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Retail representative skills for your resume and career

Updated January 8, 2025
3 min read
Quoted expert
Jon-Paul McCool
Retail representative example skills
Below we've compiled a list of the most critical retail representative skills. We ranked the top skills for retail representatives based on the percentage of resumes they appeared on. For example, 35.8% of retail representative resumes contained flexibility as a skill. Continue reading to find out what skills a retail representative needs to be successful in the workplace.

15 retail representative skills for your resume and career

1. Flexibility

Here's how retail representatives use flexibility:
  • Interacted with store management on varied work tasks demonstrating flexibility and attention to detail.
  • Maintain flexibility to participate in team scheduled tasks and clients work-withs.

2. Store Management

Here's how retail representatives use store management:
  • Cultivate a professional working relationship with store management, associates and other merchandising companies to effectively meet company and client objectives.
  • Implement retail schematics and merchandising materials as assigned while clearly communicating with store management and staff to successfully achieve objectives.

3. Certification Programs

Here's how retail representatives use certification programs:
  • Complete required training, certification programs, implement retail schematics and merchandising materials.
  • Completed required training and certification programs.

4. PET

Here's how retail representatives use pet:
  • Represented Hill's Pet Food Samsung Certified Representative\
  • Company partnered with Global Distribution Services, hired to work route monthly to continue services for pet related periodicals.

5. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how retail representatives use customer service:
  • Dedicated to providing excellent customer service and to develop a merchandising companies to effectively meet company and client objectives.
  • Dedicated to providing excellent customer service to develop a working relationship and effectively meet customer/client orders and objectives.

6. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how retail representatives use product knowledge:
  • Identified interested and qualified customers to provide them with product knowledge and additional information.
  • Completed voluntary training with factory manufacturers to further product knowledge.

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7. Execution Objectives

Here's how retail representatives use execution objectives:
  • Executed retail merchandising tasks*Scheduled tasks on weekly basis to meet execution objectives*Prepared and served food samples using small appliances.
  • Scheduled and completed merchandising tasks on weekly basis to meet execution objectives.

8. Retail Sales

Retail sales are the method to track consumer demand for finished goods by assessing the purchases of durable and non-durable products over a definite period. Data on retail sales is accumulated monthly by the U.S. Bureau of the Census.

Here's how retail representatives use retail sales:
  • Utilized effective selling skills to promote add on services, gift certificate sales, retail sales, etc.
  • Managed the comparative report for retail sales, WOW store sales results, and repair numbers.

9. REP

Here's how retail representatives use rep:
  • Top Sales Rep 1996 and 1997 achieving 110% balance performance.
  • Promoted to senior sales rep because of my high standards.

10. Product Displays

Here's how retail representatives use product displays:
  • Identified and executed growth opportunities in point-of-sale marketing and product display strategies.
  • Organized and designed product displays for effective merchandising.

11. Brand Awareness

Here's how retail representatives use brand awareness:
  • Increased brand awareness through implementing point of sales tactics.
  • Conducted brand and product technology info-sessions, accelerating brand awareness.

12. Product Placement

Here's how retail representatives use product placement:
  • Retail Representative/Merchandiser, Resets, Product Placement, Secondary Sales/Placement.
  • Convinced Management to allow prominent product placement.

13. Depot

A depot is a location set aside by a business as a storage location for products. It is a physical distribution pathway that aids the movement of goods from one place to another area and business to customers

Here's how retail representatives use depot:
  • Set, reset, and stock various aisles of product for Home Depot as a vendor through CROSSMARK.
  • Research Home Depot merchandise information and promote key functions to increase retails store sales.

14. POS

POS is an abbreviation of "Point of Sale" which is the time and place where a customer completes a transaction. It can either be a physical shop that consists of POS terminals or a virtual shop. A POS system helps simplify the retail functions and track important sales data.

Here's how retail representatives use pos:
  • Befriended category managers and backroom personnel to positively impact on OSA, POS placement, and other sell-in tactics.
  • Executed the proper POS in accounts, particularly with products on sale.

15. Retail Store

Here's how retail representatives use retail store:
  • Train Associates in different retail stores like Best Buy on New Electronic products coming out or that have already been released.
  • Audit and maintain products sold at retail stores (DYI, Big Box, Regional) within assigned district.
top-skills

What skills help Retail Representatives find jobs?

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What retail representative skills would you recommend for someone trying to advance their career?

Jon-Paul McCool

Associate Professor of Geography; Environmental Science Program Coordinator, Valparaiso University

It is important to remember that the only person who can push your career forward is you. You have to go to places and events to get exposure to opportunities and you have to be willing to potentially move and learn new things. You really have to want to move forward with your career and you have to take a vested interest in it by pursuing additional learning opportunities such as workshops, joining professional organizations and attending meetings, volunteering, etc. A degree alone only distinguishes you from those who didn't graduate. How are you going to stand out compared to the thousands of others graduating across the country with the same major?
Do you want to know more?
Read more about what experts have to say about retail representative

List of retail representative skills to add to your resume

Retail representative skills

The most important skills for a retail representative resume and required skills for a retail representative to have include:

  • Flexibility
  • Store Management
  • Certification Programs
  • PET
  • Customer Service
  • Product Knowledge
  • Execution Objectives
  • Retail Sales
  • REP
  • Product Displays
  • Brand Awareness
  • Product Placement
  • Depot
  • POS
  • Retail Store
  • Store Calls
  • Retail Tasks
  • Retail Locations
  • Sales Floor
  • Stock Shelves
  • Grocery Store
  • Upselling
  • Store Inventory
  • Product Availability
  • Inventory Control
  • Nintendo
  • Customer Complaints
  • Customer Inquiries
  • Distribution Checks
  • Product Line
  • Store Associates
  • IRC
  • Store Displays
  • Publix
  • Store Resets
  • Retail Accounts
  • Service Calls
  • Cash Drawers
  • SAM
  • POG
  • Building Displays
  • Convenience Stores
  • Proper Signage
  • Security Practices
  • Sales Promotions
  • Kroger
  • Promotional Displays

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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