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Regional channel manager vs national sales manager

The differences between regional channel managers and national sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a regional channel manager and a national sales manager. Additionally, a national sales manager has an average salary of $102,742, which is higher than the $78,376 average annual salary of a regional channel manager.

The top three skills for a regional channel manager include regional channel, sales process and channel sales. The most important skills for a national sales manager are customer service, product development, and trade shows.

Regional channel manager vs national sales manager overview

Regional Channel ManagerNational Sales Manager
Yearly salary$78,376$102,742
Hourly rate$37.68$49.40
Growth rate5%5%
Number of jobs94,08294,554
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 79%
Average age4646
Years of experience88

What does a regional channel manager do?

Regional channel managers work to maintain relationships with partners in a specific territory. Their goals are to improve consumption, implement presentations for customers, monitor account profiles, and track the activities of their competitors. All of this is while keeping in communication with resellers to grow shares in their regional markets.

What does a national sales manager do?

A national sales manager is responsible for leading a large group of sales teams, monitoring sales performance, and implementing strategic sales procedures to drive revenues and achieve the organization's profitability goals. National sales managers identify business opportunities by analyzing current market trends and closing business partnerships to boost the company's brand popularity and attract more customers. They also monitor marketing strategies and negotiate continuous agreements with existing customers to keep them purchasing the company's services. A national sales manager creates sales forecasts, ensuring that the services provided by the organization align with the standard budget goals.

Regional channel manager vs national sales manager salary

Regional channel managers and national sales managers have different pay scales, as shown below.

Regional Channel ManagerNational Sales Manager
Average salary$78,376$102,742
Salary rangeBetween $56,000 And $109,000Between $67,000 And $155,000
Highest paying City-Hartford, CT
Highest paying state-Washington
Best paying company-NetApp
Best paying industry-Manufacturing

Differences between regional channel manager and national sales manager education

There are a few differences between a regional channel manager and a national sales manager in terms of educational background:

Regional Channel ManagerNational Sales Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 79%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Regional channel manager vs national sales manager demographics

Here are the differences between regional channel managers' and national sales managers' demographics:

Regional Channel ManagerNational Sales Manager
Average age4646
Gender ratioMale, 85.5% Female, 14.5%Male, 80.4% Female, 19.6%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between regional channel manager and national sales manager duties and responsibilities

Regional channel manager example responsibilities.

  • Manage strategic channel and OEM partners.
  • Manage marketing budget within company guidelines and assess ROI on all expenditures.
  • Develop co-marketing business plans resulting in YoY growth with several manage partners.
  • Implement sales contests, calculating ROI, and increasing MSS on Intel base products.
  • Maintain accurate forecast-update CRM of expect opportunities, sales pipeline, and deal closing on regular basis.
  • Key contributor to company's growth and expansion, which solidify position within electronic health records and subsequent healthcare information solutions.
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National sales manager example responsibilities.

  • Manage nationwide SAAS sales team, train, hire, develop territories, create budgets, marketing and sales development.
  • Manage relationships with clients via CRM, conducted/coordinate city wide site visits, craft creative presentations, proposals and bid packets.
  • Lead team on product redesign to web-base SaaS infrastructure and generate feature content base on customer need and marketability.
  • Introduce a foreign manufacture into a dominant domestic automotive and aerospace markets while achieving business goals and domestic tool production plans.
  • Experience with on-line, call center, recruitment with the use of Salesforce software.
  • Implement CRM tool tailor specifically for the collegiate market, creating equity and accountability in the inside and outside sales force.
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Regional channel manager vs national sales manager skills

Common regional channel manager skills
  • Regional Channel, 9%
  • Sales Process, 9%
  • Channel Sales, 9%
  • Channel Marketing, 8%
  • Customer Satisfaction, 7%
  • Sales Targets, 5%
Common national sales manager skills
  • Customer Service, 10%
  • Product Development, 10%
  • Trade Shows, 7%
  • Sales Growth, 6%
  • Sales Strategies, 5%
  • Business Development, 4%

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