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What does a residential sales representative do?

Updated January 8, 2025
7 min read

The job of a residential sales representative is to sell the products and services to potential customers. Residential sales representatives design effective strategies to generate leads, establish a plan of action, and execute it. They manage all the leads and determine their prospective clients. It is part of their job to take part in different home shows and present the products and services their company offers. Marketing, communications, leadership, and business management are some of the skills they need to develop.

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Residential sales representative responsibilities

Here are examples of responsibilities from real residential sales representative resumes:

  • Manage a sales team of 8 DSR's, performing as a supervisor and leading role.
  • Follow leads, complete bids, close sales and act as job foreman on all residential and commercial HVAC replacements.
  • Conduct follow-up of leads through means of telemarketing and person-to-person contact to identify customer needs.
  • Sell newspaper subscriptions to designate potential customers in order to achieve circulation sales department goals.
  • Generate sales appointments and insides sales opportunities through outbound telemarketing campaigns, including manual internet leads.
  • Contact medicare eligible recipients to sell medicare advantage plans through in-home meetings, community seminars and direct telesales.
  • Recruit to increase sales in roofing, siding, and windows for the Berlin warehouse.
  • Utilize technology such as smartphones, tablets, and laptops to demonstrate product knowledge and give sales presentations.
  • Process incoming calls and insure the entirety and accuracy of customer orders for as seen on TV products and services.
  • Develop business relationships with building owners and property managers to establish company as preferred roofing needs distributor.
  • Provide consultative sales services for windows and doors as a leading home improvement retailer.
  • Establish positive flow of communication with customers involve in the purchasing broadband and data services.
  • Provide training, guidance to other HVAC techs, organize ideas to improve services and productivity.
  • Develop implementation plans that include analyses such as cost-benefit or return on investment (ROI).
  • Gain basic familiarity with POS equipment such as debit pads, register bases, and printers.

Residential sales representative skills and personality traits

We calculated that 19% of Residential Sales Representatives are proficient in Data Entry, Customer Relationships, and Weed Control. They’re also known for soft skills such as Customer-service skills, Interpersonal skills, and Physical stamina.

We break down the percentage of Residential Sales Representatives that have these skills listed on their resume here:

  • Data Entry, 19%

    Perform data entry associated with the position

  • Customer Relationships, 17%

    Demonstrated product knowledge of electronic security systems and built quality customer relationships that resulted in top sales in territory.

  • Weed Control, 12%

    Sell residential lawn care services, including weed control, fertilization, and insect control.

  • Telemarketing, 11%

    Conducted follow-up of leads through means of telemarketing and person-to-person contact to identify customer needs.

  • Lawn Care, 11%

    Sell lawn care services door-to-door in residential neighborhoods and address any potential problem areas the customer might have.

  • Cross-Selling, 11%

    Cultivated cold-calling strategies while working with account management to explore cross-selling opportunities and modal penetration.

"data entry," "customer relationships," and "weed control" are among the most common skills that residential sales representatives use at work. You can find even more residential sales representative responsibilities below, including:

Customer-service skills. To carry out their duties, the most important skill for a residential sales representative to have is customer-service skills. Their role and responsibilities require that "wholesale and manufacturing sales representatives must be able to listen to the customer’s needs and concerns before and after the sale." Residential sales representatives often use customer-service skills in their day-to-day job, as shown by this real resume: "supervised all aspects of customer service computer data entry of residential information and student communication"

Interpersonal skills. Another essential skill to perform residential sales representative duties is interpersonal skills. Residential sales representatives responsibilities require that "wholesale and manufacturing sales representatives must be able to work well with many types of people." Residential sales representatives also use interpersonal skills in their role according to a real resume snippet: "continued developing interpersonal skills while generating business through in-home sales visits, cold calls, and networking. "

Physical stamina. Another skill that relates to the job responsibilities of residential sales representatives is physical stamina. This skill is critical to many everyday residential sales representative duties, as "wholesale and manufacturing sales representatives are often on their feet for a long time and may carry heavy sample products." This example from a resume shows how this skill is used: "conducted effective planning to conduct sales presentations by meeting customers physically on daily basis. "

Self-confidence. For certain residential sales representative responsibilities to be completed, the job requires competence in "self-confidence." The day-to-day duties of a residential sales representative rely on this skill, as "wholesale and manufacturing sales representatives must be confident and persuasive when making sales presentations." For example, this snippet was taken directly from a resume about how this skill applies to what residential sales representatives do: "develop a relationship on trust and confidence in giving comcast another chance as their cable provider. "

Most common residential sales representative skills

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Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume
Residential Sales Representative Resume

Compare different residential sales representatives

Residential sales representative vs. Business development representative

A business development representative's role is to find new business and client opportunities through market research and networking. They are primarily responsible for participating in creating strategies to enhance client relations, improve sales, and reach out to potential clients through calls, correspondence, and meetings. Moreover, it is also their responsibility to perform follow-up calls, offer recommendations, and even build rapport to strengthen client base. As a representative, it is essential to coordinate with managers and supervisors and adhere to policies and regulations.

We looked at the average residential sales representative salary and compared it with the wages of a business development representative. Generally speaking, business development representatives are paid $7,679 lower than residential sales representatives per year.Even though residential sales representatives and business development representatives are distinct careers, a few of the skills required for both jobs are similar. For example, both careers require telemarketing, lawn care, and cross-selling in the day-to-day roles and responsibilities.

There are some key differences in the responsibilities of each position. For example, residential sales representative responsibilities require skills like "data entry," "customer relationships," "weed control," and "punctuality." Meanwhile a typical business development representative has skills in areas such as "business development," "work ethic," "bdr," and "sales cycle." This difference in skills reveals the differences in what each career does.

Business development representatives earn the highest salaries when working in the manufacturing industry, with an average yearly salary of $49,583. On the other hand, residential sales representatives are paid more in the technology industry with an average salary of $60,267.business development representatives tend to reach similar levels of education than residential sales representatives. In fact, business development representatives are 1.0% less likely to graduate with a Master's Degree and 0.3% more likely to have a Doctoral Degree.

Residential sales representative vs. Sales development representative

A sales development representative qualifies leads at the sales funnel's initial stages. Sales development representatives need to conduct research for prospective clients and qualify the leads before handing them to the sales team. They develop sales strategies to attract buyers or solicit potential customers. They need to build relationships with their customers to determine their needs and qualify the viability of interests to drive sales. Also, they collaborate with the sales executives making certain that corporate targets and goals are met.

Sales development representative positions earn lower pay than residential sales representative roles. They earn a $3,415 lower salary than residential sales representatives per year.While the salary may differ for these jobs, they share a few skills needed to perform their duties. Based on resume data, both residential sales representatives and sales development representatives have skills such as "telemarketing," "lead generation," and "security industry. "

Each career also uses different skills, according to real residential sales representative resumes. While residential sales representative responsibilities can utilize skills like "data entry," "customer relationships," "weed control," and "lawn care," sales development representatives use skills like "sdr," "account executives," "linkedin," and "saas."

On average, sales development representatives earn a lower salary than residential sales representatives. Some industries support higher salaries in each profession. Interestingly enough, sales development representatives earn the most pay in the start-up industry with an average salary of $54,512. Whereas residential sales representatives have higher pay in the technology industry, with an average salary of $60,267.sales development representatives earn similar levels of education than residential sales representatives in general. They're 2.1% less likely to graduate with a Master's Degree and 0.3% more likely to earn a Doctoral Degree.

Residential sales representative vs. Sales representative internship

In a sales representative internship, an intern's duties depend on the directives of a supervising staff or manager. Typically, they are responsible for gaining industry insights while performing clerical tasks such as preparing and processing documents, greeting visitors, disseminating and organizing files, and running errands as needed. They may also participate in communicating with clients through calls and appointments to offer products and services, ensuring client satisfaction. Furthermore, as an intern, it is essential to familiarize and abide by the company's policies and regulations, including its vision and mission.

An average sales representative internship eans a lower salary compared to the average salary of residential sales representatives. The difference in salaries amounts to sales representative interns earning a $20,363 lower average salary than residential sales representatives.By looking over several residential sales representatives and sales representative interns resumes, we found that both roles require similar skills in their day-to-day duties, such as "customer service," "outbound calls," and "product knowledge." But beyond that, the careers look very different.

The required skills of the two careers differ considerably. For example, residential sales representatives are more likely to have skills like "data entry," "customer relationships," "weed control," and "telemarketing." But a sales representative internship is more likely to have skills like "kids," "powerpoint," "salesforce," and "market research."

Sales representative interns typically earn similar educational levels compared to residential sales representatives. Specifically, they're 0.7% less likely to graduate with a Master's Degree, and 1.1% less likely to earn a Doctoral Degree.

Residential sales representative vs. Marketing representative

A marketing representative's responsibilities will vary on the line of work or industry. However, it is the role of a marketing representative to engage with clients and secure sales by promoting, demonstrating, and even advertising products or services. Furthermore, they must devise marketing strategies, conduct research and analysis through surveys and polls, lookout for new opportunities and trends, and coordinate with advertisers. One must have extensive knowledge about the product as well as communication skills, being that building rapport will be very useful in accomplishing every task.

Marketing representatives typically earn lower pay than residential sales representatives. On average, marketing representatives earn a $7,543 lower salary per year.While their salaries may vary, residential sales representatives and marketing representatives both use similar skills to perform their duties. Resumes from both professions include skills like "customer service," "sales quota," and "outbound calls. "Each job also requires different skills to carry out their responsibilities. A residential sales representative uses "data entry," "customer relationships," "weed control," and "telemarketing." Marketing representatives are more likely to have duties that require skills in "life insurance," "powerpoint," "business development," and "health insurance. "marketing representatives enjoy the best pay in the finance industry, with an average salary of $60,984. For comparison, residential sales representatives earn the highest salary in the technology industry.In general, marketing representatives hold similar degree levels compared to residential sales representatives. Marketing representatives are 0.2% less likely to earn their Master's Degree and 0.1% more likely to graduate with a Doctoral Degree.

Types of residential sales representative

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.