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Frank became president after his grandfather's death in 1965.
Diversifying and the Colgate Merger: 1966--76
By 1968, Riviana's success had gained it a listing on the New York Stock Exchange.
In the early 1970's, Neil Fuller & Sons was taken over by Riviana USA and then in later years was acquired by Colgate Palmolive.
In 1977, Riviana reorganized, hoping to reverse steadily declining rice sales.
In 1979, Foster, in ill health, resigned as Colgate's CEO and chairman.
With net sales of $244 million and a $9.3 million profit in 1987, Riviana quickly demonstrated renewed promise.
Riviana also entered a 1989 agreement with Riceland Foods, Inc., the nation's leading rice processor.
In 1995, Riviana's sales reached $427 million, returning the company to its projected levels of sales and profits.
In 1995, Riviana's sales reached $427 million, returning the company to its projected levels of sales and profits. For example, in 1997, Riviana began working with Tiger Oats Ltd. in South Africa, with plans to market value-added rice products there.
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| Tree Top | 1960 | $345.0M | 1,008 | 68 |
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| Pepper Source | 1987 | $51.7M | 100 | 4 |
| The Okonite Company | 1878 | $330.0M | 1,100 | - |
| mrs-clarks-foods | 1926 | $8.0M | 50 | 12 |
| Rain Bird | 1933 | $810.0M | 200 | 18 |
| Newly Weds Foods | 1932 | $1.5B | 3,100 | 174 |
| Maverick Tube | 1977 | $1.4M | 6 | - |
| Nor-Cal Beverage Co. | 1937 | $140.0M | 800 | - |
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Riviana Foods Inc. - USA may also be known as or be related to RIVIANA FOODS INC, Riviana Foods Inc, Riviana Foods Inc. and Riviana Foods Inc. - USA.