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Regional sales and marketing manager resume examples from 2025

Zippi

Land interviews using Zippia's AI-powered resume builder.

Updated March 26, 2025
6 min read
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How to write a regional sales and marketing manager resume

Craft a resume summary statement

A resume summary is your opening statement that highlights your strongest skills and top accomplishments. It is your chance to quickly let recruiters know who you are professionally - and why they should hire you for the regional sales and marketing manager role.

Step 1: Mention your current job title or the role you're pursuing.

Step 2: Include your years of experience in regional sales and marketing manager-related roles. Consider adding relevant company and industry experience as relevant to the job listing.

Step 3: Highlight your greatest accomplishments. Here is your chance to make sure your biggest wins aren't buried in your resume.

Step 4: Again, keep it short. Your goal is to summarize your experience and highlight your accomplishments, not write a paragraph.

These tips will help you demonstrate why you are the perfect fit for the regional sales and marketing manager position.

Please upload your resume so Zippia’s job hunt AI can draft a summary statement for you.

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List the right project manager skills

Many resumes are filtered out by hiring software before a human eye ever sees them. A robust Skills section can let recruiters (and bots) know you have the skills to do the job. Here is how to make the most of your skills section:

  1. You often need to include the exact keywords from the job description in your resume. Look at the job listing and consider which of the listed skills you have experience with, along with related skills.
  2. Include as many relevant hard skills and soft skills as possible from the listing.
  3. Use the most up to date and accurate terms. Don't forget to be specific.
These five steps should give you a strong elevator pitch and land you some regional sales and marketing manager interviews.

Here are example skills to include in your “Area of Expertise” on a regional sales and marketing manager resume:

  • Digital Marketing
  • Customer Satisfaction
  • Sales Process
  • Regional Sales
  • C-Level
  • CRM
  • Sales Growth
  • Product Line
  • Enterprise Sales
  • Trade Shows
  • Business Development
  • Account Management
  • Sales Plan
  • Sales Objectives
  • Direct Sales
  • Business Plan
  • Market Research
  • Sales Strategies
  • Media Sales
  • Distribution Network
  • Sales Reps
  • Sales Training
  • State Territory
  • Sales Presentations
  • Business Relationships
  • R
  • Sales Revenue
  • Market Trends
  • OEM
  • Territory Sales

Zippia’s AI can customize your resume for you.

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How to structure your work experience

Your employment history is arguably one of the most important parts of your resume. It shows you have experience and foundation in your field to successfully master the regional sales and marketing manager position. Here is how to most effectively structure your work experience:

  1. List your most recent experience first, followed by earlier roles in reverse chronological order. Employers care about your most recent experience the most.
  2. Start with your job title, company name, city, and state on the left. Align dates in month and year format on the right-hand side.
  3. Include only recent, relevant jobs.

How to write regional sales and marketing manager experience bullet points

Your resume is not a list of responsibilities or a job description. Instead, it is your chance to show your accomplishments and show why you're good at what you do.

  • Use the What, How, and Why format. Answering these questions turns a bland job description into an effective showcase of your abilities.
  • What were your responsibilities or goals?
  • How did you accomplish them?
  • Why were your results important? (How did it impact your company? Can you quantify the results in numbers? )

Here are great bullet points from regional sales and marketing manager resumes:

Work history example #1

Route Sales Representative

PepsiCo

  • Maintained records of customer interactions, including transactions, comments, complaints, and suggestions.
  • Partnered with clients and encouraged them to view Pepsico as an integrated and valued resource.
  • Obtained and keep current CDL.
  • Obtained and maintained a Class B CDL and complied with DOT standards.
  • Obtained a Commercial Drivers Licenses (CDL) Class A, in order to be qualified for employment.

Work history example #2

Regional Sales And Marketing Manager

AutoZone

  • Promoted to Marketed the Autozone advantage to the entire Greensburg market area.
  • Exceeded commercial sales goals by 25% on a quarterly basis Motivate Commercial Autozoners to provide WOW!
  • Maintained a safe working environment while ensuring AutoZoners were implementing those practices including PPE (Personal Protective Equipment).
  • Created & maintained Autozoner scheduling.
  • Assisted with training and developing commercial drivers, commercial specialist, and other AutoZoners as directed by the SM or DM.

Work history example #3

Regional Sales And Marketing Manager

Sony Corporation of America

  • Guided licensees on performing online submissions, run training sessions and give presentations to support licensees as well as internal teams.
  • Managed sales to 25+ national retailers including Wal-Mart, Target Best Buy, Toys-R-Us, Sears, Kmart, and Costco.
  • Designed and implemented an online A/P procurement and imaging system to manage more than $100 million in annual disbursements.
  • Established relationships throughout accounts' C-Level management, marketing and engineering.
  • Played a key role in strategic customer contract negotiations, including launching an online contract execution system.

Work history example #4

Business Development Account Manager

Act-On Software

  • Developed and managed strategic alliances for a SaaS e-discovery company for legal and financial services markets.
  • Conducted ROI analysis, business process analysis, and delivered solutions recommendations.
  • Managed Major Account Team in Detroit, Michigan and Northwest Ohio.
  • Achieved all sales targets for SaaS product targeting service-based businesses requiring an automated customer retention and relationship management tool.
  • Secured the only BPO to Veterans Affairs in Neopost history.

Zippia’s AI can customize your resume for you.

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Add an education section to your resume

Employers are looking for a few things when looking at the Education section of your resume:
  • The highest degree you have achieved.
  • TWhere you attended school, and the dates (Although if you graduated some time ago, leave the date off to avoid ageism)
  • TField of study
  • TAny honors, relevant coursework, achievements, or pertinent activities

Here are some examples of good education entries for resumes:

Bachelor's Degree in marketing

Texas A&M University, College Station, TX

1987 - 1990

Bachelor's Degree in business

Pennsylvania State University, Main, PA

1992 - 1995

Highlight your regional sales and marketing manager certifications on your resume

If you have any additional certifications or education-like achievements, add them to the education section.

Include the full name of the certification, along with the name of the issuing organization and date of obtainment.

Here are some of the best certifications to have on regional sales and marketing manager resumes:

  1. Certified Sales Professional (CSP)
  2. Professional Certified Marketer (PCM)
  3. Sales Management

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