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The differences between regional directors of sales & marketing and marketing directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a regional director of sales & marketing, becoming a marketing director takes usually requires 8-10 years. Additionally, a regional director of sales & marketing has an average salary of $127,395, which is higher than the $114,906 average annual salary of a marketing director.
The top three skills for a regional director of sales & marketing include sales plan, team training and regional sales. The most important skills for a marketing director are digital marketing, marketing campaigns, and market research.
| Regional Director Of Sales & Marketing | Marketing Director | |
| Yearly salary | $127,395 | $114,906 |
| Hourly rate | $61.25 | $55.24 |
| Growth rate | 5% | 10% |
| Number of jobs | 127,383 | 93,503 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 76% |
| Average age | 46 | 39 |
| Years of experience | 8 | 10 |
A regional director of sales and marketing is known as a mid-rank manager who oversees business operations including revenue generation strategies in multiple stores and retail outlets within his/her /her assigned region. His/her responsibilities involve sales and marketing programs that establish sales quotas and territories, cost control, and assess sales performance. He/she is the one who implements competitive marketing strategies that develop products and services that best suits customer needs and maximize revenue.
Marketing directors are responsible for the overall branding and marketing direction of the company. They are in charge of identifying goals and strategies related to marketing. They create strategies that cater to the target market of the organization's products and services to help with sales. They lead the company's marketing department and create the company's brand promise. They ensure that all marketing collateral is in line with the rest of the marketing campaigns of the organization. They should be updated on all the current trends in the marketing world.
Regional directors of sales & marketing and marketing directors have different pay scales, as shown below.
| Regional Director Of Sales & Marketing | Marketing Director | |
| Average salary | $127,395 | $114,906 |
| Salary range | Between $84,000 And $191,000 | Between $68,000 And $193,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | California |
| Best paying company | - | Brookfield Properties |
| Best paying industry | - | Manufacturing |
There are a few differences between a regional director of sales & marketing and a marketing director in terms of educational background:
| Regional Director Of Sales & Marketing | Marketing Director | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 76% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Georgia |
Here are the differences between regional directors of sales & marketing' and marketing directors' demographics:
| Regional Director Of Sales & Marketing | Marketing Director | |
| Average age | 46 | 39 |
| Gender ratio | Male, 52.5% Female, 47.5% | Male, 46.7% Female, 53.3% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 10% |