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Retail sales manager vs account manager

The differences between retail sales managers and account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a retail sales manager and an account manager. Additionally, an account manager has an average salary of $68,535, which is higher than the $48,678 average annual salary of a retail sales manager.

The top three skills for a retail sales manager include retail sales, store operations and store sales. The most important skills for an account manager are customer service, account management, and healthcare.

Retail sales manager vs account manager overview

Retail Sales ManagerAccount Manager
Yearly salary$48,678$68,535
Hourly rate$23.40$32.95
Growth rate5%5%
Number of jobs353,765152,261
Job satisfaction-4
Most common degreeBachelor's Degree, 61%Bachelor's Degree, 70%
Average age4646
Years of experience88

What does a retail sales manager do?

A retail sales manager is responsible for managing the retail sales department's operations, ensuring the highest customer satisfaction with the staff's efficiency and performance. Retail sales managers develop sales strategies and marketing campaigns to boost revenues, increasing the company's profitability. They also conduct training and programs for staff to maximize their productivity and provide the best customer service for their clients. A retail sales manager must have excellent communication and leadership skills, respond to the customers' inquiries and concerns, and resolve their complaints.

What does an account manager do?

Account managers are employees who act as the bridge between the company they represent and the client of the company. They are assigned to handle specific clients so that the company will be able to tailor-fit any product or service according to the clients' requirements. Account managers are responsible for maintaining a harmonious relationship between the two parties by ensuring that any agreement made is amenable to both the company and the client. They are also responsible for ensuring that the company will be able to provide the needs of the client within any limitation that the client may have. Account managers also ensure that the company's reputation and well-being are always considered in any dealings.

Retail sales manager vs account manager salary

Retail sales managers and account managers have different pay scales, as shown below.

Retail Sales ManagerAccount Manager
Average salary$48,678$68,535
Salary rangeBetween $35,000 And $66,000Between $42,000 And $110,000
Highest paying CityReno, NVSan Francisco, CA
Highest paying statePennsylvaniaWashington
Best paying companyTalbotsNVIDIA
Best paying industryManufacturingTechnology

Differences between retail sales manager and account manager education

There are a few differences between a retail sales manager and an account manager in terms of educational background:

Retail Sales ManagerAccount Manager
Most common degreeBachelor's Degree, 61%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Retail sales manager vs account manager demographics

Here are the differences between retail sales managers' and account managers' demographics:

Retail Sales ManagerAccount Manager
Average age4646
Gender ratioMale, 61.2% Female, 38.8%Male, 54.8% Female, 45.2%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between retail sales manager and account manager duties and responsibilities

Retail sales manager example responsibilities.

  • Create and lead staff development sessions on solution selling techniques/running effective promotions/POS execution/trade math.
  • Receive and count new products, reconcile delivery invoices, tickets, and enter new products into POS system.
  • Complete customer transactions using POS register system.
  • Deliver consistently strong results in identifying and capitalizing on cross-selling opportunities to advance corporate-define marketing campaigns and effectively increase revenue streams.
  • Oversee floor day to day operations by obtaining the acquisition of customer accounts and provide superior leadership to team members.
  • Provide leadership training and coaching with a proven record of accountability
  • Show more

Account manager example responsibilities.

  • Manage financial departments with responsibility for managing payroll, bank re-consolidations, bank deposits, budgeting and cost control.
  • Manage $4 million territory encompassing three Mid-Atlantic states.
  • Manage new business and renewals for leading Saas legal solution.
  • Manage an inside sales territory of multiple states with Avaya technology solutions.
  • Negotiate and manage all contracts and pricing for IDN's in the territory.
  • Manage customers' accounts utilizing laptop and internet base CMS reporting software and ADM field guide.
  • Show more

Retail sales manager vs account manager skills

Common retail sales manager skills
  • Retail Sales, 13%
  • Store Operations, 7%
  • Store Sales, 6%
  • Retail Store, 5%
  • Product Knowledge, 5%
  • Sales Associates, 5%
Common account manager skills
  • Customer Service, 19%
  • Account Management, 8%
  • Healthcare, 6%
  • CRM, 6%
  • Product Knowledge, 5%
  • PowerPoint, 5%

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