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Become A Research Specialist

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Working As A Research Specialist

  • Analyzing Data or Information
  • Getting Information
  • Interacting With Computers
  • Interpreting the Meaning of Information for Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Mostly Sitting

  • Make Decisions

  • $48,594

    Average Salary

What Does A Research Specialist Do

Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company’s position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

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How To Become A Research Specialist

Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential. 

Education

Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.

Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.

Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research. 

Licenses, Certifications, and Registrations

Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.

Important Qualities

Analytical skills. Market research analysts must be able to understand large amounts of data and information. 

Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients. 

Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.

Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.

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Research Specialist Videos

Innovation and Research Specialist, Career Video from drkit.org

A Day In The Life: Marketing Manager

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Average Length of Employment
Research Scientist 3.8 years
Research Associate 2.6 years
Research Fellow 2.3 years
Research Analyst 2.0 years
Research Assistant 1.7 years
Top Careers Before Research Specialist
Internship 9.4%
Researcher 3.0%
Volunteer 2.8%
Fellow 2.3%
Cashier 2.3%
Specialist 2.0%
Top Careers After Research Specialist
Scientist 6.3%
Consultant 5.4%
Internship 4.4%
Specialist 3.5%
Fellow 3.5%
Associate 3.2%
Instructor 3.0%

Do you work as a Research Specialist?

Research Specialist Demographics

Gender

Female

57.5%

Male

37.1%

Unknown

5.3%
Ethnicity

White

57.2%

Hispanic or Latino

13.8%

Asian

13.7%

Black or African American

11.3%

Unknown

4.1%
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Foreign Languages Spoken

Spanish

42.3%

French

11.4%

Chinese

7.2%

German

7.0%

Mandarin

5.2%

Italian

3.7%

Russian

3.0%

Arabic

3.0%

Portuguese

2.7%

Japanese

2.7%

Hindi

2.2%

Vietnamese

1.7%

Cantonese

1.7%

Thai

1.2%

Urdu

1.0%

Swedish

0.7%

Korean

0.7%

Bosnian

0.7%

Tagalog

0.7%

Dakota

0.7%
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Research Specialist Education

Schools

University of Pittsburgh -

9.2%

University of Phoenix

8.6%

University of Illinois at Chicago

7.5%

University of Arizona

6.9%

Emory University

6.3%

Grand Rapids Community College

6.2%

University of Pennsylvania

6.2%

University of North Carolina at Chapel Hill

4.7%

Temple University

4.6%

University of California - Irvine

4.2%

Drexel University

4.2%

North Carolina State University

3.9%

Ohio State University

3.7%

University of Wisconsin Extension

3.7%

University of Missouri - Columbia

3.7%

Johns Hopkins University

3.7%

University of Wisconsin - Madison

3.6%

Pennsylvania State University

3.3%

Ashford University

2.9%

University of Illinois University Administration

2.9%
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Majors

Business

18.3%

Biology

13.6%

Psychology

7.2%

Biochemistry, Biophysics, Molecular Biology

6.4%

Chemistry

5.3%

Health Care Administration

5.0%

Accounting

4.3%

Criminal Justice

4.2%

Public Health

3.7%

Nursing

3.3%

Communication

3.3%

Marketing

3.3%

Microbiology

3.2%

Management

3.1%

Ecology, Population Biology, And Epidemiology

3.0%

Finance

2.9%

Law

2.7%

Education

2.7%

Biotechnology

2.4%

Economics

2.2%
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Degrees

Bachelors

31.0%

Masters

30.8%

Other

14.8%

Doctorate

13.0%

Associate

6.0%

Certificate

3.6%

Diploma

0.7%

License

0.2%
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Research Specialist Videos

Innovation and Research Specialist, Career Video from drkit.org

A Day In The Life: Marketing Manager

Career Advice on becoming an Operations Manager by Andrew L (Full Version)

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Real Research Specialist Salaries

Job Title Company Location Start Date Salary
Research Specialist Howard Hughes Medical Institute Ashburn, VA Mar 31, 2017 $90,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jun 01, 2019 $87,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Apr 23, 2019 $85,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Mar 31, 2014 $85,000 -
$95,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jan 01, 2015 $80,000 -
$90,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jan 01, 2013 $75,000 -
$85,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA May 01, 2012 $75,000 -
$85,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Oct 01, 2013 $70,000 -
$80,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jan 15, 2013 $70,000 -
$80,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Apr 01, 2018 $70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Dec 16, 2011 $70,000 -
$80,000
Research Specialist I Howard Hughes Medical Institute Ashburn, VA Mar 01, 2011 $70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jul 17, 2017 $70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 15, 2011 $70,000 -
$80,000
Research Specialist I Howard Hughes Medical Institute Ashburn, VA Aug 27, 2018 $65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jan 21, 2019 $65,000 -
$75,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Dec 22, 2014 $65,000 -
$75,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Aug 20, 2013 $65,000 -
$75,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Apr 01, 2013 $65,000 -
$75,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Oct 07, 2013 $65,000 -
$75,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA May 16, 2012 $65,000 -
$75,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 01, 2012 $65,000 -
$85,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Apr 15, 2011 $65,000 -
$75,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA May 16, 2011 $65,000 -
$75,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 10, 2018 $64,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Apr 28, 2019 $62,000 -
$72,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Oct 07, 2018 $61,845
Research Specialist Howard Hughes Medical Institute Ashburn, VA Oct 07, 2018 $61,589
Research Specialist I Howard Hughes Medical Institute Ashburn, VA Nov 20, 2017 $60,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Feb 18, 2017 $60,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Oct 11, 2015 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jun 15, 2015 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Dec 20, 2016 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Aug 06, 2015 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 03, 2014 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jan 04, 2014 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA May 16, 2014 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jun 15, 2012 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jul 05, 2012 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Aug 08, 2012 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 14, 2011 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jan 01, 2012 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Dec 01, 2011 $60,000 -
$70,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Mar 10, 2014 $57,000 -
$67,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA May 27, 2017 $56,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Aug 28, 2017 $56,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Aug 21, 2017 $56,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA May 01, 2017 $56,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Aug 01, 2013 $55,000 -
$65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Dec 20, 2013 $55,000 -
$65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Aug 06, 2012 $55,000 -
$65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jul 01, 2012 $55,000 -
$65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Feb 12, 2012 $55,000 -
$65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Dec 25, 2011 $55,000 -
$65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Apr 23, 2012 $55,000 -
$60,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Oct 01, 2012 $55,000 -
$65,000
Research Specialist I Howard Hughes Medical Institute Ashburn, VA Feb 15, 2011 $55,000 -
$65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 24, 2010 $55,000 -
$65,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 27, 2016 $54,000
Research Specialist I Howard Hughes Medical Institute Ashburn, VA Sep 16, 2009 $54,000 -
$64,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 30, 2018 $53,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Sep 20, 2013 $50,000 -
$60,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA May 27, 2014 $50,000 -
$60,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Nov 03, 2013 $50,000 -
$60,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jul 01, 2010 $50,000 -
$60,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Jul 01, 2013 $45,000 -
$50,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA Aug 27, 2012 $45,000 -
$55,000
Research Specialist Howard Hughes Medical Institute Ashburn, VA May 27, 2011 $45,000 -
$55,000

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Top Skills for A Research Specialist

  1. Cell Culture
  2. Laboratory Equipment
  3. Procedures
You can check out examples of real life uses of top skills on resumes here:
  • Institute for Molecular Virology Conduct molecular biology and cell culture studies to examine virus entry.
  • Monitor the appropriate functioning of all laboratory equipment such as freezer, centrifuge, and computer software for daily laboratory operations.
  • Handled customer complaints in accordance with company complaint handling procedures.
  • Order lab supplies using PantherExpress and Prism.
  • Collected data via telephone * Conducted market research telephone interviews using a computerized system * Read questions and recorded responses verbatim

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Top 10 Best States for Research Specialists

  1. Michigan
  2. North Carolina
  3. New York
  4. Ohio
  5. Delaware
  6. Virginia
  7. Massachusetts
  8. District of Columbia
  9. Florida
  10. Washington
  • (722 jobs)
  • (1,186 jobs)
  • (1,531 jobs)
  • (752 jobs)
  • (72 jobs)
  • (950 jobs)
  • (1,640 jobs)
  • (297 jobs)
  • (829 jobs)
  • (761 jobs)

Top Research Specialist Employers

Jobs From Top Research Specialist Employers

Research Specialist Videos

Innovation and Research Specialist, Career Video from drkit.org

A Day In The Life: Marketing Manager

Career Advice on becoming an Operations Manager by Andrew L (Full Version)

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