Large companies often have various branches spread out across a country or state. A regional and sales marketing manager is hired by the company to handle branch marketing campaigns. They develop a marketing plan for their company and implement it. To do this, they must understand the business' target market. As such, they should be able to observe changes quickly and implement responses to those changes.
To become a regional sales and marketing manager, you will need about five years of experience in a related field. Some companies prefer one to three years of experience as a supervisor to work as a regional sales and marketing manager in their firm.
Regional Sales And Marketing Manager Overview
Regional Sales And Marketing Manager Careers
There is more than meets the eye when it comes to being a regional sales and marketing manager. For example, did you know that they make an average of $38.56 an hour? That's $80,210 a year!
Between 2018 and 2028, the career is expected to grow 5% and produce 20,600 job opportunities across the U.S.
What Does a Regional Sales And Marketing Manager Do
There are certain skills that many regional sales and marketing managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed customer-service skills, leadership skills and analytical skills.
When it comes to the most important skills required to be a regional sales and marketing manager, we found that a lot of resumes listed 18.1% of regional sales and marketing managers included customer service, while 17.7% of resumes included sales goals, and 17.5% of resumes included sales process. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the regional sales and marketing manager job title. But what industry to start with? Most regional sales and marketing managers actually find jobs in the manufacturing and retail industries.
How To Become a Regional Sales And Marketing Manager
If you're interested in becoming a regional sales and marketing manager, one of the first things to consider is how much education you need. We've determined that 71.3% of regional sales and marketing managers have a bachelor's degree. In terms of higher education levels, we found that 10.2% of regional sales and marketing managers have master's degrees. Even though most regional sales and marketing managers have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a regional sales and marketing manager. When we researched the most common majors for a regional sales and marketing manager, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on regional sales and marketing manager resumes include associate degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a regional sales and marketing manager. In fact, many regional sales and marketing manager jobs require experience in a role such as regional sales manager. Meanwhile, many regional sales and marketing managers also have previous career experience in roles such as sales representative or district sales manager.
What is the right job for my career path?
Tell us your goals and we'll match you with the right jobs to get there.
Regional Sales And Marketing Manager Career Paths
In addition to switching up your job search, it might prove helpful to look at a career path for your specific job. Now, what's a career path you ask? Well, it's practically a map that shows how you might advance from one job title to another. Our career paths are especially detailed with salary changes. So, for example, if you started out with the role of regional sales manager you might progress to a role such as director of sales eventually. Later on in your career, you could end up with the title senior sales director.
Regional Sales And Marketing Manager
Senior Sales Director
11 Years
Executive Vice President Of Sales
13 Years
National Accounts Sales Manager
8 Years
Regional Sales Vice President
11 Years
Vice President Of Sales & Operations
11 Years
Regional Director Of Business Development
11 Years
Show More
Regional Sales And Marketing Manager Jobs You Might Like
What is the right job for my career path?
Tell us your goals and we'll match you with the rights job to get there.
Average Salary for a Regional Sales And Marketing Manager
Regional Sales And Marketing Managers in America make an average salary of $80,210 per year or $39 per hour. The top 10 percent makes over $94,000 per year, while the bottom 10 percent under $68,000 per year.
Average Salary
$80,210
Find Your Salary Estimate
How much should you be earning as an Architect? Use Zippia's Salary Calculator to get an estimation of how much you should be earning.
Best Paying Cities
Recently Added Salaries
Job TitleCompany  | Company | Start Date | Salary |
|---|---|---|---|
Wastequip Regional Sales Manager-Midwest Tarps Regional Sales Manager-Midwest Tarps | Wastequip Wastequip | 05/27/2021 05/27/2021 | $70,00005/27/2021 $70,000 |
Evonik Corporation Sales Manager-Silanes-Midwest Region Sales Manager-Silanes-Midwest Region | Evonik Corporation Evonik Corporation | 09/02/2020 09/02/2020 | $112,41209/02/2020 $112,412 |
Pricewaterhousecoopers Sales Manager-Silanes-Midwest Regions Sales Manager-Silanes-Midwest Regions | Pricewaterhousecoopers Pricewaterhousecoopers | 06/10/2020 06/10/2020 | $104,39506/10/2020 $104,395 |
Richemont North America, Inc. Regional Sales & Marketing Manager Regional Sales & Marketing Manager | Richemont North America, Inc. Richemont North America, Inc. | 09/12/2019 09/12/2019 | $105,00009/12/2019 $105,000 |
Construction Industry Solutions Corp. Regional Sales & Marketing Manager Regional Sales & Marketing Manager | Construction Industry Solutions Corp. Construction Industry Solutions Corp. | 08/26/2019 08/26/2019 | $88,74008/26/2019 $88,740 |
Calculate your salary
Use Zippia's Salary Calculator to see how your pay matches up.
Regional Sales And Marketing Manager Resumes
Designing and figuring out what to include on your resume can be tough, not to mention time-consuming. That's why we put together a guide that is designed to help you craft the perfect resume for becoming a Regional Sales And Marketing Manager. If you're needing extra inspiration, take a look through our selection of templates that are specific to your job.
Create My Free Resume
Build a professional resume in minutes.
Learn How To Write a Regional Sales And Marketing Manager Resume
At Zippia, we went through countless Regional Sales And Marketing Manager resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.
View Detailed InformationSee More Demographics
Top Colleges for Regional Sales And Marketing Managers
1. University of Southern California
Los Angeles, CA • Private
In-State Tuition
$56,225
Enrollment
19,548
2. University of Wisconsin - Madison
Madison, WI • Private
In-State Tuition
$10,555
Enrollment
30,360
3. University of Pennsylvania
Philadelphia, PA • Private
In-State Tuition
$55,584
Enrollment
10,764
4. University of Georgia
Athens, GA • Private
In-State Tuition
$11,830
Enrollment
29,474
5. Virginia Polytechnic Institute and State University
Blacksburg, VA • Private
In-State Tuition
$13,620
Enrollment
27,730
6. Northwestern University
Evanston, IL • Private
In-State Tuition
$54,568
Enrollment
8,451
7. Ohio State University
Columbus, OH • Private
In-State Tuition
$10,726
Enrollment
45,769
8. University of Texas at Austin
Austin, TX • Private
In-State Tuition
$10,610
Enrollment
40,329
9. University of Houston
Houston, TX • Private
In-State Tuition
$8,913
Enrollment
37,291
10. SUNY at Binghamton
Vestal, NY • Private
In-State Tuition
$9,808
Enrollment
13,990
Online Courses For Regional Sales And Marketing Manager That You May Like
Professional Sales Skills
Discover how to begin a successful and rewarding career in sales...
Sales Fire: B2B Sales & Business Development for Startups
The Ultimate Sales Methodology for Business Development & B2B Sales to Learn Sales Strategy, Sales Skills & Deal Closing...
The Complete Sales Skills Master Class - Sales Marketing B2B
Master Sales Skills, Marketing Strategy, B2B Sales, Business Development, Lead Generation Using Top Social Skills...
Job type you want
Full Time
Part Time
Internship
Temporary
Top Skills For a Regional Sales And Marketing Manager
The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 18.1% of regional sales and marketing managers listed customer service on their resume, but soft skills such as customer-service skills and leadership skills are important as well.
- Customer Service, 18.1%
- Sales Goals, 17.7%
- Sales Process, 17.5%
- Regional Sales, 13.2%
- C-Level, 6.0%
- Other Skills, 27.5% See All Regional Sales And Marketing Manager Skills
Best States For a Regional Sales And Marketing Manager
Some places are better than others when it comes to starting a career as a regional sales and marketing manager. The best states for people in this position are New York, Colorado, Virginia, and New Jersey. Regional sales and marketing managers make the most in New York with an average salary of $124,373. Whereas in Colorado and Virginia, they would average $116,509 and $111,319, respectively. While regional sales and marketing managers would only make an average of $111,160 in New Jersey, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.
1. New Hampshire
Total Regional Sales And Marketing Manager Jobs:
360
Highest 10% Earn:
$157,000
Location Quotient:
1.29
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
$109,443
Avg. Salary
2. Colorado
Total Regional Sales And Marketing Manager Jobs:
1,203
Highest 10% Earn:
$191,000
Location Quotient:
1.27
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
$116,509
Avg. Salary
3. Virginia
Total Regional Sales And Marketing Manager Jobs:
1,785
Highest 10% Earn:
$174,000
Location Quotient:
1.18
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
$111,319
Avg. Salary
How Do Regional Sales And Marketing Manager Rate Their Jobs?
Top Regional Sales And Marketing Manager Employers
Regional Sales And Marketing Manager Videos
A Day In The Life: Marketing Manager
Career Advice on becoming a Marketing Manager by Sarah S (Full Version)