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The differences between research team leaders and marketing specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a research team leader and a marketing specialist. Additionally, a research team leader has an average salary of $100,872, which is higher than the $54,942 average annual salary of a marketing specialist.
The top three skills for a research team leader include data analysis, data collection and R. The most important skills for a marketing specialist are digital marketing, marketing campaigns, and project management.
| Research Team Leader | Marketing Specialist | |
| Yearly salary | $100,872 | $54,942 |
| Hourly rate | $48.50 | $26.41 |
| Growth rate | 19% | 19% |
| Number of jobs | 117,575 | 87,145 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A research team leader assists the project directors in defining the objectives, strategies, responsibilities, and tasks for the team members. They also guarantee that all the research is done correctly and promptly to ensure objectives are met. They also ensure all the activities are limited to the annual or project budget.
A marketing specialist's primary responsibility revolves around conducting thorough market research and analysis to acquire extensive knowledge and understanding of a brand and how it will work in the consumer market. They must determine and come up with strategies and utilize this to develop various programs or campaigns that would be vital in bringing more awareness to the brand, thus boosting sales and improving client base. Furthermore, a marketing specialist must also use their expertise to figure out new opportunities and trends that will work for the company.
Research team leaders and marketing specialists have different pay scales, as shown below.
| Research Team Leader | Marketing Specialist | |
| Average salary | $100,872 | $54,942 |
| Salary range | Between $65,000 And $156,000 | Between $36,000 And $82,000 |
| Highest paying City | San Francisco, CA | Seattle, WA |
| Highest paying state | New Jersey | Washington |
| Best paying company | McKinsey & Company Inc | |
| Best paying industry | Professional | Technology |
There are a few differences between a research team leader and a marketing specialist in terms of educational background:
| Research Team Leader | Marketing Specialist | |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between research team leaders' and marketing specialists' demographics:
| Research Team Leader | Marketing Specialist | |
| Average age | 37 | 37 |
| Gender ratio | Male, 54.2% Female, 45.8% | Male, 35.5% Female, 64.5% |
| Race ratio | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 64.9% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 11.2% White, 65.9% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |