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Residential sales skills for your resume and career

Updated January 8, 2025

5 min read

Quoted experts

Derrek Schartz,

Sonya DiPalma Ph.D.

Below we've compiled a list of the most critical residential sales skills. We ranked the top skills for residential sales based on the percentage of resumes they appeared on. For example, 19.5% of residential sales resumes contained product knowledge as a skill. Continue reading to find out what skills a residential sales needs to be successful in the workplace.

15 residential sales skills for your resume and career

1. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how residential sales use product knowledge:

Maintained high levels of product knowledge by participating in marketing and training seminars.
Passed all qualifying product knowledge and sales knowledge exams.

2. Strong Work Ethic

Here's how residential sales use strong work ethic:

Maintain strong work ethic and assume many different roles on any given day.

3. HVAC

Here's how residential sales use hvac:

Followed leads, completed bids, closed sales and acted as job foreman on all residential and commercial HVAC replacements.
Executed marketing programs for conversion burners, HVAC and water heaters exceeding corporate budget for three years.

4. Direct Sales

Here's how residential sales use direct sales:

Work territories throughout Virginia First sales opportunity out of college Gained experience in business management and direct sales.
Demonstrated direct sales ability, self-confidence, excellent communication skills and rapport building with clients and potential customers.

5. Broadband

Here's how residential sales use broadband:

Achieve and maintain high-volume sales output, for cell phones and broadband products to stay employed with company.
Canvassed assigned sales territory and solicited orders for new or upgraded cable, broadband and digital phone services.

6. Bundling

Here's how residential sales use bundling:

Developed simplified bundling offers and save/sale process improvements for call centers.
Revamped approach to sell all product lines profitably by creating account bundling process.

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7. Residential Real Estate

Here's how residential sales use residential real estate:

Manage successful residential real estate business providing end-to-end service for clients.
Assisted clients with the purchase and selling of residential real estate throughout the Phoenix Metro Area.

8. Door Sales

Here's how residential sales use door sales:

Perform door to door sales, communicating new products and service with presentations.
Direct Marketing to increase company awareness in Atlanta Managed Door to Door sales team and created Social Media campaigns

9. Sales Process

Here's how residential sales use sales process:

Assess customer s needs during the sales process and estimate/design systems with the appropriate functionality.
Educate on the sales process.

10. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how residential sales use customer service:

Provided thorough product information to potential customers, and excellent customer service to connected customers.
Converted customer accounts from an acquired company resulting in increased customer service response.

11. Inbound Calls

Here's how residential sales use inbound calls:

Documented live inbound calls into customers personal account records.
Received inbound calls for customers who expressed interest in purchasing security systems for whether it was residential or commercial.

12. Trade Shows

Here's how residential sales use trade shows:

Prospected new customers through cold calls, referrals, networking, and trade shows.
Participated in regional trade shows and coordinated monthly sales blitzes.

13. Close Rate

Here's how residential sales use close rate:

Close rate of 92%+ with over half being self-generated leads.
Averaged 47% close rate of sales vs. leads, maintaining $3,000.00 - $5,000.00 in weekly sales.

14. Sales Territory

Here's how residential sales use sales territory:

Increased footprint and knowledge base of services in and beyond sales territory.
Traveled extensively within 150 mile assigned sales territory (AL/GA)

15. Residential Homes

Here's how residential sales use residential homes:

Set up camera video systems for residential homes.
Scheduled line work at residential homes.

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What skills help Residential Sales find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What residential sales skills would you recommend for someone trying to advance their career?

Derrek Schartz

Senior Lecturer, Website

To maximize your total income in sales one must always be learning and growing. Improving their knowledge, skills, and abilities particularly in light of the disruptions beginng to occur, such as AI, digitization, and others.

What soft skills should all residential saleses possess?

Sonya DiPalma Ph.D.

Associate Professor, Chair, Academic Policies Committee, Director of MCOM Internship Program, University of North Carolina at Asheville

Be personable and a person someone wants to talk with and work with on a continuing basis. Listening and note-taking skills will be critical. Great employees listen well and ask good follow up questions. Be versatile and adaptable. If you find some downtime between projects, ask how you may help with another project.

Do you want to know more?

List of residential sales skills to add to your resume

The most important skills for a residential sales resume and required skills for a residential sales to have include:

Product Knowledge
Strong Work Ethic
HVAC
Direct Sales
Broadband
Bundling
Residential Real Estate
Door Sales
Sales Process
Customer Service
Inbound Calls
Trade Shows
Close Rate
Sales Territory
Residential Homes
Customer Satisfaction

Property Management
Business Sales
Customer Inquiries
Windows
Sales Contracts
General Contractors
Upselling
Customer Accounts
Market Analysis
ADT
Sales Quota
Market Trends
Cold Calls
Customer Retention
MLS
Sales Proposals

Purchase Agreements
Open Houses
Residential Security Systems
REO
Lawn Care
Business Development
Residential Properties
Sales Strategies
Contract Negotiations
Alarm Systems
Customer Relations
Product Line
Commercial Property
Real Estate License
Real Estate Transactions

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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