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How to hire a regional sales specialist

Regional sales specialist hiring summary. Here are some key points about hiring regional sales specialists in the United States:

  • There are a total of 46,404 regional sales specialists in the US, and there are currently 167,579 job openings in this field.
  • The median cost to hire a regional sales specialist is $1,633.
  • Small businesses spend $1,105 per regional sales specialist on training each year, while large companies spend $658.
  • It takes between 36 and 42 days to fill the average role in the US.
  • It takes approximately 12 weeks for a new employee to reach full productivity levels.
  • HR departments typically allocate 15% of their budget towards recruitment efforts.
  • Phoenix, AZ, has the highest demand for regional sales specialists, with 4 job openings.

How to hire a regional sales specialist, step by step

To hire a regional sales specialist, you need to identify the specific skills and experience you want in a candidate, allocate a budget for the position, and advertise the job opening to attract potential candidates. To hire a regional sales specialist, you should follow these steps:

Here's a step-by-step regional sales specialist hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a regional sales specialist job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new regional sales specialist
  • Step 8: Go through the hiring process checklist
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  1. Identify your hiring needs

    Before you post your regional sales specialist job, you should take the time to determine what type of worker your business needs. While certain jobs definitely require a full-time employee, it's sometimes better to find a regional sales specialist for hire on a part-time basis or as a contractor.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    A regional sales specialist's background is also an important factor in determining whether they'll be a good fit for the position. For example, regional sales specialists from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

    Here's a comparison of regional sales specialist salaries for various roles:

    Type of Regional Sales SpecialistDescriptionHourly rate
    Regional Sales SpecialistWholesale and manufacturing sales representatives sell goods for wholesalers or manufacturers to businesses, government agencies, and other organizations. They contact customers, explain product features, answer any questions that their customers may have, and negotiate prices.$29-43
    Outside SalesAn outside sales representative is responsible for generating the company's sales and revenues by offering goods and services to existing and potential clients, responding to the customers' inquiries and concerns about the products, and researching on possible leads. Outside sales representatives monitor the current industry trends to identify new business opportunities that would help the business adjust to market changes to achieve profitability goals... Show more$26-50
    Sales ConsultantSales consultants are employees who work in the sales department of a company. They are usually more skilled than usual sales employees... Show more$17-46
  2. Create an ideal candidate profile

    Common skills:
    • CRM
    • Regional Sales
    • Customer Satisfaction
    • PowerPoint
    • C-Suite
    • Trade Shows
    • Product Demonstrations
    • Sales Process
    • Business Development
    • Client Relationships
    • Product Line
    • Business Relationships
    • Business Plan
    • Territory Sales
    Check all skills
    Responsibilities:
    • Utilize CRM to manage territory effectively.
    • Develop and implement marketing programs for distributors and retailers, including co-op advertising plans, promotional events, and merchandising techniques.
    • Prepare and conduct in-service presentation of products and technologies for colleges and universities.
  3. Make a budget

    Including a salary range in your regional sales specialist job description is a great way to entice the best and brightest candidates. A regional sales specialist salary can vary based on several factors:
    • Location. For example, regional sales specialists' average salary in hawaii is 46% less than in washington.
    • Seniority. Entry-level regional sales specialists earn 31% less than senior-level regional sales specialists.
    • Certifications. A regional sales specialist with a few certifications under their belt will likely demand a higher salary.
    • Company. Working for a prestigious company or an exciting start-up can make a huge difference in a regional sales specialist's salary.

    Average regional sales specialist salary

    $75,047yearly

    $36.08 hourly rate

    Entry-level regional sales specialist salary
    $62,000 yearly salary
    Updated December 17, 2025
  4. Writing a regional sales specialist job description

    A regional sales specialist job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a regional sales specialist job description:

    Regional sales specialist job description example

    How brave are you? We are a high-tech company providing machine tools and laser technology, and are looking for people who can face new challenges with a fresh mind. As an independent family company, we offer you the freedom and trust to put your brave ideas into practice. With you on board, we would like to power ahead with the digital networking of the manufacturing industry. Our passion and creative drive ensure that we are an innovative force - across the globe at over 70 TRUMPF locations.

    The Regional Sales Specialist will be responsible for direct sales and support; and inside sales and technical support when required. This individual will report to the site General Manager. This person will manage business and customer development for a set of specific customer's, while also supporting inside sales activities. This person will be responsible for sales of all TRUMPF Huettinger's generators and power conversion systems and relative markets. This person will help to maintain and strengthen the loyalty of new and existing customers.
    Principle Duties & Responsibilities

    Sell all TRUMPF Huettinger products in the assigned region directly or through regional representatives.
    Co-operation with TRUMPF Electronics US Sales force.
    Develop and sustain the sales business through inside sales support activities. i.e., quoting, cold calling, etc.,
    Provide technical support as needed to achieve sales goals.
    Prepare detailed sales and activity business reports for customer calls, visits, and meetings.
    Input sales activities into the TRUMPF Huettinger CRM tool.
    Produce and maintain market information relevant to territory.
    Report competitive activity and new potentials on the market in the other regions.
    Prospect and qualify potential new companies for TRUMPF Huettinger equipment in the assigned territory.
    Promote and sell TRUMPF Huettinger products at defined product trade shows and events.
    Assist/Host customer demonstrations. Manage systems tests in the region. Co-operation with other TRUMPF Huettinger departments.
    Travel is approximately 25% of the time for this position for local customers, with occasional international travel to be expected for meetings and training sessions.
    If necessary, help with 24 hour customer support line.

    Experience

    Five years experience in Sales, Marketing or related business is desired. Applicant should have a background in a manufacturing area/industry. Electronics and Controls knowledge and experience is desired.

    Education

    Associate degree or higher strongly preferred. Added experience and college as mentioned above, including but not limited to university studies in Physics, Material Sciences or Electrical Engineering is desired. An equivalent combination of education and experience would be considered. Desirable industry experience includes semiconductor wafer fab equipment, vacuum coating and plasma processes, power supplies (DC, AC, and RF), and induction heating.

    TRUMPF is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, veteran status, or other protected class.
  5. Post your job

    There are various strategies that you can use to find the right regional sales specialist for your business:

    • Consider promoting from within or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to find candidates who meet your education requirements.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.
    Post your job online:
    • Post your regional sales specialist job on Zippia to find and recruit regional sales specialist candidates who meet your exact specifications.
    • Use field-specific websites such as salesjobs, salesheads, allretailjobs.com, sales trax.
    • Post a job on free websites.
  6. Interview candidates

    To successfully recruit regional sales specialists, your first interview needs to engage with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.

    It's also good to ask about candidates' unique skills and talents to see if they match your ideal candidate profile. If you think a candidate is good enough for the next step, you can move on to the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new regional sales specialist

    Once you've selected the best regional sales specialist candidate for the job, it's time to write an offer letter. In addition to salary, this letter should include details about the benefits and perks you offer the candidate. Ensuring that your offer is competitive is essential, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and you should be open to discussion. After you reach an agreement, the final step is formalizing the agreement with a contract.

    It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

    After that, you can create an onboarding schedule for a new regional sales specialist. Human Resources and the hiring manager should complete Employee Action Forms. Human Resources should also ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc., and that new employee files are created.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a regional sales specialist?

Recruiting regional sales specialists involves both the one-time costs of hiring and the ongoing costs of adding a new employee to your team. Your spending during the hiring process will mostly be on things like promoting the job on job boards, reviewing and interviewing candidates, and onboarding the new hire. Ongoing costs will obviously involve the employee's salary, but also may include things like benefits.

The median annual salary for regional sales specialists is $75,047 in the US. However, the cost of regional sales specialist hiring can vary a lot depending on location. Additionally, hiring a regional sales specialist for contract work or on a per-project basis typically costs between $29 and $43 an hour.

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