How to hire a regional accounts manager

How to hire a regional accounts manager, step by step

Here's a step-by-step regional accounts manager hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a regional accounts manager job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new regional accounts manager
• Step 8: Go through the hiring process checklist

What does a regional accounts manager do?

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1. Identify your hiring needs

   Before you start hiring a regional accounts manager, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A regional accounts manager's background is also an important factor in determining whether they'll be a good fit for the position. For example, regional accounts managers from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   The following list breaks down different types of regional accounts managers and their corresponding salaries.

   Type of Regional Accounts Manager	Description	Hourly rate
   Regional Accounts Manager	Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.	$23-59
   Sales Manager	Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas... Show more	$20-62
   Technical Sales Manager	A technical sales manager is responsible for monitoring the sales techniques and performance of the sales team in selling technical services and systems to the customers. Technical sales managers coordinate with clients to discuss and negotiate offers of new products and services... Show more	$43-89

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Customer Service
   • Patients
   • Account Management
   • CRM
   • Salesforce
   • Sales Process
   • Customer Relationships
   • Sales Targets
   • Product Line
   • Customer Satisfaction
   • Cold Calls
   • Business Development
   • Territory Sales
   • Relationship Building

   Check all skills

   Responsibilities:

   • Achieve geographic and population expansion by selling multi-year SaaS contracts across the arena.
   • Create a pipeline of business and manage the contact through online spreadsheets, CRM interfaces, and other tools necessary.
   • Manage several OEM media opportunities from artwork requirements to budget/forecast with factory in UK.
   • Manage and maintain one on one relationship with key distributors and distributor sales representatives within assign territory.
   • Work daily with strategy of accounts and participate in all aspects within the ADP account process.
   • Start position with nothing but a phone and a database selling ERP systems to automotive suppliers.

   More regional accounts manager duties

3. Make a budget

   Including a salary range in your regional accounts manager job description helps attract top candidates to the position. A regional accounts manager salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

   For example, the average salary for a regional accounts manager in South Carolina may be lower than in Washington, and an entry-level regional accounts manager usually earns less than a senior-level regional accounts manager. Additionally, a regional accounts manager with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

   Average regional accounts manager salary

   $77,705yearly

   $37.36 hourly rate

   ---

   Entry-level regional accounts manager salary

   $48,000 yearly salary

   Updated December 22, 2025

   Average regional accounts manager salary by state

   Rank	State	Avg. salary	Hourly rate
   1	California	$118,319	$57
   2	Washington	$115,811	$56
   3	New York	$98,832	$48
   4	Maine	$97,921	$47
   5	Arizona	$97,857	$47
   6	Connecticut	$94,904	$46
   7	Utah	$93,327	$45
   8	New Jersey	$92,936	$45
   9	Oregon	$92,778	$45
   10	Massachusetts	$92,675	$45
   11	Colorado	$91,635	$44
   12	Texas	$89,169	$43
   13	Maryland	$89,121	$43
   14	Pennsylvania	$87,404	$42
   15	District of Columbia	$86,230	$41
   16	New Hampshire	$86,177	$41
   17	Nevada	$83,864	$40
   18	Georgia	$83,509	$40
   19	Rhode Island	$83,360	$40
   20	Michigan	$81,261	$39

   Average regional accounts manager salary by company

   Company

   Rank	Company	Average salary	Hourly rate	Job openings
   1	VMware	$179,455	$86.28
   2	Amazon	$156,079	$75.04	435
   3	Novo Nordisk	$149,034	$71.65	5
   4	Avnet	$146,525	$70.44	12
   5	Leggett & Platt	$134,965	$64.89
   6	Oracle	$133,049	$63.97	1,117
   7	Mars	$132,158	$63.54	30
   8	Fortinet	$132,083	$63.50	104
   9	Edifecs	$125,538	$60.35
   10	Lactalis	$124,259	$59.74	2
   11	Dietz & Watson	$122,565	$58.93	2
   12	McAfee	$118,783	$57.11
   13	ViewSonic	$118,576	$57.01
   14	NBCUniversal	$118,127	$56.79	28
   15	Siemens	$116,928	$56.22	60
   16	Harsco	$115,656	$55.60
   17	Planar Systems	$115,321	$55.44	4
   18	Hoffmann-LA Roche Inc	$114,484	$55.04	29
   19	Amneal Pharmaceuticals	$113,987	$54.80	8
   20	Trend Micro	$110,744	$53.24	12

4. Writing a regional accounts manager job description

   A regional accounts manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a regional accounts manager job description:

   Regional accounts manager job description example

   • Demonstrated experience managing & retaining key accounts
   • 3+ years field sales & service experience, preferably in the automotive industry
   • Ability to persuade & influence key decision makers by being a CARFAX product expert
   • Goal oriented and results focused with the ability to work independently
   • Excellent computer skills including working from an iPad/iPhone
   • 100% daily territory travel, some overnights required
   • Valid driver's license and clean driving record
   • Ability to drive a vehicle to customer locations for 8 hours each day, entering and exiting the vehicle regularly to conduct onsite customer meetings
   • Ability to lift up to 25 pounds regularly
   • Bilingual (Spanish) is a plus

   About CARFAX
   
   CARFAX, part of S&P Global Mobility, helps millions of people every day confidently shop, buy, service and sell used cars with innovative solutions powered by CARFAX vehicle history information. The expert in vehicle history since 1984, CARFAX provides exclusive services like CARFAX Used Car Listings, CARFAX Car Care, CARFAX History-Based Value and the flagship CARFAX Vehicle History Report™ to consumers and the automotive industry. CARFAX owns the world's largest vehicle history database and is nationally recognized as a top workplace by The Washington Post and Glassdoor.com. Shop, Buy, Service, Sell - Show me the CARFAX™. S&P Global Mobility is a division of S&P Global (NYSE: SPGI). S&P Global is the world's foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets.

   CARFAX is an Affirmative Action/Equal Opportunity Employer. It is the policy of CARFAX to provide equal employment opportunity to all persons regardless of race, color, sex, pregnancy, religion, national origin, age, ancestry, citizenship status, veteran status, military status, disability or handicap, sexual orientation, genetic information or any other status protected by federal, state or local law. In addition, CARFAX will provide reasonable accommodations for qualified individuals with disabilities. We maintain a drug-free workplace. We are a participant in E-Verify.

   Copy this example

   

5. Post your job

   There are various strategies that you can use to find the right regional accounts manager for your business:

   • Consider promoting from within or recruiting from your existing workforce.
   • Ask for referrals from friends, family members, and current employees.
   • Attend job fairs at local colleges to find candidates who meet your education requirements.
   • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.

   Post your job online:

   • Post your regional accounts manager job on Zippia to find and recruit regional accounts manager candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   During your first interview to recruit regional accounts managers, engage with candidates to learn about their interest in the role and experience in the field. During the following interview, you'll be able to go into more detail about the company, the position, and the responsibilities.

   It's also good to ask about candidates' unique skills and talents to see if they match your ideal candidate profile. If you think a candidate is good enough for the next step, you can move on to the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new regional accounts manager

   Once you have selected a candidate for the regional accounts manager position, it is time to create an offer letter. In addition to salary, the offer letter should include details about benefits and perks that are available to the employee. Ensuring your offer is competitive is vital, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and it is important to be open to discussion and reach a mutually beneficial agreement. After the offer has been accepted, it is a good idea to formalize the agreement with a contract.

   You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.

   After that, you can create an onboarding schedule for a new regional accounts manager. Human Resources and the hiring manager should complete Employee Action Forms. Human Resources should also ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc., and that new employee files are created.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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How much does it cost to hire a regional accounts manager?