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How to hire a retail sales consultant

Retail sales consultant hiring summary. Here are some key points about hiring retail sales consultants in the United States:

  • There are currently 66,092 retail sales consultants in the US, as well as 290,980 job openings.
  • Retail sales consultants are in the highest demand in Seattle, WA, with 22 current job openings.
  • The median cost to hire a retail sales consultant is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new retail sales consultant to become settled and show total productivity levels at work.

How to hire a retail sales consultant, step by step

To hire a retail sales consultant, you should clearly understand the skills and experience you are looking for in a candidate, and allocate a budget for the position. You will also need to post and promote the job opening to reach potential candidates. Here's a step-by-step guide on how to hire a retail sales consultant:

Here's a step-by-step retail sales consultant hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a retail sales consultant job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new retail sales consultant
  • Step 8: Go through the hiring process checklist

What does a retail sales consultant do?

The primary job of retail sales consultants is to approach customers, identify their needs, and recommend services or products to fulfill those needs. They should be knowledgeable about the functionality and technical specifications of their products as they are the ones who demonstrate these products to customers. They are also responsible for providing customer service, filling out paperwork, and managing inventory. To be qualified for this position, you should have a high school diploma or a college degree, relevant work experience and training, and experience in sales or customer service.

Learn more about the specifics of what a retail sales consultant does
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  1. Identify your hiring needs

    The retail sales consultant hiring process starts by determining what type of worker you actually need. Certain roles might require a full-time employee, whereas part-time workers or contractors can do others.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    A retail sales consultant's background is also an important factor in determining whether they'll be a good fit for the position. For example, retail sales consultants from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

    This list presents retail sales consultant salaries for various positions.

    Type of Retail Sales ConsultantDescriptionHourly rate
    Retail Sales ConsultantRetail sales workers include both those who sell retail merchandise, such as clothing, furniture, and automobiles, (called retail salespersons) and those who sell spare and replacement parts and equipment, especially car parts (called parts salespersons). Both types of workers help customers find the products they want and process customers’ payments.$15-25
    Sales AgentA sales representative is responsible for offering goods and services to potential and existing clients. Sales representatives must display a strong knowledge of the company's products to assist customers with their inquiries and concerns... Show more$10-45
    Product ConsultantA product consultant is a professional who collaborates with client managers and project managers to analyze client requirements and provide optimal products. Product consultants are required to leverage industry and product knowledge to answer customer inquiries and provide customer consultations... Show more$32-62
  2. Create an ideal candidate profile

    Common skills:
    • Retail Sales
    • Customer Satisfaction
    • POS
    • Sales Objectives
    • Customer Relationships
    • Product Knowledge
    • Sales Consultants
    • Cross-Selling
    • Sales Floor
    • Store Operations
    • Customer Billing
    • Help Support
    • DIRECTV
    • Retail Store
    Check all skills
    Responsibilities:
    • Achieve quarterly and yearly bonus goals by controlling business expenses and effectively managing payroll costs.
    • Excel selling requirements with geek squad protection, attachment rate, and sales quota.
    • Exploit selling techniques such as up-selling/ bundling to improve sale quotas.
    • Promote Samsung products as a subject matter expert to target specific sales goals.
    • Work as a sales associate for the wireless kiosk inside Sam's club.
    • Have a primary knowledge of smartphones, wearables/activity trackers, portable speakers, headphones, and networking/routers.
    More retail sales consultant duties
  3. Make a budget

    Including a salary range in your retail sales consultant job description is one of the best ways to attract top talent. A retail sales consultant can vary based on:

    • Location. For example, retail sales consultants' average salary in west virginia is 33% less than in washington.
    • Seniority. Entry-level retail sales consultants 39% less than senior-level retail sales consultants.
    • Certifications. A retail sales consultant with certifications usually earns a higher salary.
    • Company. Working for an established firm or a new start-up company can make a big difference in a retail sales consultant's salary.

    Average retail sales consultant salary

    $42,323yearly

    $20.35 hourly rate

    Entry-level retail sales consultant salary
    $33,000 yearly salary
    Updated January 13, 2026

    Average retail sales consultant salary by state

    RankStateAvg. salaryHourly rate
    1Washington$49,958$24
    2Massachusetts$47,486$23
    3Oregon$47,403$23
    4California$47,243$23
    5Maine$46,890$23
    6New Hampshire$45,804$22
    7Connecticut$45,652$22
    8District of Columbia$44,856$22
    9Utah$44,456$21
    10Minnesota$44,425$21
    11Colorado$43,984$21
    12Nevada$43,403$21
    13Nebraska$42,656$21
    14New Mexico$42,368$20
    15Missouri$42,106$20
    16Wisconsin$42,100$20
    17Arizona$42,066$20
    18Kansas$41,197$20
    19Oklahoma$41,075$20
    20New York$40,924$20

    Average retail sales consultant salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1Anastasia Beverly Hills$48,019$23.09
    2Volvo Trucks$47,964$23.063
    3Carnegie Mellon University$47,053$22.62
    4Crutchfield$44,972$21.621
    5Verizon Communications$43,931$21.123
    6Prime Communications$43,600$20.96
    7AT&T$43,577$20.951,321
    8T-Mobile$43,168$20.75440
    9Marlo Furniture$43,103$20.72
    10Office Depot$42,937$20.6495
    11Southern Glazer's$42,862$20.61281
    12Cellular Sales$42,853$20.60732
    13Cracker Barrel$42,769$20.56590
    14Columbia Sportswear$42,475$20.4270
    15Verizon Services Corp.$42,378$20.37484
    16KeHE$42,378$20.377
    17APX$42,331$20.35
    18Comcast$42,166$20.27442
    19Windstream$42,013$20.2023
    20Great Southern Homes$41,589$19.991
  4. Writing a retail sales consultant job description

    A good retail sales consultant job description should include a few things:

    • Summary of the role
    • List of responsibilities
    • Required skills and experience

    Including a salary range and the first name of the hiring manager is also appreciated by candidates. Here's an example of a retail sales consultant job description:

    Retail sales consultant job description example

    At Office Depot and Office Max, the Sales Advisor is a part-time role, providing exceptional customer service by performing duties as cashier, provides logistics support, stocking, restocking, down stocking, inventory control, cleaning the store and protecting company assets. S/he will quickly build and maintain customer relationships and become a trusted advisor by utilizing basic training of Technology products/services and print offerings.

    The associate in this role will demonstrates a passion for the brand, technology products, furniture, services, print and other services/products offered to our customers. S/he will utilize Office Depot and Office Max’s proven sales principles to proactively engage customers, in order to drive the sales of our total offerings and properly assess customer needs to ensure satisfaction in every interaction.

    Required successful completion of current basic Tech and Print Certification and continued education in these areas. The essential functions of this position may require you to consent to periodic comprehensive background checks conducted by a third-party.
    Primary Responsibility: 1. Provides exceptional customer service by performing duties as cashier, provides logistics support, stocking, restocking, down stocking, inventory control, cleaning the store and protecting company assets. 2. Performs merchandise-related activities to ensure merchandise presentation guidelines are met through implementing plan-o-gram changes and updates, merchandise set and price changes. Sets weekly ads, including price changes, and any associated updates to store signage.

    3. Follows the established sorting and stocking guidelines and completes freight processes. Ensures freight sorting area is organized and setup in accordance with guidelines. Scans, investigates and fills inventory lows and outs daily.

    4. Proactively acknowledges and engages every customer to ensure a positive customer experience. Utilizes and understands the selling program to promote the sale of the best solution as well as additional product and/or services solutions. Maintains awareness of planned advertisements and promotions. 5. Able to evaluate the customer’s needs to determine what additional offerings or services that a customer may need in addition to determining if a customer should be referred to the Contract Sales organization. 6. Works to develop personal selling skills and specialized product knowledge through sales and service tools provided. Drives Technology, Tech Services, Furniture and Print sales by supporting all related current programs, new product launches and special initiatives. 7. Ensures compliance with company policies, procedures and practices; and supports company loss prevention efforts.
    Education & Experience
    High School diploma or equivalent education preferred
    Retail sales experience preferred How to Apply Click the Apply Now button and follow the instructions on each page. When you have completed the application, click the submit button. Pay, Benefits & Work Schedule Office Depot and OfficeMax offers competitive salaries, a benefits package, which includes a 401(k) and more, along with plenty of opportunity to move and grow within our organization! For immediate consideration for this exciting position, please click the Apply Now button. Equal Employment Opportunity Office Depot and OfficeMax is committed to providing equal employment opportunities in all employment practices. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, lactation and related medical conditions), gender (including gender identity and expression), ancestry, national origin, citizenship status, marital status (including registered domestic partnership status), age, physical or mental disability, medical condition, genetic information, military and veteran status, sexual orientation or any other characteristic protected by federal, state or local law. We will consider for employment qualified applicants with arrest and conviction records. Other Information Must possess strong interpersonal and communication skills, which are necessary to establish a selling relationship with customers Possess excellent verbal and written communication skills Must possess the ability to use technology applicable to role, and to access information necessary to complete daily responsibilities Must possess ability to process information/merchandise through POS register system Must possess an interest in continually developing personal selling skills and product knowledge; Positive and Engaging Action Oriented Integrity & Trust Demonstrate passion for the brand, products, services and solutions offered to our customers Must possess a desire to continually develop personal selling skills and product knowledge Ability to work a flexible work schedule as business dictates Customer Focus Self Learning Approachability Fair Chance Ordinance We will consider for employment qualified applicants with arrest and conviction records City & County of San Francisco Fair Chance Ordinance
  5. Post your job

    To find the right retail sales consultant for your business, consider trying out a few different recruiting strategies:

    • Consider internal talent. One of the most important sources of talent for any company is its existing workforce.
    • Ask for referrals. Reach out to friends, family members, and current employees and ask if they know or have worked with retail sales consultants they would recommend.
    • Recruit at local colleges. Attend job fairs at local colleges to recruit retail sales consultants who meet your education requirements.
    • Social media platforms. LinkedIn, Facebook and Twitter now have more than 3.5 billion users, and you can use social media to reach potential job candidates.
    To find retail sales consultant candidates, you can consider the following options:
    • Post your job opening on Zippia or other job search websites.
    • Use niche websites that focus on engineering and technology jobs, such as salesjobs, salesheads, allretailjobs.com, sales trax.
    • Post your job on free job posting websites.
  6. Interview candidates

    Recruiting retail sales consultants requires you to bring your A-game to the interview process. The first interview should introduce the company and the role to the candidate as much as they present their background experience and reasons for applying for the job. During later interviews, you can go into more detail about the technical details of the job and ask behavioral questions to gauge how they'd fit into your current company culture.

    You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new retail sales consultant

    Once you've decided on a perfect retail sales consultant candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

    You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.

    After that, you can create an onboarding schedule for a new retail sales consultant. Human Resources and the hiring manager should complete Employee Action Forms. Human Resources should also ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc., and that new employee files are created.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a retail sales consultant?

Recruiting retail sales consultants involves both the one-time costs of hiring and the ongoing costs of adding a new employee to your team. Your spending during the hiring process will mostly be on things like promoting the job on job boards, reviewing and interviewing candidates, and onboarding the new hire. Ongoing costs will obviously involve the employee's salary, but also may include things like benefits.

Retail sales consultants earn a median yearly salary is $42,323 a year in the US. However, if you're looking to find retail sales consultants for hire on a contract or per-project basis, hourly rates typically range between $15 and $25.

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