A regional sales manager is responsible for monitoring the sales and distribution of goods and services within a specific region. Duties of a regional sales manager also include analyzing expenses and cost estimates, ensuring that operations meet budget goals with the highest quality, researching current market trends for sales performance development, providing sales training, and presenting sales reports. A regional sales manager must have strong leadership and decision-making skills to enforce policies and procedures to boost operations performance.

Regional Sales Manager Responsibilities

Here are examples of responsibilities from real regional sales manager resumes representing typical tasks they are likely to perform in their roles.

  • Create and maintain business forecast and funnels to help manage budget and outline plans of action.
  • Lead professional services engagements, coordination of RFP responses, and client executive reviews of results.
  • Manage territory of commercial physicians offices, hospitals, VA medical centers, CBOC s, and DOD facilities.
  • Design and implement solutions including global data networks, manage services, cloud, data storage and disaster recovery.
  • Manage pipeline growth, forecasting, activity reporting and stage maturation utilizing online dedicate CRM.
  • Collaborate with health care providers to utilize cutting-edge DNA technology and manage patients as individuals with specific metabolic processes.
  • Provide e-commerce SaaS platform and logistics technologies and services to online retailers and direct sales organizations looking to expand internationally.
  • Provide post-sales support to clients to maximize ROI.
  • Credit card / POS system sales, programming, and processing.
  • Retail packaging upgrades for dessert bars, bake able trays for labor savings.
  • Work with cross-functionalteam to create technical communication solutions using various TCO and ROI tools and techniques.
  • Experience in selling directly to c-level clients, procurement, travel agents, and TMC's.
  • Administer sales orders, bids, contract renewals and forecasting in SalesForce and internal proprietary business systems.
  • Top salesperson to capture new lucrative POS system accounts averaging from $10K to $20K monthly.
  • Demonstrate company s MirixaPro SaaS platform capabilities used by pharmacists to complete medication interventions with patients.

Regional Sales Manager Skills and Personality Traits

We calculated that 12% of Regional Sales Managers are proficient in Regional Sales, Customer Satisfaction, and Sales Process. They’re also known for soft skills such as Analytical skills, Communication skills, and Customer-service skills.

We break down the percentage of Regional Sales Managers that have these skills listed on their resume here:

  • Regional Sales, 12%

    Generated sales quotes, negotiated pricing, engineering needs/changes, managed customers and established new relations resulting in increased regional sales.

  • Customer Satisfaction, 6%

    Maintained cooperative working relationships with all necessary departments to ensure sales are generated and are processed efficiently to achieve customer satisfaction.

  • Sales Process, 6%

    Created sustainable and repeatable personalized sales processes using technology and market information to achieve individual targets and manage team's successes.

  • Commercial Cleaning, 5%

    Prospect and Cold-Call B2B promoting and selling commercial cleaning services, chemicals, supplies, and equipment throughout the Houston market.

  • Customer Service, 5%

    Developed crossing training program involving Sales/Construction/Customer Service

  • CRM, 5%

    Leveraged master-level competencies in the intelligent use of CRM, developing insightful account reports and accurate forecasting.

Most regional sales managers list "regional sales," "customer satisfaction," and "sales process" as skills on their resumes. We go into more details on the most important regional sales manager responsibilities here:

  • Arguably the most important personality trait for a regional sales manager to have happens to be analytical skills. An example from a resume said this about the skill, "sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies." Additionally, other resumes have pointed out that regional sales managers can use analytical skills to "initiated and authored a monthly newsletter to include market research and analysis from iri and neilsen to direct sales function. "
  • Another commonly found skill for being able to perform regional sales manager duties is the following: communication skills. According to a regional sales manager resume, "sales managers need to work with colleagues and customers, so they must be able to communicate clearly." Check out this example of how regional sales managers use communication skills: "conducted sales presentations to a wide range of customers in the telecommunications industry. "
  • Another skill that is quite popular among regional sales managers is customer-service skills. This skill is very critical to fulfilling every day responsibilities as is shown in this example from a regional sales manager resume: "when helping to make a sale, sales managers must listen and respond to the customer’s needs." This example from a resume shows how this skill is used: "direct sales contact at customer and distributor level for a $3m dollar territory, managed over 300 customers. "
  • In order for certain regional sales manager responsibilities to be completed, the job requires the skill "leadership skills." According to a regional sales manager resume, "sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals." As an example, this snippet was taken directly from a resume about how this skill applies: "focus on customer needs through leadership and teamwork to ensure that sales objectives are executed and accomplished with win-win solutions. "
  • See the full list of regional sales manager skills.

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    What Product Manager/Saless Do

    A sales product manager is responsible for monitoring the sales performance of a specific product and ensuring that the marketing strategies adhere to market standards and client requirements. Sales product managers work closely with the marketing and public relations team to enhance the product's brand image on various market platforms to reach the target audience. They also conduct data and statistical analysis to identify business opportunities that would generate more revenue resources and increase the company's profitability.

    In this section, we compare the average regional sales manager annual salary with that of a product manager/sales. Typically, product managers/sales earn a $25,512 higher salary than regional sales managers earn annually.

    While their salaries may differ, one common ground between regional sales managers and product managers/sales are a few of the skills required in each craft. In both careers, employees bring forth skills like customer satisfaction, sales process, and customer service.

    As far as similarities go, this is where it ends because a regional sales manager responsibility requires skills such as "regional sales," "commercial cleaning," "territory sales," and "healthcare." Whereas a product manager/sales is skilled in "product sales," "pos," "product management," and "cycle management." So if you're looking for what truly separates the two careers, you've found it.

    Product managers/sales tend to make the most money in the education industry by averaging a salary of $108,541. In contrast, regional sales managers make the biggest average salary of $93,505 in the technology industry.

    The education levels that product managers/sales earn is a bit different than that of regional sales managers. In particular, product managers/sales are 0.5% more likely to graduate with a Master's Degree than a regional sales manager. Additionally, they're 0.4% more likely to earn a Doctoral Degree.

    What Are The Duties Of an Account Executive/Sales Manager?

    An Account Executive/Sales Manager manages client accounts, building positive client relationships in the process. Part of their job is to secure sales, which requires them to conduct research and analysis to find new business and client opportunities, generate leads, offer products and services to clients through calls and correspondence, arrange appointments, and process payments. There are instances where they must assist clients by resolving issues and concerns, ensuring client satisfaction. Moreover, they are also responsible for developing sales plans and strategies while implementing the company's policies and regulations among staff.

    The next role we're going to look at is the account executive/sales manager profession. Typically, this position earns a lower pay. In fact, they earn a $54,444 lower salary than regional sales managers per year.

    Not everything about these jobs is different. Take their skills, for example. Regional sales managers and account executive/sales managers both include similar skills like "sales process," "customer service," and "healthcare" on their resumes.

    In addition to the difference in salary, there are some other key differences that are worth noting. For example, regional sales manager responsibilities are more likely to require skills like "regional sales," "customer satisfaction," "commercial cleaning," and "crm." Meanwhile, a account executive/sales manager might be skilled in areas such as "account executives," "real estate," "business sales," and "financial institutions." These differences highlight just how different the day-to-day in each role looks.

    Account executive/sales managers may earn a lower salary than regional sales managers, but account executive/sales managers earn the most pay in the media industry with an average salary of $51,472. On the other side of things, regional sales managers receive higher paychecks in the technology industry where they earn an average of $93,505.

    When it comes to the differences in education between the two professions, account executive/sales managers tend to reach similar levels of education than regional sales managers. In fact, they're 1.3% less likely to graduate with a Master's Degree and 0.4% more likely to earn a Doctoral Degree.

    How a Sales Account Manager Compares

    The account sales manager is in charge of the retention of their customer relationship. They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities. Account sales managers act as liaisons between the company and customer as well as build strong, long-lasting relationships by providing an improved customer experience. It is their responsibility to negotiate contracts and close deals to maximize sales profits. Also, they forecast track sales results and prepare reports on account status.

    The sales account manager profession generally makes a lower amount of money when compared to the average salary of regional sales managers. The difference in salaries is sales account managers making $24,350 lower than regional sales managers.

    By looking over several regional sales managers and sales account managers resumes, we found that both roles utilize similar skills, such as "customer satisfaction," "sales process," and "customer service." But beyond that the careers look very different.

    Some important key differences between the two careers are a few of the skills necessary to fulfill responsibilities. Some examples from regional sales manager resumes include skills like "regional sales," "commercial cleaning," "territory sales," and "healthcare," whereas a sales account manager might be skilled in "powerpoint," "work ethic," "sales territory," and "excellent interpersonal. "

    Interestingly enough, sales account managers earn the most pay in the technology industry, where they command an average salary of $68,777. As mentioned previously, regional sales managers highest annual salary comes from the technology industry with an average salary of $93,505.

    Sales account managers typically study at similar levels compared with regional sales managers. For example, they're 2.0% less likely to graduate with a Master's Degree, and 0.0% less likely to earn a Doctoral Degree.

    Description Of a Business Development Sales Manager

    A business development sales manager is in charge of securing sales by reaching out to clients through calls, correspondence, or appointments. Their responsibilities often revolve around performing research and analysis to identify new leads and sales opportunities, offering different products and services, and creating proposals and price quotes for potential clients. A business development sales manager may also tailor payment plans, process billing, participate in various marketing initiatives, and produce progress reports. Furthermore, it is essential to ensure customer satisfaction and build positive relationships to strengthen the company's client base.

    The fourth career we look at typically earns higher pay than regional sales managers. On average, business development sales managers earn a difference of $28,329 higher per year.

    According to resumes from both regional sales managers and business development sales managers, some of the skills necessary to complete the responsibilities of each role are similar. These skills include "sales process," "customer service," and "crm. "

    While some skills are shared by these professions, there are some differences to note. "regional sales," "customer satisfaction," "commercial cleaning," and "territory sales" are skills that have shown up on regional sales managers resumes. Additionally, business development sales manager uses skills like salesforce, relationship building, strong analytical, and lead generation on their resumes.

    Now, let's take a closer look at the financials in each career. The professional industry tends to pay more for business development sales managers with an average of $130,807. While the highest regional sales manager annual salary comes from the technology industry.

    Business development sales managers reach similar levels of education when compared to regional sales managers. The difference is that they're 2.4% more likely to earn a Master's Degree more, and 0.4% more likely to graduate with a Doctoral Degree.