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Become A Retail Sales Consultant

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Working As A Retail Sales Consultant

  • Performing for or Working Directly with the Public
  • Selling or Influencing Others
  • Getting Information
  • Establishing and Maintaining Interpersonal Relationships
  • Communicating with Persons Outside Organization
  • Deal with People

  • Unpleasant/Angry People

  • $22,100

    Average Salary

What Does A Retail Sales Consultant Do

Retail sales workers include both those who sell retail merchandise, such as clothing, furniture, and cars, (called retail salespersons) and those who sell spare and replacement parts and equipment, especially car parts (called parts salespersons). Both types of workers help customers find the products they want and process customers’ payments.

Duties

Retail sales workers typically do the following:

  • Greet customers and offer them assistance
  • Recommend merchandise based on customers’ wants and needs
  • Explain the use and benefit of merchandise to customers
  • Answer customers’ questions
  • Show how merchandise works, if applicable
  • Add up customers’ total purchases and accept payment
  • Inform customers about current sales, promotions, and policies about payments and exchanges

The following are examples of types of retail sales workers:

Retail salespersons work in stores where they sell goods, such as books, cars, clothing, cosmetics, electronics, furniture, lumber, plants, shoes, and many other types of merchandise.

In addition to helping customers find and select items to buy, many retail salespersons process the payment for the sale, which typically involves operating cash registers.

After taking payment for the purchases, retail salespersons may bag or package the purchases.

Depending on the hours they work, retail salespersons may have to open or close cash registers. This includes counting the money in the register and separating charge slips, coupons, and exchange vouchers. They may also make deposits at a cash office.

For information about other workers who receive and disburse money, see the profile on cashiers.

In addition, retail salespersons may help stock shelves or racks, arrange for mailing or delivery of purchases, mark price tags, take inventory, and prepare displays.

For some retail sales jobs, particularly those involving expensive and complex items, retail sales workers need special knowledge or skills. For example, those who sell cars must be able to explain the features of various models, manufacturers’ specifications, different types of options on the car, financing available, and the details of associated warranties.

In addition, retail sales workers must recognize security risks and thefts and understand their organization’s procedures for handling thefts—procedures that may include notifying security guards or calling police.

Parts salespersons sell spare and replacement parts and equipment, especially car parts. Most work in either automotive parts stores or automobile dealerships. They take customers’ orders, inform customers of part availability and price, and take inventory.

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How To Become A Retail Sales Consultant

Typically, there are no formal education requirements for retail sales workers. Most receive on-the-job training, which usually lasts a few days to a few months.

Education

Although retail or parts sales positions usually have no formal education requirements, some employers prefer applicants who have a high school diploma or equivalent, especially employers who sell technical products or “big-ticket” items, such as electronics or cars.

Training

Most retail sales workers receive on-the-job training, which usually lasts a few days to a few months. In small stores, an experienced employee often trains newly hired workers. In large stores, training programs are more formal and usually conducted over several days.

During training sessions, topics often include customer service, security, the store’s policies and procedures, and how to operate the cash register.

Depending on the type of product they are selling, employees may be given additional specialized training. For example, salespersons working in cosmetics get instruction on the types of products the store offers and for whom the cosmetics would be most beneficial. Likewise, those who sell computers may be instructed on the technical differences between computer products.

Because providing exceptional service to customers is a priority for many employers, employees often get periodic training to update and refine their skills.

Advancement

Retail sales workers typically have opportunities to advance to supervisory or managerial positions. Some employers want candidates for managerial positions to have a college degree.

As sales workers gain experience and seniority, they often move into positions that have greater responsibility and may be given their choice of departments in which to work. This opportunity often means moving to positions with higher potential earnings and commissions. The highest earnings potential usually involves selling “big-ticket” items—such as cars, jewelry, furniture, and electronics. These positions often require workers with extensive knowledge of the product and an excellent talent for persuasion.

Important Qualities

Customer-service skills. Retail sales workers must be responsive to the wants and needs of customers. They should explain the product options available to customers and make appropriate recommendations.

Interpersonal skills. A friendly and outgoing personality is important for these workers because the job requires almost constant interaction with people. 

Math skills. Retail sales workers must have the ability to calculate price totals, discounts, and change owed to customers.

Persistence. A large number of attempted sales may not be successful, so sales workers should not be discouraged easily. They must start each new sales attempt with a positive attitude.

Selling skills. Retail sales workers must be persuasive when interacting with customers. They must clearly and effectively explain the benefits of the merchandise.

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Retail Sales Consultant Jobs

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Retail Sales Consultant Career Paths

Retail Sales Consultant
Personal Banker Branch Manager General Manager
Account Manager
5 Yearsyrs
Personal Banker Assistant Branch Manager
Branch Manager
6 Yearsyrs
Sales Manager General Manager Account Executive
Business Development Manager
9 Yearsyrs
Sales Manager Regional Sales Manager
Director Of Sales
10 Yearsyrs
Specialist Account Manager Director Of Sales
Director Of Sales And Marketing
9 Yearsyrs
Account Manager Account Executive
District Sales Manager
7 Yearsyrs
Account Executive Sales Manager
General Sales Manager
8 Yearsyrs
Retail Sales Lead Account Manager Business Analyst
Information Technology Manager
8 Yearsyrs
Retail Sales Lead Office Manager Sales Consultant
Internet Sales Manager
6 Yearsyrs
Technical Support Specialist Business Analyst Product Manager
Market Manager
7 Yearsyrs
Assistant Store Manager Store Manager District Manager
National Account Manager
8 Yearsyrs
Specialist Analyst Business Analyst
Product Manager
7 Yearsyrs
Account Manager Sales Manager General Manager
Regional Manager
8 Yearsyrs
Assistant Retail Sales Manager Retail Sales Manager Account Executive
Relationship Manager
6 Yearsyrs
Solution Specialist Operations Specialist Account Manager
Sales Account Manager
6 Yearsyrs
Solution Specialist Project Manager Product Manager
Sales And Marketing Manager
6 Yearsyrs
Account Executive Sales Consultant
Sales Manager
5 Yearsyrs
Retail Sales Manager General Manager Account Manager
Senior Account Manager
7 Yearsyrs
Retail Sales Manager Account Executive
Territory Manager
7 Yearsyrs
Assistant Store Manager Manager Sales Manager
Territory Sales Manager
7 Yearsyrs
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Do you work as a Retail Sales Consultant?

Help others decide if this is a good career for them

Average Length of Employment
Sales Consultant 2.2 years
Retail Sales Clerk 2.2 years
Retail Consultant 1.8 years
Mobile Consultant 1.5 years
Top Employers Before
Cashier 5.9%
Teller 3.8%
Manager 3.5%
Server 3.4%
Internship 3.1%
Top Employers After
Teller 3.3%
Manager 3.0%
Specialist 2.7%

Do you work as a Retail Sales Consultant?

Retail Sales Consultant Demographics

Gender

Male

55.9%

Female

42.2%

Unknown

1.9%
Ethnicity

White

58.4%

Hispanic or Latino

19.3%

Black or African American

11.6%

Asian

6.8%

Unknown

3.9%
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Languages Spoken

Spanish

71.6%

French

5.5%

Arabic

2.9%

Russian

2.5%

Mandarin

2.4%

Portuguese

1.8%

Chinese

1.8%

German

1.5%

Cantonese

1.3%

Urdu

1.2%

Italian

1.2%

Hindi

1.2%

Carrier

0.8%

Polish

0.8%

Vietnamese

0.7%

Korean

0.7%

Hmong

0.5%

Armenian

0.5%

Croatian

0.5%

Greek

0.5%
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Retail Sales Consultant Education

Schools

University of Phoenix

26.5%

Ashford University

5.6%

University of Memphis

5.4%

American InterContinental University

4.8%

Marshall University

4.7%

Liberty University

4.7%

University of Louisiana at Lafayette

4.1%

Southeastern Louisiana University

3.9%

Full Sail University

3.8%

University of Houston

3.7%

Southern New Hampshire University

3.7%

West Virginia University

3.5%

Mississippi State University

3.5%

University of Central Arkansas

3.2%

University of North Texas

3.2%

Murray State University

3.2%

Southeast Missouri State University

3.2%

Western Kentucky University

3.2%

University of Southern Indiana

3.0%

University of Kentucky

3.0%
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Majors

Business

35.5%

Marketing

7.3%

Communication

6.5%

Psychology

5.6%

Criminal Justice

5.0%

Management

4.5%

General Studies

4.0%

Accounting

3.6%

Computer Science

3.2%

Finance

2.8%

Information Technology

2.7%

Liberal Arts

2.6%

Nursing

2.4%

Human Resources Management

2.3%

Kinesiology

2.3%

Political Science

2.1%

Education

2.0%

Computer Information Systems

1.9%

Graphic Design

1.9%

Health Care Administration

1.8%
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Degrees

Bachelors

44.0%

Other

31.5%

Associate

13.0%

Masters

7.3%

Certificate

2.9%

Diploma

0.7%

Doctorate

0.5%

License

0.3%
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Top Skills for A Retail Sales Consultant

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  1. Customer Service
  2. T Mobility
  3. Wireless Products
You can check out examples of real life uses of top skills on resumes here:
  • Provided a consistently excellent customer service experience by maintaining the highest degree of courtesy, confidentiality and professionalism.
  • Delivered business customer proposals and executed AT&T Mobility Business agreements in conjunction with Business Sales Executives.
  • Perform superior customer service by providing relevant offerings of wired and wireless products.
  • Facilitate administrative tasks including completing customer contracts and warranties, pulling products from inventory, processing payments and filing completed orders.
  • Handled administrative aspects of position including: running credit, processing contracts preparing files and addressing local market promotions.

How Would You Rate Working As a Retail Sales Consultant?

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Top Retail Sales Consultant Employers

Jobs From Top Retail Sales Consultant Employers

Retail Sales Consultant Videos

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A Look Inside: Retail Careers | AT&T

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