Post job

Regional account sales manager vs key account manager

The differences between regional account sales managers and key account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a regional account sales manager and a key account manager. Additionally, a key account manager has an average salary of $102,315, which is higher than the $98,476 average annual salary of a regional account sales manager.

The top three skills for a regional account sales manager include customer service, regional sales and CRM. The most important skills for a key account manager are account management, customer service, and patients.

Regional account sales manager vs key account manager overview

Regional Account Sales ManagerKey Account Manager
Yearly salary$98,476$102,315
Hourly rate$47.34$49.19
Growth rate5%5%
Number of jobs151,309160,992
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 78%
Average age4646
Years of experience88

What does a regional account sales manager do?

Regional account sales managers are professionals who manage a team of account sales representatives that develop the market potential that can generate revenue for a business firm in an assigned territory. These managers are required to initiate the sales process by scheduling appointments and assisting representatives in producing their initial presentation. They are required to build rapport with potential accounts by closing sales and preparing contracts. Regional account sales managers must also introduce new products and services to expand their sales in existing accounts.

What does a key account manager do?

A key account manager is primarily in charge of handling key clients that produce the most profit for a company or business, ensuring that they remain with them. They are mainly responsible for understanding their clients' needs and long-term goals, ensuring that the key clients get to receive all the necessary services and products in time, and promptly address and resolve any issues and concerns. Furthermore, a key account manager may prepare reports and proposals to team members, all while adhering to the company's policies and standards.

Regional account sales manager vs key account manager salary

Regional account sales managers and key account managers have different pay scales, as shown below.

Regional Account Sales ManagerKey Account Manager
Average salary$98,476$102,315
Salary rangeBetween $75,000 And $129,000Between $75,000 And $138,000
Highest paying City-San Francisco, CA
Highest paying state-Maine
Best paying company-Quidel
Best paying industry-Pharmaceutical

Differences between regional account sales manager and key account manager education

There are a few differences between a regional account sales manager and a key account manager in terms of educational background:

Regional Account Sales ManagerKey Account Manager
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Regional account sales manager vs key account manager demographics

Here are the differences between regional account sales managers' and key account managers' demographics:

Regional Account Sales ManagerKey Account Manager
Average age4646
Gender ratioMale, 74.3% Female, 25.7%Male, 68.1% Female, 31.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between regional account sales manager and key account manager duties and responsibilities

Regional account sales manager example responsibilities.

  • Manage Mid-Atlantic region of national endurance event service company specializing in online registration/race timing.
  • Establish a record of executive leadership in guiding this national occupational healthcare services provider to record levels of sales and profitability.
  • Develop new accounts while maintaining and upselling existing accounts.

Key account manager example responsibilities.

  • Lead the KAM division in market share expansion and activation for SWS portfolio.
  • Develop and manage GPO partnerships and new relationships in preparation of new product launch.
  • Utilize IRI reporting (CPGN) to deliver key category insights to customer base in order to effectively manage category decisions.
  • Manage company CRM implementation leading to increase sales profitability and customer satisfaction.
  • Provide managed care expertise to industry leading system developers to create web-base solutions for healthcare revenue cycle.
  • Manage services including contract logistics, distribution, and inbound logistics and shipping brokerage along with various additional transportation solutions.
  • Show more

Regional account sales manager vs key account manager skills

Common regional account sales manager skills
  • Customer Service, 17%
  • Regional Sales, 11%
  • CRM, 8%
  • Customer Satisfaction, 8%
  • Sales Process, 7%
  • Product Line, 7%
Common key account manager skills
  • Account Management, 10%
  • Customer Service, 7%
  • Patients, 6%
  • CRM, 6%
  • Customer Relationships, 5%
  • Excellent Interpersonal, 5%

Browse executive management jobs