How to hire a regional sales engineer

How to hire a regional sales engineer, step by step

Here's a step-by-step regional sales engineer hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a regional sales engineer job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new regional sales engineer
• Step 8: Go through the hiring process checklist

What does a regional sales engineer do?

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1. Identify your hiring needs

   Before you start hiring a regional sales engineer, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   You should also consider the ideal background you'd like them a regional sales engineer to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire a regional sales engineer that fits the bill.

   This list shows salaries for various types of regional sales engineers.

   Type of Regional Sales Engineer	Description	Hourly rate
   Regional Sales Engineer	Sales engineers sell complex scientific and technological products or services to businesses. They must have extensive knowledge of the products’ parts and functions and must understand the scientific processes that make these products work.	$29-56
   Sales And Marketing Consultant	A sales and marketing consultant specializes in developing solutions to enhance a company's sales and marketing performance. Their responsibilities typically revolve around conducting research and analysis to identify marketing opportunities, assess existing projects and programs to recommend improvements, devise business plans and strategies, and produce materials for traditional or digital marketing... Show more	$15-43
   Sales/Account Representative	A sales account representative is responsible for managing and responding promptly to customer complaints and queries of clients. They focus on customer concerns and contact prospects... Show more	$18-38

   Show more

2. Create an ideal candidate profile

   Common skills:

   • CRM
   • Regional Sales
   • Project Management
   • Pre Sales
   • Trade Shows
   • OEM
   • Account Management
   • Post Sales
   • Customer Satisfaction
   • Autocad
   • Product Demonstrations
   • Fire Protection
   • Capital Projects
   • Product Line

   Check all skills

   Responsibilities:

   • Manage RFP technical responses for large computer and/or telecommunication projects.
   • Manage inbound domestic and international logistics and domestic shipping with respect to carrier selection, forwarding, brokering and expediting.
   • Subject matter expert in TDM and IP voice communications supporting sales in NorCal region.
   • Respond technical portions of RFP's and configure all quotations base on traffic assumptions for region.
   • Generate new OEM accounts and build distributor network by understanding territory and prospecting for new potential business.
   • Close the first OEM agreement in the region with a medical diagnostic manufacturer of portable dialysis monitoring instrumentation.

   More regional sales engineer duties

3. Make a budget

   Including a salary range in your regional sales engineer job description helps attract top candidates to the position. A regional sales engineer salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

   For example, the average salary for a regional sales engineer in Alabama may be lower than in California, and an entry-level regional sales engineer usually earns less than a senior-level regional sales engineer. Additionally, a regional sales engineer with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

   Average regional sales engineer salary

   $85,638yearly

   $41.17 hourly rate

   ---

   Entry-level regional sales engineer salary

   $62,000 yearly salary

   Updated December 16, 2025

   Average regional sales engineer salary by state

   Rank	State	Avg. salary	Hourly rate
   1	California	$112,549	$54
   2	Virginia	$103,492	$50
   3	Texas	$98,126	$47
   4	Illinois	$96,707	$46
   5	Maryland	$95,242	$46
   6	New York	$95,147	$46
   7	Oregon	$94,368	$45
   8	Georgia	$94,015	$45
   9	Washington	$87,435	$42
   10	Colorado	$86,538	$42
   11	Massachusetts	$86,204	$41
   12	Alaska	$84,628	$41
   13	Florida	$84,467	$41
   14	New Mexico	$77,426	$37
   15	Pennsylvania	$76,792	$37
   16	Kentucky	$75,348	$36
   17	South Carolina	$75,329	$36
   18	Ohio	$73,687	$35
   19	Indiana	$70,720	$34
   20	Alabama	$70,176	$34

   Average regional sales engineer salary by company

   Company

   Rank	Company	Average salary	Hourly rate	Job openings
   1	BP America Inc	$128,288	$61.68	5
   2	Citi	$115,479	$55.52	1
   3	KLA	$103,768	$49.89	3
   4	Praxair	$93,901	$45.14
   5	Nucor	$92,317	$44.38	5
   6	Barry-Wehmiller	$88,080	$42.35	5
   7	IDEX	$87,743	$42.18	1
   8	R. STAHL Group	$84,937	$40.84
   9	Metal Improvement	$84,856	$40.80
   10	Pepperl+Fuchs	$84,745	$40.74
   11	AIG	$84,646	$40.70	4
   12	PQ Systems	$83,453	$40.12
   13	Sensitron Semiconductor	$83,285	$40.04
   14	Excel Technology	$82,893	$39.85	8
   15	Donaldson	$82,834	$39.82
   16	SMA Technologies	$82,770	$39.79
   17	Koch Industries	$82,645	$39.73
   18	Soft Robotics	$82,292	$39.56
   19	Colorado State Express	$82,133	$39.49
   20	Valet Living	$82,133	$39.49	9

4. Writing a regional sales engineer job description

   A regional sales engineer job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a regional sales engineer job description:

   Regional sales engineer job description example

   Total Water Treatment Systems is looking to hire a Regional Sales Engineer based out of Lansing, MI to cover Michigan, and Northwest Ohio.
   
   Total Water is a 100% Employee Owned Company and a leader in water treatment. We are known for our innovation and service in providing ultra-pure water for healthcare, biotech, laboratory, pharmaceutical, manufacturing, and food processing operations.
   
   Using a consultative, business-to-business, customer-focused sales approach you will reach out to existing and prospective customers providing water treatment solutions to their business process. You will prepare written proposals and develop and deliver custom presentations on water treatment solutions, such as Reverse Osmosis, Water Softeners, UV Technology, Deionization Services, Carbon Absorption, and Filtration.
   
   The successful candidate will grow the existing customer base, prospect on businesses and new projects, follow up on incoming sales leads, participate in marketing efforts, research new projects, prepare written bids on projects, establish and maintain a professional relationship with engineers, contractors, construction managers, and business owners and operators in Iowa.
   Required Qualifications Valid Driver's License 1 years of successful technical sales, pharmaceutical, industrial business to business sales experience Demonstrated experience generating new business Preferred Qualifications Computer skills in Microsoft office and business platforms Excellent oral communication skills Writing and delivering technical information/proposals Presentation skills Salary and Benefits Bonus/Commission incentive plan of 15 - 30% of base, after training and based on depending on experience Health, Dental, Vision, Short and Long Term Disability, Life 401k and match Employee Stock Ownership plan (Employer Funded)
   Auto/gas allowance Company cell phone and computer Total Water Treatment Systems Inc. is an Equal Opportunity Employer Minority, Female, Veteran, Disability.
   
   
   
   Job Posted by ApplicantPro

   Copy this example

   

5. Post your job

   To find regional sales engineers for your business, try out a few different recruiting strategies:

   • Consider internal talent. One of the most important talent pools for any company is its current employees.
   • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any regional sales engineers they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level regional sales engineers with the right educational background.
   • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.

   Post your job online:

   • Post your regional sales engineer job on Zippia to find and recruit regional sales engineer candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   During your first interview to recruit regional sales engineers, engage with candidates to learn about their interest in the role and experience in the field. During the following interview, you'll be able to go into more detail about the company, the position, and the responsibilities.

   Remember to include a few questions that allow candidates to expand on their strengths in their own words. Asking about their unique skills might reveal things you'd miss otherwise. At this point, good candidates can move on to the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new regional sales engineer

   Once you've found the regional sales engineer candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.

   You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.

   To prepare for the new regional sales engineer first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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How much does it cost to hire a regional sales engineer?