What does a reservation sales agent do?

A reservation sales agent informs customers of products and services offered in hotels, car rentals, airlines, and resorts. They also inform customers of the attraction sites available, directions, and any information they might need through their trip. They are the go-between for the customers and the facilities they are looking for.
Reservation sales agent responsibilities
Here are examples of responsibilities from real reservation sales agent resumes:
- Provide customer service and achieve sales quotas by efficiently answering and completing incoming reservations calls quickly.
- Receive and handle high volume of inbound customer calls booking domestic and international airline reservations.
- Communicate information regarding designate VIP reservations.
- Assist customers in booking reservations to international/domestic destinations, while identifying opportunities to sell beneficial options and services.
- Assist guests and travel representatives with reservations, itineraries and transportation arrangements using a GDS program.
- Attend agency clients personally and by telephone, to sell tickets for the Amadeus system of the airline.
- Maintain ownership of group blocks, including pickup numbers, reservation methods, billing, and proper treatment of VIP guests.
- Provide customer reservations and administration of customer travel needs in an accurate and efficient manner.
- Facilitate teleconferences for systems administrators, database administrators, and management to resolve and troubleshoot technical issues.
- Operate remote telecommunications using applications and secure computer communications to troubleshoot and resolve issues on customer Samsung devices.
- Check how many pieces of luggage they are carrying and direct them to TSA check.
- Ticket agents also work in conjunction with TSA in helping control passenger flow into the secured area.
- Assist passengers requiring special assistance to board or depart conveyance.
- Patrol specific areas on foot or motorize conveyance, respond promptly to calls for assistance.
- Used Fidelio and Delphi systems.
Reservation sales agent skills and personality traits
We calculated that 51% of Reservation Sales Agents are proficient in Reservations, Customer Service, and Booking. They’re also known for soft skills such as Integrity, Interpersonal skills, and Organizational skills.
We break down the percentage of Reservation Sales Agents that have these skills listed on their resume here:
- Reservations, 51%
Maintained professional relationships with Wholesale and Corporate vendors through assisting and handling their guests' reservations.
- Customer Service, 8%
Maintained a high level of customer service and satisfaction Developed and submitted cost saving ideas to management which were instituted.
- Booking, 7%
Assisted customers in booking reservations to international/domestic destinations, while identifying opportunities to sell beneficial options and services.
- Inbound Calls, 3%
Provide customers with upbeat professional service, take inbound calls to assist customers with renting vehicles to meet their needs.
- Front Desk, 3%
Trained general managers, directors of sales and front desk supervisors how to maximize revenue through the use of IHG Voice.
- Resorts, 3%
Identified guest reservation needs and determine appropriate room type for various Marriott international Locations including resorts.
Most reservation sales agents use their skills in "reservations," "customer service," and "booking" to do their jobs. You can find more detail on essential reservation sales agent responsibilities here:
Integrity. The most essential soft skill for a reservation sales agent to carry out their responsibilities is integrity. This skill is important for the role because "information clerks, particularly human resources assistants, have access to confidential information." Additionally, a reservation sales agent resume shows how their duties depend on integrity: "earned management trust by serving as front desk opener, responsible for opening store. "
Interpersonal skills. Another essential skill to perform reservation sales agent duties is interpersonal skills. Reservation sales agents responsibilities require that "information clerks who work with the public and customers must understand and communicate information effectively to establish positive relationships." Reservation sales agents also use interpersonal skills in their role according to a real resume snippet: "recognized for excellence in interpersonal communications, teamwork, customer service, flexibility, reliability, and data entry skills. "
Organizational skills. This is an important skill for reservation sales agents to perform their duties. For an example of how reservation sales agent responsibilities depend on this skill, consider that "information clerks must be able to retrieve files and other important information quickly and efficiently." This excerpt from a resume also shows how vital it is to everyday roles and responsibilities of a reservation sales agent: "logged reservations and established organizational methods in the workplace to streamline daily directive to drivers. ".
Communication skills. A big part of what reservation sales agents do relies on "communication skills." You can see how essential it is to reservation sales agent responsibilities because "information clerks must be able to explain policies and procedures clearly to customers and the public." Here's an example of how this skill is used from a resume that represents typical reservation sales agent tasks: "manage all facets of group reservations, including external and internal communication. "
The three companies that hire the most reservation sales agents are:
- Winter Park Resort10 reservation sales agents jobs
- U-Haul6 reservation sales agents jobs
- Marriott International5 reservation sales agents jobs
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Reservation sales agent vs. Train clerk
Agents are individuals who are employed by their clients to represent them in various dealings. Agents are usually employed by people in the show business industry, such as actors, writers, or directors. They meet people who are interested in dealing with their clients. They listen to the plans and vision for the project and assess if the project fits their clients' interests or public image. In the case of agents whose clients are actors, they send their clients to auditions upon review of the project details. Agents are also responsible for negotiating terms on behalf of their clients, such as salary, royalties, and set benefits, among others. They also inform the project leaders of their clients' demands on set. Agents are expected to be business-savvy and good negotiators.
While similarities exist, there are also some differences between reservation sales agents and train clerk. For instance, reservation sales agent responsibilities require skills such as "reservations," "booking," "inbound calls," and "front desk." Whereas a train clerk is skilled in "learning management system," "safety issues," "access database," and "spreadsheets." This is part of what separates the two careers.
The education levels that train clerks earn slightly differ from reservation sales agents. In particular, train clerks are 3.4% more likely to graduate with a Master's Degree than a reservation sales agent. Additionally, they're 0.8% more likely to earn a Doctoral Degree.Reservation sales agent vs. Travel clerk
In addition to the difference in salary, there are some other key differences worth noting. For example, reservation sales agent responsibilities are more likely to require skills like "booking," "inbound calls," "resorts," and "sales techniques." Meanwhile, a travel clerk has duties that require skills in areas such as "defense travel system," "dod," "travel orders," and "dts." These differences highlight just how different the day-to-day in each role looks.
In general, travel clerks achieve similar levels of education than reservation sales agents. They're 1.8% more likely to obtain a Master's Degree while being 0.8% more likely to earn a Doctoral Degree.Reservation sales agent vs. Agent
The required skills of the two careers differ considerably. For example, reservation sales agents are more likely to have skills like "reservations," "booking," "front desk," and "resorts." But a agent is more likely to have skills like "insurance products," "life insurance," "hr," and "financial services."
Most agents achieve a similar degree level compared to reservation sales agents. For example, they're 1.7% more likely to graduate with a Master's Degree, and 0.6% more likely to earn a Doctoral Degree.Reservation sales agent vs. Baggage agent
Types of reservation sales agent
Updated January 8, 2025











