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What Does A Regional Account Executive Do?

A regional account executive is responsible for managing client accounts within a designated region. This account executive conducts data analysis of sales performance, identifying business opportunities that would generate revenue resources, and evaluating current market trends to address consumer and public demands. They coordinate and schedule appointments with existing and potential clients, negotiate contracts, and ensure a long-lasting business relationship by supporting the clients' needs and requests. A regional account executive implements strategic procedures for the team to maximize productivity and improve operational performance.

Here are examples of responsibilities from real regional account executive resumes representing typical tasks they are likely to perform in their roles.

  • Manage all clients and prospects with tactical organization through various sales tools such as CRM.
  • Document daily activities in Salesforce to manage sales pipeline and opportunities with area code protect territory.
  • Manage customer accounts via, builds positive relationships with customers and grow account base within territory.
  • Manage day-to-day activity of client relate projects including IP voice, MPLS infrastructures and CPE implementations in a deadline-orient high-pressure environment.
  • Mentore and train new territory representatives on customer relationship management, solutions selling strategies, advance product knowledge and customer programs.
  • Develop expertise in CRM software, and become the internal point person for CRM software.
  • Develop print, internet and search engine marketing campaigns to effectively communicate client products and services.
  • Position and sell SaaS deliver, enterprise LOS with 60-month license service agreements with minimum sale price of $175k.
  • Sell print and internet marketing solutions to apartment management companies, handling the entire sales cycle from prospecting to closing.
  • Conduct web-based demonstrations of the solution to help them realize the benefits, capabilities, and ROI in a consultative role.
Regional Account Executive Traits
Analytical skills have to do with gathering information from various sources and then interpreting the data in order to reach a logical conclusion that benefits the business.
Communication skills shows that you are able to relay your thoughts, opinions and ideas clearly to those around you.
Leadership skills directly correlate with a person's ability to lead others toward success or an accomplishment.

Regional Account Executive Overview

Perhaps the hardest question to answer when deciding on a career as a regional account executive is "should I become a regional account executive?" You might find this info to be helpful. When compared to other jobs, regional account executive careers are projected to have a growth rate described as "as fast as average" at 5% from 2018 through 2028. This is in accordance with the Bureau of Labor Statistics. What's more, is that the projected number of opportunities that are predicted to become available for a regional account executive by 2028 is 20,600.

A regional account executive annual salary averages $89,549, which breaks down to $43.05 an hour. However, regional account executives can earn anywhere from upwards of $53,000 to $149,000 a year. This means that the top-earning regional account executives make $96,000 more than the lowest-earning ones.

It's hard work to become a regional account executive, but even the most dedicated employees consider switching careers from time to time. Whether you're interested in a more challenging position or just looking for a fresh start, we've compiled extensive information on becoming an account manager, business development executive, regional manager, and account director.

Regional Account Executive Jobs You Might Like

Regional Account Executive Skills and Personality Traits

We calculated that 15% of Regional Account Executives are proficient in Sales Process, Sales Goals, and Customer Service. They’re also known for soft skills such as Analytical skills, Communication skills, and Leadership skills.

We break down the percentage of Regional Account Executives that have these skills listed on their resume here:

  • Sales Process, 15%

    Instituted sales processes that transformed sales productivity and effectiveness.

  • Sales Goals, 13%

    Gained significant knowledge in Power Point, Excel, Word, and many other programs to benefit in reaching sales goals.

  • Customer Service, 10%

    Facilitated sales calls, Set territory sales agenda including prioritizing and organizing calls to ensure maximum profit and customer service.

  • CRM, 10%

    Developed business plans with MS-based CRM territory management systems.

  • ROI, 5%

    Conducted web-based demonstrations of the solution to help them realize the benefits, capabilities, and ROI in a consultative role.

  • Healthcare, 4%

    Created and implemented a new training program designed to utilize commercial sales representatives to increase healthcare related sales.

Most regional account executives list "sales process," "sales goals," and "customer service" as skills on their resumes. We go into more details on the most important regional account executive responsibilities here:

  • Analytical skills can be considered to be the most important personality trait for a regional account executive to have. According to a regional account executive resume, "sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies." Regional account executives are able to use analytical skills in the following example we gathered from a resume: "created detailed spreadsheets with financial cost analysis to model a savings plan for business owners. "
  • Another trait important for fulfilling regional account executive duties is communication skills. According to a regional account executive resume, "sales managers need to work with colleagues and customers, so they must be able to communicate clearly." Here's an example of how regional account executives are able to utilize communication skills: "develop and maintain customer relationships to improve communication and customer loyalty to the business. "
  • Regional account executives are also known for leadership skills, which can be critical when it comes to performing their duties. An example of why this skill is important is shown by this snippet that we found in a regional account executive resume: "sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals." We also found this resume example that details how this skill is put to the test: "apply sales leadership, marketing and networking skills to increase client base along with brand awareness of superpage products and services. "
  • A thorough review of lots of resumes revealed to us that "customer-service skills" is important to completing regional account executive responsibilities. This resume example shows just one way regional account executives use this skill: "when helping to make a sale, sales managers must listen and respond to the customer’s needs." Here's an example of how this skill is used from a resume that represents typical regional account executive tasks: "prospect new business opportunities through proven relationship building techniques while maintaining current customer relationships with excellent service and follow through. "
  • See the full list of regional account executive skills.

    We've found that 74.0% of regional account executives have earned a bachelor's degree. Furthermore, 7.6% earned their master's degrees before becoming a regional account executive. While it's true that most regional account executives have a college degree, it's generally possible to become one with only a high school degree. In fact, one out of every eight regional account executives did not spend the extra money to attend college.

    The regional account executives who went onto college to earn a more in-depth education generally studied business and marketing, while a small population of regional account executives studied communication and management.

    Once you're ready to become a regional account executive, you should explore the companies that typically hire regional account executives. According to regional account executive resumes that we searched through, regional account executives are hired the most by Verint Systems, Extreme Networks, and FIS. Currently, Verint Systems has 20 regional account executive job openings, while there are 8 at Extreme Networks and 7 at FIS.

    But if you're interested in companies where you might earn a high salary, regional account executives tend to earn the biggest salaries at SundaySky, Intel, and Sinclair Broadcast Group. Take SundaySky for example. The median regional account executive salary is $116,324. At Intel, regional account executives earn an average of $112,992, while the average at Sinclair Broadcast Group is $112,061. You should take into consideration how difficult it might be to secure a job with one of these companies.

    View more details on regional account executive salaries across the United States.

    Some other companies you might be interested in as a regional account executive include AT&T;, Comcast, and Yelp. These three companies were found to hire the most regional account executives from the top 100 U.S. educational institutions.

    In general, regional account executives fulfill roles in the technology and manufacturing industries. While employment numbers are high in those industries, the regional account executive annual salary is the highest in the retail industry with $92,411 as the average salary. Meanwhile, the finance and transportation industries pay $92,170 and $91,804 respectively. This means that regional account executives who are employed in the retail industry make 8.4% more than regional account executives who work in the media Industry.

    The three companies that hire the most prestigious regional account executives are:

      What Account Managers Do

      Account managers are employees who act as the bridge between the company they represent and the client of the company. They are assigned to handle specific clients so that the company will be able to tailor-fit any product or service according to the clients' requirements. Account managers are responsible for maintaining a harmonious relationship between the two parties by ensuring that any agreement made is amenable to both the company and the client. They are also responsible for ensuring that the company will be able to provide the needs of the client within any limitation that the client may have. Account managers also ensure that the company's reputation and well-being are always considered in any dealings.

      In this section, we take a look at the annual salaries of other professions. Take account manager for example. On average, the account managers annual salary is $21,514 lower than what regional account executives make on average every year.

      Even though regional account executives and account managers have vast differences in their careers, a few of the skills required to do both jobs are similar. For example, both careers require sales process, sales goals, and customer service in the day-to-day roles.

      As far as similarities go, this is where it ends because a regional account executive responsibility requires skills such as "ae," "product demonstrations," "salesforce," and "customer relationships." Whereas a account manager is skilled in "communication," "project management," "payroll," and "customer accounts." So if you're looking for what truly separates the two careers, you've found it.

      Account managers really shine in the technology industry with an average salary of $83,500. Whereas regional account executives tend to make the most money in the retail industry with an average salary of $92,411.

      On average, account managers reach similar levels of education than regional account executives. Account managers are 0.6% less likely to earn a Master's Degree and 0.0% less likely to graduate with a Doctoral Degree.

      What Are The Duties Of a Business Development Executive?

      A business development executive serves as a senior manager who drives company sales. Business development executives convince existing clients to buy more offerings and also source new clients. The focus of their job is on lead generation, prospect management, and customer acquisition. They collaborate with management in terms of sales objectives, planning, and prediction. The skills necessary for this job include customer service and relations, time management, strong written communication, and sales process experience.

      Now we're going to look at the business development executive profession. On average, business development executives earn a $3,912 higher salary than regional account executives a year.

      A similarity between the two careers of regional account executives and business development executives are a few of the skills associated with both roles. We used resumes from both professions to find that both use skills like "sales process," "sales goals," and "customer service. "

      While some skills are similar in these professions, other skills aren't so similar. For example, several resumes showed us that regional account executive responsibilities requires skills like "ae," "product demonstrations," "powerpoint," and "current customers." But a business development executive might use skills, such as, "cloud," "market research," "value proposition," and "project management."

      On average, business development executives earn a higher salary than regional account executives. There are industries that support higher salaries in each profession respectively. Interestingly enough, business development executives earn the most pay in the manufacturing industry with an average salary of $96,468. Whereas, regional account executives have higher paychecks in the retail industry where they earn an average of $92,411.

      On the topic of education, business development executives earn higher levels of education than regional account executives. In general, they're 17.8% more likely to graduate with a Master's Degree and 0.0% more likely to earn a Doctoral Degree.

      How a Regional Manager Compares

      A Regional Manager is responsible for a company's overall business operations within a particular area or region. Most of the duties will revolve around setting sales targets, creating strategies to boost financial gains, and maintaining an efficient workforce by having the right staff. Furthermore, Regional Managers must oversee the progress of sales and profits, evaluate the performance of employees, ensuring they are up to the targets and standards of the company's policies and regulations, conducting assessments, and reporting to the higher administration.

      Let's now take a look at the regional manager profession. On average, these workers make higher salaries than regional account executives with a $11,054 difference per year.

      By looking over several regional account executives and regional managers resumes, we found that both roles utilize similar skills, such as "sales process," "sales goals," and "customer service." But beyond that the careers look very different.

      There are many key differences between these two careers as shown by resumes from each profession. Some of those differences include the skills required to complete responsibilities within each role. As an example of this, a regional account executive is likely to be skilled in "crm," "healthcare," "ae," and "product demonstrations," while a typical regional manager is skilled in "procedures," "ensure compliance," "financial performance," and "oversight."

      Additionally, regional managers earn a higher salary in the technology industry compared to other industries. In this industry, they receive an average salary of $119,340. Additionally, regional account executives earn an average salary of $92,411 in the retail industry.

      Regional managers are known to earn higher educational levels when compared to regional account executives. Additionally, they're 5.7% more likely to graduate with a Master's Degree, and 1.1% more likely to earn a Doctoral Degree.

      Description Of an Account Director

      An account director is responsible for managing client accounts, monitoring budgets, and sales forecasting. Their goal is to maintain stable account management strategies, meet clients' demands, develop healthy professional partnerships that would generate revenues, increase profitability, and achieve the organization's long-term goals objectives. Account directors supervise the account management staff, ensuring the project's successful completion with the highest efficiency and accuracy. An account director also plans training programs to maximize their performance and productivity, especially when dealing with deadlines and clients' requests.

      Now, we'll look at account directors, who generally average a higher pay when compared to regional account executives annual salary. In fact, the difference is about $25,569 per year.

      While both regional account executives and account directors complete day-to-day tasks using similar skills like sales goals, customer service, and crm, the two careers also vary in other skills.

      While some skills are shared by these professions, there are some differences to note. "sales process," "ae," "product demonstrations," and "salesforce" are skills that have shown up on regional account executives resumes. Additionally, account director uses skills like online, project management, direct reports, and client expectations on their resumes.

      In general, account directors make a higher salary in the media industry with an average of $117,560. The highest regional account executive annual salary stems from the retail industry.

      The average resume of account directors showed that they earn higher levels of education to regional account executives. So much so that the likelihood of them earning a Master's Degree is 8.3% more. Additionally, they're more likely to earn a Doctoral Degree by 0.3%.