How much money does Reed's make?

Reed's generates $49.6M in revenue.

What industry is Reed's in?

Reed's is in the beverages industry.

What is Reed's's mission?

Reed's's mission statement is "To find new, delicious ways for you to enjoy REAL ginger goodness."

What type of company is Reed's?

Reed's is a public company.

Who are Reed's's competitors?

Reed's competitors include Quaker Oats, National Beverage, Constellation Brands, Jones Soda Co., AriZona Beverage Co., Dave's Killer Bread, Terra Nova Technologies, Denali, Roland DGA, Pegasus Products, Inc., Applied Imaging, Pf, BTA, Cloud Nine Ranch, LBC Holdings LLC, Avalanche Technology, Daylight Solutions, B-Air, Frenchman Valley Coop, AJC International.

Who works at Reed's?

Norman E. Snyder Jr (CEO)

Christopher J. Reed (Chief Innovation Officer)

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Zippia gives an in-depth look into the details of Reed's, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Reed's. The employee data is based on information from people who have self-reported their past or current employments at Reed's. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Reed's. The data presented on this page does not represent the view of Reed's and its employees or that of Zippia.

Reed's may also be known as or be related to REED'S INC, REED'S, INC., Reed's and Reed's Inc.