12. Primary Research
Primary research is a type of study wherein the researcher, marketing research analyst, and other related professionals conduct and execute the analysis. This means that it involves a direct source of information through an interview process, survey forms, questionnaires, focus group discussion, observation, and other research methods.
- Conducted primary research via interviews and direct visits; compiled research into editorial content.
- Conducted primary research for commercial video series on childcare and parenting.
