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Working As a Retail Sales Consultant

  • Performing for or Working Directly with the Public
  • Selling or Influencing Others
  • Getting Information
  • Establishing and Maintaining Interpersonal Relationships
  • Communicating with Persons Outside Organization
  • Deal with People

  • Unpleasant/Angry People

  • $38,000

    Average Salary

What Does A Retail Sales Consultant Do

Retail sales workers include both those who sell retail merchandise, such as clothing, furniture, and cars, (called retail salespersons) and those who sell spare and replacement parts and equipment, especially car parts (called parts salespersons). Both types of workers help customers find the products they want and process customers’ payments.

Duties

Retail sales workers typically do the following:

  • Greet customers and offer them assistance
  • Recommend merchandise based on customers’ wants and needs
  • Explain the use and benefit of merchandise to customers
  • Answer customers’ questions
  • Show how merchandise works, if applicable
  • Add up customers’ total purchases and accept payment
  • Inform customers about current sales, promotions, and policies about payments and exchanges

The following are examples of types of retail sales workers:

Retail salespersons work in stores where they sell goods, such as books, cars, clothing, cosmetics, electronics, furniture, lumber, plants, shoes, and many other types of merchandise.

In addition to helping customers find and select items to buy, many retail salespersons process the payment for the sale, which typically involves operating cash registers.

After taking payment for the purchases, retail salespersons may bag or package the purchases.

Depending on the hours they work, retail salespersons may have to open or close cash registers. This includes counting the money in the register and separating charge slips, coupons, and exchange vouchers. They may also make deposits at a cash office.

For information about other workers who receive and disburse money, see the profile on cashiers.

In addition, retail salespersons may help stock shelves or racks, arrange for mailing or delivery of purchases, mark price tags, take inventory, and prepare displays.

For some retail sales jobs, particularly those involving expensive and complex items, retail sales workers need special knowledge or skills. For example, those who sell cars must be able to explain the features of various models, manufacturers’ specifications, different types of options on the car, financing available, and the details of associated warranties.

In addition, retail sales workers must recognize security risks and thefts and understand their organization’s procedures for handling thefts—procedures that may include notifying security guards or calling police.

Parts salespersons sell spare and replacement parts and equipment, especially car parts. Most work in either automotive parts stores or automobile dealerships. They take customers’ orders, inform customers of part availability and price, and take inventory.

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How To Become A Retail Sales Consultant

Typically, there are no formal education requirements for retail sales workers. Most receive on-the-job training, which usually lasts a few days to a few months.

Education

Although retail or parts sales positions usually have no formal education requirements, some employers prefer applicants who have a high school diploma or equivalent, especially employers who sell technical products or “big-ticket” items, such as electronics or cars.

Training

Most retail sales workers receive on-the-job training, which usually lasts a few days to a few months. In small stores, an experienced employee often trains newly hired workers. In large stores, training programs are more formal and usually conducted over several days.

During training sessions, topics often include customer service, security, the store’s policies and procedures, and how to operate the cash register.

Depending on the type of product they are selling, employees may be given additional specialized training. For example, salespersons working in cosmetics get instruction on the types of products the store offers and for whom the cosmetics would be most beneficial. Likewise, those who sell computers may be instructed on the technical differences between computer products.

Because providing exceptional service to customers is a priority for many employers, employees often get periodic training to update and refine their skills.

Advancement

Retail sales workers typically have opportunities to advance to supervisory or managerial positions. Some employers want candidates for managerial positions to have a college degree.

As sales workers gain experience and seniority, they often move into positions that have greater responsibility and may be given their choice of departments in which to work. This opportunity often means moving to positions with higher potential earnings and commissions. The highest earnings potential usually involves selling “big-ticket” items—such as cars, jewelry, furniture, and electronics. These positions often require workers with extensive knowledge of the product and an excellent talent for persuasion.

Important Qualities

Customer-service skills. Retail sales workers must be responsive to the wants and needs of customers. They should explain the product options available to customers and make appropriate recommendations.

Interpersonal skills. A friendly and outgoing personality is important for these workers because the job requires almost constant interaction with people. 

Math skills. Retail sales workers must have the ability to calculate price totals, discounts, and change owed to customers.

Persistence. A large number of attempted sales may not be successful, so sales workers should not be discouraged easily. They must start each new sales attempt with a positive attitude.

Selling skills. Retail sales workers must be persuasive when interacting with customers. They must clearly and effectively explain the benefits of the merchandise.

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Retail Sales Consultant Career Paths

Retail Sales Consultant
Account Executive Sales Manager Store Manager
District Manager
7 Yearsyrs
Account Executive Sales Manager
Director Of Sales
10 Yearsyrs
Account Executive Account Manager
Senior Account Manager
7 Yearsyrs
Personal Banker Loan Officer Senior Loan Officer
Branch Manager
6 Yearsyrs
Personal Banker Loan Officer Underwriter
Account Manager
5 Yearsyrs
Personal Banker Finance Advisor Consultant
Sales Manager
5 Yearsyrs
Specialist Team Leader Store Manager
District Sales Manager
7 Yearsyrs
Specialist Team Leader General Manager
Regional Manager
8 Yearsyrs
Specialist Team Leader Account Manager
Business Development Manager
9 Yearsyrs
Sales Person Technician Consultant
Regional Sales Manager
9 Yearsyrs
Sales Person Consultant General Manager
Managing Partner
9 Yearsyrs
Sales Person Foreman Owner
Director Of Sales And Marketing
9 Yearsyrs
Sales Specialist Account Manager Business Development Manager
Business Development Director
11 Yearsyrs
Sales Specialist Store Manager General Manager
Territory Manager
7 Yearsyrs
Sales Specialist Sales Manager
General Sales Manager
8 Yearsyrs
Technician Foreman Operations Manager
Sales And Marketing Manager
6 Yearsyrs
Technician Administrator Branch Manager
Relationship Manager
6 Yearsyrs
Wireless Consultant Solution Specialist Assistant Store Manager
Territory Sales Manager
7 Yearsyrs
Inside Sales Representative Business Developer Territory Manager
Sales Account Manager
6 Yearsyrs
Inside Sales Representative Buyer Owner/Manager
Internet Sales Manager
6 Yearsyrs
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Average Length of Employment
Sales Consultant 2.2 years
Retail Consultant 1.8 years
Cellular Sales 1.8 years
Sales Expert 1.8 years
Top Careers Before Retail Sales Consultant
Cashier 7.9%
Manager 3.7%
Server 3.6%
Internship 3.1%
Teller 2.3%
Top Careers After Retail Sales Consultant
Cashier 2.9%
Manager 2.8%
Teller 2.4%
Server 2.2%
Specialist 2.0%

Do you work as a Retail Sales Consultant?

Average Yearly Salary
$38,000
Show Salaries
$33,000
Min 10%
$38,000
Median 50%
$38,000
Median 50%
$38,000
Median 50%
$38,000
Median 50%
$38,000
Median 50%
$38,000
Median 50%
$38,000
Median 50%
$45,000
Max 90%
Best Paying Company
Prime Communications
Highest Paying City
Washington, DC
Highest Paying State
Oregon
Avg Experience Level
2.3 years
How much does a Retail Sales Consultant make at top companies?
The national average salary for a Retail Sales Consultant in the United States is $38,977 per year or $19 per hour. Those in the bottom 10 percent make under $33,000 a year, and the top 10 percent make over $45,000.

Top Skills for A Retail Sales Consultant

  1. Customer Service
  2. Sales Goals
  3. Retail Store
You can check out examples of real life uses of top skills on resumes here:
  • Recognized for excellent customer service by Management and received 100% customer satisfaction for providing excellent service to customers.
  • Recognized by store management team for customer service excellence and outstanding job performance including exceeding sales goals expectations.
  • Advanced knowledge of retail store and company initiatives in category management and information-based selling and marketing strategies.
  • Handled administrative aspects of position including: running credit, processing contracts preparing files and addressing local market promotions.
  • Facilitate administrative tasks including completing customer contracts and warranties, pulling products from inventory, processing payments and filing completed orders.

Rank:

Average Salary:

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Top 10 Best States for Retail Sales Consultants

  1. Idaho
  2. Oregon
  3. Minnesota
  4. Utah
  5. Maine
  6. Nebraska
  7. Wisconsin
  8. Ohio
  9. Alaska
  10. Colorado
  • (238 jobs)
  • (617 jobs)
  • (1,047 jobs)
  • (649 jobs)
  • (206 jobs)
  • (247 jobs)
  • (1,044 jobs)
  • (2,000 jobs)
  • (91 jobs)
  • (1,237 jobs)

Retail Sales Consultant Resume Examples And Tips

The average resume reviewer spends between 5 to 7 seconds looking at a single resume, which leaves the average job applier with roughly six seconds to make a killer first impression. Thanks to this, a single typo or error on your resume can disqualify you right out of the gate. At Zippia, we went through over 17,264 Retail Sales Consultant resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

Learn How To Create A Top Notch Retail Sales Consultant Resume

View Resume Examples

Retail Sales Consultant Demographics

Gender

Male

55.2%

Female

40.2%

Unknown

4.5%
Ethnicity

White

58.5%

Hispanic or Latino

19.3%

Black or African American

12.1%

Asian

6.4%

Unknown

3.8%
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Foreign Languages Spoken

Spanish

73.3%

French

4.6%

Portuguese

2.7%

Russian

2.3%

Arabic

2.3%

Mandarin

1.9%

Chinese

1.7%

Italian

1.4%

German

1.4%

Hindi

1.2%

Urdu

1.1%

Cantonese

1.1%

Vietnamese

0.8%

Tagalog

0.7%

Japanese

0.7%

Hmong

0.6%

Korean

0.6%

Carrier

0.6%

Polish

0.6%

Armenian

0.5%
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Retail Sales Consultant Education

Schools

University of Phoenix

29.3%

Ashford University

5.2%

University of Memphis

4.7%

University of North Texas

4.0%

Full Sail University

4.0%

American InterContinental University

4.0%

Strayer University

3.9%

University of Louisiana at Lafayette

3.9%

Liberty University

3.8%

Miami Dade College

3.7%

Florida International University

3.6%

Kaplan University

3.6%

University of North Carolina at Greensboro

3.5%

University of Houston

3.4%

Southeastern Louisiana University

3.4%

Georgia State University

3.4%

Marshall University

3.3%

University of Alabama

3.2%

University of Central Florida

3.0%

The Academy

3.0%
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Majors

Business

35.5%

Marketing

7.2%

Communication

6.5%

Psychology

5.7%

Criminal Justice

5.1%

Management

4.1%

General Studies

4.1%

Accounting

3.5%

Computer Science

3.3%

Finance

2.8%

Liberal Arts

2.6%

Information Technology

2.6%

Nursing

2.5%

Kinesiology

2.4%

Human Resources Management

2.4%

Political Science

2.2%

Education

1.9%

Graphic Design

1.9%

Computer Information Systems

1.8%

Biology

1.8%
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Degrees

Bachelors

44.6%

Other

30.0%

Associate

13.7%

Masters

7.1%

Certificate

2.9%

Diploma

0.9%

License

0.4%

Doctorate

0.3%
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